Triller Group Inc. · NASDAQ:ILLR

Triller — AGBA Group Holding — Merger or Acquisition (April 2024)

22 slides from Triller's merger presentation, Apr 18, 2024

  1. Slide 1: Triller + AGBA Forging A New Path Ahead

    Triller + AGBA Forging A New Path Ahead April 2024

  2. Slide 2: The AGBA/Triller Merger: Transforming AGBA Into The Future

    ▪ AGBA is acquiring 100 % of Triller in an all - stock transaction (the “Merger”) ▪ Current AGBA shareholders will own 20 % of the post - Merger enlarged AGBA ▪ Triller stockholders will own the remaining 80 % of the post - Merger enlarged AGBA ▪ Triller will be a wholly - owned subsidiary of AGBA u

  3. Slide 3: Strategic Rationale For The Triller Merger

    ▪ AGBA Management’s and Shareholder’s track records in capitalizing value from complex reorganization and rapid growth ▪ Transformative catalyst and significant re - rating opportunity to break out of current free - float induced share price underperformance ▪ Potential synergies between Triller’s g

  4. Slide 4: What The AGBA/Triller Merger Means For Existing AGBA Shareholders

    What The AGBA/Triller Merger Means For Existing AGBA Shareholders 4 4 4 The Combined Group Valuation: US$4.0 billion Triller Stockholders & RSU Holders: 80%, or US$3.2 billion AGBA Stockholders: 20%, or US$800 million ▪ The Boards of Triller and AGBA have agreed to value the Combined Group (i . e .

  5. Slide 5: Transaction Structure

    Transaction Structure 5 5 5 AGBA Group Holding Ltd. (BVI Co.) AGBA Social Inc. (Delaware Corp.) 100% Merger Existing AGBA Group Holding Shareholders Triller Corp. (Delaware Corp.) 100% Surviving Entity Existing Triller Corp. Shareholders Consideration shares AGBA Group Holding Ltd. (Delaware Corp.)

  6. Slide 6: The Combined AGBA/Triller Group Structure

    The Combined AGBA/Triller Group Structure 6 6 6 AGBA Group Holding Ltd. Triller Corp. AGBA Hong Kong 100% 100% Wealth Management & Financial Services Fintech Investments Existing AGBA Group Holding Shareholders Existing Triller Corp. Shareholders 20% 80% Social Video Platform Content Generation

  7. Slide 7: An Overview Of Triller

    ▪ Triller is a pioneering force in the intersection of technology, entertainment, and commerce, leveraging advanced AI to drive user engagement and content monetization . ▪ Comprehensive digital content and technology platform that caters to creators, brands, and consumers across a global scale . ▪

  8. Slide 8: Comprehensive Overview of Triller's Three Major Divisions

    Comprehensive Overview of Triller’s Three Major Divisions 8 8 8 Social Video Platform AI & SaaS Tools Content ▪ With a primary focus on music, the Triller App has been the platform where numerous globally recognized emerging artists first gained prominence ▪ Emerged as the number one app in 79 count

  9. Slide 9: The Triller Creator Stack

    The Triller Creator Stack 9 9 9 Content Creation Monetization Measurement Distribution Engagement Triller generates influencer and sports content that are distributed through its platform , subsequently driving engagement through its app in a highly measurable manner , thus accelerating monetization

  10. Slide 10: Key Standalone Players In The Video-Sharing Social Network Industry

    Bytedance / Douyin acquired Musical . ly for US $ 1 bn in 2017 , which subsequently became TikTok Founded in 2014 Acquired by MoviePass for $ 125 mn in 2021 . MoviePass subsequently went bankrupt Founded in 2013 Ryan Kavanaugh’s Proxima Media acquired a controlling stake in Triller for $ 28 mn in 20

