Cardlytics, Inc. Common Stock · NASDAQ:CDLX
Cardlytics, Inc. Common Stock — Q4 2020 Earnings Presentation
25 slides from Cardlytics, Inc. Common Stock's earnings presentation, Mar 1, 2021
Slide 1: Earnings Presentation Q4 2020
March 1, 2021 Earnings Presentation Q4 2020 fl Cardlytics
Slide 2: Disclaimer
Disclaimer ‘This presentation includes forward-looking statements. All statements contained in this presentation other than statements of historical facts, including statements regarding expectations about future financial performance or results of Cardlyties, Inc. (*Cardlytics,” “we,” “us,” or “our
Slide 3: Pe Qwer. a Lt (J
Pe Qwer. a Lt (J
Slide 4: COVID-19 Continuity Plan
COVID-19 Continuity Plan We are committed to helping our partners weather this pandemic and come out ahead on the other side. Our clients’ profitable success is the lifeblood of what we do, and we're very proud to provide a connection between advertisers, banks and their mutual customers in these un
Slide 5: Cardlytics provides a scaled solution based on purchase intelligence
Cardlytics provides a scaled solution based on purchase intelligence Distinctive Benefits 288 > 1 63 M for Marketers Fl Monthly Active Users? Reach valuable banked customers Operate in a brand-safe, privacy-protected, — trusted digital channel = »$3.4T in Annual Spend® Market to the most valuable cu
Slide 6: Q4 2020 U.S. Engagement Metrics
Q4 2020 U.S. Engagement Metrics We are providing these @4 2020 U.S. engagement metrics to demonstrate baseline engagement metrics that may become typical now that Wells Fargo has fully launched. There may be variation in future quarters before these metrics stabilize. Additionally, factors such as b
Slide 7: Despite the challenging environment, we remain focused on our strategic initiatives
Despite the challenging environment, we remain focused on our strategic initiatives Drive Long-Term Revenue Growth * Continued Fl MAU expansion both organically and through new bank partnerships. * Materially expand budgets with existing advertisers while penetrating new advertisers and verticals. D
Slide 8: Financial Information & Operating Metrics
Financial Information & Operating Metrics
Slide 9: Q4 2020 year-over-year results
Q4 2020 year-over-year results ns) mmm Revenue = @ Adj. Contribution” — @ Billings” f Q4Billings J @iis 219 Q319 419 Q@i20 Q220 Q320 Q420 ) Adjusted contribution and billing he app this presentation a oe
Slide 10: Billings and Adjusted Contribution best reflect performance
Billings and Adjusted Contribution best reflect performance GE] © 2021 caraiytics Billings Total in aggregate paid by marketers Consumer Incentive Set by CDLK to achieve marketing objectives; can fluctuate based on desired outcome Enhanced Consumer Incentive Additional Consumer Incentives funded by
Slide 11: Q4 2020 Results
Q4 2020 Results iamsunes introns) Three Months Ended Ch December 31 ange 2019 2020 $ % ings” $100,935 $93,965 ($6,970) (6.9%) ‘Consumer Incentives 31,642 26,883 (4,759) (15.0%) ieod Revenue $69,293 $67,082 ($2,211) (3.2%) Consumer incentives: Adjusted FI Share and other third-party costs” 38,290 37,
Slide 12: Significant FI MAU increase precedes opportunity for expected Billings growth and future ARPU expansion
Significant Fl MAU increase precedes opportunity for expected Billings growth and future ARPU expansion (FIMAUs in millions) @ Fimaus me ARPU aris Q219 Q319 Q4ai9 Q120 Q220 (1) Please see appendix for definitions. Fa) Sse Q320 Q420 12
Slide 13: Dosh Overview
Dosh Overview Innovative Platform Partnerships with Long-Term Potential New Advertising Solutions Customer Engagement GE] © 2021 caraiytics DOSH | Founded in 2016 | Headquartered in Austin, TX Converting high value customers on behalf of new advertiser and fintech partners while helping more consume
