Pt Visi Media Asia Tbk Class A · IDX:VIVA
Pt Visi Media Asia Tbk Class A — Citi ASEAN Investor Conference 2015
35 slides from Pt Visi Media Asia Tbk Class A's conference presentation, Jun 3, 2015
Slide 1: VIVA Group Presentation
VIVA GROUP PRESENTATION Citi ASEAN Investor Conference - Singapore June 3, 2015 1
Slide 2: Disclaimer
re] Disclaimer viva This presentation has been prepared by PT Visi Media Asia Tbk [the “Company”) and is only for the information of its investors. None of the information appearing in this presentation may be distributed to the press or other media or reproduced or redistributed in whole or in part
Slide 3: Our Company, Industry, Entertainment, News, Digital, Strategy
Our Company Our Industry Our Entertainment Our News Our Digital Our Strategy ay mB we
Slide 4: Our Company
viva Our Company
Slide 5: VIVA is the fastest growing media company
re] VIVA is the fastest growing media company viva * Operating in a young and growing Indonesian population that will be empowered by a growing domestic economy « VIVA's key management team has extensive experience in the media industry, with deep understanding of local habits and strong belief in N
Slide 6: Key Management Profiles
viva 9 around the company Key Management Profiles AnindyaN. Bakrie Gained his MBA degree from Stanford Graduate School of Business in 2001. Elected as CEO of VIVA in 2014. Erick Thohir Gained his MBA degree from National University, California in 1993. Elected as CEO of MDIA and ANTV in 2014, previo
Slide 7: VIVA's Financial Highlight
re] VIVA’s Financial Highlight viva (IDR bn) 1014 1015 on Revenues 396 533 34% Operating Expenses 290 353 22% EBIT 107 180 69% EBITDA 129 205 59% Net Income* 11 18 61% Audience Share TA: All People 12.5% 16.3% TA: Target Market 13.8% 17.2% TV Rating TA: All People 1.6% 2.1% TA: Target Market 1.8% 2.
Slide 8: VIVA Consolidated: Summary of Financial Performance
re] VIVA Consolidated: Summary of Financial Performance viva 201 2-1 Q201 5A (IDR bn) EBITDA (IDR bn) 1015 38.5% sas re - *Notes: Net Income figures attributable to owners of the parent (IDR bn) 1015 30.2% % to Revenue Net Income* (IDR bn) 1015 FREM 3.4% 2014A 143.9 6.4% 2013A [eTyaA 6.3% 2012A [PAI
Slide 9: VIVA owns two leading FTA stations and an online portal
re] VIVA owns two leading FTA stations and an online viva portal viva Vivagroup (PT Visi Media Asia Tbk.) 89,9% | 99% 99,9% VIVA co.id MDIA (PT Intermedia Capital Tbk.) VIVA.co.id (PT Viva Media Baru) | ANTV tvOne VIVA + (PT Cakrawala Andalas Televisi) (PT Lativi Mediakarya] (PT Digital Media Asia]
Slide 10: Our Strategy for Sustainability
re] Our Strategy for Sustainability viva 10 * Target a specific viewer segment and deliver contents designed for that segment Micro Targeting Innovative Viewers having the ability to access our contents Customer “Any time, anywhere and any how (through all Experience platforms and device)” A Group m
Slide 11: 70% of content produced in-house enabling creative selling
re] 70% of content produced in-house enabling creative selling viva In-House Program Composition 75,7% 77, 2% 79,7% Tashi ' 69,1% az — = — 2010 2011 2012 2013 2014 m@News @Sport Information @Religious Entertainment ees! | INDONESIA 7 LAP S$ CLUB
