Telefonaktiebolaget Lm Ericsson Class A · OMXSTO:ERIC_A

Telefonaktiebolaget Lm Ericsson Class A — Ericsson — Investor Day (November 2018)

165 slides from Telefonaktiebolaget Lm Ericsson Class A's investor day presentation, Nov 8, 2018

  1. Slide 1: Ericsson Capital Markets Day 2018

    Ericsson Capital Markets Day 2018 November 8, 2018 New York

  2. Slide 2: Trends, strategy, performance and next step

    Trends, strategy, performance and next step Peter Nyquist VP Investor Relations

  3. Slide 3: Safe harbour statement

    Safe harbour statement This presentation contains forward-looking statements. Such statements are based on our current expectations and are subject to risks and uncertainties that could materially affect our business and results. Please read our earnings reports and our most recent annual report for

  4. Slide 4: Agenda

    Agenda 10.00 a.m. Trends, strategy, performance and next steps 2.30 p.m. Break 20 minutes Introduction – Peter Nyquist 2.50 p.m. Market area trends Strategy execution and the next chapter – CEO Börje Ekholm Introduction – CEO Börje Ekholm Technology trends – CTO Erik Ekudden Market Area North Americ

  5. Slide 5: Journey since Q1-2017

    Journey since Q1-2017

  6. Slide 6: Strategy execution and the next chapter

    Strategy execution and the next chapter Börje Ekholm President and CEO

  7. Slide 7: What we will cover today

    What we will cover today Our turnaround Market opportunity Growth Targets ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 7

  8. Slide 8: What we will cover today

    What we will cover today Our turnaround Market opportunity Growth Targets ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 8

  9. Slide 9: Creating a strong foundation

    Creating a strong foundation Technology Stability and profitability leadership ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 9

  10. Slide 10: Our turnaround plan

    Our turnaround plan 2017 2018 2019 2020 Simplified structure Compliance program accelerated 25K HC reduction + delayering Accelerated cost out – SEK 10 b. 59 of 87 contracts addressed Stabilize Portfolio review 6K automations implemented & simplify Contract review 4K+ R&D engineers 26% growth in IoT

  11. Slide 11: Progress in strategy execution

    Progress in strategy execution RAN market share Gross margin1 36.3% 36.4% 32.7% 36.6% 36.7% 30.2% 29.8% 35.7% 29.7% 34.8% 35.5% 32.6% 28.9% 31.4% 30.5% 28.0% 28.0% 28.2% 29.8% 30.0% 29.9% 27.2% '12 '13 '14 '15 '16 1Q17 2Q17 3Q17 4Q17 1Q18 2Q18 '12 '13 '14 '15 '16 1Q17 2Q17 3Q17 4Q17 1Q18 2Q18 1Exclu

  12. Slide 12: Returned to growth

    Returned to growth Q1 15 Q2 15 Q3 15 Q4 15 Q1 16 Q2 16 Q3 16 Q4 16 Q1 17 Q2 17 Q3 17 Q4 17 Q1 18 Q2 18 Q3 18 Net sales adjusted for comparable units and currency Net sales as reported ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Pa

  13. Slide 13: Traction towards >12% operating margin

    Traction towards >12% operating margin1 Operating margin1 (%) >12% >10% 7.0% 4.1% Back to top line growth 2.3% 2.0% 0.7% 0.6% -0.1% Focused Cost savings strategy Increase program Gross launch R&D complete Margin hits investment Cost savings 35% program launched 2017 2018 2020 1 Operating margin excl

  14. Slide 14: Focused strategy remains

    Focused strategy remains Purpose and vision Mission Empowering an intelligent, sustainable Enabling the full value of connectivity and connected world. for service providers. Our customers’ needs Relentless efficiency End-customer experience New revenue streams Networks Digital Services Managed Serv

  15. Slide 15: What we will cover today

    What we will cover today Our turnaround Market opportunity Growth Targets ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 15

  16. Slide 16: Strong underlying market growth

    Strong underlying market growth Mobile data Cellular IoT connections exabytes / month billion ~5X ~4X 107 3.5 2.8 79 2.2 58 1.7 43 1.3 31 1.0 22 2018 2019 2020 2021 2022 2023 2018 2019 2020 2021 2022 2023 Source: Ericsson Mobility Report Source: Ericsson Mobility Report ©Ericsson Telefonaktiebolaget

  17. Slide 17: Focused strategy creates value for customers

    Focused strategy creates value for customers Relentless efficiency End customer experience New revenue streams Managed Services Digital Services Networks 30% Reduction in critical incidents despite 90% Reduction in customer support 10% Increase in ARPU, despite flat market, tripled number of softwar

  18. Slide 18: Technology shifts create market opportunity

    Technology shifts create market opportunity Cloud and Edge AI and Automation 5G and IoT Core Networking TAM1 Yearly savings to CSPs2 RAN TAM1 $5 $40 USD b. from analytics, AI, automation USD b. $4 $30 $3 $20 $2 474 USD b. per year $10 $1 $0 Network Mgmt Assurance $0 2017 2018 2019 2020 2021 2022 202

  19. Slide 19: 5G expands the addressable market

    5G expands the addressable market enabling new revenue streams $200 – 600 b. Addressing opportunities Scale driven Massive IoT Critical IoT Industry 4.0 $950 – Enhanced Mobile Fixed Wireless $50 – 1,100 b. Broadband (eMBB) Access (FWA) 100 b. Performance driven opportunities Note: Numbers are early

  20. Slide 20: What we will cover today

    What we will cover today Our turnaround Market opportunity Growth Targets ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 20

  21. Slide 21: Taking the next step

    Taking the next step Growth in new business Growth in core business Technology leadership Stability and profitability ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 21

