Slide 1: FY2021 Results Presentation
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Slide 3: PHA RCT cies
PHA RCT cies
Slide 4: FY10 FY11 FY12
40 20 8 FY10 FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19 FY20 FY21 FY22 FY25
Slide 5: FY10 FY11 FY12
100 68 43 FY10 FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19 FY20 FY21 FY22 FY25
Slide 6: FY20 FY21 FY25
40 80 26 68 20 FY20 FY21 FY25 FY20 FY21 FY25
Slide 7: FY20 FY21 FY22
40 87 80 29 26 68 20 FY20 FY21 FY22 FY25 FY20 FY21 FY22 FY25
Slide 8: MET LATELEM OPES
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Slide 9: Yr-RY xa
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Slide 10: Y-KRY TURE | MR OKODY—-D EMRETOMA
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Slide 11: YR IYI UINGE | AER ROLOOS-Q@ MLBAMMEORHE
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Slide 12: Ie | en iy m 1K ES ng O IT RACISM RB ABABBYE VRILTNY
Ie | en iy m 1K ES ng O IT RACISM RB ABABBYE 646 VRILTNY FARE TY (BAF) FY22 FY21 FY20 FY19 FY18 12
Slide 13: FYANWAINY PRR KREBS DOs: R
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Slide 14: ITmedia Virtual EXPO
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Slide 15: SRS
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Slide 16: Ba MH WUS|E REEPVOPEB
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Slide 17: Ba : BAR RSNALAORR
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Slide 18: WAS TVA EAOMIE
WAS TVA EAOMIE RF V—TT 4 VIOTFIANYT hICMG LCR 18
Slide 19: BEROEE
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Slide 20: SaaS Select
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Slide 21: TARARTY bE YATLRAIC KE SBE
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Slide 22: Sustainability initiatives
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Slide 23: FY2021 results
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Slide 24: FY2021 results summary
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Slide 25: Quarterly revenue
FELIRA POHRRES 2,376 (+17%) (BAR) 2,036 1,955 (+17%) > Sta FT AAA EDO 1,677 O44 KE 1,755(+23% FY21 1,501 1,425 FY20 1,310 1,336 1,129 1,393 FY19 mis 1121 1,140 1,048 Ql Q2 Q3 Q4 25
Slide 26: FY2021 revenue and operating profit
2022473 A HA SRA se LINES Bele (BAF) 8,092 +1,200 +665 (+17%) (+33%) 6,891 ; 2,022 +1,612 (431%) C a +73%, 5,278 1,172 29.3% ‘5 22.2% FY19 FY20 FY21 FY19 FY20 FY21 26
Slide 27: Income statement summary
RRA RS (BAP) FY20 FY21 Henna sespise 2h FH on FEL Fe LAR 6,891 | 100.0%| 8,092 | 100.0%) +1,200] +17.4% 42h 4,869 70.7% | 5,404 66.8% | +535} +11.0% (SbAB) 2,761 40.1% 2,958 36.6% +196 +7.1% EBITDA 2,476 35.9% 3,068 37.9% +592 +23.9% maha 2,022 29.3% | 2,687 33.2% | +665] +32.9% BEB ATT 1,917 27.8%
Slide 28: Operating profit change factors
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Slide 29: Cash flow
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Slide 30: Balance sheet
RUMBA RS (SAF) 213AA 223A =x 6 AE 7,667 8,728 +1,060 = ROE 1,407 1,320 86 2B Beat 9,074 10,048 +974 Fecha e894) 2051 FIST. e JER Sa 62 64 +1 sp Bait 1,957 2,115 +158 BAS/AARRE 3,661 3,933 +272 ARBRE 3,607 5,143 +1,535 =| eam AAS Bata 192 -- A192 yy = - 8 paiomeat: 7117 7,932 +815 BAA 7,117 7,932 +81
Slide 31: Quarterly revenue trend
Fe LIe (OE RAG) FH BERS 8,092 / 6,891 G Q4zxet 2,3 7655m (ABP) 5,278 / / oo - mt +340a5m Q4 a (+ 17 %) ase | 336 Q3 Q2 _ : Ql FY17 FY18 FY19 FY20 FY21 31
Slide 32: Quarterly operating profit trend
