Functional Brands, Inc. · NASDAQ:MEHA
Functional Brands — IPO Roadshow (February 2025)
28 slides from Functional Brands's IPO roadshow presentation, Feb 12, 2025
Slide 1: Investor Presentation Q1 2025
Investor Presentation Q1 - 2025 NASDAQ: MEHA
Slide 2: Risk factors relating to the offering
In evaluating the proposed investment in the Company, investors should carefully consider the following risk factors relating to the offering . These risk factors are not a definitive list of all risk factors associated with the offering and the business of the Company . Additional risks and uncerta
Slide 3: Free Writing Prospectus Disclosure
Free Writing Prospectus Disclosure The issuer has filed a registration statement (including a prospectus) with the SEC for the offering to which this communication relates. Before you invest, you should read the prospectus in that registration statement and other documents the issuer has filed with
Slide 4: Offering Summary & Use of Proceeds
Offering Summary & Use of Proceeds NASDAQ: MEHA 4 2025 IPO Financing $2,400,000 Kirkman Deferred Payment $2,275,000 Sale & Marketing & Working Capital $350,000 Investor Relations $750,000 Initial Public Offering - Expenses, Audit, Legal, Listing, etc. $600,000 Financing Commissions and Fees $6,375,0
Slide 5: Agenda
1. Executive Summary 2. Core Brands 3. Market Opportunity 4. Comparables 5. Nutraceutical Opportunity 7. P2i Products 8. Functional Products 9. Hemp Town Products 10. Golf Mellow Products 11. Finanicals Outline 6. Krikman Products 12. Our Team NASDAQ: MEHA 5
Slide 6: Executive Summary
Executive Summary Mission To revolutionize the nutraceutical and supplement industry building a diversified portfolio of brands leveraging a 70+ year legacy of excellence, delivering clean, effective, and innovative solutions that meet modern consumer demands for health, wellness, and safety. A glob
Slide 7: Core Brands
Core Brands Health and Wellness Brands Future Brands In - House M&A and Incubation Platform for Growth 30,000 Sq Ft cGMP, FDA Registered Manufacturing Facility Established brand with market penetration and household awareness - over 70 years Consistent top line revenue of $6.5M+ Global distribution
Slide 8: Supplement Industry Challenges
8 Supplement Industry Challenges Subpar Quality: Rampant contamination with toxins, heavy metals, and inefficacious ingredients. Increased Regulation: Stricter requirements driving the need for transparency and safety standards. Lack of Industry Consistency: Fragmentation with no universal quality b
Slide 9: Building a Diversified Brand Portfolio in the High-Growth D2C Segment
9 Diversified Brands in Building a Diversified Brand Portfolio in the High - Growth D2C Segment Hottest DTC Segment Nutraceuticals are rapidly expanding in the direct - to - consumer (DTC) space, driven by health - conscious consumers seeking personalized wellness solutions. Success stories like Ath
Slide 10: Public Market Comparables
Public Market Comparables Private NASDAQ: MEHA Market Cap: $26.4M USD * 10 Market Cap: $37.5M USD * Acquisition by Unilever in 2019 Market Cap: $5.66B USD * * Market Cap as of Jan 2025
Slide 11: Nutraceutical Opportunity
Nutraceutical Opportunity The global nutritional supplements market, valued at USD 485.62 billion in 2024 , is projected to grow at a 6.42% CAGR through 2030 The average American spends around $56 per month on dietary supplements 43.8% of gym - goers use nutrition supplements The fitness industry is
Slide 12: Kirkman Products
Recognized for treating patients with Autism Spectrum Disorders and special dietary needs through an established network of over 2,000 doctors, in over 40 countries State - Of - The - Art Equipment for Precision Dosages of Efficacious Supplements Established Brand in Business for Over 70 Years Cream
Slide 13: Nutraceutical Supplements
