Bharti Airtel Limited · NSE:BHARTIARTL
Bharti Airtel — Investor Day (2018)
12 slides from Bharti Airtel's investor day presentation, 2018
Slide 1: Digital Airtel.
Digital Airtel. 1
Slide 2: We are Airtel
413.8 mn customers Presence in #2 Operator 16 in Africa Countries #1 Operator We are Airtel in India 3rd Largest 50Bn USD Telecom Cumulative operator in investment the world in Telecom Ranked #1 by Transparency International 2/12
Slide 3: We are India's #1 Operator
We are India’s #1 Operator RMS Leader in India Revenue & Customer Market Share 3/12
Slide 4: Key Pillars of Our Digital Strategy
Key Pillars of Our Digital Strategy Full Suite of Digital Products at Scale 80 Mn+ Cumulative Monthly Wynk Music Airtel TV My Airtel App Airtel Payments Active Users on our digital Bank assets already Mobile Advertising Platform for smart targeting 4/12 Source: App Annie, April 2018
Slide 5: Wynk Music in Numbers
Wynk Music in Numbers India’s #1 Music App 80 Mn 20 Mn 1.5 Bn Total Downloads Monthly Active Monthly Song Users Streams Strong Alliances with Wynk 2.0 with personalization the biggest Music Labels & regional as pillars Wynk Music in India 5/12
Slide 6: Airtel TV in Numbers
Airtel TV in Numbers India’s Most Downloaded Video Streaming App in Q1 2018 50 Mn 20 Mn 800 Mn Minutes Streamed Total Downloads Monthly Active Monthly Users Integrated with leading video Re-launched with Live TV as content partners the core pillar Airtel TV 370+ 10000+ Live TV Movies Channels and TV
Slide 7: My Airtel App
My Airtel App Fully Serves all LOBs – Mobility, Telemedia & DTH 60% reduction in calls per customer in last two years Digitalized Airtel TV Content Sampling Customer Journey Customer Airtel Payments Bank Touchpoints Account| Transactions Experience & Self Cross Sell | Up Sell Acquisition Care Care E
Slide 8: Network Digitisation
Network Digitisation Across Planning, Deployment, Operations • Access, Microwave, Transmission Planning • Customer • End to end Experience Index workflow Network • Automated Root automation Cause Analysis • Field force Planning & • Complaints Experience Deployme nt management correlated with • Mater
Slide 9: Suite of Apps to power Distribution
Suite of Apps to power Distribution We do more orders per day than Amazon, Flipkart and Snapdeal combined Mitra For Retailers One of the Highest transacting apps on Play Store Sales & For Distributors For Sales Team Real Time Inventory Performance Tracking Distribution & LAPU Control, transfer to FS
Slide 10: Devices and Homes Platforms
Devices and & Homes Platform Unified Proposition for users on devices and across all connections Airtel Devices Platform Homes Platform One Bill for All Connections Catalog Devices from top OEM Partners Devices and Services Postpaid Plans & Handset Insurance Homes Platforms Airtel OR/FR Stores Loan
Slide 11: The Airtel Digital Brain
Airtel Digital Brain A future ready data warehouse and learning system to power digitization Customer Lifecycle Management Predictive Analytics Omni Channel Real Time Triggers CRM (All LOBs) Consumer Experience The Airtel Billing (All LOBs) Retail Customer Persona Brain Wynk Digital Brain MyAirtel A
Slide 12: Investment Rationale
Bharti Airtel Investment Rationale Presence in underpenetrated markets of India 1 and Africa with large residual opportunity Leading operator with scale and diversified 2 businesses across markets Investment 3 Bulk investments already in place; best in class spectrum bank in markets of operations Ra