Slide 12: Our Industry
viva 12 Our Industry
Slide 13: Indonesia Summary
re] Indonesia Summary viva | Increasing / | Intense Attractiveness Increasing, Data & of the Sector Advertising / Media > ae Spend / Usage y f 9 Favorable / al? yoy 6th highest number of SS Demograpic fa A inston a Twitter users globally ? AdSpend (Jakarta is ranked the a 13th tweet-city] eee Large
Slide 14: Indonesia's demographic: young population and growing middle class
Indonesia’s demographic is characterized by a young viva population and growing middle class SES Range 2011-2013 > Rp 4,500,000 SES Range 2014-2015 > Rp 6,000,000 Rp 3,000,001 - Rp 4,500,000 Rp 4,000,001 - Rp 6,000,000 Rp 2,000,001 - Rp 3,000,000 Rp 2,500,001 - Rp 4,000,000 Rp 1,500,001 - Rp 2,000,0
Slide 15: Media penetration 2014
re] Media penetration 2014 viva 95% 24% 95% ‘TV + internet 20% internet + Radio 9% 9 30% 33% TV +Radio 25% soon 9% 21% . 13% gop 14% 13% 8% 7% c Se TV Internet Radio Newspaper Tabloid Magazine Source: AGB Nielsen Media Research 2008 m™ 2012 m2014 a ED wee G) A Group member of viva >
Slide 16: FTA is the preferred advertising platform
FTA is the preferred advertising platform, capturing 63.9% of viva advertising market. Online is the fastest growing platform taking adshare from print and radio media. Indonesia’s Net Advertising Revenues (USD mn] 3,000 7 2,500 + 2,000 4 1,500 4 1,000 4 500 4 2010 2011 2012 2013 2014E m™TV mPrint =
Slide 17: Audience Profile by Index
Audience Profile by Index VIVA MNC EMTEK TRANS CORP MEDIA Target Audience ANTV TVONE RCTI GTV MNCTV SCTV IVM TRANS TRANS7 METRO Male 89 104 90 106 89 88 89 86 97 103 Gender Female 111 96 110 94 111 112 111 114 103 97 5-9 115 55 84 120 152 102 82 77 73 58 10-14 111 76 98 116 122 132 88 100 96 76 15-2
Slide 18: Our Entertainment
viva 18 Our Entertainment
Slide 19: Share Trend Performance 2013-2015
Share Trend Performance 2013-2015 viva. (based on target market) Entertainment Station TRANS7 -®SCTV -—-IVM -——TRANS —RCTI -<GTIV -*MNCTV =eANTV 44 2- 0 1 —— T ™— 1 1 1 1 ‘ = boku = wok BESET SE SEP SS ERTFES TE SRS EB ERB <san7r- aeauwnezanxnue sts arxaeane2z2ar ust s A Group member of viva Zs a me
Slide 20: #1 Entertainment Program in the morning time slot
#1 Entertainment Program in the morning time slot (TA: MF 25-44) with TVR of 1.4 Period: 1 Jan - 31 May 2015 (Weekdays) =a #1 Entertainment Comedy Program in - its genre(TA: All People) with TVR of 1.8 BG Period: 01 Jan- 31 May 2015 [Weekdays] — #1 Animation Program in its time slot WestaBeai —10.00
Slide 21: #2 Drama Series in its time slot
21 Source: AGB Nielsen Media Research #2 Drama Series in its time slot (TA: MF 25-34) with TVR of 4.0 Period: 01 Mar - 31 May 2015 #3 Drama Series Program in its time slot (TA: All People) with TVR of 2.2 Period: 01 Jan - 31 May 2015
Slide 22: Special Events generated high TVR
re] Special Events generated high TVR viva Mahabharata Show recorded TVR of 7.5, which was higher than Final Match of the 2014 FIFA World Cup Brazil which generated TVR 6.2 (TA: All People Mahacinta Show generated TVR of 5,2 (TA: All People] ANTV's 22" Anniversary celebration generated TVR of 4.3 (T
Slide 23: Global Content Acquisition Strategy