Nutraceutical Supplements Testing beyond FDA requirements Gross margin: 27% to 85% Long - standing loyal customer and consumer base B2B business and D2C business Quality of the highest standard Future Plans Investment in D2C growth Expansion into Big Box Retailers Organic growth through enhanced sal
Slide 14: Study Overview: Presence of Toxic Metals
Study Overview Presence of Toxic Metals A study in the American Journal of Clinical Nutrition found harmful toxic metals in several of 47 prenatal vitamin brands: Arsenic: Exceeded USP limits in 7 products Lead levels were above USP limits in 2 products Cadmium levels surpassed USP limits in 13 prod
Slide 15: Prenatal Supplement Opportunity
Prenatal Supplement Opportunity Current market Prenatal supplements on the market littered with all sorts of contaminants - toxins and metals Multiple class action lawsuits have been filed against major manufacturers in light of these concerns In October 2023, the International Federation of Gynecol
Slide 16: Prenatal Supplement Testing
16 Prenatal Supplement Testing Fertility & Detox Supplementation PreNatal Supplementation Supplementation Opportunity PARENTS CHILD Fertility Toxicity Fertility & Detox Supplementation Detox Supplements
Slide 17: Rapid Growth of the Functional Mushroom Market
Rapid Growth of the Functional Mushroom Market 17 Market Overview: Significant Growth: The global functional mushroom market was valued at USD 31.71 billion in 2023 and is projected to reach USD 65.83 billion by 2030 , expanding at a CAGR of 11.2% from 2024 to 2030 .* Driving Factors: The increasing
Slide 18: Product: Functional
Product: Functional Functional is our new product line meeting growing demand for health - enhancing supplements: Beauty Within Antioxidants and detoxifiers for healthy hair, skin, and nails NASDAQ: MEHA 18 Immunity Promotes a healthy immune system Energy & Endurance Promotes sustained cellular ener
Slide 19: Product: Hemp Town
Product: Hemp Town A True Lifestyle Brand. Premium Hemp Products with CBD, CBG, and Zero Nicotine. Hemptown Naturals' "Caps" Hemptown Naturals' "Caps" offer a precise blend of CBD, CBG, and herbs in allergen - free capsules, supporting health and wellness with ease and convenience. Hemptown Premium
Slide 20: Product: Golf Mellow
Product: Golf Mellow Golf Market Growth Golf is expanding rapidly, with 45 million U.S. participants in 2023 * , including 26.6 million on - course players * and 18.4 million engaging in off - course activities * like driving ranges, simulators, and Topgolf, broadening the sport’s appeal. Introducin
Slide 21: Financials
Financials Years Ended Nine - month Period Ended Dec 31, 2022 (restated) Dec 31, 2023 Sept 30, 2023 (Unaudited) Sept 30, 2024 (Unaudited) Statements of Operations Data $7,051,224 $6,820,499 $ 5,268,405 $4,886,331 Net Revenue (4,049,780) (3,641,648) (2,852,939) (2,272,561) Cost of Goods Sold 42.6% 46
Slide 22: Our Team
Our Team ERIC GRIPENTROG CEO & Director Eric Gripentrog is a seasoned leader with over 30 years of experience in the Consumer - Packaged Goods (CPG) industry. He has held executive roles, including CEO, SVP, and board member, across multiple companies. At Kellogg (1992 – 2018), Eric led domestic and
Slide 23: Our Team
Our Team LOURDES FELIX Independent Director Lourdes Felix is a seasoned Hispanic entrepreneur and corporate finance executive with 30 years of experience in capital markets, accounting, and financial operations. She serves as CEO, CFO, and Director of BioCorRx Inc., a biotech leader in addiction tre
Slide 24: Our Team
Our Team GIRARD SMITH Independent Director Girard Smith is General Manager, Growth Strategy & Solutions, and a member of the Executive Leadership Team for Market Performance Group (MPG), a leading omnichannel commerce strategy & services agency. He is a highly accomplished business leader with exten
Slide 25: Contact
Contact Eric Gripentrog info@functionalbrandsinc.com functionalbrandsinc.com NASDAQ: MEHA
Slide 26: Helping people live healthy lives
Helping people live healthy lives
Slide 27: Slide 27
Slide 28: hemptownnaturals.com
28 hemptownnaturals.com