Verizon Communications Inc. · NYSE:VZ
Verizon Communications — Investor Presentation
23 slides from Verizon Communications's investor presentation
Slide 1: Verizon Innovative Learning Lab Program
Verizon Innovative Learning Lab Program Course: Immersive Media Lesson: Augmented Reality Project C: Ideate and Sketch
Slide 2: Welcome
Welcome • Awesome job so far, you have a completed empathy map and problem statement. • Your user is so excited for their product! • Put your creative hat on. Are you ready to ideate solutions? Verizon confidential and proprietary. Unauthorized disclosure, reproduction or other use prohibited.
Slide 3: Warm up
Warm up The third step of the design thinking process is to ideate or brainstorm. Which of the items below are good habits to have when ideating? 1. Don’t judge others’ ideas 2. Creative and ridiculous ideas are great 3. Produce as many ideas as possible 4. Write every idea down 5. Only produce one
Slide 4: Warm up - Answer
Warm up - Answer The third step of the design thinking process is to ideate or brainstorm. Which of the items below are good habits to have when ideating? 1. Don’t judge others’ ideas 2. Creative and ridiculous ideas are great 3. Produce as many ideas as possible 4. Write every idea down 5. Only pro
Slide 5: Lesson objectives
Lesson objectives By the end of this lesson, you will be able to: • Ideate and write down ideas for your app on sticky notes. • Sketch a rough design of your app and put together feature lists for your free and premium versions! Verizon confidential and proprietary. Unauthorized disclosure, reproduc
Slide 6: Materials
Materials For this lesson, you will need the following materials: • A laptop/tablet • Lesson Activity Worksheet • Pencil • Sticky notes • Optional: coloring utensils Verizon confidential and proprietary. Unauthorized disclosure, reproduction or other use prohibited.
Slide 7: Video: Ideating with sticky notes
Video: Ideating with sticky notes Ideating is the process of producing ideas. Another word for ideating is brainstorming. Check out the video to watch a group brainstorm ideas for a problem statement, just like you will! Verizon confidential and proprietary. Unauthorized disclosure, reproduction or
Slide 8: Knowledge check
Knowledge check When ideating, what kinds of ideas should be written down? 1. Only good ideas 2. 1-2 ideas total 3. As many ideas as possible, the wilder the better! Verizon confidential and proprietary. Unauthorized disclosure, reproduction or other use prohibited.
Slide 9: Knowledge check - Answer
Knowledge check - Answer When ideating, what kinds of ideas should be written down? 1. Only good ideas 2. 1-2 ideas total 3. As many ideas as possible, the wilder the better! Verizon confidential and proprietary. Unauthorized disclosure, reproduction or other use prohibited.
Slide 10: Let’s review your project requirements
Let’s review your project requirements Your project is a chance for you to be creative. But you do have to meet your user's requirements and solve the problem statement you created! Review the next few slides to go over this project’s requirements. Verizon confidential and proprietary. Unauthorized
Slide 11: What is an AR nature walk?
What is an AR nature walk? An AR Nature app can be a lot of different things! Perhaps it takes the viewer on virtual tour with 360 images and interesting facts. Maybe it's a scavenger hunt where you have to identify different plants and animals. It could include nature and animal sounds, trivia ques
Slide 12: Free and premium version
Free and premium version Since you are now an expert with cost, revenue, and profit, you will have to make sure your project can make a profit. A common way to do this with apps is to offer two versions of the product: • Free version: this version allows your users to use most of the app's features
Slide 13: How will I make this project?
How will I make this project? For this project, you will: 1. Choose a user and create an empathy map and problem statement. 2. Brainstorm ideas for your app and put together a pricing and feature lists for your free and premium versions. 3. Use CoSpaces' Merge Cube Add-on to build prototypes of your
Slide 14: Ideating time: Sticky notes
Ideating time: Sticky notes Follow the steps on the next slides to brainstorm/ideate ideas for your AR app. Produce as many ideas as you can! Verizon confidential and proprietary. Unauthorized disclosure, reproduction or other use prohibited.
Slide 15: Step 1: Gather your materials
Step 1: Gather your materials All you need for this activity is a pencil and a stack of sticky notes or index cards. Verizon confidential and proprietary. Unauthorized disclosure, reproduction or other use prohibited.
Slide 16: Step 2: List Ideas for your CoSpaces Merge Cube App (2 minutes)
Step 2: List Ideas for your CoSpaces Merge Cube App (2 minutes) Set a timer for two minutes. On your own, write down as many ideas for your CoSpaces Merge Cube App as you can! One idea per sticky note. • Here are some questions to help get you started: • What will your app do? • How will someone use
Slide 17: Step 3: With a partner, take turns sharing ideas one at a time
Step 3: With a partner, take turns sharing ideas one at a time (5 minutes) Share your ideas one at a time with a partner. After sharing the idea, stick it on a wall or table so it is easily seen. At this point, do not criticize or shoot down others' ideas. We are only sharing what we came up with! V
Slide 18: Step 4: Cluster your ideas! (3 minutes)
Step 4: Cluster your ideas! (3 minutes) Look at your wall of sticky notes! Can you move the sticky notes around to group your ideas into categories? Here are some possible category ideas Functions (what does the app do?) • User Choices (what decisions will your user make?) • Premium Features • Free
Slide 19: Step 4: Cluster your ideas! (3 minutes) - Example
Step 4: Cluster your ideas! (3 minutes) - Example Verizon confidential and proprietary. Unauthorized disclosure, reproduction or other use prohibited.
Slide 20: Step 5: Vote! (3 minutes)
Step 5: Vote! (3 minutes) You and your partner each get three votes. Draw a *star* on your three favorite sticky note ideas. Then your partner will draw a *star* on their three favorite ideas. • Is one idea a clear winner? • Can any *starred* ideas be combined into an amazing idea? • Choose an idea
Slide 21: Lesson Activity: Sketch and Features List
Lesson Activity: Sketch and Features List Awesome, you decided on an idea for your AR App Project. Remember: it needs to solve your user's problem! Now complete this lesson's activity worksheet to create sketches of your idea and put together a features list for the free and premium versions (image
Slide 22: You did it!
You did it! You brainstormed an awesome solution, sketched out your idea, and put together a feature list for your free and premium version! In the next lesson, you will use CoSpaces and the Merge Cube to create a real prototype of your idea! Verizon confidential and proprietary. Unauthorized disclo
Slide 23: References
References Thank you to: • Funding: Verizon • Lesson: J. Orin Edson Entrepreneurship + Innovation Institute at Arizona State University: entrepreneurship.asu.edu • Premium vs. Free Image: Spotify • Software and images: CoSpaces • Software and images: Merge Cube Verizon confidential and proprietary.