Gg Global Content Acquisition Strategy viva 23 Unparalleled know-how in discovering global content
Slide 24: Our News
viva 24 Our News
Slide 25: tvOne has dominated the news segment since its inception
g tvOne has dominated the news segment since its viva Inception and continues to extend its dominance BTVONE @ Other News Station 12 10 8 s @ 6 oO c= 77) 4 2 0 _ RRPRYRERALLALELAYLALAYRLALAYLARSW SE Se AAAS SRS We ROA SSE RO SEN ARR Na OANA A ‘ SOY” NIA HN SOQ’ ARN Nt Week A’ Group member of viva So
Slide 26: Leader in Prime Time and Non-Prime Time News
Leader in Prime Time and Non-Prime Time News viva Program Kabar IMA HA IM Source: AGB Nielsen Media Research 10 Cities Jan 2015 - May 31, 2015 TA 15+ ABC1 26 # 1 Prime Time News Program With total audience of 2.1 mill # 1 Non Prime Time News Program With total audience of 1.4 mill ay mB we
Slide 27: tvOne dominates Talkshow Program
re] tvOne dominates Talkshow Program viva #1: Indonesia : i Lawyers Club #2: Negeri ‘2 Demokrasi TVR 1.3 BR 0.7 #3: Gestur #4: Meja TVR 0.9 cialis TVR 0.8 #5: Apa Kabar #7: Debat Indonesia Malam TVR 0.7 TVR 0.8 #10: Apa Kabar Indonesia Pagi TVR 0.6 #8: Apa Kabar Indonesia Akhir Pekan TVR 0.7 Source:
Slide 28: Our Digital
viva 28 Our Digital
Slide 29: viva.co.id unique visitors and pageviews
re] viva.co.id unique visitors and pageviews 29 viva ; Unique Pageviews Visitors 300,000 25,000 250,000 20,000 200,000 15,000 150,000 100,000 po.000 50,000 + T T T T T T T T T + 5,000 Aug-14 Sep-14 Oct-14 Nov-14 Des-14 Jan-15 Feb-15 Mar-15 Apr-15 May-15 —Pageviews —iiUvs VIVA cod ey? Over 65.5% visi
Slide 30: Over 60% of VIVA.co.id users originate from mobile devices
Over 60% of VIVA.co.id users originate from mobile viva devices .co.id BRITA B0LA FE BLOG FOTO vit BERITA BOLA ure BLOG FOTO vic DPRD Jamin Rapat RAPBD_DKI Berlangsung Rabu Besok an na smendagr, banyak pos Wesiagaran yang carang SHOWsIZ Uya Tak Mau Sebut Nama Siti Badriah Se00om coid BERITA BERITA B
Slide 31: Reach and engage with our community
re] Reach and engage with our community viva 11,492 Bloggers Program 19 mio ve - unique visitors SOCIAL L Ne Mey 2018) 281 mio \ y : SMs/ pageviews \ email (May 2015) N blast ~~ 2,620,384 Twitter eed 31 825,497 Forum @ 3,216,914 Facebook Like Se
Slide 32: Our Strategy
viva 32 Our Strategy
Slide 33: Leading FTA Player, Leading Digital Player, Ramp Up Capabilities
Leading FTA Player Leading Digital Player Ramp Up Capabilities 1. Build up content 1. Revamp news portal 1. Continuously develop 2. Maintain tvOne as 2. Continue to add “creative” capabilities the “#1 News Station” “features” 2. Expand current in- and ANTV as “Top 3 house production Entertainment ca
Slide 34: VIVA is positioned to monetize and develop opportunities
re] VIVA is positioned to monetize and develop opportunities viva through leveraging its FTA TV assets ¢ Management team with strong understanding of local audience, experienced and has a successful track record ¢ Revenue growth of 23.5% CAGR 2010-2014 * Combined TVS 15,7% from 11% in the past 12 mo
Slide 35: Thank You
viva 35 Thank You For More Information, Visit www.vivagroup.co.id A Group member of viva. os mo we. S)
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