  22. Slide 22: Our approach to growth

    Our approach to growth Selective Disciplined Profitable Streamlined portfolio Execution Meeting group targets Targeted markets Financial discipline Positive Net Present Value (NPV) ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page

  23. Slide 23: Addressing a growing market

    Addressing a growing market 2% to 3% CAGR 2018 to 2022 Networks Digital Services Managed Services — Selective market expansion — Profitability over growth remains — Focus shift to growth — Acceleration of 5G — Invest in 5G portfolio: cloud-native — Launch new AI-driven offerings and automated 2-4% 1

  24. Slide 24: Emerging Business uses an agile model to address new value pools

    Emerging Business uses an agile model to address new value pools Build on our strengths Lean start-up approach Manage for positive NPV Address high growth markets Limited upfront investments 2020 break even target across the segment based on current Connectivity leadership Agile management business

  25. Slide 25: Growth strategy supported by M&A

    Growth strategy supported by M&A Portfolio near focus Technology — Growth areas where we need to strengthen our position — Competence — Adjacencies to existing businesses — Patent complements — Complement R&D activities to achieve quicker time to market — Emerging technologies — New areas where we h

  26. Slide 26: What we will cover today

    What we will cover today Our turnaround Market opportunity Growth Targets ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 26

  27. Slide 27: Target update 2020

    Target update 2020 Increased net sales ambition, maintained operating margin1 target CMD 2017 CMD 2018 SEK b. 2020 2020 2020 operating margin1 target ranges Sales 190-200 210-220 Networks 15% to 17% Gross margin1 37-39% Digital Services Low single digits Continued investments but R&D growing slower

  28. Slide 28: Target 2022

    Target 2022 Operating margin1 >12% no later than 2022 CMD 2017 CMD 2018 CMD 2018 SEK b. 2020 2020 2022 2022 operating margin1 target ranges Sales 190-200 210-220 Networks 15% to 17% Gross margin1 37-39% Digital Services 10% to 12% Continued investments but R&D growing slower than sales Managed Servi

  29. Slide 29: Opportunities for growth beyond 2020

    Opportunities for growth beyond 2020 Illustrative M&A – Portfolio near acquisitions & technology focus 2% to 3% YoY Growth in new businesses – 5G and IOT use cases Growth in core businesses – Market share gain Baseline – Grow with the market 2020 202X ©Ericsson Telefonaktiebolaget Internal | 2018-02

  30. Slide 30: Technology trends

    Technology trends Erik Ekudden, CTO

  31. Slide 31: Towards a more versatile network

    Towards a more versatile network Management ENM Dynamic Orchestration Orchestrated AI controlled AI assisted Core 5G EPC Core Virtualized Cloud native Radio access Software defined 4G LTE- NB- 5G 2G 3G LTE M IoT NR 1990 NOW Building the industries strongest 5G patent portfolio ©Ericsson Telefonaktie

  32. Slide 32: Our global architecture

    Our global architecture Devices / Access sites Distributed sites National sites Global sites Local networks Application cloud Management & Monetization Mobile Mobile Access, Mobility, Network applications Fixed Fixed Cloud infrastructure Transport We have the vital capabilities to ensure an efficien

  33. Slide 33: Technology strategy focus

    Technology strategy focus Innovation in network platform and new business ⏤ Research is the foundation for our technology Technologies providing for new business leadership and strong patent portfolio IoT platform onboarding and serving industry Global facilitation and aggregation of network ⏤ Busin

  34. Slide 34: 5G time plan

    5G time plan 5G devices broadly available 2017 2018 2019 2020 3GPP Rel-15 Rel-16 Rel-17, ... NSA SA 5G/NR Phase 1 5G/NR Phase 2 Rel-15 - June 2018 Rel- 16 - December 2019 Main focus: Main focus: NR: New 5G radio Wireless and Wireline 5G Core: EPC and 5GC Convergence Network Slicing Ultra Reliable Lo

  35. Slide 35: Spectrum usage overview

    Spectrum usage overview 5G Increased value from advanced antenna technologies and 4G spectrum aggregation in the active part of the network 3G 2G High NR Spectrum bands Localized combination (24 GHz – Peak Capacity Urban 52 GHz) capacity boost Mid bands (3 GHz – 6 GHz) Urban & sub-urban capacity Wid

  36. Slide 36: 5G is developed for broader usage

    5G is developed for broader usage Platform for Massive machine type Critical machine type addressing communication communication industry and — Smart meter — Industrial applications society — Tracking — Traffic safety & control — Fleet management — Remote manufacturing transformations Cost effective

  37. Slide 37: The momentum around 5G innovation

    The momentum around 5G innovation 5G-AA 5G Automotive Association Automotive 5G-ACIA AECC Automotive Edge 5G Alliance Connected Computing Industries Automation COnsortium 5G for global Network Enterprises platform Innovation IIC IEEE Industrial Internet The IEEE Standards Consortium Association ISO/

  38. Slide 38: Enable enterprise and industry digital transformation

    Enable enterprise and industry digital transformation Wide area and Indoor coverage Transport and logistic needs IoT connectivity ⏤ Asset management data to optimize the supply ⏤ Monitoring of real-time position, conditions and usage and delivery chain Radio Core Management Transport Solutions Wide-

  39. Slide 39: Technology Trends

    Technology Trends #1 The realization of zero touch is a set of intelligent network applications and features is key to hiding network complexity #2 The emergence of the Internet of Skills, will lead to human skills and senses delivered without boundaries #3 Highly adaptable cyber-physical systems is

