Deere & Company · NYSE:DE
Deere & — Investor Day (June 2025)
52 slides from Deere &'s investor day presentation, Jun 10, 2025
Slide 1: Investor Day Brazil 2025
INVESTOR DAY BRAZIL 20 25 Opportunity | Foundation | Growth
Slide 2: Welcome / Bem-vindos
WELCOME BEM-VINDOS
Slide 3: Forward-Looking Statements
Forward-Looking Statements This presentation and accompanying materials may include forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by words such as “forecast,” “guidance
Slide 4: Introduction to 25 years of evolution in Brazilian agriculture
Let’s start with an introduction to the last 25 years of evolution in Brazilian agriculture alongside John Deere’s journey in the region... John Deere Brazil Introduction Video – click here to view
Slide 5: Opportunity, Foundation, Growth
OPPORTUNITY FOUNDATION GROWTH Why Brazil? Deere’s Unique Position Unlocking Value By leveraging 25 years of experience and innovation, John Deere is driving differentiated value and sustainable growth for our customers in Brazil
Slide 6: Opportunity: Why Brazil?
OPPORTUNITY Why Brazil? Cristiano Correia Isabela Aranovich Vice President Manager Production Systems Production Systems Latin America Latin America
Slide 7: Brazil has become an 'ag superpower'
Brazil has become an ‘ag superpower’ providing opportunities for further growth SOYBEAN SUGARCANE CORN COTTON 1st 1st 3rd 3rd Production Production Production Production 1st 1st 2nd 1st Exports Exports Exports Exports 58% 52% 24% 30% Global Trade Global Trade Global Trade Global Trade Next 10y Growt
Slide 8: Growing global demand requires additional production
Growing global demand requires additional production Global Consumption 10y Growth Outlook (‘24-’34) (million metric tons) 192 Corn +13% 187 170 174 173 172 172 175 177 178 179 471 Soybeans +14% 170 439 Sugar +8% 169 389 415 167 369 363 366 347 359 331 339 308 316 282 877 582 597 620 665 679 710 721
Slide 9: Growing demand for renewable fuel driving corn ethanol production
Growing demand for renewable fuel in Brazil is driving increased corn ethanol production Ethanol Consumption in Brazil +40% 50 ✓ BLEND MANDATES ↑ (billion liters) 40 ✓ FAVORABLE TAX POLICY 30 Ethanol Consumption 20 2024-2034 ✓ >90% NEW VEHICLES E100 COMPLIANT 10 +40% 0 '13 '14 '15 '16 '17 '18 '19 '2
Slide 10: Sustainable Aviation Fuel provides additional upside
Sustainable Aviation Fuel provides additional upside to consumption estimates as low carbon fuel demand accelerates Global SAF Demand Forecast (billion liters) 24.6 3.0 2025 2034 Source: S&P Global
Slide 11: Brazil's agricultural landscape
Brazil’s agricultural landscape Cerrado ✓ Soy, Corn, Cotton ✓ Double crop ✓ Large farms >5k acres Center - South ✓ Sugarcane Cerrado ✓ Perennial crop (5-7 yrs) ✓ Large farms >5k acres Center - South Grains South Grains South ✓ Soy, Corn, Wheat ✓ Cover crop ✓ Small farms <1k acres
Slide 12: Production growth driven by expanding area and double cropping
Production growth is driven by expanding area through incorporating degraded, underutilized areas and double cropping practices 2024 Conservation by Region 10% 20% Within Legal +27% Planted Livestock Amazon Area Area 2034 80% in Forest Area Grains area growth 13% 17% Next 10 years Planted Livestock
Slide 13: Corn & Soy
Corn & Soy Represent ~90% of Brazil’s grain production Cerrado Production ~60% of BR Corn ~50% of BR Soybeans 12% Other 37% 51% Soy Corn 297 MMT 125 65 MMT MMT +3% CAGR 64M ac 89M ac 170M ac 2025 2000 2010 2035E Area Production Source: Carlos Cogo Intelligence
Slide 14: Cotton
Cotton Brazil stands as the leading exporter of cotton globally, while also ranking as the Cerrado world’s 3rd largest producer Production ~75% of BR Cotton 4.1 MMT 1.2 MMT 0.7 MMT 2M ac 2M ac 6M ac 2025 +2% CAGR 2000 2010 2035E Area Production Source: Carlos Cogo Intelligence
Slide 15: Sugarcane
Sugarcane Replaced degraded pastureland to meet growing demand for sugar and ethanol Center - South Production 690 >90% of BR Sugarcane MMT 605 MMT 257 MMT +1% CAGR 12M ac 18M ac 21M ac 2025 2000 2010 2035E Area Production Source: Carlos Cogo Intelligence
Slide 16: Our Customers
”"n = wu = (eo) par) 4) = UW = = Oo
Slide 17: Targeted customer outcomes
Targeted customer outcomes Yield & Cost Operational Real-Time Efficiency Productivity Connectivity
Slide 18: Grain customers we serve
Grain customers we serve Large X-Large XXL Family Business Family Business Corporation ✓ 5,000 acres ✓ 20,000 acres ✓ 1,800,000 acres ✓ 10+ machines ✓ 30+ machines ✓ 600+ machines Efficiency yield Manage at scale Efficiency Manage from anywhere and job quality and scale
