Nelly Group Ab · OMXSTO:NELLY

Nelly Group Ab — Qliro Group — Q3 2018 Earnings Presentation

18 slides from Nelly Group Ab's earnings presentation, Oct 19, 2018

  1. Slide 1: Qliro Group - Q3 Interim Report

    Qliro Group - Q3 Interim Report Marcus Lindqvist, CEO October 19, 2018

  2. Slide 2: Progress in building three independent companies

    Progress in building three independent companies Financial services to A leading Nordic A leading online Nordic consumers and merchants online marketplace fashion brand Successful profitable Focus on external Accelerating transformation growth merchants, existing offering Evaluating structural Evalu

  3. Slide 3: Updated financial targets

    Updated financial targets Focus on external merchants (CDON Transformation to Successful profitable decreased volumes) marketplace model growth strategy • Growth in external • Organic growth in net sales • Operating income before merchandize value above 20 above 10 per cent per year depreciation and

  4. Slide 4: Qliro Financial Services continues to grow

    Qliro Financial Services continues to grow Proven scalability and low acquisition costs SEKm Q3 18 Q3 17 Δ  Total operating income increased 36%, driven by increased lending to the public Total operating income 76.7 56.3 36%  Total operating expense increased 32%, indicating scalability in Total o

  5. Slide 5: Loan book above SEK 1.2 billion

    Loan book above SEK 1.2 billion Focus on cost-efficient expansion  Machine learning applied to internal and external data for real-time credit scoring  Continued ramp-up of personal loans to Net lending, SEKm SEK 245m Loans to the public, Sales financing Loans to the public, Personal loans 1,246 1

  6. Slide 6: CDON Marketplace accelerates transformation

    CDON Marketplace accelerates transformation Focus on external sales growth SEKm Q3 18 Q3 17 Δ  Proven model with over 1,500 External GMV development 124.7 101.9 22% merchants e.g. Adlibris, VidaXL, CAGR 14’-18’ GMV external Furniturebox, Ellos, Cervera and Total GMV 396.4 445.4 -11% Trademax Net sa

  7. Slide 7: Transformation to higher scalability and lower risk

    Transformation to higher scalability and lower risk Marketplace and drop shipment model enables growth with less capital Total gross merchandize value Traditional CDON Drop shipment Marketplace SEKm +61% SALES 853 753 302 253 468 PLATFORM 118 500 552 152 178 350 50 53 102 125 PRICING Merchant 6% 11%

  8. Slide 8: Nelly delivers strong profitable growth

    Nelly delivers strong profitable growth Two quarters in a row with 11 percent growth SEKm Q3 18 Q3 17 Δ  Growth initiatives increased numbers of visit with 7%, number Net Sales 308.9 277.5 11% of orders with 12%, number of customer with 15% and average order with 5% EBITDA 23.9 23.7  Net sales inc

  9. Slide 9: Nelly – A Leader in Online Fashion

    NELLY – A LEADER IN ONLINE FASHION Anna Ullman Sersé, CEO October 2018 qlirogroup.com

  10. Slide 10: Nelly – a top online fashion brand for clothes and accessories

    Nelly – a top online fashion brand for clothes and accessories Fast growth with high margin 44% 1.4 ➜ The fashion inspiration destination for the latest trends and must-haves for young people SHARE OF BRANDS MILLION ACTIVE ➜ Excellent brand position in the Nordics, and CUSTOMERS trusted for its fash

  11. Slide 11: A well-established brand and company

    A well-established brand and company Own brands and strong customer loyalty resulting in profitable growth Sales SEKm H ISTORY 1500 1388 1400 1310 1300 1244 1197 2003 Launch in Sweden 1200 1100 2015 2016 2017 Q3 LTM 2007 Acquisition and further investments by Qliro Group EBITDA SEKm 150 121 100 77 6

  12. Slide 12: An excellent brand position in attractive segment

    An excellent brand position in attractive segment Trusted by trendy women and men aged of 18 to 35 ➜ Young women go to Nelly.com for fashion Top brands visited weekly for Swedes who use online clothing stores for inspiration* 15-19 y/o 50 Brand preference per age group advice, as Nelly is trusted to

  13. Slide 13: Nelly's circle of inspiration around the latest trends

    Nelly’s circle of inspiration around the latest trends Early and precis trend catchers enabling customers to shop from inspiration To be a confident young To provide that bit of extra woman’s best friend, who glam to every outfit and she looks to for inspiration occasion. At an affordable and glam p

  14. Slide 14: Data-driven decision and strong inhouse fashion capabilities

    Data-driven decision and strong inhouse fashion capabilities Capability circle Data driven customer interaction Digital enabled trend watching and short product lead time Data driven sales and efficient logistics B I G D ATA CUSTOMER Nearly half of target group in database MACHINE LEARNING Short pro

  15. Slide 15: New financial targets to reflect growth strategy

    New financial targets to reflect growth strategy Two quarters in a row with profitable double digits growth New financial targets for higher growth same margin: 10 percent organic growth per year CURATED ASSORTMENT PROFITABLE GROWTH 6 percent EBITDA per year Best in class selection of products Profi

  16. Slide 16: Summary

    Summary Marcus Lindqvist, CEO 16 16

  17. Slide 17: Value creation in three fully independent operations

    Value creation in three fully independent operations Third quarter Focus MERCHANT  Strategic direction RECRUITMENT Qliro Financial Services continues its loan book implemented – three expansion leveraging e-commerce volumes and independent companies GEOGRAPHICAL organizational scalability REACH  O

  18. Slide 18: Thank you

    THANK YOU Next report released February 5 Nasdaq symbol QLRO follow us on twitter @qlirogroup Qliro Group AB (publ.) Box 195 25 SE-104 32 Stockholm +46 (0)10 703 20 00 office@qlirogroup.com

Qliro Group — Q3 2018 Earnings Presentation on 6ix