  40. Slide 40: Securing long-term technology leadership

    Securing long-term technology leadership Summary Industry wide technology trends Areas of focus #1 The realization of zero touch — 5G Radio and Core #2 The emergence of the Internet of Skills — Distributed cloud and edge — Security and Trust #3 Highly adaptable cyber-physical systems — AI and Machin

  41. Slide 41: Financial update

    Financial update Carl Mellander CFO

  42. Slide 42: Financial priorities communicated at CMD 2017

    Financial priorities communicated at CMD 2017 CM Drive focus on D profit and cash 20 17 Secure resilience Improve visibility and accountability ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 42

  43. Slide 43: Ericsson turnaround

    Ericsson turnaround Operating margin1 (%) >12% >10% 7.0% 4.1% Back to top line growth 2.3% 2.0% 0.7% 0.6% -0.1% Focused Cost savings strategy Increase program Gross launch R&D complete margin hits investment Cost savings 35% program launched 2017 2018 2020 No later than 2022 Isolated quarters 1 Oper

  44. Slide 44: Turnaround is visible across financial metrics

    Turnaround is visible across financial metrics Net sales Underlying gross margin1 Free cash flow before M&A (SEK b. – rolling 4Q) (% – quarterly) (SEK b. – rolling 4Q) 230 12 39 220 37 10 210 200 35 8 190 33 6 180 31 170 4 29 160 27 2 150 140 25 0 Q1 2017 Q3 2017 Q1 2018 Q3 2018 Q1 2017 Q3 2017 Q1 2

  45. Slide 45: All segments contributing to turnaround

    All segments contributing to turnaround Networks Digital Services Managed Services Emerging Business & Other Net sales 32 36 (SEK b.) 9 9 7 6 2 2 2017 Q3 2018 Q3 2017 Q3 2018 Q3 2017 Q3 2018 Q3 2017 Q3 2018 Q3 Gross margin1 (%) 35% 41% 32% 37% -4% 13% 21% 32% Operating margin1 (%) 12% 16% -30% -16%

  46. Slide 46: Improved cost structure

    Improved cost structure Total cost1 as % of net sales 1% 5% — Cost effective product portfolio and delivery — Service delivery efficiency (part of SEK 10 b. program) — Scope review and contract exits — Exiting non-core and underperforming business 70% 64% — Supply chain efficiencies — Investments to

  47. Slide 47: Strengthened financial resilience

    Strengthened financial resilience Gross and net cash position (SEK b.) Debt maturity profile (SEK b.) 10 Well diversified debt maturity profile and 5 two undrawn credit facilities 0 (USD 2 b. RCF & EUR 250 m. 2018 2019 2020 2021 2022 2023 2024 2025 R&D financing from EIB) 66 Swedish Export Credit Co

  48. Slide 48: Improved capital efficiency

    Improved capital efficiency Working capital (days) Improvement actions — Implementation of the focused strategy 145 — Selective deal taking 126 — Enhanced processes for credit management and collection 108 Target 102 96 100 — Incentives tied to Economic Profit — Reduction of working capital in 2017

  49. Slide 49: New incentive structure in 2018

    New incentive structure in 2018 Short-term variable Long-term variable compensation metrics compensation metrics Economic profit Shareholder Operating Operating income as metric Executive team (Group & Market / Business areas) return income to incentivize reaching company turnaround targets Economic

  50. Slide 50: Next stage

    Next stage Operating margin1 (%) >12% >10% 7.0% 4.1% Back to top line growth 2.3% 2.0% 0.7% 0.6% -0.1% Focused Cost savings strategy Increase program Gross launch R&D complete margin hits investment Cost savings 35% program launched 2017 2018 2020 No later than 2022 Isolated quarters 1 Operating mar

  51. Slide 51: Priorities for further value creation

    Priorities for further value creation Continue to drive focus on Grow profitably profit, cash and resilience Drive focus on profit and cash Selective Disciplined Profitable Secure resilience Streamlined portfolio Execution Meeting group targets Targeted markets Financial discipline Positive net pres

  52. Slide 52: Targets 2020 and 2022

    Targets 2020 and 2022 CMD 2017 CMD 2018 CMD 2018 SEK b. 2020 2020 2022 Sales 190-200 210-220 Momentum for Networks in a stronger market Continued R&D investments to drive margin expansion Gross margin1 37-39% Automation and efficiency improvements Continued investments but Continued increased 5G inv

  53. Slide 53: Currency impact and hedging activities

    Currency impact and hedging activities Sales exposure to currencies in 2017 Other — Largest exposure in USD — USD to SEK movements has a direct impact on reported sales JPY 45% USD and income INR — SEK/USD 8.70 used in 2020 targets CNY — 10% stronger USD to SEK results in ~5% impact on sales and ~1p

  54. Slide 54: Illustrative bridge on free cash flow

    Illustrative bridge on free cash flow Illustrative Bridge from operating income to free cash flow % of net sales Comments Operating income >12% - Financial net, tax and other ~4% Planning assumption based on historical levels Planning assumption based on historical levels + Add back depreciation & a

  55. Slide 55: Capital ambitions and strategy remain

    Capital ambitions and strategy remain Capital ambitions Capital structure strategy Ambition 2018 Q3 Turnaround phase Repositioning phase (2017-2019) (2020-onwards) — Secure cash position and — Optimize the capital structure Equity ratio >40% 36% flexibility to invest based on improved business — Foc

  56. Slide 56: Continuous cost improvements

    Continuous cost improvements — SEK 10 b. program has been essential in restoring profitability and reaching more competitive cost levels ü — Cost program has helped to establish cost mentality and cemented cost management structures Cost management structure and Enhanced efforts Next level of cost e

