Liveone, Inc. · NASDAQ:LVO
Liveone — Investor Presentation (May 2022)
31 slides from Liveone's investor presentation, May 5, 2022
Slide 1: Investor Presentation May 2022
Investor Presentation May 2022 1
Slide 2: Disclaimer
2 The information in this presentation is provided to you by LiveOne, Inc . (the “Company” or “LiveOne”) solely for informational purposes and is not an offer to buy or sell, or a solicitation of an offer to buy or sell, any security or instrument of the Company, or to participate in any investment
Slide 3: At a Glance
A creator - first, music, entertainment and technology platform focused on delivering premium experiences and content worldwide through memberships, subscriptions and live and virtual events. 3 We give fans, brands, and bands the best seat in the house Listen Watch A ttend Engage Transact AT A GLANC
Slide 4: Complementary Portfolio of Wholly-owned Subsidiaries and Brands
4 Complementary Portfolio of Wholly - owned Subsidiaries and Brands PPV ONE LiveOne intends to spin - out its existing Pay - Per - View One (PPVOne) business as a separate public company and plans to distribute a portion of the new company's equity to LiveOne's stockholders, anticipated to take plac
Slide 5: LiveOne's Model Addresses Six Large Market Verticals
5 Source: IFPI, BBC, Billboard, eMarketer, Facebook Live, Forbes, The Verge, Statista, Nielsen, Broker research, Grand View Res our ce LiveOne’s Model Addresses Six Large Market Verticals • Over 300 million paid music subscribers globally today – estimated to grow to 1.2 billion by 2030 • 74% of con
Slide 6: Platform KPIs and Membership
1.5M+ 1 Paid Members 6 4.7B+ Audio Listens since 01/01/20 221 Livestreamed Music Events since 01/01/20 2,900+ Artists Streamed since 01/01/20 220+ Countries and territories by Live Music Streaming 294M+ People reached via 24 - hour OTT streaming channel 1,500+ Hours of Live Music since 01/01/20 Plat
Slide 7: Growing Library of Franchises, Originals, Podcasts
Growing Library of Franchises 7 Highly - rated Originals Podcasts Partnerships ContentOne studio to develop and distribute new originals and tentpole events across the platform
Slide 8: Slacker Radio
LiveOne’s Slacker Radio is a membership music streaming service offering songs and access to expertly crafted stations, podcasts from PodcastOne, livestreamed video and on - demand programming, and livestreamed festivals, concerts and pay - per - view (PPV) events • Nearly all new Tesla EVs sold in
Slide 9: Select industry stats: podcasts
9 Source: Broker research, 2021 PodcastHosting.org Select industry stats 37% (104M) Listen to podcasts at least every month 24% (68M) Listen to podcasts weekly 41% of monthly podcast listeners have household income >75K Podcast listeners subscribe to an average of 6 shows Podcast listeners listen to
Slide 10: PodcastOne Overview
10 OVERVIEW PodcastOne is the leading 360 - degree advertiser solutions for m ultiplatform, integration opportunities, and hyper - targeting in Podcasting . We have content from every vertical : sports, entertainment, true - crime, business, audio dramas, self - growth, and much more. 2,000+ 300+ Po
Slide 11: PodcastOne Executive Summary
11 EXECUTIVE SUMMARY Explosive podcasting market growth • Unique moment in time to invest in the fastest growing form of media with 90 mm highly engaged and loyal U.S. podcast listeners with a high propensity to convert Best - in - class content portfolio • Publishes many of the biggest podcasting s
Slide 12: Our Turnkey Services
12 OUR TURNKEY SE RVICES PodcastOne provides an unparalleled management team with expertise and resources to produce and manage Podcast show s in a turnkey matter . PodcastOne provides exclusive services to podcasters from production, distribution and a dedicated sales team that have extensive exper
Slide 13: Podcasts Are More Popular Than Ever
13 PODCASTS ARE MORE POPULAR THAN EVER Listeners have made podcasts part of their everyday life. ‘What podcasts are you listening to ?’ is asked everyday and we have the numbers to back that up. Source s: MRI - Simmons 2020 Podcast Study, The Infinite Dial 2022 & eMarketer 61 % 67% 1 77 M People lis
Slide 14: Top Shows
14 TOP SHOWS Season One peaked #2 Ranked podcast in All Podcasts #2 Ranked podcast in Fashion & Beauty #13 Ranked podcast in Comedy #58 Ranked podcast in All Podcasts
Slide 15: Proprietary CMS/CDN and LaunchpadOne
15 PodcastOne is one of the few podcast networks with proprietary CMS/CDN that allows for optimized programmatic capabilities and improved audience analytics. Self Made Podcast Edition, an audio competition to find the next big podcast star for the network giant and was hosted on PodcastOne’s indepe
Slide 16: Core Revenue