Slide 14: Appendix
Appendix
Slide 15: Q4 2020 Results
Appendix Q4 2020 Results (Amounts in thousands, except ARPU and per share amounts) Three Months Ended Year Ended December 3, cnaige December 31, cheng 2020 2019 ‘AMT % 2020, 2019 ‘AMT * Revenue $67,082 $69,293 G22) 2%) $186,892 $210,480 ($23,538) (112%) Billings 93,968 100,935 (6970) (6.9%) 263,355
Slide 16: Guidance
Appendix GE] © 2021 caraiytics Guidance (Amounts in millions) Q12021 Guidance FY 2021 Guidance Billings” $67.0 - $75.0 $360.0 - $400.0 Revenue $47.0 - $53.0 $250.0 - $275.0 Adjusted Contribution” $20.0 - $24.0 $110.0 - $125.0 (1) Billings and adjusted contribution are non-GAAP measures. Definitions
Slide 17: Reconciliation of GAAP Revenue to Billings
Appendix Reconcilation of GAAP Revenue to Billings Three Months Ended Mar 31, Jun 30, Sept30, Dec 31, Mar 31, Jun 30, Sept 30, Dec 31, 2019 2019 2019 2019 2020 2020 2020 2020 Revenue $35,988 $48,730 $56,419 $69,203 $45,509 $28,222 $46,079 $67,082 Plus: ‘Consumer Incentives 22,562 25,046 26,373 31,64
Slide 18: Reconciliation of GAAP Gross Profit to Adjusted Contribution
Appendix Reconciliation of GAAP Gross Profit to Adjusted Contribution Revenue Minus: FI Share and other third-party costs Delivery costs” Gross Profit Plus: Delivery costs” Deferred Fl implementation costs ‘Adjusted contribution Delivery costs: Stock-based compensation expense © 2021 Cardiytics Thre
Slide 19: Reconciliation of GAAP FI Share and Other Third-Party Costs to Adjusted FI Share
Appendix Reconciliation of GAAP Fl Share and Other Third-Party Costs to Adjusted FI Share and Other Third-Party Costs Amount ‘Three Months Ended Mar 31, Jun 30, Sept30, Dec31, — Mar31, Jun30, —Sept 30, Dec 31, 2019 2019 2019 2019 2020 ©2020 2020 2020 Fl Share and other third-party costs $19,004 $27,
Slide 20: Reconciliation of GAAP Net (Loss) Income to Adjusted EBITDA
Appendix Reconcilation of GAAP Net (Loss) Income to Adjusted EBITDA (unaudited) Three Monthe Ended Marsi,Jun30,Sept30, Dect, Mar3t,_ Jun30,Sept'30, Dec 31, 2019 2019 2019 2019 2020 2020 2020 2020 Not (oss) income: ($6314) ($6,510) ($7,747) $3,427 ($13,531) ($19,758) ($15,356) ($6.77) Plus: Income ta
Slide 21: Reconciliation of GAAP Net (Loss) Income to Non-GAAP Net (Loss) Income
Appendix Reconciliation of GAAP Net (Loss) Income to Non-GAAP Net (Loss) Income and Non-GAAP Net (Loss) Income Per Share Net (loss) income Plus: Stock-based compensation expense Foreign currency gain Loss on extinguishment of debt, Restructuring costs Costs associated with financing events Non-GAAP
Slide 22: Reconciliation of Forecasted GAAP Revenue to Billings
Appendix Reconcilation of Forecasted GAAP Revenue to Billings Revenue Plus: Consumer Incentives Billings GE] © 2021 caraiytics (Amounts in millions) Q1 2021 Guidance FY 2021 Guidance $47.0 - $53.0 $250.0 - $275.0 $20.0 - $22.0 $110.0 - $125.0 $67.0 - $75.0 $360.0 - $400.0
Slide 23: Definitions
Appendix Definitions Adjusted contribution: We define adjusted contribution as the measure by which revenue generated from our marketers exceeds the cost to obtain the purchase data and the digital advertising space from our Fl partners. Adjusted contribution demonstrates how incremental marketing s
Slide 24: Industry Definitions
Appendix Industry Definitions Industry tc Entertainment Grocery Other Restaurant Retail Subscription Travel Exclusions GE] © 2021 caraiytics Segment Families Direct to consumer ‘Amusement Parks, Cinema/Video, Concerts/Theater, Gaming, Golf, Miscellaneous Recreation Services, Museums/Parks, Radio, Sp
Slide 25: Cardlytics
Li] cardlytics