Booking Holdings Inc. Common Stock · NASDAQ:BKNG
Booking Holdings Inc. Common Stock — priceline.com — Goldman Sachs 7th Annual Internet Conference 2006
23 slides from Booking Holdings Inc. Common Stock's conference presentation, May 24, 2006
Slide 1: Goldman, Sachs & Co. 7th Annual Internet Conference
=a a- 2 priceline.com’ Goldman, Sachs & Co. 7 Annual Internet Conference May 24, 2006 CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308,
Slide 2: Forward-looking statements
priceline.com SZ a-a-2 3 Priceline.com would like to remind you that this presentation contains forward looking statements, which are made pursuant tothe Safe Harbor provisions ofthe Private Securities Litigation Reform Act of 1995, These forward-looking statements are not guarantees of future perfo
Slide 3: Mission
priceline.com Mission = To be the leading online travel business for value-conscious leisure travelers in North America = To be the leading European online hotel reservation service for leisure and unmanaged business travel CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308, rr}
Slide 4: Q1 Highlights
priceline.com Q1 Highlights " Gross Bookings of $747M; Grew 33% organically") year/year = Highest organic growth rate in industry = Acceleration from 21% in Q4 = Domestic Gross Bookings of $474M; Grew 10% organically”) yr/yr = Acceleration from 5% in Q4 = International Gross Bookings of $273M; Grew
Slide 5: Domestic Market Positioning
Domestic Market Positioning Content/ Features Price Savings Source: Priceline management CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308, rr
Slide 6: Price Drives Purchasing Decisions
priceline.com N/E Price Drives Purchasing Decisions = What is the key consideration = What was the primary reason when choosing a travel web site? why you chose to purchase by a 2006 2005 different method? = Price: 61% 52% = Lower Prices: 51% = Best Package: 10% NA = Convenience/Ease: 9% « Trust: 8%
Slide 7: More Ways to Save - Air
priceline.com More Ways to Save - Air ‘viaws nines ‘Ririnos’ rine Lowest rie Flghs} rems273. wom 273. mss tom 258 Won Stop fights femsi7e Atom? em a74 rms ams tom 202 vromgsrs am g675toms726 ue, ‘ces efor teks nace nies aes, res ape pape tet ‘Your Departing Flight (vou reo returns poe) ani2138 ‘Set
Slide 8: More Ways to Save - Hotel
priceline.com More Ways to Save - Hotel lena gerade Se don ten atl. Aik ok dock cee QED 11 Star (2 Star 3St0e Aster ‘SSta Resorts Name Your Own Price® : 0 ex ro omonCegn i)» 18 ne be So to AF OF crm nipen roi)» 38 me i cnyouan sa Youget Seeeeee se wm Se srt! Beste Shines ton) “rave mower enw) 6 os M
Slide 9: More Ways to Save — Rental Car
priceline.com More Ways to Save — Rental Car PICK. > Cicap Chae (ORD) Crcap, Thy un 8, 2008-12006 [DROP-OFF > Chicago Char a(R) Cheap, Man, dt 12, 2005-1200 conomycare, _$334457 s3eiday S3elday 53167 lek to ‘compuct care, $34/407 s4ovday S4oldsy 5517 lek to issize cars, $3803 s42s6ay Siziday 587 om
Slide 10: More Ways to Save — Packages
priceline.com 2a 2 2 More Ways to Save — Packages ‘sat8y> [Moet Popular | Lowest Price Sar Rating | Hotel Name Hotel Location Now erry Most Pope Total pice lade 1 etl oo, ens are fr 2, andes an es, $603 Saenccnee PerPersonwllcanatothe Renaissance Chico Neth Shere etl, TotaPrice 9.207 loowedin te pre
Slide 11: Name Your Own Prices Savings
Name Your Own Prices Savings = Air J save up ro Hotel 150% Rental Car BEST PRICE & QUALITY GUARANTEED! ‘Choose your exact hotel and fights. Hotel ‘Get the best price, guaranteed! Packages Qe iL) — _ Save up to $200 Fight _CONFIOBTAL INFORMATION « Prpeny «petinecom beapented. Rigs Reeve 6:23.08 poe t
Slide 12: More Ways to Save - Advertising