  57. Slide 57: Summary

    Summary Our focused strategy has led us back to stability and profitability We continue with relentless profit and cash focus, securing resilience and improving visibility and accountability As profit and capital efficiency have improved, we pursue disciplined growth for further value creation ©Eric

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  59. Slide 59: Lunch

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  60. Slide 60: Ericsson Capital Markets Day 2018

    Ericsson Capital Markets Day 2018 November 8, 2018 New York

  61. Slide 61: Segment targets

    Segment targets Carl Mellander CFO

  62. Slide 62: Segment targets 2020 and 2022

    Segment targets 2020 and 2022 Networks Digital Services Managed Services Emerging Business & Other 2020 target 2020 target 2020 target 2020 target Net sales Operating margin2 Net sales Operating margin2 Net sales Operating margin2 Net sales Operating margin2 SEK 141-145 b. 15-17% SEK 41-43 b. Low si

  63. Slide 63: Stable IPR licensing revenue with long-term upside

    Stable IPR licensing revenue with long-term upside Illustrative IPR revenue — Our 2020 planning is based on stable IPR licensing revenue (current run-rate SEK 7.5 b.) 5G — Revenues may temporarily fluctuate over time due to Automotive and contract renegotiations Smartphone other IoT penetration — Gr

  64. Slide 64: Path to operating margin targets

    Path to operating margin targets Illustrative Contribution per segment to operating margin1 target Operating margin1 Share of operating income improvement Operating margin1 target Operating margin1 target 2018 09 YTD to reach 2020 operating margin1 target 2020 2022 Networks 14.4% 15% to 17% 15% to 1

  65. Slide 65: Networks

    Networks Fredrik Jejdling, Executive Vice President and Head of Networks

  66. Slide 66: Agenda

    Agenda Performance and ambition to 2020 Meeting changing operator needs © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 7

  67. Slide 67: Strategic priorities and achievements

    Strategic priorities and achievements — 2 500 R&D engineers hired Talent transformation — 3 000 employees left Invest in technology and cost leadership — 100+ radios planned for 2019 Technology leadership — World 1st 5G commercial end-to-end call Selective market — RAN Compute & spectrum sharing exp

  68. Slide 68: Financial performance Q317-Q318

    Financial performance Q317-Q318 Quarterly sales (organic growth) Operating margin1 bridge YTD Observations YTD 37,1 32,4 35,9 Net sales 31,9 28,6 (2%) (5%) 4% — Growth mainly due to strong 5% (-2%) growth in North America, Europe and Latin America, driven by 13% 14% investments in 5G readiness and L

  69. Slide 69: Key levers for reaching 2020 objectives

    Key levers for reaching 2020 objectives 1 2 Secure our profitability Fund investments for cost competitiveness Objectives and network agility Key drivers of gross margin — Secure our — R&D for cost leadership — R&D for differentiating features financial 2020 — ERS 5G ready, 5G transport ambition — I

  70. Slide 70: Our 2020 ambition

    Our 2020 ambition Net sales ambition Operating margin1 target What will take us there Invest in technology and cost leadership 141- 134 145 15- 13% 17% Selective market expansion based on technology and cost competitiveness Acceleration of 5G with lead customers 2018 09 rolling 4Q 2020 2018 09 rolli

  71. Slide 71: Agenda

    Agenda Performance and ambition to 2020 Meeting changing operator needs © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 12

  72. Slide 72: 2018: A pivotal year for the industry

    2018: A pivotal year for the industry 5G 2018 The first commercial 20% 3.5 billion Cellular IoT connections of mobile data traffic will be launches of 5G in 2018 carried by 5G networks in 2023 in 2023 © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 13 This sl

  73. Slide 73: New business reality drives our strategy

    New business reality drives our strategy New business reality Operator needs Investment strategy — 5G market driven by consumer, Relentless efficiency Invest for cost enterprise and industry needs — Add capacity and new technology to competitiveness — 4G and 5G coexistence, new meet the ever growing

  74. Slide 74: Meeting traffic increase with cost efficiency measures on 4G and 5G

    Meeting traffic increase with cost efficiency measures on 4G and 5G Relative cost-efficiency1 for Global mobile data forecast capacity expansions on a site 5G Cost/GB traffic — Improved cost-efficiency as cost/GB reduced faster than traffic grows x8 ÷10 — New value created as mobile 4G broadband per

  75. Slide 75: Network evolution – leveraging existing investments

    Network evolution – leveraging existing investments — Leveraging 5G ready ERS since 2015 Radio — Ericsson Spectrum Sharing Creating — RAN Compute for flexible deployment — Smooth and fast network migration customer Legacy LTE 5G NR — Capacity where it is needed – Massive value MIMO, mmWave 4G /5G Ba

  76. Slide 76: New revenue streams emerging with IoT and Fixed Wireless Access

    New revenue streams emerging with IoT and Fixed Wireless Access (FWA) — Massive IoT – happening now on 4G Ericsson is enabling more than half of the launched IoT networks — Driven by large scale deployments in China — 1 billion Cellular IoT end of 2018 — 3.5 billion Cellular IoT by 2023 $200- — Crit

  77. Slide 77: Networks portfolio strategy

    Networks portfolio strategy Approach Fixed access Converged transport & mobile Challenge with Fixed backhaul ⏤ Primary market RAN: Lead with Wireless Access (FWA) fastest cadence of best in class platforms, performance and TCO Antennas ⏤ Fixed Access: Complement with Primary market: Radio Access Net

  78. Slide 78: Market leadership requires excellence beyond technology

    Market leadership requires excellence beyond technology Business leadership Fastest cadence of platforms with best in class Commercial leadership cost/performance and first to introduce new features Technology leadership Fixed access Converged transport & mobile Challenge with Fixed Wireless Access

