Molson Coors Beverage Company · NYSE:TAP

Molson Coors Beverage — Molson Coors Brewing — Investor Presentation (June 2018)

81 slides from Molson Coors Beverage's investor presentation, Jun 6, 2018

  1. Slide 1: Investor Presentation June 6, 2018

    INVESTOR PRESENTATION JUNE 6, 2018

  2. Slide 2: Forward Looking Statements

    FORWARD LOOKING STATEMENTS This presentation includes estimates or projections that constitute “forward-looking statements” within the meaning of the U.S. federal securities laws. Generally, the words “believe,” “expect,” “intend,” “anticipate,” “project,” “will,” and similar expressions identify fo

  3. Slide 3: Investors Presentation - New York agenda

    INVESTORS PRESENTATION - NEW YORK, JUNE 6, 2018 M A R K H U N T E R , C E O , M O L S O N C O O R S Corporate Overview and Strategic Focus G A V I N H AT T E R S L E Y, C E O , M I L L E R C O O R S US Context and Strategy T R A C E Y J O U B E R T, C F O , M O L S O N C O O R S Strategies to grow p

  4. Slide 4: 2018 Key Takeaways

    2018 KEY TAKEAWAYS COMMITTED TO DEBT PAYDOWN ACCELERATE REWARD 2018 GUIDANCE & MAXIMIZING TOP-LINE VIA SHAREHOLDERS DESPITE Q1 CASH, PROTECT COMMERCIAL WITH CAPITAL CHALLENGES BOTTOM-LINE EXCELLENCE RETURNS 4

  5. Slide 5: Molson Coors Today – A Bigger, Better Business

    MOLSON COORS TODAY – A BIGGER, BETTER BUSINESS MILLERCOORS TRANSACTION ALMOST DOUBLED COMPANY SIZE Absolute FY 2017 FY 2015 Growth Worldwide Brand 58 million 94 million Volume (HL)* 62% Net Sales* $6.8 billion $11.0 billion 62% Underlying EBITDA $1.3 billion $2.5 billion 88% Underlying FCF $704 mill

  6. Slide 6: Earning More to Drive Value

    EARNING MORE TO DRIVE VALUE TRANSACTION STEP CHANGES EBITDA SCALE UNDERLYING EBITDA (1) (USD MILLIONS) 29% $3,000 27% $2,497 $2,500 $2,404 25% $2,000 23% $1,469 $1,471 22.7% $1,500 $1,398 $1,331 $1,267 21.9% 21% $1,000 19.8% 19.5% 19.6% 19.5% 19% 18.9% $500 17% $0 15% 2011 2012 2013 2014 2015 2016PF

  7. Slide 7: Molson Coors 2017 Worldwide Brand Volume and EBITDA

    MOLSON COORS 2017 WORLDWIDE UNDERLYING BRAND VOLUME EBITDA Actual 5% (FY 2017) 16% <1% 25% 13% Net Sales $11.0B 62% 8% 71% WW Brand Volume 94M HLs Underlying EBITDA $2.5B USA Canada Europe International Note: Non-GAAP underlying earnings before interest, tax, depreciation and amortization (EBITDA) i

  8. Slide 8: Employee Engagement: Building from Purpose to Performance

    EMPLOYEE ENGAGEMENT BUILDING FROM PURPOSE TO PERFORMANCE EMPLOYEE 18,000 EMPLOYEES WORLDWIDE 81% ENGAGEMENT 2017 CANADA UK IRELAND CZECH SLOVAKIA SOUTH ROMANIA CROATIA KOREA BULGARIA USA SERBIA JAPAN DOMINICAN SPAIN REPUBLIC ITALY MONTENEGRO BOSNIA&HZ MEXICO TURKS & PUERTO CAICOS HONDURAS RICO GUATE

