Bayerische Motoren Werke Ag · XETR:BMW
Bayerische Motoren Werke — BMW Group — Investor Day (October 2023)
87 slides from Bayerische Motoren Werke's investor day presentation, Oct 10, 2023
Slide 1: BMW Group China Day | 10-11 October 2023
KV- Option1 BMW Group China Day | 10-11 October 2023 -1-
Slide 2: BMW Group China Day: senior management and experts
BMW GROUP CHINA DAY. SENIOR MANAGEMENT & EXPERTS ACCESS AS WELL AS VISITS TO LEADING PRODUCTION AND R&D LOCATIONS FOR AN INSIGHTFUL EVENT. Jochen Goller Dr. Robert Kahlenberg Sean Green Eric Zang Dr. Franz Decker President & CEO BMW China SVP Development BMW China SVP Sales & Marketing, BBA Presiden
Slide 3: Key takeaways from the China Days
KEY TAKEAWAYS FROM THE CHINA DAYS. The BMW Group pursues a local-for-local strategy in China with an integrated business model along the whole value chain from design to sales/service >85% of vehicles sold in China are built in Shenyang and approx. 60% of our purchasing value is sourced in Liaon
Slide 4: Key takeaways from the China Days
KEY TAKEAWAYS FROM THE CHINA DAYS. The Chinese market environment remains competitive; the BMW Group remains confident to deliver exclusively in the premium market with an attractive combination of design, innovation, quality, safety and sustainability A strong network of dealer – with showroom
Slide 5: China Day Presentation
CHINA DAY PRESENTATION. China Strategy / Jochen Goller R&D Strategy / Robert Kahlenberg Sales & Dealers / Sean Green & Eric Zang R&D Center Visit Shenyang Operations / Dr. Franz Decker BMW Group China Day | 10-11 October 2023 -5-
Slide 6: China's macroeconomy is shaking off the shadow of pandemic in 2023
CHINA’S MACROECONOMY IS SHAKING OFF THE SHADOW OF PANDEMIC IN 2023, CONSUMPTION POTENTIAL IS EXPECTED TO BE FURTHER RELEASED. The annual GDP growth target of around 5.0% should be achievable. Tertiary sector recovered faster than secondary sector. GDP Growth Rate by Sector China GDP Year-on-Year Gro
Slide 7: Consumption recovery also applied to auto industry
CONSUMPTION RECOVERY ALSO APPLIED TO AUTO INDUSTRY, DRIVEN BY ELECTRIFICATION TRANSFORMATION. PV Market / Premium Segment Growth Rate % PV Market Premium Segment 85.0 FY 2022 YTD Aug 2023 PV Market: +1.2% PV Market: +2.0% 55.4 Premium Segment: -1.8% Premium Segment: +8.7% 23.3 32.0 22.0 14.2 28.0 10
Slide 8: Chinese customers' preference for digital power
CHINESE CUSTOMERS’ UNIQUE PREFERENCE FOR “DIGITAL POWER” DRIVES THE AUTO INDUSTRY’S FURTHER EVOLUTION AS A SMART MOVING SPACE. National Pride Car as additional LIVING SPACE Rise of individualism with significant time spent New Luxury Emergence Different vehicle usage vs. RoW via UNIQUE ECOSYSTEM SEA
Slide 9: Strong momentum in BEV sales, leading segment position
WITH STRONG MOMENTUM IN BEV SALES, BMW KEPT THE LEADING SEGMENT POSITION BY Q3 IN CHINA. Mainland China YTD Q3 2023 Retail Sales: 602,835 units BEV Sales YoY Growth: +232% BMW Group China Day | 10-11 October 2023 -9-
Slide 10: Continuing BMW's unique brand value
CONTINUE BMW‘S UNIQUE BRAND VALUE IN-LINE WITH PRODUCT TRANSFORMATION AND CUSTOMER EXPERIENCE IN THE NEW ERA. NOT ONLY A CREDIBLE LUXURY BRAND BUT ALSO A LEGITIMATE BEV/ICV BRAND BMW Group China Day | 10-11 October 2023 - 10 -
Slide 11: At Home in China
