Creative Realities, Inc. · NASDAQ:CREX
Creative Realities — Virtual Investor Conference (October 2017)
46 slides from Creative Realities's conference presentation, October 2017
Slide 1: Update - October 2017
CreativeRealities 2 Update - October 2017
Slide 2: Safe Harbor
Safe Harbor This presentation contains certain statements that are “forward-looking statements” within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. These statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of C
Slide 3: Rick Mills
Rick Mills • IT Industry background Since 1980 • Grew that business to $120MM then merged • Merger created PCR (Pomeroy) 1992 (PMRY) • Served as President/COO for 7 years • Grew business to $700MM+ (1999) • CEO of Sarcom 2001 to 2003 • $1 billion in revenue • Lost money for years • Profitable in 18
Slide 4: We help clients use the latest technologies to inspire better customer experiences
We help Clients use the latest technologies to inspire better customer experiences.
Slide 5: We build and maintain digital signage systems like this
We build and maintain digital signage systems like this….
Slide 6: We design and support dynamic content experiences like this
And we design and support dynamic content experiences like this
Slide 7: End to end services offering is unique
Consulting Title Goes Here Research, Analysis, Planning, Experience Design Design System, Environment, Graphic, UX/UI Sub TitleOur Goes Here end to end Engineering R&D; CAD design, Hardware Integration, Fabrication Services Offering Deployment is unique Possible Body Copy Site Inspection, Procuremen
Slide 8: Signage Networks, Digital OOH, Retail Technology
SIGNAGE NETWORKS service experiences DIGITAL OOH advertising experiences RETAIL TECHNOLOGY shopping experiences
Slide 9: Executive Leadership
Executive Leadership Jason Carr, SVP of Sales Jason has 20+ years of professional enterprise sales experience with 15+ in sales leadership. Jason has developed a steadfast reputation for providing strong and decisive leadership by motivating, coaching and mentoring sales organizations & teams to del
Slide 10: Executive Leadership
Executive Leadership Beth Warren, SVP Client Experience Beth leads the marketing technology planning process and is skillfully adept at technology ecosystems and environments designed around the human experience. Her consultative nature, insight on the shopper, and design aesthetic takes clients on
Slide 11: Executive Leadership
Executive Leadership Adrian Weidmann, Director of Strategic Account Management Adrian brings more than 20 years experience in the design, implementation, management, measurement and analytical analysis of digital signage content and technology, to CRI. In addition to StoreStream Metric’s proprietary
Slide 12: Our Teams and Locations – 100+ FTEs Throughout the US and Canada
Our Teams and Locations – 100+ FTE’S Throughout the US and Canada Windsor, ON Content Production Boston Regional Staff NY Metro Design and NOC Louisville, KY Operations Center, Customer Service, NOC Los Angeles Regional Support Atlanta Regional Staff Dallas TX Regional Support Tampa Regional Staff
Slide 13: Warehouse & Logistics – Locations across the US
Warehouse & Logistics – 4 Locations across the US Co-located with company HQ Additional Locations Advanced logistics management Fairfield, NJ Houses customer-owned inventory Dallas, TX Los Angeles, CA Fabrication and QA Testing 8.6 miles from UPS Air Worldwide Hub 13
Slide 14: A Full Suite of Cloud-Based Content Management Tools and Capabilities
A Full Suite of Cloud-Based Content Management Tools and Capabilities • CRI Product Platform (RCX) • Allows CRI to be responsive to new features and customizations based on client demand • Ideal for more complex integrations • 3rd Party Platforms • Bright Sign Network • Ideal for “self serve” design
Slide 15: Project Deployment
Project Deployment • Complete project management – single site or large scale roll-out • Expertise in technically complex and high profile system installations • Digital signage, menu boards, video walls, kiosks, outdoor and large-scale • Experienced field engineers in NYC, Boston, LA, Louisville, a
Slide 16: Rapid Deployment Technician Coverage
Rapid Deployment Technician Coverage 6,000+ Qualified Field Technician Resources 16
Slide 17: Enterprise-class Network Operations Center
Enterprise-class Network Operations Center • 24x7 NOC in Louisville, KY • Led by expert management team in systems & support • Handling hundreds of support tickets and service dispatches per month • Cloud-based systems-driven – fully integrated across finance, inventory, field activity tracking, per
Slide 18: Reporting and Analytics
Reporting and Analytics Anonymous Analytics Mobile-Based Traffic Monitoring Usage Tracking Quantitative Analytics • Total Traffic • Dwell Time • System Usage • Transactions • Customer Wait Time • Cost Reduction • Lead Gen
Slide 19: We've deployed systems in 40+ countries
We’ve deployed systems in 40+ countries EUROPE 27 countries RUSSIA UKRAINE ASIA PAC 6 countries MID EAST INDIA LATIN AMERICA Buenos Aires We have our CMS software running in 12 countries today