  9. Slide 9: Focus: Delivering Growth & Long-Term Shareholder Value

    FOCUS: DELIVERING GROWTH & LONG-TERM SHAREHOLDER VALUE A DISCIPLINED APPROACH TO EARNING MORE, USING LESS AND INVESTING WISELY EARN MORE USE LESS INVEST WISELY BUILD BRAND LED EXTRAORDINARY DRIVE GROWTH BRANDS SYNERGIES OPPORTUNITIES AND COST STRENGTHEN STRENGTHEN SAVINGS CUSTOMER BALANCE EXCELLENCE

  10. Slide 10: Use Less: Driving the Bottom-Line

    USE LESS D R I V I N G T H E B O T T O M - L I N E B Y E X PA N D I N G E B I T D A M A R G I N E N H A N C E D C O M M E R C I A L C A P A B I L I T I E S W I L L D R I V E T O P & B O T T O M L I N E EARN MORE USE LESS INVEST WISELY DRIVE SYNERGIES & COST SAVINGS INCREASE PRODUCTIVITY • Track reco

  11. Slide 11: Invest Wisely: Capital Allocation Priorities

    INVEST WISELY DRIVING SHAREHOLDER RETURN EARN MORE USE LESS INVEST WISELY CAPITAL ALLOCATION PRIORITIES BRAND LED GROWTH STRENGTHEN RETURN CASH TO OPPORTUNITIES BALANCE SHEET SHAREHOLDERS Underpinned by PACC model 11

  12. Slide 12: Earn More

    EARN MORE

  13. Slide 13: Commercial Excellence

    COMMERCIAL EXCELLENCE EARN MORE : COMMERCIAL EXCELLENCE DRIVERS E N H A N C E D C O M M E R C I A L C A P A B I L I T I E S W I L L D R I V E T O P & B O T T O M L I N E BUILD EXTRAORDINARY STRENGTHEN CUSTOMER DRIVE DISRUPTIVE BRANDS EXCELLENCE GROWTH ENERGIZE CORE BRANDS EXPAND PORTFOLIO GROW ABOVE

  14. Slide 14: Earn More: Build Extraordinary Brands

    E ARN MORE BUILD E X TRAORDINARY BRANDS

  15. Slide 15: Insight & Analytics

    INSIGHT & ANALYTICS “CONNECT” & “SOCIALIZE” ACCOUNT FOR ~60% OF ALCOHOL OCCASIONS RELAX CONNECT SOCIALIZE CELEBRATE 25% OF SERVINGS 25% OF SERVINGS 33% OF SERVINGS 10% OF SERVINGS PILSNER WHEAT LAGER GLOBAL LOCAL MAPPING COVERS OCCASIONS AND KEY PRICE POINTS, AS WELL AS FUNCTIONAL AND EMOTIONAL BENE

  16. Slide 16: Energizing Core Brands

    ENERGIZING CORE BRANDS ALMOST HALF OF BEER SOLD IN US, CANADA & EUROPE IS PREMIUM OR PREMIUM LIGHTS (MAINSTREAM) No.2 No.1 No.3 No.2 IMPROVING SHARE TREND IN CANADA GAINING SEGMENT SHARE x14 QS 11 OF LAST 12 Qs OF SEGMENT GROWTH IN THE US MAINTAINED SHARE POSITION AND #1 STATUS 16

  17. Slide 17: National Champions

    NATIONAL CHAMPIONS ELEVEN NO.1 OR NO.2 POSITIONS IN CORE MARKET SEGMENTS STAROPRAMEN STAROPRAMEN SLOVAKIA #2 COORS LIGHT MOLSON CZECH #4 CANADA #2 CANADIAN CANADA #4 BORSODI #2 UK HUNGARY MILLER BERGENBIER LITE ROMANIA #2 USA #3 CARLING CZECH UK #1 SLOVAKIA CANADA OZUJSKO HUNGARY CROATIA #1 ROMANIA

  18. Slide 18: Growing Above Premium & Craft

    GROWING ABOVE PREMIUM & CRAFT CRAFT, CIDER, FMBS AND IMPORTS CRAFT CIDER FMBS IMPORTS ABOVE PREMIUM BRANDS : 20% OF MCBC PORTFIOLIO AND GROWING AT 21% MCI 82% PORTFOLIO Above Premium % and growth figures based on Full Year 2017 volume 18