BeAes (CORA) O4BERS eat = TO Lase (BAF) ant +168455 (+32 %) Q4 Q3 Q2 Ql FY17 FY18 FY19 FY20 FY21 32
Slide 33: AAhOAR DRE
AAhOAR DRE 1,675 1,503 - 1,281 (BAP) 1,270 1,154 1,158 1132 5 1,075 235 fe 233 1,012 1,001 i Bi oo i 937 = 138 340 345 360 364 |, (322 304 290 286 263 875 923 689 687 535 574 559 613 604 S44 637 658 '19Q1 '19Q2 '19Q3 '1904 '20Q1 '2002 '20Q3 '20Q4 '21Q1 '21Q2 '2103 '2104 Q4Sit —AGRBLL «ett Sat +11.4%
Slide 34: ANV-hI-IORE
ANV-hI-IORE (ERA Blt lc—-HeRK SHR AOESHBRR 100% 93% 90% 80% 7A 8A 9A 1081151248 15 2A 38 48 5A 68 7A 88 9A 108115128 1A 2A 3A 20208 2021 2022 TER AD OANA ED EET ME OF Sens ToC EE BEANE O Ie Q4C—- BS x AYV—hD—7 Hse 34
Slide 35: REBONR DHS
REBONR DHS a 354 301 2 373 Quest SVEN MBRRLL 340 29 » 3 we s [A ait +33A 100% 283 296 EI Bl ie 280 278 Gi ie 18 18 BSBA - tO A6A 7.8% 131 u - miki HOA 4.8% ES - PH +15A 39.1% Y = 7° Fast, . EK +24 48.3% 41.8% 40.9% 42.4% 35 po, 43.0% __ oe — 36.4% 37.5% 35.3% 34.3% 38.8% *2H, IGE. TILNT be aO 180 12
Slide 36: Lead generation business
CIXY bales EINH Y— KY Lys AF 4 PTLSRBR +240 +960 (+8%) (+26%) 4,680 (BAF) 3,720 3,171 _ | | FY20 FY21 FY20 FY21 36
Slide 37: Lead generation business revenue
LIXY bAREMBOES Y—ELYr YS +240 (+8%) (BF) -V-TFAVIDFVANY D bikie eel ae AFC PRES +960 (+26%) ; y - DXAGR RICE» CV RARE a == Zk 2,501 2,735 3,028 - EBB TL AILANY ba - ERB FY17 FY18 FY19 FY20 FY21 37
Slide 38: Lead generation profit
LIXY bal BAe Y—KY LYS (BAF) 804 25.4% +128 (+16%) FY20 932 27.3% Bae hl2838 FY21 AF 4 PRSGBR +536 (+44%) 1,754 1,217 37.5% Behl 2838 32.7% FY20 FY21 38
Slide 39: Lead generation profit trend
LTXY bABRNBOES BAA 32.7% 37.5% 27.3% Y-KFYLYBR 804 AF 4 PREBR / a 465 _ _ 1,217 594 706 277 505 FY17 FY18 FY19 FY20 FY21 39
Slide 40: KPI: sales leads and PV
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Slide 41: KPI
KPIDKR | BSR BU-kYry BX777R8 FY19. mFY20 MFY21 FY19 =| FY20 M@FY21 co) 1,513) @) 1,303 1,130 929 1,09. 954 752 583 765 599 355 433 Quest Qamat Q3mat Q4Ret Quest Q2met Q3mat Q4Ret 838 41
Slide 42: Revenue by segment
WME ET LASS LINE OR (BAR) 4 5,278 Y xm y s x x 3 7 vid KB & - 916 1,109 8,092 Y-RY aU INE TVAWANY PR FY19 FY20 KOEHHBT —S | TRARREIR FY21 +1,200B5AF (aikAtt+17%) +2438 AF) (aiRAr+10%) +3748 AF) (aisAL+26%) +5828 AF (aikatt+19%) +3258 AF (auRALt+29%) 42
Slide 43: Media advertising business
TFYANWTANY BR MeL (Fat) (BAF) 1,433 787 1,808 +374 (+26%) pag AULN +378 (+59%) ity a3 (40%) FY20 FY21 MRkeyI72z EBT LVAILTNYE TH * ITmedia Virtual EXPOftH, ITmedia Security Week, ITmedia SaaS EXPO = B1NY hORREAK 43
Slide 44: FY2022 forecast
20235F3A HA S24APRS - ACF
Slide 45: Han bheyZ
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Slide 46: FY2022 forecast
FY223S Gia AB ° Ri mt ce wee - PHRROCOORA REL (BAP) we Lua er aes ace ee 5B 8,730 2,920 1,970 Ech (+7.9%) (+8.7%) (+9.4%) eS 8,092 2,687 1,800 LIOR RIL SORRICMS Ssauld, HUDREAFL TNS RRU AEN CHS CHAT S—EOMEICBSUTHED, SHE LTEORREMRG SHEDSOTSHI EA. RRORMSIS, RL EBAICKOAS< RESALES ET. 46
Slide 47: Dividends
FY218R RACY & FY22 AC PAB (% : Bo t16)) (FA) 56.9% NS i Fhe ee ee ee a ee a a oe ee ee ee (=) 12.0 11.0 ! 10.0 10.0 "> aims reat I 6.67 2.66 jy | 12 '13 '14 "15 "16 ‘17 '18 "19 ‘20 '21 "22 FY21 AAA 1273 Fla 237 % BAMIOR Sc BDU CHRTTIER : 69.7% FY22 Fie 2873 ACH TE) 28.1% 47
Slide 48: FY10 FY11 FY12
40 20 8 FY10 FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19 FY20 FY21 FY22 FY25
Slide 49: AF PFOBMEBCET
AF 4 PFOBMEBCET sfaFhS oo SEE tS
Slide 50: ITmedia Inc.