BMW CONTINUES THE CLEAR TRANSFORMATION COMMITMENT AND COORDINATES WITH CHINA’S DEVELOPMENT FOR A WIN-WIN FUTURE. “AT HOME IN CHINA” Electrification Digitalization Sustainability Contribution in CHINA BMW Group China Day | 10-11 October 2023 - 11 -
Slide 12: Electrification: BEV product lineup in China
ELECTRIFICATION: OUR BEV PRODUCT LINEUP IN CHINA IS RAPIDLY INCREASING. WE WILL OFFER 12 BEV MODELS FROM ALL BRANDS IN ALL SEGMENTS BY 2024. Rolls-Royce Spectre BMW iX3 BMW iX BMW i4 BMW i3 BMW i7 MINI Cooper MINI Aceman BMW i5 BMW iX1 BMW Motorrad CE 04 BMW Group China Day | 10-11 October 2023 The
Slide 13: Electrification: holistic charging solution
ELECTRIFICATION: HOLISTIC CHARGING SOLUTION IS AN ESSENTIAL ELEMENT IN BMW CHINA STRATEGY. Private Charging >165,000 Installations Public Charging >560,000 Chargers Integrated High Power Charging (HPC) Launched during 2023 Chengdu Auto Show Branded Charging >570 Dealer Fast Charging DIGITAL SERVICES
Slide 14: Digitalization: new BMW tech-magic features
DIGITALIZATION: LEVERAGE NEW BMW “TECH-MAGIC” FEATURES TO CONVINCE CUSTOMERS ABOUT BMW PIONEERING POWER. DIGITAL IN CAR NEW BMW IDRIVE 31.3’’ 8K BMW OPERATING SYSTEMS THEATRE SCREEN BMW Group China Day | 10-11 October 2023 The products/configurations shown in this chart is for reference only, please
Slide 15: Digitalization: seamless online and offline customer experience
DIGITALIZATION: WITH THE SUPPORT OF DIGITAL-POWERED SOLUTIONS, WE STRENGTHEN SEAMLESS ONLINE & OFFLINE INTUITIVE CUSTOMER EXPERIENCE. Identify iOS App Store Become aware of the Get what’s what’s Enjoy My BMW/MINI world. Rating: 4.9 brand and fall in love. right for me. right for me. Digital >10.5 Mi
Slide 16: Sustainability: road to climate neutrality
SUSTAINABILITY: BMW IS TAKING ACTION TODAY ON THE ROAD TO CLIMATE NEUTRALITY. REDUCTION OF LIFE-CYCLE CO2 EMISSIONS 2019-2030 - 40% 1.5°C ACHIEVING CLIMATE-NEUTRALITY ALONG THE VALUE CHAIN by 2050 DECARBONIZATION CIRCULAR ECONOMY AWARENESS BMW Group China Day | 10-11 October 2023 - 16 -
Slide 17: Sustainability: BMW Green Star project
SUSTAINABILITY: “BMW GREEN STAR” PROJECT MAKES BMW A PIONEER IN GREEN RETAIL NETWORK TRANSFORMATION. By the end of 2023, ~250 Dealers will be entitled as “BMW Green Star”. BMW Group China Day | 10-11 October 2023 - 17 -
Slide 18: Contribution in China: continuous expansion
CONTRIBUTION IN CHINA: OUR UNWAVERING & CONTINOUS EXPANSION IN CHINA DEMONSTRATES OUR STRONG CONMMITMENT AND LONG-TERM CONFIDENCE. Investment in Shenyang BBA (since 2010) In plants, facilities and projects Investment in Zhang Jia Gang Spotlight Automotive Ltd. BBA Celebrates 20th Anniversary in 2023
Slide 19: Contribution in China: fully-fledged R&D system outside Germany
CONTRIBUTION IN CHINA: ESTABLISHED THE ONLY FULLY-FLEDGED R&D SYSTEM OUTSIDE OF GERMANY WITH FUNCTIONS COVERING COMPLETE R&D PROCESS. Beijing Shanghai R&D CHINA Shenyang Nanjing BMW Group China Day | 10-11 October 2023 - 19 -
Slide 20: BMW Vision Neue Klasse
ELECTRIFICATION, DIGITALIZATION AND CIRCULARITY ARE COMING TOGETHER IN THE BMW VISION NEUE KLASSE - A NEW ERA OF INDIVIDUAL MOBILITY. Electric driving pleasure. Interactive & Intuitive next-gen BMW iDrive. Circular in its conception. BMW VISION NEUE KLASSE. BMW Group China Day | 10-11 October 2023 C
Slide 21: We are at Home in China!