Slide 20: Experience that Matters: Relevant Work
Experience that Matters: Relevant Work 20
Slide 21: Urban Panels Installed, Philadelphia Septa Transit
50 Urban Panels Installed Philadelphia | Septa Transit Pedestal & Rail Mount 21
Slide 22: Large Scale LED, Dilworth Plaza Philadelphia
Large Scale LED [5mm Barco] Dilworth Plaza | Philadelphia 22
Slide 23: Nanolumens LED Walls, New York Penn Station Entrance
Nanolumens LED Walls New York Penn Station Entrance 23
Slide 24: Large Scale Video Wall Units, LAX International
Large Scale Video Wall Units LAX International 24
Slide 25: Integrated to Bulkheads, LAX International
Integrated to Bulkheads LAX International 25
Slide 26: Curved LED, JFK Terminal 4
Curved LED. JFK Terminal 4 ri le <— = S YS sasueaere IAUIWMA IN" ip arire §)
Slide 27: University of Louisville Stadium
University of Louisville Stadium 27
Slide 28: FCA – Next Gen
FCA – Next Gen - Big screen animated brand content specific to each dealership - Big screen dealer content customized through custom CMS Impact Media Network - On demand mirroring of the integrated iShowroomPRO tablet to the big screen to deliver dynamic sales presentations based on that dealers’ in
Slide 29: Digital eco-system for top automotive manufacturer
Digital eco-system for top 3 Automotive MFG
Slide 30: Top 3 Foodservice Provider
Top 3 Bring category leadership to life through integrated marketing technologies. Foodservice Dynamic localized menu content, digital menu boards and touch order systems to facilitate an Provider efficient and engaging customer order process.
Slide 31: Thomson Reuters Worldwide
Real time news, market data and social Thomson Reuters media informs, entertains and captivates customers in over 250+ info point locations Worldwide in 37+ countries. With 15 languages available, customer can choose from a selection of pre-formatted templates, or create their own. 31
Slide 32: Luxury Retailer
Luxury Retailer Curated content brings the collection to life in this Technology Wall of Style. desire. The video wall enables storytelling and visual merchandising in way that static signage alone can not, creating an atmosphere of mood and 32
Slide 33: 33 Degrees
What better way to promote key dominant 33 Degrees categories than through digital - allowing curated content and offers to entice consumers with messages at relevant day parts - automatically and without the hassle of changing out signs. Problem solved!
Slide 34: Connected Boutiques + Fitting Room Experiences
Connected Boutiques + Fitting Room Experiences
Slide 35: Luxury Retailer
Luxury Retailer Fit Guides, Style Finders, Virtual Mannequins
Slide 36: Ryder Digital education experiences across 350 Locations
Ryder Digital education experiences across 350 Locations
Slide 37: Luxury Retailer Digital Merchandising with inspiring content
Luxury Retailer Digital Merchandising with inspiring content
Slide 38: Digital Dealer Tools
Digital Dealer Tools Over 380 US Dealerships Hardware, Installation & Support Package Options • 56” Touch Screen Experience • 86” Touch Screen Experience • Wheel Stand iPad Experience
Slide 39: The Industry
The Industry Proprietary And Confidential
Slide 40: Our Customer Base is Growing
Our Customer Base is Growing Exclusive market research & strategic intelligence from PQ Media - Intelligent data for smarter business decisions
Slide 41: How big is it?
How big is it? • “Digital display is at the convergence of the $125 billion in retail technology investment and $170 billion in annual advertising spending, which includes $7 billion in dynamic out- of-home advertising,” noted Mark Boidman, managing director at Peter J. Solomon • Smart Cities are a
Slide 42: Market overview of digital marketing/signage company
Market overview of digital marketing/signage company ▪ Typical digital marketing/signage company has: ▪ Sales of $3-10mm ▪ 1-2 large customers (and 10 smaller customers) ▪ 8-10 years in business, with background in audio-visual • And is: ▪ Focused on one or two industry verticals ▪ Closely held ▪ Se
Slide 43: Targeted Acquisitions
Targeted Acquisitions • Ongoing discussions with many companies • Expect to announce a transaction in 2017 • Dependent upon the price of our currency and other factors. • Acquisition Objectives • Customers • Recurring revenue • Elimination of back office functions
Slide 44: Balance Sheet & Liquidity Improvements
Balance Sheet & Liquidity Improvements Home Marketplaces Market Ac • $26.33Plan to eliminateCompany Debt –Directory two phase As of 12:00 AM ET 8/28/17 approach | Stock Screener Services • Phase I – Pegasus Capital acquires all secured debt – completed Research Learn 406 •$118.7M Phase II – Beginnin
Slide 45: Summary
Summary • CRI is emerging as a significant company in the digital marketing space • The company and management team is prepared for accelerated growth • CRI expects to finish 2017revenue up 56% year over year with record backlog • Continuing customer adoption of our CMS • Company with Momentum
Slide 46: Thank You
Thank You For questions, please contact john.walpuck@cri.com
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