  79. Slide 79: Key takeaways

    Key takeaways Focused strategy execution generating results Tracking well towards financial targets 2020, with revised financial ambition R&D strategy focus on cost competitiveness and network agility for operators Our portfolio strategy is to lead in RAN and grow into adjacent markets Market leader

  80. Slide 80: Digital Services

    Digital Services Jan Karlsson, SVP and Head of Digital Services

  81. Slide 81: Profitable commitment

    Losses FY 2017: The Profitable Investing 10-12% operating SEK -10.3 b. commitment 2020 for beyond margin in 2022 YTD Q3 2018: SEK -4.9 b. All periods excluding restructuring charges, FY 2017 excludes restructuring charges and SEK -14.5 b. in impairments, write downs and other xo items © Telefonaktie

  82. Slide 82: Agenda

    Agenda Digital Services overview, execution and market outlook Strategy, priorities, actions and targets © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 23

  83. Slide 83: Digital Services – customers’ ambitions in focus

    Digital Services – customers’ ambitions in focus Programmable Automated Digital networks operations engagements Ambitions and objectives (~25%) (~20%) Time to market: Manual order Digital Impacted >50% shorter interventions: interactions: opex: (~20%) >40% less >70% >30% cut © Telefonaktiebolaget LM

  84. Slide 84: Digital Services portfolio – addressing customers’ ambitions

    Digital Services portfolio – addressing customers’ ambitions Programmable Automated Digital networks operations engagements Digital Business Support Systems (BSS) – rating, Management and orchestration (OSS) – charging, billing and digital customer engagement (~25%) assurance, analytics, orchestrati

  85. Slide 85: Strategy execution – progress

    Strategy execution – progress Strategy communicated at CMD 2017 Achievements YTD 2018 Software-led — Focused portfolio investments: >35% phase-out — Focused portfolio — Software-centric – own software core of solution — Service delivery focused on own products Industrialized services — Increased off

  86. Slide 86: Financial performance

    Financial performance 2018 Q3 vs 2017 Q3 Quarterly sales, SEK b. (organic growth) Operating income1 bridge, SEK b. Sales 11,8 — Legacy products in decline Operating expenses 8,8 9,0 8,9 7,3 (-6%) — Good progress in virtualization and Capitalized R&D (-12%) (-3%) 5G acceleration Gross margin — Delay

  87. Slide 87: Market situation

    Market situation Market outlook – Market position1 Market trends Per area CAGR within areas — Accelerating shift to cloud Digital BSS OSS BSS and NFV already with 4G CAGR # 1-4 CAGR # 1-3 Front-end — 5G investments kicking off ~0% 350+ customers ~5% 300+ customers — Increasing need of Back-end autom

  88. Slide 88: Our virtualization and orchestration business traction

    Our virtualization and orchestration business traction Cloud Cloud communication infrastructure Orchestration (customers) 70 vIMS 50+ customers 110+ 30+ vMSC customers Cloud core 25+ vDSC (customers) Analytics 110+ vEPC 65+ vSAPC 15+ customers 35+ vUDC Total number of customers per solution © Telefo

  89. Slide 89: Digital Services portfolio integrated in the end-to-end 5G network offering

    Digital Services portfolio integrated in the end-to-end 5G network offering Digital BSS Real-time charging and billing, digital customer engagement Management and Orchestration Devices / Local NW Global sites Network Management, Automation and Ericsson Digital BSS Orchestration of Nodes, Networks an

  90. Slide 90: © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 |

    © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 31

  91. Slide 91: Business momentum in 5G Core

    Business momentum in 5G Core Now 9 Verizon live Swisscom Commercial 16 Wind Tre 8 contracts 8 2 undisclosed 1 undisclosed 35+ Proof of 3 Telstra concepts and trials 2 undisclosed 1 © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 32

  92. Slide 92: Agenda

    Agenda Digital Services overview, execution and market outlook Strategy, priorities, actions and targets © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 33

  93. Slide 93: Strategic choices made

    Strategic choices made Customers — Telecom operators — 5G engagements with tier 1 key priority Profitability over Portfolio growth — A few selected customers drive our roadmap — Industrialized solutions – own software and high value services — Disciplined portfolio management Operating margin1 — Foc

  94. Slide 94: Profitability over growth: 12-18 months actions

    Profitability over growth: 12-18 months actions Efficient operations — Addressing the 45 critical and non-strategic projects Customers — Targeted virtualization and orchestration sales activities — Evolved operating model: — 5G program together with Networks — DevOps/continuous integration and deliv

  95. Slide 95: Addressing the 45 critical and non-strategic projects

    Addressing the 45 critical and non-strategic projects 34 critical projects refer to: 11 non-strategic projects refer to: — Telecom operator solutions that are large, multi- — Non-telecom operator customers, with very high year projects. degree of 3PP-based systems integration. — Majority based on ne

  96. Slide 96: BSS strategy update

    BSS strategy update R&D for full stack Revenue Manager to fulfill only existing customer commitments 350+ customers with established charging Developed capabilities will be added and billing products A strategy to better to the established portfolio serve the BSS customers and grow Established BSS t

  97. Slide 97: Operating margin target 2020

    Operating margin1 target 2020 Illustrative Net sales Target 2020 Sales SEK 41-43 b. — Driven by 5G Core, virtualization, Operating margin: orchestration and assurance Low single digit — Balanced shift from services to software Gross margin — Increased usage of industrialized solutions — 45 projects

