Beiersdorf Ag · XETR:BEI

Beiersdorf — Q3 2025 Earnings Presentation

22 slides from Beiersdorf's earnings presentation, Oct 23, 2025

  1. Slide 1: 9M 2025 Results

    9M 2025 RESULTS Hamburg, October 23, 2025 Astrid Hermann, Vincent Warnery

  2. Slide 2: Derma Outperformance Continues

    DERMA OUTPERFORMANCE MAJOR NIVEA LAUNCHES CONTINUES KICKED-OFF IN SEPTEMBER NIVEA CORE LA PRAIRIE REBALANCING INITIATED BACK BACK TO GROWTH

  3. Slide 3: Gradual Improvement in Challenging Markets

    ays 7 GRADUAL IMPROVEMENT IN CHALLENGING MARKETS SKIN CARE 4.0. CONSUMER GROUP + Pde | Ge sr 1 A % Q3 2025 i i NIVEA DERMA HEALTHCARE LA PRAIRIE TESA = 0.4. + 1 2.4: + 9.8:, al .6>, + 0 0. Eucerin [sscsspiest) LA PRAIRIE ‘tesaf \ NIVEA “HEALING OINTMENT eas organic sale:

  4. Slide 4: Market Eucerin

    MARKET EUCERIN

  5. Slide 5: Roll-out, China Expansion, Relaunch

    EPICELLINE THIAMIDOL DERMOPURE ROLL-OUT CHINA EXPANSION RELAUNCH

  6. Slide 6: Outstanding Growth Across Regions

    erin Aquaphor Beiersdorf OUTSTANDING GROWTH ACROSS REGIONS NORTH AMERICA EUCERIN FACE EUROPE NORTH EAST ASIA +8 6x

  7. Slide 7: NIVEA Epigenetics Serum Launched in September

    NIVEA EPIGENETICS SERUM LAUNCHED IN SEPTEMBER

  8. Slide 8: NIVEA Face Care Product Launch

    Beiersdorf NIVEA ee OD START No.1 FACE CARE PRODUCT ition in initial weeks post launch in key European markets

  9. Slide 9: NIVEA September 2025 Innovations

    AeA INNOVATIONS pekO FaeO O D START NIVEA SE Rab > +7.8% organic sales growth Beiersdorf

  10. Slide 10: Slide 10

  11. Slide 11: NIVEA China

    NIVEA CHINA Q1 2025 Q2 2025 Q3 2025 Q4 2025

  12. Slide 12: La Prairie Back to Growth

    NY LAPRAIRIE Beiersdorf LA PRAIRIE BACK TO GROWTH GLOBAL O3 +1 6% organic sales growth

  13. Slide 13: 9M +16.6% Q3 +19.2%

    9M +16.6% Q3 +19.2%

  14. Slide 14: 9M +2.0% Q3 +0.0%

    9M +2.0% Q3 +0.0%

  15. Slide 15: Management Change

    EW GEO ‘? MANAGEMENT CHANGE

  16. Slide 16: Financials

  17. Slide 17: Group Net Sales

    GROUP NET SALES 2024 2025 CHANGE JAN - SEP JAN - SEP IN € MILLION IN € MILLION NOMINAL ORGANIC CONSUMER 6,261 6,251 -0.2% +2.0% TESA 1,289 1,289 +0.0% +2.0% GROUP 7,550 7,540 -0.1% +2.0%

  18. Slide 18: Brands

    “We Beiersdorf mw BRANDS SKIN CARE -3.0: CONSUMER GROUP + 2.0: + 2.0: 9M 2025 | | NIVEA DERMA HEALTHCARE LA PRAIRIE +0.6:, +12.3 +8.8« 7.2% + Hensepast LA PRAIRIE NIVEA ee Elastoplast organic sales growth, NIVEA incl. Labello

  19. Slide 19: Regions

    ays Beiersdorf Eastern Europe North America Western Europe O e 7 % 12.5: aa : 760 + hel % 2,232 Americas ’ f Africa, Asia ed 2% Latin America & Australia Migs »2.0% +209% 933) 1,749

  20. Slide 20: Outlook

  21. Slide 21: Guidance 2025

    GUIDANCE 2025 2024 data for reference CONSUMER (excluding special factors): Consumer EBIT margin 13.4% Organic sales growth around 2.5% tesa EBIT margin 16.3% Group EBIT margin 13.9% EBIT margin +20bps vs. previous year TESA Organic sales growth 1-3% EBIT margin around 16% TOTAL GROUP Organic sales

  22. Slide 22: Thank You

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