Electrification Digitalization Sustainability Contribution We are at Home in China! BMW Group China Day | 10-11 October 2023 - 21 -
Slide 22: China Day Presentation
CHINA DAY PRESENTATION. China Strategy / Jochen Goller R&D Strategy / Robert Kahlenberg Sales & Dealers / Sean Green & Eric Zang R&D Center Visit Shenyang Operations / Dr. Franz Decker BMW Group China Day | 10-11 October 2023 - 22 -
Slide 23: China has become the world's biggest technology and innovation hub
CHINA HAS BECOME THE WORLD´S BIGGEST TECHNOLOGY & INNOVATION HUB. CHINA IS... … NOT ONLY OUR BIGGEST MARKET … BUT ALSO A HUGE TECHNOLOGY HUB Universities Tech- Companies Start- Ups DIGITAL INNOVATIONS… BIG INVESTMENTS, … BMW Group China Day | 10-11 October 2023 - 23 -
Slide 24: R&D @Beijing
R&D @Beijing ⁻ Business Development ⁻ Requirements Management, Customer Orientation & Competitor Analysis ⁻ Testing & Validation ⁻ Homologation & Type Approval ⁻ Adaptation of Services & Systems ⁻ Powertrain ⁻ Development of Digital Products & Services; SkyLab ⁻ Requirements, Testing and Validation
Slide 25: R&D @Shanghai
R&D @Shanghai ⁻ Digital & Creative HUB ⁻ Designworks ⁻ SkyLab for Digital Products & Services ⁻ Offboard Platform Development and Software Practice ⁻ Software Development and Validation for Autonomous Driving ⁻ Technology Office APAC BMW Group China Day | 10-11 October 2023 - 25 -
Slide 26: R&D @Nanjing
R&D @Nanjing JV BMW China & ArcherMind ⁻ Digital Car Software Development Hub ⁻ Digital Services, eMobility, In-Vehicle Infotainment and Autonomous Driving BMW Group China Day | 10-11 October 2023 - 26 -
Slide 27: R&D @Shenyang
R&D @ Shenyang ⁻ Series Support and Quality ⁻ Series Development & Maintenance for Cars Produced in China ⁻ Complete Vehicle Development and NEV Powertrain BMW Group China Day | 10-11 October 2023 - 27 -
Slide 28: The ability of system integration makes the difference
YOU CAN HAVE STRONG AMBITIONS, BUT YOU HAVE TO BE ABLE TO DELIVER THEM. THE ABILITY OF SYSTEM INTEGRATION MAKES THE DIFFERENCE. 2001 2003 2025 Image shows concept car BMW Vision Neue Klasse. 2023 BMW Group China Day | 10-11 October 2023 - 28 -
Slide 29: China4China: tailor-made digital products for the Chinese market
CHINA4CHINA: TAILOR MADE DIGITAL PRODUCTS FOR THE CHINESE MARKET. DEVELOPED IN CHINA W/ CHINESE MINDSET. BMW Group China Day | 10-11 October 2023 - 29 -
Slide 30: We have launched lots of China-specific products
WE HAVE LAUNCHED LOTS OF CHINA SPECIFIC PRODUCTS. BMW Group China Day | 10-11 October 2023 - 30 -
Slide 31: My BMW App in China
MY BMW APP IN CHINA PERFECTLY MATCHES CHINA DIGITAL LIFE, ENRICHED AND DELIGHTS CUSTOMERS IN CHINA. MY BMW APP 4.8M Community User Base (AU180) 97.9% Remote Service Map Membership Service Connect Customer Rate-Retail 4.9 iOS Store Rating E- Commerce Data Until 10. Sep 2023 Many China specific featur
Slide 32: Automated driving history and status
AUTOMATED DRIVING HISTORY AND STATUS. NEXT STEPS C H I N A Further dialogue with CATARC about L2+ Hands-Off in China. LEVEL 4 Participation on L3 pilot fleet Focus Highway in Beijing or Shanghai. LEVEL 3 First L3 Offer @ BMW 7 series LEVEL 2+ First OEM with L2+ Offer in Germany LEVEL 2 First Steerin