  19. Slide 19: The World's No.1 Craft Portfolio

    GROWING ABOVE PREMIUM & CRAFT THE WORLD’S NO.1 CRAFT PORTFOLIO CANADA USA EUROPE +7.2% global craft portfolio growth 2016-2017 19

  20. Slide 20: Building Global Brands

    BUILDING GLOBAL BRANDS ACCELERATING INTERNATIONAL PLANS 50 20 40 5 20+ 35 MARKETS MARKETS MARKETS MARKETS MARKETS MARKETS NEW VISUAL IDENTITY ROLLED NEW VISUAL ID DRIVING DOUBLE IN ITS 5th YEAR, MGD MUSIC COORS LIGHT +5% GROWTH ACCELERATION OF BLUE OUT IN 20 COUNTRIES DIGIT GROWTH (OUTSIDE CZ) SUPPO

  21. Slide 21: Customer Excellence

    CUSTOMER EXCELLENCE

  22. Slide 22: Strengthening Customer Excellence

    STRENGTHENING CUSTOMER EXCELLENCE MOLSON COORS ADVANTAGE - BUSINESS BUILDING FOR CUSTOMERS CATEGORY CAPTAINCIES & 30 70+ SUPPLIER AWARDS IN 2 YEARS SURVEY No.1 RANKED #1 IN TAMARRON 2 YEARS RUNNING 22

  23. Slide 23: Customer Excellence in Action

    CUSTOMER EXCELLENCE IN ACTION DRIVING PROFITABLE CATEGORY GROWTH BUILDING FOUNDATIONS FOR GROWTH WITH AMAZON BEST IN CLASS UK ONLINE PARTNERSHIP +132% +223% +120% +37% +31% BEER CATEGORY VOLUME TURNAROUND IN LCBO EUROPE : FIRST CO-BRANDED SOLUTION WITH NESTLE 23

  24. Slide 24: Drive Disruptive Growth

    DRIVE DISRUPTIVE GROWTH

  25. Slide 25: Leveraging Digital Transformation

    LEVERAGING DIGITAL TRANSFORMATION DRIVING THE FIRST CHOICE AGENDA DIGITAL MARKETING PERSONALIZED CUSTOMER EXPERIENCE LEAD DIGITAL DISRUPTION PERSONALIZED EXPERIENCE CUSTOMER 360 ECOMMERCE • Global consumer segmentation SEAMLESS SELLING TOOLS • Best digital brand experience • Marketing Mix Analytics

  26. Slide 26: Expanding Portfolio

    EXPANDING PORTFOLIO DRIVING & EXPANDING CATEGORY VALUE GROW THE BEER CATEGORY GROW SHARE OF BEER/FMB/CIDER ENHANCING CONSUMER & CUSTOMER EXPERIENCE ENHANCING CONSUMER & CUSTOMER EXPERIENCE GROW BEYOND BEER CREATE VALUE IN SUPPLY CHAIN BREWED, FERMENTED OR DISTILLED BREWING PROCESS INNOVATION ? 26

  27. Slide 27: Expanding Portfolio: DraftFox

    EXPANDING PORTFOLIO DRAFTFOX – CREATING A NEW STANDARD IN DRAFT BEER THE KEG ROOM REIMAGINED 27

  28. Slide 28: Accelerating International Growth

    ACCELERATING INTERNATIONAL GROWTH MOLSON COORS INTERNATIONAL – GROWING CONTRIBUTOR TO TOP & BOTTOM-LINE CONSUMER EXCELLENCE CUSTOMER EXCELLENCE GROW FOCUS BRANDS GROW EMERGING BRANDS OPTIMIZEOPTIMIZE ROUTE ROUTE TO EARN MORE IN EXPLORE SUPPLY CHAIN AGGRESSIVELY SELECTIVELY TO MARKETMARKET FOCUS MARK