Slide 19: Majority of acres managed by a small number of customers
The majority of acres are managed by a small number of customers Cerrado Center - South Grains South CERRADO CENTER SOUTH GRAIN SOUTH Area (ac) Producers Area (ac) Producers Area (ac) Producers TOTAL 87M 25k 19M 25k 34M 204k XX - Large 26% 2% 38% 1% +25k ac X - Large 34% 11% 34% 3% 8% <1% 5k-25k ac
Slide 20: Cerrado is predominantly large growers with unique challenges
Cerrado is predominantly large growers with unique challenges in grain production CERRADO CUSTOMER CHALLENGES XX-Large 26% +25k ac Area Narrow Window Between Crops X-Large 34% 5k-25k ac Area Operational Complexity Large 32% 1k-5k ac Area Mid-size 8% Insufficient Connectivity <1k ac Area Source: Cens
Slide 21: Double cropping practices provide productivity advantages
Yield & Double cropping practices provide Operational Real-Time Cost Productivity Connectivity Efficiency productivity advantages… Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Soy Corn Soy Cotton
Slide 22: Short window of opportunity
Yield & …But must be executed within a short Operational Real-Time Cost Productivity Connectivity Efficiency window of opportunity… Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Soy Corn Soy Cotton
Slide 23: Timing is critical to maximize the second crop
Yield & …Where timing is critical to maximize Operational Real-Time Cost Productivity Connectivity Efficiency the second crop… 2nd Corn yield potential per planted date -1% yield / day Soybeans 2nd Corn Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Execute job steps with precision ✓ Maximize yield
Slide 24: Numerous passes for crop protection are required
Yield & …And numerous passes for crop Operational Real-Time Cost Productivity Connectivity Efficiency protection are required Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug TOTAL PASSES Soy – 8x Corn – 6x 14x Soy – 8x Cotton – 27x 35x
Slide 25: Extra large growers have unique and complex operational challenges
Yield & Extra large growers have unique and Operational Real-Time Cost Productivity Connectivity Efficiency complex operational challenges RM AP AM PA MA CE RN ~ 30% PB PI PE AC AL TO SE RO MT BA +600 mi Average customer GO machine idle time SLC Agrícola MS MG ES SP RJ • 1.8M acres OPPORTUNITY • 23
Slide 26: Connectivity coverage
Yield & Connectivity coverage Operational Real-Time Cost Productivity Connectivity Efficiency Technology is foundational to unlocking value and job quality for customers VALUE OF CONNECTIVITY ✓ Manage farm operations... anytime, anywhere ✓ Optimize logistics ✓ Enhance productivity ~70% of Brazil lac
Slide 27: Precision solutions are required to meet growing demand
Precision solutions are required to meet growing demand in Brazil Growing Demand Necessitates Precision Solutions Address Higher Production Production Challenges Brazil growth over the next decade: Challenge Opportunity Double Yield & Cost ✓ +60% Total Grains Production Efficiency Cropping Size & Sc
Slide 28: Foundation: Deere's Unique Position
FOUNDATION Deere’s Unique Position Joaquin Fernandez Antonio Carrere Vice President Manufacturing Vice President Marketing South America Ag & Turf & Sales – Latin America
Slide 29: Deere's Foundation in Brazil
Deere’s Foundation in Brazil
Slide 30: 25 years of strategic investments
25 years of strategic investments 1999: Horizontina Factory 2008: Montenegro Factory 2012: Indaiatuba Regional 2024: Indaiatuba R&D Center (SLC Acquisition) Office 1999: Catalão Factory 2008: Campinas Parts 2014: Indaiatuba C&F (CAMECO Acquisition) Distribution Center Factory
Slide 31: Facilities and factories in Brazil
CATALÃO Sugar Cane Harvester, Sprayer 12 M ft2 PIRACICABA Unimil, Sugarcane Parts TOTAL AREA INDAIATUBA C&F (Earthmoving & Forestry) 8 Regional Office, R&D Center CAMPINAS FACTORIES Parts Distribution Center 4 HORIZONTINA Combines and Planters FACILITIES MONTENEGRO Tractors 1 PORTO ALEGRE R&D CENTER
Slide 32: Our manufacturing footprint is a strategic advantage
Our manufacturing footprint is a strategic advantage HORIZONTINA CATALÃO MONTENEGRO CAMPINAS INDAIATUBA ✓ Combines ✓ Sprayers ✓ 5, 6, 7, 8 Series Tractors ✓ Service Parts ✓ Earthmoving ✓ Planters ✓ Sugarcane Harvesters ✓ Forestry ✓ Front End Equipment ✓ EXCELLENT OPERATIONAL PERFORMANCE ✓ COMPETITIV
Slide 33: Product Portfolio
Product Portfolio
Slide 34: Product portfolio in the beginning