Slide 33: BMW cooperation partners: AD generation 2021 and 2025
BMW COOPERATION PARTNERS: AD GENERATION 2021 AND 2025. DRIVING. PARKING. Gen AD25 More to be nominated Gen AD21 BMW Group China Day | 10-11 October 2023 - 33 -
Slide 34: China Day Presentation
CHINA DAY PRESENTATION. China Strategy / Jochen Goller R&D Strategy / Robert Kahlenberg Sales & Dealers / Sean Green & Eric Zang R&D Center Visit Shenyang Operations / Dr. Franz Decker BMW Group China Day | 10-11 October 2023 - 34 -
Slide 35: Network Transformation
NETWORK TRANSFORMATION BMW Group China Day | 10-11 October 2023 - 35 -
Slide 36: Network Transformation
NETWORK TRANSFORMATION BMW Group China Day | 10-11 October 2023 - 36 -
Slide 37: Network Transformation
NETWORK TRANSFORMATION BMW Group China Day | 10-11 October 2023 - 37 -
Slide 38: Network Transformation
NETWORK TRANSFORMATION BMW Group China Day | 10-11 October 2023 - 38 -
Slide 39: BMW Group China Day | 10-11 October 2023
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Slide 40: BMW Group China Day | 10-11 October 2023
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Slide 41: BMW Group China Day | 10-11 October 2023
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Slide 42: BMW Group China Day | 10-11 October 2023
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Slide 43: BMW iSPACE
BMW iSPACE BMW Group China Day | 10-11 October 2023 - 43 -
Slide 44: BMW iSPACE
BMW iSPACE BMW Group China Day | 10-11 October 2023 - 44 -
Slide 45: BMW iSPACE
BMW iSPACE BMW Group China Day | 10-11 October 2023 - 45 -
Slide 46: BMW iSPACE
BMW iSPACE BMW Group China Day | 10-11 October 2023 - 46 -
Slide 47: China Day Presentation
CHINA DAY PRESENTATION. China Strategy / Jochen Goller R&D Strategy / Robert Kahlenberg Sales & Dealers / Sean Green & Eric Zang R&D Center Visit Shenyang Operations / Dr. Franz Decker BMW Group China Day | 10-11 October 2023 - 47 -
Slide 48: Overview of R&D center components
OVERVIEW OF R&D CENTER COMPONENTS BMW Designworks China Digital / Software Defined Vehicle ADAS BMW Group China Day | 10-11 October 2023 - 48 -
Slide 49: Welcome to Designworks Shanghai
W E LCO M E TO DESIGNWORKS SHANGHAI BMW Group China Day | 10-11 October 2023 - 49 -
Slide 50: We are the architects of future
未来世界的 构筑师 WE ARE THE ARCHITECTS OF FUTURE. DESIGNWORKS 作为宝马集团设计在中国的代表 DESIGNWORKS AS THE PRESENCE OF BMW GROUP DESIGN IN CHINA. BMW Group China Day | 10-11 October 2023 - 50 -
Slide 51: We focus on customer expectations as driver for future
用户永远是 我们创新的核心 WE FOCUS ON THE CUSTOMER EXPECTATIONS AS DRIVER FOR FUTURE PRODUCTS AND EXPERIENCES. BMW Group China Day | 10-11 October 2023 - 51 -
Slide 52: Inspired by China, created for the world
我们的使命 是创造更高级的体验 OUR MISSION IS TO CREATE ELEVATED EXPERIENCE THAT IS 源于中国， 为世界创造 INSPIRED BY CHINA, CREATED FOR THE WORLD. BMW Group China Day | 10-11 October 2023 - 52 -
Slide 53: Provide outside-in perspective
由外向内的视角 PROVIDE OUTSIDE-IN PERSPECTIVE BMW Group China Day | 10-11 October 2023 - 53 -
Slide 54: BMW Group China Day | 10-11 October 2023
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Slide 55: Provoke existing norm