16 CORE REVENUE DIRECT AD SALES Live reads (60 seconds) are sold directly into the podcasts. One of the highest CPM’s rate in the industry based on sales team direct relationships with brands CUSTOM EXECUTIONS PodcastOne has the capabilities to do custom executions or custom segments per the client’
Slide 17: Our Distribution and Advertiser Network
17 OUR DISTRIBUTION AND ADVERTISER NETWORK PODCATCHERS PLATFORMS (Mobile, Tablet, Desktop, Smart Speakers)
Slide 18: PodcastOne Management Team
18 PODCASTONE MANAGEMENT TEAM Kit Gray President • Founded PodcastOne 8 years ago • 20+ years audio experience • Selected to 22 Top Influencers in Podcasting ( Podcast Magazine 2022 ) Sue McNamara EVP Sales • 20+ years in Radio & Podcast Sales • Formerly CBS Radio’s Senior Vide President of Advertis
Slide 19: PPV Business Model
PPV Business Model 19 • PPVOne’s Business Model Leverages LiveOne’s existing proprietary tech stack and expertise with more than seven years of livestreaming experience and scalable product. • Direct to consumer billing relationship enhances both PPVOne and LiveOne’s flywheels for increased monetiza
Slide 20: Direct-to-consumer eCommerce merchandise platform
20 • Acquired in December 2020 • Direct - to - consumer eCommerce merchandise platform • Create, manufacture and distribute unique and limited - edition personalized clothing, jewelry, toys as well as virtual goods • Partners with artists and stars from the music, podcast and entertainment industry
Slide 21: React Presents
• Full - service club, concert, and festival promotion company • Produced 300+ club and theater events annually across the Midwest (pre - COVID) • Features world - class festivals such as Spring Awakening Music Festival & Mamby on the Beach • React Presents team is fully integrated into the LiveOne
Slide 22: Flywheel Strategy Creates Superior Value Proposition
22 Attract, produce and create differentiated and exclusive content 1 Host live concerts and pay - per - view events to expand audience reach 2 Utilize actionable audience data and insights to improve experience 3 All - in - one content platform enhances user engagement & retention 5 Multiple moneti
Slide 23: Unrivaled Capabilities Across Audio, Video, and Live Events
Ad - supported x x x x x x x x x Subscription x x x x x x x x x x Podcasts x x x x x x x x Originals x x Live video streaming x x x x Ticketed show x x x x x Linear / OTT channels x
Slide 24: Successful Strategy Driving Diversification of Revenue Base
Successful Strategy Driving Diversification of Revenue Base Multifaceted revenue streams anchored by recurring membership revenue YTD Revenue composition as of 12/31/20 YTD Revenue composition as of 12/31/21 56% 30% 8% 3% Subscription Advertising Merchandising Ticket / Event 32% 27% 7% 14% 20% Spons
Slide 25: Sponsorships and Partners
Sponsorships and Partners 25 Expanded sponsorship deals now include: Pepsi, McDonald’s, KFC, Hyundai, Corona, VW, Porsche, Chipotle, State Farm, Kia, White Claw, Mike’s Hard Lemonade, and Mentos Pure Fresh Gum, and through LiveOne’s multi - year livestream partnership with iHeartRadio, Progressive I
Slide 26: Global Network of Distribution and Channel Partners
Global Network of Distribution and Channel Partners 26 Desktop Mob ile OTT Over 220 countries reached by Live Music Streaming
Slide 27: Financial Highlights
Financial Highlights LIVEONE, INC. REVENUE (FY ends March 31st) 2018 - $7.2M 2019 - $33.7M 2020 - $38.7M 2021 - $65.2M 2022 - $112M - $113.5M* 2023 - $125M - $140M** 27 • LiveOne recently reported 9 - Month record revenue of $93.6 million ended March 31, 2022, up 122% YOY - and Third quarter revenue
Slide 28: Management Team
28 Dermot McCormack President Renowned music industry executive, with expertise from content development to technology, growth strategies and monetization Robert Ellin Chairman & CEO Over 30 years of investment and turnaround experience, deep relationships in media and entertainment, prior public co
Slide 29: Distinguished & Experienced Board of Directors
29 Ramin Arani Independent Director Former lead manager of Fidelity’s Puritan Fund and current Board member of Vice Media, Ellen Digital and Opportunity Network Patrick Wachsberger Independent Director Founder and CEO of Picture Perfect Entertainment and former Chairman of Lionsgate Films Steven Bor
Slide 30: Investment Highlights
Investment Highlights Consolidation of Business Units Throughout FY2022 Is Expected to Result in Approx $15 Million In Annual Cost and Expense Reductions $13.6 Million of Cash and Cash Equivalents as of 4/22/2022 Tesla Largest Customer as Nearly Every New Tesla Sold in U.S. Comes with a LiveOne Memb
Slide 31: IR@LIVEONE.COM
NASDAQ: LVO | IR@LIVEONE.COM