12 In the beginning, our product portfolio 6 was limited and focused on the singular soybean 9 customer segment 1 2004
Slide 35: Robust product portfolio today
12 42 6 Today, our robust product portfolio 9 enables us to bring value to a wide range of customer 9 segments 17 1 9 2025
Slide 36: Localized tractor portfolio evolution
Localized tractor portfolio evolution More models, higher specs, expanded customer segments served 2008 2013 2015 2020 2024 5, 6, 7 Series 5E Series 8R Series 6M Series 5E Narrow Cab 7M Series Tractors Tractors Tractors Tractors Series Tractors Tractors Models: 12 17 24 30 42 42 PORTFOLIO GROWTH Max
Slide 37: Preeminent Dealer Channel
Preeminent Dealer Channel
Slide 38: Dealers demonstrating growth and innovation
Dealers demonstrating growth and innovation >275 2.7x Dealer Locations 2004-2024 2.8x Avg Dealer Revenue 11% CAGR 2014-2024 2014-2024 >50 Connected 500k remote display access ✓ Reducing downtime ✓ Improving efficiency ✓ Providing exceptional support Solutions Centers sessions in 2024
Slide 39: Exceptional talent solidifies foundation
Exceptional talent solidifies foundation World Class ~7,000 Deep Local Capabilities Employees 3X Growth (‘99-’25) Knowledge
Slide 40: Positioned for success
Positioned for success Multiple decades of investments have led us to where we are today ~2.0X ~1.5X TRACTOR MARKET SHARE COMBINE MARKET SHARE 2009-2024 2009-2024 ~2.5X ~2.0X PLANTER MARKET SHARE SPRAYER MARKET SHARE 2009-2024 2009-2024
Slide 41: Growth: Unlocking Value
GROWTH Unlocking Value Cristiano Correia Josh Jepsen Vice President Chief Financial Officer Production Systems Latin America
Slide 42: Growth in Brazil: three strategic pillars
Growth in Brazil Unlocking value via three strategic pillars Unlock and deliver distinct Deliver outstanding value to customers performance to Deere Product Leadership Connectivity Tech Adoption
Slide 43: Creating new value through product leadership
Creating new value through product leadership Investing In R&D CENTER Developing solutions in Technology & Product Design BRAZIL for BRAZIL ~$25M INVESTMENT CATALÃO Expanding Localizing and enabling FACTORY EXPANSION Manufacturing SEE & SPRAY Footprint production ~$100M INVESTMENT 8R410, 9RX 2025 Ag
Slide 44: Unlocking opportunity with connectivity
Unlocking opportunity with connectivity Satellite solutions enable real-time data and operations management, unlocking the full value of Deere’s precision tech ecosystem Connected Machines JDLINK BOOST 200 >4,000 (thousands) 81 17 Units sold in last 6 months 2020 2H ‘25 2030 Engaged & Highly Engaged
Slide 45: System level solutions driving technology adoption
System level solutions are driving increased adoption across our technology stack Retrofit Precision Upgrades SENSE & ACT + Autonomy ✓ Lowers up front cost with SaaS model AUTONOMOUS See & Spray ✓ Accelerates adoption across fleet SOLUTIONS Harvest Automation ✓ Aligns Deere and customer outcomes PLA
Slide 46: Financial Impacts
Financial Impacts
Slide 47: Brazil's market growth creates a win-win opportunity
Brazil’s unique market growth creates a win-win opportunity for customers and Deere CUSTOMER VALUE DEERE PERFORMANCE Size and scale ideal for Market share growth from connected solutions differentiated product value DRIVES Double cropping accelerates Higher margins supporting payback periods additio
Slide 48: Production system solutions drive customer economic and sustainable value
Deere’s production system solutions drive differentiated economic and sustainable customer value MODEL FARM DEERE SOLUTIONS VALUE¹ Mato Grosso ✓ AutoTrac & AutoPath 7,400 acres ✓ Section Control $43 $72 double crop operation ✓ ExactEmerge per acre savings per acre revenue soy 1st | corn 2nd ✓ See &
Slide 49: Business performance has grown over cycles
Deere’s business performance has consistently grown over cycles as we execute on our strategy NET SALES & OROS STRUCTURAL Five-year averages NET SALES IMPROVEMENTS ↑5.6x (2013 – 2023) OROS NET SALES: ~1.8x ↑8.3x OP PROFIT: ~3.4x 2005-2009 2010-2014 2015-2019 2020-2024 Double Growth Outlook: More tha
Slide 50: Opportunity, Foundation, Growth summary
OPPORTUNITY FOUNDATION GROWTH Why Brazil? Deere’s Unique Position Unlocking Value DEMAND PRODUCT LEADERSHIP PRODUCTION CONNECTIVITY PRECISION SOLUTIONS TECH ADOPTION
Slide 51: 2030 Commitments
2030 COMMITMENTS Grow connected machines 2.5x Increase engaged acres 50% & highly engaged acres 150% Outpace industry revenue growth through-cycle Obrigado e até mais!
Slide 52: John Deere
(&) JOHN DEERE