现有规范 PROVOKE EXISTING NORM BMW Group China Day | 10-11 October 2023 - 55 -
Slide 56: Explore new search fields
BMW沉浸式数字体验座舱 BMW XC Interface 新领域 中国中车北京-雄安高铁 CRRC Beijing-xiongan E X P LO R E High Speed Train NEW SEARCH FIELDS 下一代奢华 Youth of Luxury BMW Group China Day | 10-11 October 2023 - 56 -
Slide 57: Sneak preview: the new all-electric BMW i5
优雅与动感的 完美融合 SNEAK PREVIEW: THE NEW & ALL-ELECTRIC BMW i5. PERFECT HARMONY BETWEEN ELEGANCE AND SPORTINESS. NEW ICON IN THE PREMIUM MID-SIZE BEV SEGMENT. AN INNOVATION IN GEOMETRY AND PROPORTION. NO COMPROMISE ON THE COMFORT INSIDE THE REAR CABIN. DEVELOPED SPECIFICALLY FOR CHINESE MARKET. WITH STRON
Slide 58: China: the largest single market of BMW
中国：宝马最大的单一市场… CHINA: THE LARGEST SINGLE MARKET OF BMW 中国客户年龄的差异 Age span of CN customers 欧洲 EU 中国 CHINA 中国客户对数字化汽车有突出要求 Chinese clients have outstanding requirements for digital cars. 56% 36% 18% BMW Group China Day | 10-11 October 2023 - 58 -
Slide 59: Unique ecosystem
…独特的生态体系 …UNIQUE ECOSYSTEM 1 微信(社交) WECHAT (SOCIAL MEDIA) 2 抖音(娱乐) TIKTOK (ENTERTAINMENT) 3 淘宝(电商) TAOBAO (E-COMMERCE ) 11.44亿月活 1.114 BILLION MAU 7亿月活 0.7 BILLION MAU 7亿月活 0.7 BILLION MAU 92分钟日使用 92 MINS AVERAGE DAILY USAGE 109分钟日使用 109 MINS AVERAGE DAILY USAGE 22分钟日使用 22 MINS AVERAGE DAILY USAGE 4
Slide 60: BMW comprehensive digital R&D deployment in China
宝马在中国全面布局数字化研发 BMW COMPREHENSIVE DIGITAL R&D DEPLOYMENT IN CN BEIJING 北京 电子电气架构 软件开发能力 用户界面设计 ELECTRONIC & ELECTRICAL ARCHITECTURE SOFTWARE DEVELOPMENT CAPABILITY UI DESIGN 南京 NANJING 人机交互及可用性 第三方生态应用集 研究 智能网联 成 HMI & USABILITY RESEARCH THIRD-PARTY ECOLOGICAL APPLICATION INTEGRATION INTELLIGENT NETW
Slide 61: BATW: driving digital experience
宝马诚迈 - 为宝马集团带来焕然一新的数字驾驶体验 BATW WE ARE DRIVING DIGITAL EXPERIENCE. • 交通便捷 CLOSE TO OUR CURRENT LOCATIONS 高铁：~1小时可达上海 / 3.5小时可达北京 By Train: ~1 hour from Shanghai / 3,5 hours from Beijing. Beijing • 丰富的人才资源 RICH TALENT POOL 35所高校，8所排名前列，每年约100万名毕业生，约13500名IT相关 NANJING 35 universities, 8 with a top rank
Slide 62: BATW: delivery and innovation capabilities
宝马诚迈 - 交付与创新能力 BATW – DELIVER AND INNOVATION CAPABILITIES 信息娱乐系统 IN-VEHICLE-INFOTAINMENT SYSTEM 移动应用 MOBILE APP FOR BMW, MINI AND R&R 后座娱乐系统 REAR SEAT ENTERTAINMENT SYSTEM 互联网后台 BACKEND SYSTEM 自动驾驶 AUTONOMOUS DRIVING BMW Group China Day | 10-11 October 2023 - 62 -
Slide 63: Best integration of well designed hardware and high quality local content
强化软硬件结合 打造卓越的数字用户体验 BEST INTEGRATION OF WELL DESIGNED HARDWARE AND HIGH QUALITY LOCAL CONTENT BMW Group China Day | 10-11 October 2023
Slide 64: Usability research team ensures good user experience of BMW HMI
可用性研究团队确保宝马人机交 互系统在中国市场的用户体验 THE USABILITY RESEARCH TEAM ENSURES GOOD USER EXPERIENCE OF BMW’S HMI IN THE CHINESE MARKET USEFUL USABLE DESIRABLE VALUABLE Beijing & Shanghai Munich HQ FINDABLE ACCESSIBLE CREDIBLE BMW Group China Day | 10-11 October 2023 - 64 -
Slide 65: Automated driving history and status
AUTOMATED DRIVING HISTORY AND STATUS. BMW has a strong history in driver assistance development. Our focus is always on safety and customer benefits. Focus Highway L4 First L3 Offer @ BMW 7 Series L3 In Germany First OEM with L2+ Offer in Germany L2 + ALG & ALC in China L2+ L2 First Steering Assist