  29. Slide 29: Progress to $20-25 Million EBITDA

    ACCELERATING INTERNATIONAL GROWTH PROGRESS TO $20-25 MILLION EBITDA Underlying EBITDA ($ millions) ($29.1) Q1 2018 Results E INTERNATIONAL FOCUS BRANDS 29

  30. Slide 30: Focus: Delivering Growth & Long-Term Shareholder Value

    FOCUS: DELIVERING GROWTH & LONG-TERM SHAREHOLDER VALUE A DISCIPLINED APPROACH TO EARNING MORE, USING LESS AND INVESTING WISELY EARN MORE USE LESS INVEST WISELY BUILD BRAND LED EXTRAORDINARY DRIVE GROWTH BRANDS SYNERGIES OPPORTUNITIES AND COST STRENGTHEN STRENGTHEN SAVINGS CUSTOMER BALANCE EXCELLENCE

  31. Slide 31: Leading Through Tough Times: UK Case Study

    DISCIPLINED APPROACH LEADING THROUGH TOUGH TIMES : UK CASE STUDY 2007 UK BEER VOLUME 2008 2009 2010 2011 2012 (3.6%) (5.1%) (4.0%) (3.5%) (2.3%) (5.1%) DECLINED (21.5%) OVER SIX YEARS SITUATION (2007-2012) EARN MORE USE LESS INVEST WISELY Reshape Portfolio 2009+ 2008+ UK Supply Reset Customer Reset

  32. Slide 32: Leading Through Tough Times: UK Case Study

    DISCIPLINED APPROACH LEADING THROUGH TOUGH TIMES : UK CASE STUDY BEFOREBEFORE AFTER 32

  33. Slide 33: Gavin Hattersley, CEO, MillerCoors

    Q1 EARNINGS - MAY 2, 2018 GAVIN HATTERSLEY C E O , M i l l e r C o o r s 33

  34. Slide 34: Our #1 Priority: Consistent, Solid Delivery

    OUR #1 PRIORITY CONSISTENT, SOLID DELIVERY AGAINST OUR BOTTOM-LINE 1,950 26 1,900 25 1,850 24 1,800 1,750 23 1,700 22 1,650 EBITDA Margin% 21 Underlying Underlying EBITDA ($M) 1,600 20 1,550 1,500 19 2015 2016 PF 2017 Underlying EBITDA EBITDA Margin % WHILE OUR VOLUME TRAJECTORY HAS NOT YET IMPROVED

  35. Slide 35: US Beer Industry: Largest Segment in Alcohol

    US BEER INDUSTRY BEER STILL REPRESENTS – BY FAR – THE LARGEST SEGMENT IN TOTAL ALCOHOL BEVERAGES 15.6% Beer BEER Spirits 49.4% Wine 34.9% 2017 TAB CONSUMPTION IN THE US 35 Source: Brewer’s Almanac 2016; Strategy Team Forecast

  36. Slide 36: US Beer Industry: Volume and Value for the Taking

    US BEER INDUSTRY : A LOT OF VOLUME AND VALUE FOR THE TAKING WE NEED TO CONTINUE COMPETING IN THE LARGEST SEGMENTS & PROFIT POOLS WITH THE MOST LOYAL CONSUMERS ECONOMY PREMIUM ABOVE PREMIUM ~50M BBLS / 17% of Revenue ~85M BBLS / 39% of Revenue ~68M BBLS / 44% of Revenue All Other 9% 3% 31% 60% 59% 10

  37. Slide 37: US Beer Industry: Healthy Economy Driving Above Premium

    US BEER INDUSTRY HEALTHY ECONOMY IS DRIVING ABOVE PREMIUM GROWTH WHILE UNEMPLOYMENT REBOUNDED SINCE THE …AND WE EXPECT DISPOSABLE INCOME TO CONTINUE RECESSION, LABOR FORCE PARTICIPATION HAS MORE TO IMPROVE, SUPPORTING GROWTH OF ABOVE RECENTLY IMPROVED… PREMIUM BRANDS Unemployment and Labor Participa