  98. Slide 98: Key takeaway

    Key takeaway Momentum in customers’ Nurture technology installed base shifts and and build on + = efficiency experience Operating margin1 2020: low investments single digit margin 1 Disciplined Operating margin no later Invest in cloud portfolio than 2022: 10%-12% native and management, automation s

  99. Slide 99: Managed Services

    Managed Services Peter Laurin, SVP and Head of Managed Services

  100. Slide 100: Agenda

    Agenda Segment overview and strategy execution update Strategy, priorities and targets Key takeaways © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 41

  101. Slide 101: This is Managed Services

    This is Managed Services Network Managed Services SEK ~26.5 b. net sales1 - Managing network operations and field services >28,000 professionals (incl. external workforce) ~300 contracts in>100 countries IT Managed Services & ADM - Operating & developing applications and data centers Ericsson is one

  102. Slide 102: Strategic Priorities

    Strategic Priorities Communicated at CMD 2017 Execution 2018 1 Refocus offerings and business ⏤ Prioritized markets and offered no stand-alone field services ⏤ Strict financial governance for new contracts 2 Contract review ⏤ Addressed 40 of 42 contracts, maintained customer relationships 3 Execute

  103. Slide 103: Contract review

    Contract review — 42 contracts to be exited, renegotiated or transformed, 1.0 ambition to complete by 2019 0.9 0.8 — 40 contracts addressed end of Q3 with SEK 0.9 b. 0.7 annualized profit improvement and SEK 3.5 b. annualized net sales impact from contract exits1 0.5 Transformation 42 0.4 40 9 (23%)

  104. Slide 104: Financial performance Q317-Q318

    Financial performance Q317-Q318 Quarterly sales (organic growth %) Quarterly operating income1 (margin %) Net sales — Profitability over growth strategy — Contract renewal rate >90% — Growth in Managed Services IT & NDO 6,9 6,5 6,5 6,6 5,9 (-3%) (-8%) 0,4 0,4 — Decline from exiting unprofitable and

  105. Slide 105: Future customer challenges will be more complex

    Future customer challenges will be more complex Complexity Tomorrow 1. Increased complexity — 5G Networks — New IoT devices — End-user KPIs 2. New opportunities Today — 2G/3G/4G Networks — Smartphone-centric — Network KPIs Automation Artificial Alarms Intelligence © Telefonaktiebolaget LM Ericsson 2

  106. Slide 106: Journey to AI in Managed Services

    Journey to AI in Managed Services Robotic Process Artificial Today Scripting Automation Intelligence ~6,000 Efficiency Automations implemented 77% are reused in multiple contracts Last year Today Time © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 47

  107. Slide 107: We are well positioned to deliver more value for our customers

    We are well positioned to deliver more value for our customers We will : Complexity — Launch new AI-driven offerings 1. Domain expertise 2. Access to operations data — Shift from cost-plus to value-based commercial model 3. AI capabilities — Use software as integral part of our service offerings Aut

  108. Slide 108: Future of Managed Services

    Future of Managed Services © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 49

  109. Slide 109: © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 |

    © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 50

  110. Slide 110: Strategic priorities

    Strategic priorities ⏤ New business and high contract renewal 1 Capture new business rates with strict financial governance ⏤ Higher share of AI offering Operating margin1 ⏤ Next generation AI offerings to support 2020: 5%-8% 2 Launch new AI driven offerings 5G, IoT and Cloud ⏤ R&D investments in AI

  111. Slide 111: Financial ambition 2020

    Financial ambition 2020 Illustrative Net sales Operating margin1 SEK 25.8 b. Ambition Target SEK 23-25 b. 5%-8% 5.4% 2018 09 4Q rolling Exits New business 2020 2018 09 YTD Contract Delivery R&D 2020 (Contract review, (net) review efficiencies and non-strategic deals, automation other) Higher ambitio

  112. Slide 112: Key takeaways

    Key takeaways Managed Services – profitable business, disciplined growth Develop next generation AI offerings to support 5G, IoT and Cloud Continue investments in AI technology and competence © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 53

  113. Slide 113: Emerging Business and Other

    Emerging Business and Other Åsa Tamsons, SVP and Head of Emerging Business and Other

  114. Slide 114: Agenda

    Agenda Segment overview and financial update Growth in Emerging Business Disciplined and lean start-up approach Emerging Business beyond 2020 © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 55

  115. Slide 115: Agenda

    Agenda Segment overview and financial update Growth in Emerging Business Disciplined and lean start-up approach Emerging Business beyond 2020 © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 56

  116. Slide 116: Segment Emerging Business and Other

    Segment Emerging Business and Other Media business iconectiv Emerging Business MediaKind Interconnection technology and Invest in strategic future growth Media solutions clearinghouse solutions opportunities built on 5G and IoT Partnering, retaining 49% ownership Close transaction around year-end Sa

  117. Slide 117: Financial performance 2018

    Financial performance 2018 Excluding MediaKind Net sales Quarterly sales Quarterly operating income1 Strong growth in iconectiv (YoY growth %) (margin %) Growth in Emerging Business driven by IoT Q3 Q1 2017 Q4 2018 Q2 Q3 1.7 Operating margin (40%) Improvement from iconectiv and Red Bee 1.3 1.3 1.1 (

  118. Slide 118: Financial ambition 2020

    Financial ambition 2020 Illustrative Net sales Operating income1 SEK b. SEK b. — MediaKind divestment will reduce net sales, and drive operating income Target improvement 8.2 Break-even1 — Improved operating income through Ambition higher sales in Emerging Business SEK 5-7 b. and iconectiv — Red Bee

  119. Slide 119: Agenda

    Agenda Segment overview and financial update Growth in Emerging Business Disciplined and lean start-up approach Emerging Business beyond 2020 © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 60