Slide 66: Adaptation of a global ADAS stack through local team in China
ADAPTATION OF A GLOBAL ADAS STACK THROUGH LOCAL TEAM IN CHINA. Beijing Nanjing Shanghai Our local team in China benefits from a thoroughly tested global ADAS stack and ensures the adaptation of ADAS features to local regulation, infrastructure and driving behaviour. BMW Group China Day | 10-11 Oct
Slide 67: Memory Parking and BMW i7 driver assistance feedback
Memory Parking path recording function: easy to use for beginners. memory parking录制路径功能：懒人和新手的福音。 领航电动化、数字化和可持续的未来豪华出行，创新纯电动BMW i7漫览京城秋日胜景。 BMW-7er’s leading electrical, digital and sustainable as full-electric vehicle. 这一次BMW 7系提供了高级驾驶辅助功能，在技术上具备了L3级自动驾驶的可能，i7 车型还配备了更加先进的魔毯悬挂，带来了极致体验。 BMW i7 provid
Slide 68: The best offers to customers: global and China
THE BEST OFFERS TO CUSTOMERS : GLOBAL AND CHINA. L2+ HANDS-OFF DRIVING with Automated Lane Change on HIGHWAY. Assisted Lane Change (ALC) with Chinese indication Active Lane Guidance (ALG) based on navigation Hands-Off option: we are in close communication with authorities in China. A U T O M O T I V
Slide 69: The best offer to customers in Germany: Level 3
THE BEST OFFER TO CUSTOMERS IN GERMANY: LEVEL 3. Mass Production Planned Globally in 2023. BMW Group China Day | 10-11 October 2023 - 69 -
Slide 70: MIIT/MPS market entry pilot for Level 3 and up in China
MIIT/MPS MARKET ENTRY PILOT FOR LEVEL 3 & UP IN CHINA. BMW is not only a participant but being trusted and highly involved in forming the national industry regulations. BMW R&D team in China has also started the local development of L3 automated driving functions, anticipating full preparations for
Slide 71: On-board technology
ON-BOARD TECHNOLOGY. LIDAR Compact MEMS technology Range 250m High-End Sensors and State of the Art Software RADAR BMW SYSTEM SETUP FOR LEVEL 3 Vertical separability Range 300m CAMERA 8 Mpix resolution Range 350m BMW Group China Day | 10-11 October 2023 - 71 -
Slide 72: Off-board technology
OFF-BOARD TECHNOLOGY. Level 3 requirements on safety and validation are realized by new development processes & system redundancies. Together with our local partner, we focus on China specific use cases in our local data center. BMW Group China Day | 10-11 October 2023 - 72 -
Slide 73: China Day Presentation
CHINA DAY PRESENTATION. China Strategy / Jochen Goller R&D Strategy / Robert Kahlenberg Sales & Dealers / Sean Green & Eric Zang R&D Center Visit Shenyang Operations / Dr. Franz Decker BMW Group China Day | 10-11 October 2023 - 73 -
Slide 74: BMW Brilliance Automotive Ltd.: 20th anniversary joint venture
BMW BRILLIANCE AUTOMOTIVE LTD. A SUCCESSFUL JOINT VENTURE MARKING ITS 20TH ANNIVERSARY. BMW BRILLIANCE AUTOMOTIVE LTD Joint Venture Contract Extension until 2040 BMW Group 75% + Brilliance Group 25% LINGYUE AFC HIL BCIB Digital Information Technology BMW Automotive Finance Herald International Finan
Slide 75: Ultra-modern iFactory plants and R&D location in Shenyang
STRONG COMMITMENT TO LONG-TERM SUSTAINABLE GROWTH IN CHINA. ULTRA-MODERN iFACTORY PLANTS AND R&D LOCATION IN SHENYANG. PLANT TIEXI PLANT DADONG POWERTRAIN & HVB R&D FIT FOR NOW FIT FOR THE FUTURE BMW Group China Day | 10-11 October 2023 - 75 -