  38. Slide 38: US Beer Economy: Consumer Preferences Driving New Dynamics

    US BEER ECONOMY CONSUMER PREFERENCES DRIVING NEW DYNAMICS LATINO DRINKERS GENERATIONAL SHIFTS FEMALE DRINKERS LATINO DRINKERS OVER-INDEX IN BEER YOUNGER LDA DRINKERS DRIVE EMERGING US BEER HAS TRADITIONALLY ALIENATED CONSUMPTION AND WILL CONTINUE TO TRENDS WHILE GEN X & BOOMER DRINKERS ARE WOMEN, BU

  39. Slide 39: US Beer Industry: Addressing the Changing Landscape

    US BEER INDUSTRY TAKING ACTION TO ADDRESS THE CHANGING LANDSCAPE GROWING PREFERENCE SHIFTING INCREASING ACCEPTANCE PREMIUMIZATION LIFESTYLE AWAY FROM TRADITIONAL BEER OF CANNABIS “This is the Original Lite beer. Brewed to be everything you want in a beer. And less.” More Taste. Only 96 Calories. Onl

  40. Slide 40: Delivering Growth & Long-Term Shareholder Value

    DELIVERING GROWTH & LONG-TERM SHAREHOLDER VALUE A DISCIPLINED APPROACH TO EARNING MORE, USING LESS AND INVESTING WISELY EARN USE INVEST MORE LESS WISELY 40

  41. Slide 41: Earn More: Consistent, Solid Delivery

    EARN MORE CONSISTENT, SOLID DELIVERY AGAINST OUR BOTTOM-LINE US UNDERLYING EBITDA ($M) 1,950 26 1,900 25 1,850 24 1,800 1,750 23 1,700 22 Despite Q1 weather and EBITDA EBITDA Margin% 1,650 Underlying Underlying EBITDA ($M) Golden inventory challenges, 21 1,600 we expect our volume and 20 margin to r

  42. Slide 42: Closed EBITDA Margin Gap to ABI

    EARN MORE, USE LESS, INVEST WISELY WE’VE CLOSED OUR EBITDA MARGIN GAP TO ABI BY ESTIMATED 600 BPS SINCE 2012 U.S. EBITDA MARGIN COMPARISON: ABI U.S. VS. MILLERCOORS GAP GAP (22%) (16%) MillerCoors underlying EBITDA margins have increased 550bps from 2012-17 ABI US EBITDA margins have decreased 50bps

  43. Slide 43: Use Less: Proven Cost Savings Performance

    USE LESS PROVEN PERFORMANCE IN DRIVING COST SAVINGS/SYNERGIES, OPTIMIZING ORG EFFICIENCY MillerCoors Cost Savings ($M) $325 $300 $275 $250 $225 $200 $175 $150 $125 $100 $75 $50 $25 $- 43 2008 H2 2009 2010 2011 2012 2013 2014 2015 2016 2017

  44. Slide 44: Reducing Costs While Maintaining Marketplace Pressure

    USE LESS, INVEST WISELY REDUCING COSTS WHILE MAINTAINING MARKETPLACE PRESSURE REDUCING MG&A MAINTAINING MARKETPLACE PRESSURE WITH SMARTER, MORE EFFICIENT MARKETING INVESTMENT MG&A Expense YR3 Benefit YR2 Benefit YR1 Benefit 2017 2015 Pro forma 2016 Pro forma 2017 2015 2016 Cumulative % EBITDA benefi

  45. Slide 45: Energize Core Brands, Accelerate Above Premium

    EARN MORE ENERGIZE CORE BRANDS, ACCELERATE PERFORMANCE IN ABOVE PREMIUM CONTINUE TO GROW STABILIZE ECONOMY TO PROTECT ACCELERATE PERFORMANCE IN SHARE IN PREMIUM AND EXPAND THE BEER CATEGORY ABOVE PREMIUM 67% of beer volume comes from buyers who purchase more than one price tier Among Above Premium b