priceline.com wl More Ways to Save - Advertising
Slide 13: Domestic Gross Bookings Trends
priceline.com Domestic Gross Bookings Trends“) Organic ¥r/Vr Growth in Domestic Gross Bookings aim 2002 03, 2004 2005 1006 1) Organic gross travel bookings growth rates assume that acquired businesses were owned during all periods and exclude the sale of Travelweb hotel rooms through Orbitz CONFIOBT
Slide 14: European Market
priceline.com European Market Priceline Internet Gross Bookings Population" Penetration" (indexed to UK) Greece/Turkey 86,945,986 165% 5% Germany 82,515,988 59.0% 45% France 61,004,840 43.0% 36% United Kingdom 60,139,274 62.9% 100% ttalyMalta 59,500,569 49.0% 55% ‘Spain 44,351,186 38.7% 54% ‘Scandin
Slide 15: Priceline Europe
priceline.com wil Priceline Europe ®) active hotels Salat ag BOOKINGS online hotel reservations} pricelineco.uk’ Look and book for less Acquired: September 2004 Acquired: July 2005 Merged into Priceline Europe: September 2005 CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308, ig ty
Slide 16: Supply Environment
priceline.com Supply Environment Independents 75%) Barton Grange Hotel, Preston **# Eecrdeary Chains 25%) Novotel Preston, Preston s** mon Caras, ‘Reviews trom recent go 6 Demons Serif 1) Source: PhocusWright CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308, paoe
Slide 17: Multi-Lingual Demand (12 languages/40 countries)
Multi-Lingual Demand (12 languages/40 countries) Barcelona: English Barcelona: French Barcelona: Spanish alace === Barcelona: Dutch Barcelona: Italian Barcelona: German Eurostars Laletana Palace wee © EurostarsLaletana Palace sve. © Eurostars Laletana Palace sss > CONFIOBTAL INFORMATION «Prope pelin
Slide 18: Model Differences
priceline.com Model Differences Priceline Europe = Agency — Supplier Friendly = 10-15% margins . = Hotel pays after stay . = Hotel connects via extranet = Customer pays at check-out CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308, Competition Merchant 15-40% margins Hotel gets paid
Slide 19: Opportunities — Continued roll out across Europe
priceline.com a2 2S Opportunities — Continued roll out across Europe BOOKINGS 2 Meals Riverside Hotel Prague eek wat amon Home Partners About BOOKINGS Customer service you are here: home > czech republic > prague > riverside hotel prague Riverside Hotel Prague see > Janackovo nab. 45, 16000 Prague 8
Slide 20: Integration of Priceline Europe — Supply
priceline.com: Si a 2 3 Integration of Priceline Europe — Supply Active now has hotels that Bookings now has hotels that were originally on Bookings were originally on Active on CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308, ry
Slide 21: Eastbound Westbound
priceline.com Eastbound Westbound priceling.curope “™ ‘Sheraton Bal Harbour Beach Hotel 70" Cains Avo, S156 Bo Hato, Nas (nse CONFIOBTAL INFORMATION «Prope pelina com beard. Rigs Rese 6:2308, See ge
Slide 22: International Gross Bookings Trends
International Gross Bookings Trends") Organic Yr/Yr Growth in Intemational Gross Bookings 140.0% 120.0% 100.0% f- 80.0% 60.0% 40.0% 20.0% 0.0% 1004 2004 3004 4004 1005 2005 3005 4005 1006 1) Organic gross travel bookings growth rates assume that acquired businesses were owned during all periods. CON
Slide 23: Searchable text section of graphics shown above
Searchable text section of graphics shown above [G RAPHIC] [LOGO] Goldman, Sachs & Co. 7 th Annual Internet Conference May 24, 2006 CONFIDENTIAL INFORMATION • Property of priceline.com incorporated. All Rights Reserved. 5.23.06 [LO GO] [GRAPHIC] Priceline.com would like to remind you that this prese
priceline.com — Goldman Sachs 7th Annual Internet Conference 2006 on 6ix