a of ITmedia Inc. SHADE T 102-0094 RRR ABT (CHR tc HBY3-12 HCH BT IL PITA XT 4 PRASH SHUAD+¢ : ir@smlitmedia.co.jp
Slide 51: Company overview
20224F3A BA swe 2022464288 yk” PAFAXF 4 PRARA ITmedia Inc. ara I—F : 2148 RaETF D1 Libs
Slide 52: Company overview
SHORE
Slide 53: Company overview
当社の概要 アイティメディア株式会社 1999年 設立 2007年 マザーズ上場 2019年 東証一部 2022年 東証プライム テクノロジー専門のオンライン専業メディア 対読者 最高の情報源／製品選択の場 対顧客 最高のマーケティングパートナー 3
Slide 54: Corporate philosophy
企業理念 ソフトバンクグループ企業 テクノロジーの進化とともに テクノロジーによる 情報革命の理念を共有 メディアのあり方を革新 明るい未来を実現 4
Slide 55: Corporate philosophy
企業理念 ネットならではの新しいメディアの仕組み、 マーケティングソリューションを開発・提供 社会の発展に資する、専門性・信頼性の高い 一次コンテンツを自ら生産するメディア 5
Slide 56: Core values and three markets
当社のコアバリュー 当社が依拠する３つの市場とその将来性 インターネット × テクノロジー × デジタルマーケ • インターネットが爆発的に • テクノロジーの加速度的 • テクノロジーとデータを活用 普及 発展が継続 するデジタルマーケティング が普及。裾野拡大 • スマートデバイス、 • クラウド、AI、IoTなど、 ソーシャルメディアの普及 社会・産業がテクノロジー • メディアもその一部として によってさらに加速 により革新される時代 機能。保有するデータの 質・量が大きな違いに 6
Slide 57: Market forecasts
当社のコアバリュー 当社が依拠する３つの市場とその将来性 インターネット × テクノロジー × デジタルマーケ テレビ、インターネットそれぞれの インターネット広告 国内IoT市場 支出額予測 国内市場規模推移と予測 一日の利用時間推移と予測（分） 200 180 テレビ 160 140 120 100 インターネット 80 60 40 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 出典： Zenith: Media Consumption Forecasts 2018 出典： IDC Japan, 2018/9 出典： 矢野経済研究所,
Slide 58: Position and scale
当社のコアバリュー 当社のポジションと規模感 インターネット × テクノロジー × デジタルマーケ ネット専業のメディア企業として テクノロジー専門メディアとして 収益源の多様化に成功 信頼性の高い一次コンテンツを 国内最大級 デジタルならではのソリューション 自ら生産 リードジェンでNo. 1 100人規模の専門編集部隊 30メディア 100人規模の直販営業部隊 ＋1,000人超の外部パートナー 月間4億PV ＋1,000社超の顧客基盤 4,000万UB [主要顧客] 100万会員 日本マイクロソフト(株)、 日本アイ・ビー・エム(株)、デル(株)、 日本ヒューレット・パッカード(株)、 ヴ
Slide 59: Growth opportunities
成長機会 良好な市場で、独自の立ち位置を確立 先端情報メディアとして 専門情報メディアとして アドテク活用 デジタルマーケ × × メディア規模の拡大 エンゲージメント • 高い情報ニーズに応える • デジタルマーケの進化を捉える • 最新トレンドをいち早くコンテンツ • 情報の専門性を磨き、高品質コン 化、多くの読者に伝える テンツによって、ITリテラシーの • メディア規模を拡大し、広告収益を 高いユーザーが集う場を形成 増大 →高品質なリード生成が可能に 9
Slide 60: HAORH
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Slide 61: RE CIC BNI
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Slide 62: WSS ET IL BEES
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Slide 63: Stee
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Slide 64: XT PRBOTX—Y (20224)
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Slide 65: RmLAIXYbKELOXT PDH
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Slide 66: 行動履歴 会員登録 データ データ メディア広告事業 リードジェン事業
行動履歴 会員登録 データ データ メディア広告事業 リードジェン事業
Slide 67: Lead generation business
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Slide 68: URI TY OthBA
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Slide 69: XF PIAYPY Thtck Je EAT
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Slide 71: [FISILTNY A) As Ie Ph ORs
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Slide 72: EVLRRETFIERXF AP IAP IT AF
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Slide 74: Financial data and KPIs
3E45 * KPI
Slide 75: Revenue and operating profit
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Slide 76: Quarterly revenue
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Slide 77: MEET IATL UAH POR RAG
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Slide 78: BER/Saw
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Slide 79: Page views and users
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Slide 80: PV and UB trends
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Slide 81: PV and UB trends
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Slide 82: Glossary
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Slide 83: ABE ICECMENT NS RMA LSORRICBS Sacld, ARERR CAF ARE CIRC SHI LPR CHD, AHRGBRESATWUET.
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