Slide 76: Balanced, resilient network of local and global suppliers
A BALANCED, RESILIENT AND HIGH-QUALITY NETWORK OF LOCAL AND GLOBAL SUPPLIERS. BALANCED SUPPLY CHAIN OF LOCAL AND GLOBAL SUPPLIERS ~60% OF OUR PURCHASING VALUE IN LIAONING A WORLD CLASS SUPPLIER NETWORK BMW Group China Day | 10-11 October 2023 - 76 -
Slide 77: Locally produced models tailored for Chinese customers
THE RIGHT MIX OF LOCALLY PRODUCED MODELS TAILORED FOR CHINESE CUSTOMERS. BMW 3- & 4- CYLINDER ENGINES X5 BMW PHEV HIGH X1 / iX1 VOLTAGE BATTERY 5 Series BMW GEN5 HIGH-VOLTAGE BATTERIES 3 Series / i3 X3 / iX3 PLANT DADONG / NEX PLANT TIEXI / LYDIA POWERTRAIN PLANT BMW Group China Day | 10-11 October
Slide 78: Accelerating local production of fully electric models
ACCELERATING OUR LOCAL PRODUCTION OF FULLY ELECTRIC MODELS. BMW iX3 BMW i3 BMW iX1 BMW Group China Day | 10-11 October 2023 - 78 -
Slide 79: BBA 1HY 2023 business performance
BBA IS THE LEADING PREMIUM AUTOMOBILE MANUFACTURING IN CHINA. 1HY 2023 BUSINESS PERFORMANCE. PRODUCTION TOTAL 1HY 2023: 364,051 units 25% VS. 1HY 2022 T/O PRODUCTION BEV 1HY 2023: 54,850 units 92% VS. 1HY 2022 T/O PRODUCTION EXPORT 1HY 2023: 19,605 units 48% VS. 1HY 2022 BMW Group China Day | 10-11
Slide 80: The BMW iFACTORY: lean, digital, green
THE BMW iFACTORY : PREPARING OUR PLANTS AND PRODUCTION SYSTEMS FOR THE TRANSFORMATION. LEAN DIGITAL EFFICIENT DATA SCIENCE PRECISE ARTIFICIAL INTELLIGENCE FLEXIBLE VIRTUALISATION GREEN RESOURCE-EFFICIENT CIRCULAR BMW Group China Day | 10-11 October 2023 - 80 -
Slide 81: Digital technologies are driving efficiencies
DIGITAL TECHNOLOGIES ARE DRIVING EFFICIENCIES. BMW Group China Day | 10-11 October 2023 - 81 -
Slide 82: Preparing for Neue Klasse with Gen6 high-voltage battery assembly
PREPARING FOR THE NEUE KLASSE WITH CONSTRUCTION OF OUR GEN6 HIGH-VOLTAGE BATTERY ASSEMBLY. BMW Group China Day | 10-11 October 2023 - 82 -
Slide 83: Ensuring the long term success of BBA in China
ENSURING THE LONG TERM SUCCESS OF BBA IN CHINA. HIGH EFFICIENCY & MAXIMUM FLEXIBILITY QUALITY EXCELLENCE PIONEERING SUSTAINABILITY BMW Group China Day | 10-11 October 2023 - 83 -
Slide 84: High efficiency and maximum flexibility: key competitive advantage
HIGH EFFICIENCY & MAXIMUM FLEXIBILITY: KEY COMPETITIVE ADVANTAGE IN A VOLATILE ENVIRONMENT. GREATER AGILITY LEANER PROCESSES COMPETITIVE STRUCTURES BMW Group China Day | 10-11 October 2023 - 84 -
Slide 85: Quality excellence
QUALITY EXCELLENCE: WE INSPIRE OUR CUSTOMERS WITH OUR CONTINOUS COMMITMENT TO QUALITY EXCELLENCE. STRONG QUALITY FOCUS IS A QUALITY IS A JOURNEY RECOGNITION FOR OUR HIGH- KEY ENABLER TO THE NOT A DESTINATION QUALITY DEVELOPMENT COMPANY SUCCESS BMW Group China Day | 10-11 October 2023 - 85 -
Slide 86: Pioneering sustainability
PIONEERING SUSTAINABILITY: WE MAKE BMW SUSTAINABLE AND INSPIRE OUR PARTERS TO FOLLOW SUIT. CIRCULARITY DECARBONIZATION RE: THINK 100% recycled water used All BBA Plants using 100% @Plant Dadong NEX paint shop. renewable electricity since 2019. RE: DUCE Estimated 70% CO2 reduction by implementing HVB
Slide 87: Thank you!
THANK YOU! KV- Option1 BMW Group China Day | 10-11 October 2023 - 87 -