  120. Slide 120: Emerging Business – agile model addressing new value pools

    Emerging Business – agile model addressing new value pools Build on our strengths Lean start-up approach Manage for positive NPV Address high growth markets Limited upfront investments 2020 break-even target across the segment based on current Connectivity leadership Agile management business portfo

  121. Slide 121: Trends drive growth in new value pools

    Trends drive growth in new value pools AI VR/AR Big Data Automation 163 ZB 4x 150 million >1.7 million VR/AR headset Machine learning new industrial 10x growth in shipments expected implementations robots will be global data until by 2023 from 2017 to installed by 2020 2025 2020 Large markets, growi

  122. Slide 122: Exploring new growth opportunities

    Exploring new growth opportunities Global Connectivity Factory Connectivity Edge Compute Data and Network Management Insights Connect and manage Enable industry 4.0 by Bring edge processing Explore opportunities to billions of IoT devices bringing LTE and 5G to power closer to the data, learn and pr

  123. Slide 123: Global car manufacturers want global and secure connectivity

    Global car manufacturers want global and secure connectivity End-user services End-to-end tracability © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 64

  124. Slide 124: One global IoT solution

    One global IoT solution Vodafone Orange Telia Company Softbank Swisscom Oredoo Sasktel China KDDI Bell Mobile China Arkessa Telecom Sprint Taiwan Service providers Mobile AIS get access to global Singtel Telkomsel Indosat enterprise use cases Oredoo Telstra Global connectivity for enterprises throug

  125. Slide 125: Ease of use through one platform

    Ease of use through one platform Device management Subscriptions Firmware © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 66

  126. Slide 126: Business model for connectivity platform business

    Business model for connectivity platform business Ericsson signs and Service providers Devices generate Revenue is shared Enterprises bring onboards service onboards revenue for with Ericsson and SIMs and devices providers enterprises enterprises service providers • Win strategic • # of enterprises

  127. Slide 127: Agenda

    Agenda Segment overview and financial update Growth in Emerging Business Disciplined and lean start-up approach Emerging Business beyond 2020 © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 68

  128. Slide 128: Disciplined and lean start-up approach

    Disciplined and lean start-up approach 5i process Initiation Ideation Incubation Ignition Incorporation Average Smaller USD 15 k. avg. Phase 1 MVP, 4-6 months, Quarterly capital Part of core invest- investments to investment, USD 300 k. avg. investment injection based on business or ment size stimul

  129. Slide 129: Disciplined governance: quarterly investment decisions

    Disciplined governance: quarterly investment decisions based on achievements and milestones Monthly Milestones — Measure what matters – objectives and key results Measure and — Leading indicators and financial performance track — Examples of leading indicators: Footprint expansion, # of milestones e

  130. Slide 130: Agenda

    Agenda Segment overview and financial update Growth in Emerging Business Disciplined and lean start-up approach Emerging Business beyond 2020 © Telefonaktiebolaget LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 71

  131. Slide 131: Growth now and beyond 2020

    Growth now and beyond 2020 Now Beyond 2020 – Tap into new value pools – Manage portfolio for positive NPV – Build on our strengths, leverage synergies with – Potential upside beyond 2020 core business – Disciplined and lean start-up approach to validate ideas – Limited investments upfront, scale whe

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    sine Hee

  133. Slide 133: Break

    Break

  134. Slide 134: Ericsson Capital Markets Day 2018

    Ericsson Capital Markets Day 2018 November 8, 2018 New York

  135. Slide 135: Market Area trends

    Market Area trends Börje Ekholm President and CEO

  136. Slide 136: Radio units to be produced in USA

    1 st radio units to be produced in USA ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 3

  137. Slide 137: Radio units produced in USA; radio market share gain

    1 st radio units to be produced in USA +1.5% radio market share gain ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 4

  138. Slide 138: NB-IoT share in China

    1 st radio units to be produced in USA +1.5% radio market share gain +5% NB-IoT share in China ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 5

  139. Slide 139: Reduction in working capital

    1 st radio units to be produced in USA +1.5% radio market share gain +5% NB-IoT share in China 20% reduction in working capital ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 6

  140. Slide 140: Mobile subscription growth

    1 st radio units to be produced in USA +1.5% radio market share gain +5% NB-IoT share in China 20% reduction in working capital +3% mobile subscription ©Ericsson Telefonaktiebolaget LMgrowth Internal | 2018-02-21 Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 7

  141. Slide 141: Market Area North America

    Market Area North America Niklas Heuveldop, SVP and Head of North America

  142. Slide 142: Ericsson leading in North America

    Ericsson leading in North America Group sales 2018 Jan-Sep — North American sales were $6.1B in 2017 North America — $4.7B YTD (+9% YoY), driven by investments in 5G readiness 30% — #1 wireless infrastructure vendor in North America Note: excludes Market Area ‘Other’ — 10,200+ employees in North Ame

  143. Slide 143: The market reality

    The market reality Operators required to evolve 7X Mobile data growth Operators are under pressure from saturation, price wars to compete effectively… North America mobile traffic Operator (Big 4) wireless revenue Operator (Big 4) blended ARPU Operators seeking… (Petabytes/Month) 19 000 CAGR (3Q16-2

  144. Slide 144: The evolving industry

    The evolving industry New spectrum availability Potential industry consolidation Potential new entrants Cable Opportunity Fixed wireless Mobile broadband access 5G will require 3.5GHz major capital New wireless Private LTE investments operator New T-Mobile Have key assets … but must evolve would hav

