Slide 1: Psychic Friends Network 2.0: Past, Present, Future
Psychic Friends Network 2.0 Past, Present, Future The Legend Returns.... Stock Symbol: PFNI .OTCBB
Slide 2: Forward Looking Statement
Forward Looking Statement | Certain statements contained in this presentation constitute forward-looking statements and forward-looking information (collectively, "forward-looking statements") within the meaning of applicable securities laws. All statements other than statements of historical fact c
Slide 3: Mission Statement
Mission Statement == Leverage an Iconic Brand Name Using New Technologies & Social Media to Re-Establish PFN as The Industry ($2.5B US) Leader for Daily Horoscopes and Psychic Advice. Symbol: PFNI .OTCBB www.PsychicFriendsNetwork.com
Slide 4: Proven Management team from 90's heyday
+ Psychic Friends Network 2.0 Proven Management team from 90’s heyday Mike Lasky, Co-Founder, President, Director + Creator of Mike Warren Associates ~ $20M in annual sales in the 70's + Printing & fulfillment company - averaged over 1M pieces/month + Created Inphomation Communication - top infomerc
Slide 5: Proven Revenue: Actual Tax Returns
+ Proven Revenue “Actual Tax Returns 1993 17 eumpecum 41, 015,970V rwmmeseowen _7,293/176s¢m PLte|_ 33,720,794. (SEEK EN — 130,099,071. Cost of gous sll ‘Gross prof. Subtest 2 romioe 1 s 1 3,621,773. ‘Nat qin (ss) from Form 4787, Part, ie 18 attach Form 4797) Income ‘erincoe (ss) (attach sched) u To
Slide 6: Evolution of a Successful Brand
+ Psychic Friends Network 2.0 . Begin Evolution of a Successful Brand generation of 1992- Revenue 1992 1999 1999-2008 2008 -2011 eo Fa A x x SK, a A A A KA Raised $400k — Up listing to family and friends National Exchange Reverse Merger — raised $750k Launch of PFN Soft launch of website, video chat
Slide 7: Revenue Opportunities
Revenue Opportunities PAST PRESENT as CC + 900 number + 800 number + Website + Audio/Video Chat * Instant Message * Mobile Apps + Affiliates * Gift Cards + Brick and Mortar shops Symbol: PFNI .OTCBB www.PsychicFriendsNetwork.com
Slide 8: Marketing Venues = Revenue (Past)
+ Marketing Venues = Revenue PAST $1 * Infomercials Mewes * Print Historical Customer Stats: availa + Radio le ~ 4 channel Direct Mail = Average annual revenue $350-$400 per customer with 80% in first six months = Retention rate —- 75% $4 Revenue Symbol: PFNI .OTCBB www.PsychicFriendsNetwork.com
Slide 9: Marketing Venues = Revenue (Present)
+ Marketing Venues = Revenue PRESENT $1 Marketing in multiple channels $5+ Revenue Symbol: PFNI .OTCBB Infomercials Print Radio Today: Direct Mail Mobile = Bigger reach..less Social Media marketing dollars * Facebook ; ¢ Twitter = Cross marketing efforts * YouTube have exponential Affiliates growth
Slide 10: PFN Latest Commercial
PFN Latest Commercial Link to see commercial: http://bit.ly/RJODte Symbol: PFNI .OTCBB www.PsychicFriendsNetwork.com
Slide 11: PFN Celebrity Connection
Slide 12: Mobile App
Psychic Friends Network — Mobile App = Aiziosric Symbol: PFNI .OTCBB one sso22:Coming soon ‘Ask a question www.PsychicFriendsNetwork.com
Slide 13: The Psychic Market has Evolved
The Psychic Market has Evolved || Global Turmoil = $$ =" Why do users go online???? « Finances, Health, Love, and Career " PFN offers all of this in one product. = Uncertain times...Psychic Business Booms = Now....we reach customers where they are = Email, retargeted banners, affiliates, mobile tex
Slide 14: Social Media
Social Media |_| Facebook--3336 likes Twitter--1266 followers You Tulbe—o192 views Dayehi Find Symbol: PFNI OTCBB www.PsychicFriendsNetwork.com
Slide 15: Facebook Demographic Overview
Facebook Demographic Overview = Facebook Insights : Likes by Demographic - Graphical iF Explosive reach 1317 1824 2 35-44 ME Male, ME Femate Total Likes ? Friends of Fans ? People Talking About This ? ar Total Reach ? 3,230 1,398,184 181 39,201 2% Bi1.4% 14.6% 127% Symbol: PFNI .OTCBB www.PsychicFri
Slide 16: The Competition
THE Competition = Psychic Industry — $2.5B annually in US and growing = On-line = Psychic Fairs = Brick and Mortar Psychic shops = On-line competition only offers phone readings: = Keen (owned by AT&T, YP HOLDINGS) = CA. Psychics = Hollywood Psychics = LivePerson (LPSN:NASDAQ) Symbol: PFNI .OTCBB ww
Slide 17: Recipe for Success...
+ Psychic Friends Network 2.0 Recipe for Success... ® Soft-Launch of PFN 2.0 - October 2012 = Test Marketing Trials - Q4-12 = Launch of Mobile App — Q4-12 = Full Marketing Campaign — Q1-Q2-13 =" Company will need to raise additional capital to launch campaign Symbol: PFNI .OTCBB www.PsychicFriendsNe
Slide 18: Summary
+The Psychic Friends Network today Summary Not only.... Larger addressable market, Additional ways to connect, Expanded marketing channels, International opportunity But also... Lower overhead, Lower cost of sales, Lower marketing cost per $ of revenue, Lower payroll - psychics are all independent c
Slide 19: Capital Structure
+ Psychic Friends Network 2.0 Capital Structure As of: October 1*t, 2012 Authorized Shares: 750,000,000 Outstanding Shares: 83,681,666 Public Float: 23,000,000 Insider Ownership: ~ 60% Reverse Merger March 31, 2012 Symbol: PFNI Exchange: OTCBB 52 Week Price Range: $0.35 - $1.10 Fiscal Year End: Sept
Slide 20: PFN Projections
+ PFN Projections ‘Investors should be aware that projections carry no guarantee, are inherently unreliable and should not be used as the basis for any investment decision. Although they are estimates of management, there are too many unknown and outside forces at work to expect them to be determina
Slide 21: Corporate Contact Info
+ Psychic Friends Network Corporate Contact Info: Address: 2360 Corporate Circle, Suite 400 Henderson, NV, 89074-7722 www.PsychicFriendsNetwork.com Company Contact: Marc Lasky, CEO Marc@PsychicFriendsNetwork.com 1-702-608-7360 Investor Contact: Ryan and Tyler Troup Circadian Group IR@PsychicFriendsN
Slide 22: Thank you
Thank you Stock Symbol: PFNI .OTCBB