Coloplast A/s Class B · OMXCOP:COLO_B
Coloplast A/s Class B — Investor Day (2014)
14 slides from Coloplast A/s Class B's investor day presentation, 2014
Slide 1: Growth through innovation
Growth through innovation Coloplast Capital Market Day 2014 Oliver Johansen, SVP Global R&D Page 1
Slide 2: In recent years we have transformed our Global R&D
In recent years we have transformed our Global R&D Drive growth through 3 Innovation Excellence Raised the bar through our 2 Bigger, Better, Bolder journey Established 1 one Global R&D function 2006 2010 Today Page 2
Slide 3: Our R&D efforts suffered from lack of focus – so we established one Global R&D function
1 Our R&D efforts suffered from lack of focus – so we established one Global R&D function in response Our observations Our response We had too many activities driven by range We established one R&D function for OC, CC care and WC We had insufficient pipeline value We established Innovation M
Slide 4: We then raised our innovation ambitions with our Bigger, Better, Bolder journey
2 We then raised our innovation ambitions with our Bigger, Better, Bolder journey Bigger, Better, Bolder journey highlights: Fewer innovation projects P1 P2 P3 P4 P5 P6 P7 P8 Product Mechanical Injection New and upgraded competence centers design construction moulding Defined launch slots Spri
Slide 5: Today we have a strong point of departure for accelerating growth through Innovation Excellence
Today we have a strong point of departure for accelerating growth through Innovation Excellence Drive growth through 3 Innovation Excellence Raised the bar through our 2 Bigger, Better, Bolder journey Established 1 one Global R&D function 2006 2010 Today Page 5
Slide 6: Innovation Excellence means three things to us
Innovation Excellence means three things to us 1 Manage and deliver best new product pipeline ever 2 Ensuring value upgrade through technology development 3 Focus on consumer oriented design and innovation Page 6
Slide 7: Today our innovation begins with a compelling market driven value proposition
1 Today our innovation begins with a compelling market driven value proposition followed by a structured process Value Front end Product proposition innovation development Page 7
Slide 8: We commit to innovation to make a difference to consumers and to benefit society
2 We commit to innovation to make a difference to consumers and to benefit society increase in quality of treatment costs reduced 28% life when using compact catheter solutions¹ 40% when using high quality stoma appliances² Source: 1) Chartier-Kastler et al., The Journal of Urology (2013); 2) Martin
Slide 9: Early in our development projects we determine the right pricing strategy
2 Early in our development projects we determine the right pricing strategy - Coloplast pricing strategy options - Premium pricing Differentiation Willingness to pay Documented • Improved quality of life value upgrade • Lower cost of treatment Parity pricing • Improved skin conditions Lower co
Slide 10: Here is an example of how innovation can make a real difference to our consumers
2 Here is an example of how innovation can make a real difference to our consumers Page 10
Slide 11: SenSura Mio is a truly groundbreaking product portfolio
3 SenSura® Mio is a truly groundbreaking product portfolio capturing everything we want in a new ostomy product... New elastic adhesive New all-textile material New full-circle filter New click coupling For secure fit For discretion For less clogging / ballooning For reassurance and security Page 11
Slide 12: Today we are launching our latest innovation in Continence Care: SpeediCath Compact
3 ...and today we are launching our latest innovation in Continence Care SpeediCath® Compact Attractive stylish Eve consumer design Urine bag for added discretion connector Triangular shape One-step easy Unique hydrophilic for easy handling opening and coating for instant and better grip secure rese
Slide 13: In sum, Global R&D is performing strongly and fuels our growth agenda
In sum, Global R&D is performing strongly and fuels our growth agenda by delivering the best pipeline ever Drive growth through 3 Innovation Excellence Raised the bar through our 2 Bigger Better Bolder Deliver journey best new pipeline ever Established 1 one Global R&D function 2006 2010 Today Page
Slide 14: Our mission, values and vision
Our mission Making life easier for people with intimate healthcare needs Our values Closeness... to better understand Passion... to make a difference Respect and responsibility... to guide us Our vision Setting the global standard for listening and responding g Coloplast Page 14