  145. Slide 145: The business opportunity

    The business opportunity Relentless efficiency Digital customer experience New revenue streams M-MIMO 5G Dynamic spectrum sharing Digital transformation Network slicing One network supporting multiple use cases Microservices Edge compute Cost efficiency (illustrative) Spend per unit of data delivere

  146. Slide 146: The 5G race in North America

    The 5G race in North America Commercial launch plans as announced by the operators 2018 Q4 2019 — Ericsson awarded 5G Mobile broadband contracts across 12 cities all top-4 operators 5G NR* (39 GHz) Mobile broadband — Two initial use cases: 9 cities Fixed wireless access and 5G NR* (2.5 GHz) mobile b

  147. Slide 147: Summary and priorities going forward

    Summary and priorities going forward North America is leading the global 5G race Service providers are transforming to address new opportunities Ericsson is uniquely positioned to support our customers maximize operating efficiencies, customer experience and new revenue growth ©Ericsson Telefonaktie

  148. Slide 148: Market Area North East Asia

    Market Area North East Asia Chris Houghton, SVP and Head of North East Asia

  149. Slide 149: Ericsson in North East Asia

    Ericsson in North East Asia Group sales 2018 Jan-Sep ⏤ 16,100 employees ⏤ 14,100 in Greater China (Mainland China, Taiwan, North East Hong Kong) Asia 8% ⏤ 2,000 in Japan and Korea ⏤ Ericsson market position ⏤ No.1 in Taiwan ⏤ No.2 in Korea ⏤ No.2 in Hong Kong ⏤ No.3 in Japan North East Asia sales, S

  150. Slide 150: North East Asia market

    North East Asia market Comments Addressable wireless capex (RAN+telecom core) — North East Asia provides scale and innovation. — Operators capex investments in non 5G declining USD b. whilst investment in 5G commencing, overall flat capex spend. 19.5 — Sharp growth in data traffic whilst slow uptake

  151. Slide 151: North East Asia by market

    North East Asia by market China market Japan market South Korea market ⏤ 5G the foundation of ambition ⏤ Main driver for 5G starts ⏤ Government vision of smart to be the world’s leading from eMBB, later move to manufacturing, health and economy IoT/Critical IoT connections transport running on 5G ⏤

  152. Slide 152: 5G in North East Asia

    5G in North East Asia — Ericsson awarded 5G contract by SKT in Q3 2018 — One of the earliest markets to launch 5G (Korea in early 2019) — Expected to be the biggest 5G market in the world (China from 2020) through government support Time line Q4 18 Q1 19 Q2 19 Q3 19 Q4 19 2020 2021 China Field trial

  153. Slide 153: Priorities going forward

    Priorities going forward Improve business performance in Mainland China Increase footprint in Japan and Korea Secure 5G leadership ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 20 This slide contains forward-looking statements.

  154. Slide 154: Market Area Europe & Latin America

    Market Area Europe & Latin America Arun Bansal, SVP and Head of Europe & Latin America

  155. Slide 155: Ericsson in Europe and Latin America

    Ericsson in Europe and Latin America Top Countries Total of 42,800 employees Group sales 2018 Jan-Sep Brazil France Europe and Latin America: 29% Latin America Europe United Kingdom Germany Italy Mexico 7,800 35,000 Europe & LA sales, SEK b. Spain Sweden Managed Services Russia Netherland Digital 74

  156. Slide 156: Market position and capital spending

    Market position and capital spending Market position Operator capex (SEK b.) Latin America Europe 900 Fixed Mobile 0,6% 790 779 793 800 770 765 739 748 746 750 700 684 707 700 668 680 663 657 625 592 600 385 348 355 358 339 335 342 523 345 347 358 334 334 349 500 331 320 327 299 289 400 256 300 200

  157. Slide 157: Selective gain of 4G footprint in Europe

    Selective gain of 4G footprint in Europe 4G Growth in European market share Portfolio leadership — Ericsson Radio System — Product leadership — Competitive TCO — 5G software upgrade capability — Strong and competitive local services delivery ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Eri

  158. Slide 158: 5G leadership in Europe

    5G leadership in Europe 5G — US and China growth Slow Development in promoting 5G — Spectrum allocation, acceleration in Europe pricing and limited Europe license term challenging — Standalone industrial use case requires 5G capability not available until 2020 — Desired frontrunners — Market fragmen

  159. Slide 159: Digitalization of Telecom core and Front end to enable 5G

    Digitalization of Telecom core and Front end to enable 5G — Reduce opex — Speed to launch consumer services — End to end digitalization — Agile consumer offerings ©Ericsson Telefonaktiebolaget Internal | 2018-02-21 LM Ericsson 2018 | Ericsson Capital Markets Day 2018, Nov 8 | Page 26 This slide cont

  160. Slide 160: Priorities going forward

    Priorities going forward Key Enablers Strengthen 4G footprint — Ensure early 5G deals secure future profits — Build strong capabilities and accelerate competence shift to new generation products Focus on 5G in Europe — Apply strict commercial rules for new business — Attract talent to drive transfor

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  162. Slide 162: Closing

    Closing Börje Ekholm President and CEO

  163. Slide 163: Summary

    Summary Our Strong foundation through strategy execution turnaround R&D investments and cost out have restored market position and gross margin Market Growing demand for connectivity opportunity Addressed through solution in 4G, 5G, IoT and edge Growth Selective, disciplined and profitable Grow mark

  164. Slide 164: W

    W

  165. Slide 165: Forward-looking statements

    Forward-looking statements This presentation includes forward-looking statements, including statements reflecting management’s current views relating to the growth of the market, future market conditions, future events, financial condition, and expected operational and financial performance, includi

Ericsson — Investor Day (November 2018) on 6ix