  11. Slide 11: Triller KPIs

    Triller KPIs 11 11 11 Monetization / Unit Economics Revenue share Ticket Sales, PPV, Subscriptions, Merchandise Platform Fees Sponsors & Advertising Social Media Reactions 200B+ 3K+ Streaming Events in 2023 Consumer Accounts 45 0M+ 2.2M + Creators Revenue in 202 3 $ 4 5M 25K+ Brands Source: Triller

  12. Slide 12: Significant Synergy To Accelerate The Combined Group's Growth

    Significant Synergy To Accelerate The Combined Group’s Growth 12 12 12 Content Social Video Platform AI & SaaS Tools Greatly increased customer outreach and marketing through : • Over 450 million consumer accounts • 2 . 2 million creators • 3 , 000 + events annually AI and Natural Language Processin

  13. Slide 13: Combined Franchise Power Unlocks Many Opportunities

    Combined Franchise Power Unlocks Many Opportunities 13 13 13 ▪ Power of Technology and Financial Services : global social media platform + insurance and investment expertise = innovative solutions and enhanced customer engagement . ▪ Global Expansion and Market Leadership : combination complements g

  14. Slide 14: Appendix – Triller Key Operating Units

    Appendix – Triller Key Operating Units 14 14 14

  15. Slide 15: Short-Form Content & Social Media: The Triller App

    Short - Form Content & Social Media: The Triller App 15 15 15 The Triller App is a video - sharing social network that emp owers creators through powerful editing tools and monetization Power to the Creators • On Triller, creators come first . Triller utilizes its umbrella of brands to facilitate un

  16. Slide 16: AI-Driven, Channel Agnostic Engagement Platform: Amplify.AI

    AI - Driven, Channel Agnostic Engagement Platform: Amplify. AI 16 16 16 Amplify . ai is a cross - platform conversational AI engine that provides viewers with gamification, multiple engagement touchpoints, clickable links, and tune - in reminders all in a direct messaging experience Fully Realized N

  17. Slide 17: Fan Management & Monetization Platform: Fangage

    Fan Management & Monetization Platform: Fangage 17 17 17 Fangage helps creators enhance the reach of their fans, sell content subscriptions, and take control of their fanbase Helping Creators Own 100 % of Their Fan Data • Unlike other “walled garden” social media platforms, Fangage provides creators

  18. Slide 18: Brand & Marketer Software Solution: Julius

    Brand & Marketer Software Solution: Julius 18 18 18 Julius is a software solution connecting strategic marketers at brands and agencies with influencers Intelligent Technology • The Julius platform houses millions of influencer profiles, campaign management tools, and a robust Reporting Suite to ass

  19. Slide 19: Influencer Monetization & Brand Event Planning: Thuzio

    Influencer Monetization & Brand Event Planning: Thuzio 19 19 19 Thuzio is a platform for booking premium influencer events experiences, helping brands & enterprise clients create events with world - class talent, sports icons and speakers . Corporate Events Reimagined • Thuzio works with more than 5

  20. Slide 20: Long-Form Content & Sports: Fite by Triller

    Long - Form Content & Sports: Fite by Triller 20 20 20 FITE is the premier digital platform for global sports and entertainment . PPV Your Way • FITE streams a rich array of live pay - per - view events and subscriptions encompassing thousands of hours of live, VOD and free programs to millions of f

  21. Slide 21: Long-Form Content & Sports: Bare Knuckle Fighting Championship

    Long - Form Content & Sports: Bare Knuckle Fighting Championship 21 21 21 Bare Knuckle Fighting Championship is the first sanctioned bare - knuckle fighting company in history Disrupting the Combat Sports Industry • Bare Knuckle Fighting Championship provides more engaging opportunities for fighters

  22. Slide 22: Thank You

    THANK YOU For further information, please visit www.agba.com Investor Relation Enquires: @agbagroup ir@agba.com +852 5529 4500 Contact us: AGBA Group Holding Limited AGBA Tower, 68 Johnston Road, Wan Chai, Hong Kong

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