  46. Slide 46: Energize Core Brands – Grow Share in Premium

    EARN MORE ENERGIZE CORE BRANDS – CONTINUE TO GROW SHARE IN PREMIUM 9.4 24.0 20.0 9.2 9.0 23.5 8.8 19.5 8.6 8.4 23.0 8.2 19.0 8.0 22.5 7.8 7.6 7.4 22.0 18.5 2015 2016 2017 2015 2016 2017 2015 2016 2017 Growing volume, th 2017 marked 11 straight Coors Light improved +2.7% in L4 as of 5/26 year of grow

  47. Slide 47: Energize Core Brands – Marketing Campaigns

    EARN MORE ENERGIZE CORE BRANDS – CONTINUE TO GROW SHARE IN PREMIUM Increased local media Evolve campaign, Increased media spend spend celebrating re-anchoring position and bolder, more independent spirit as the World’s Most competitive positioning Refreshing Beer ‘Carry the West’ ‘Know Your Beer’ re

  48. Slide 48: Ad Spots

    AD SPOTS 48

  49. Slide 49: Stabilize Economy

    EARN MORE STABILIZE ECONOMY MILLERCOORS ECONOMY PORTFOLIO SHARE OF SEGMENT CHANGE OUR ECONOMY PORTFOLIO GAINED SHARE OF INDUSTRY IN BOTH Q4’17 AND Q1’18 Top-ten industry growth brand 49 Source: Nielsen

  50. Slide 50: Accelerate Performance in Above Premium - Crafts

    EARN MORE ACCELERATE PERFORMANCE IN ABOVE PREMIUM - CRAFTS L52 weeks Blue Moon ending 5/26/18 Belgian White & Nielsen Leinenkugel’s Summer Shandy are #1 & #3 crafts in the US … And our regional craft brewers +25.0% continue to +28.6% +60.0% +13.7% outperform industry crafts 2017 Q1 18 2017 Q1 18 201

  51. Slide 51: Craft: Blue Moon Belgian White

    EARN MORE ACCELERATE PERFORMANCE IN ABOVE PREMIUM - CRAFTS BELGIAN WHITE DEMONSTRATES BLUE MOON FAMILY OF BRANDS CONTINUED GROWTH #1 IN CRAFT BMBW Volume (mm BBLs) 2017 Share of Craft by Brand Family 1.9 BBLs 10 pts 8 pts 1.8 BBLs 6 pts 1.7 BBLs 4 pts 1.6 BBLs 2 pts 0 pts 1.5 BBLs 2013 2014 2015 201

  52. Slide 52: Above Premium – Flavored Malt Beverages, Cider

    EARN MORE ACCELERATE PERFORMANCE IN ABOVE PREMIUM – FLAVORED MALT BEVERAGES, CIDER Building on #2 FMBs position via innovation Ciders - fastest 2.4m CASES 1.9m growing segment YTD CASES 1.4m 3.2m CASES • Crispin is outpacing the industry, CASES led by Crispin Rosé • Crispin Rosé is #4 growth brand Y

  53. Slide 53: Above Premium - Imports

    EARN MORE ACCELERATE PERFORMANCE IN ABOVE PREMIUM - IMPORTS 21.5 260.2 % change 16.3 15.0 % change 52 wk 52 wk 10.6 26 wk 26 wk 9.5 114.5 13 wk 13 wk 6.1 4 wk 4 wk 49.4 1.9 16.6 0.8 14.9 11.3 10.9 1.4 -3.1 -2.8 10.6 -0.1 -1.9 -2.7 -2.7 -4.1 Corona Modelo Heineken Stella Artois Strong 1-2 punch in la

  54. Slide 54: Velocity Improving, Distribution Upside

    EARN MORE ACCELERATE PERFORMANCE IN ABOVE PREMIUM VELOCITY STEADILY IMPROVING SIGNIFICANT DISTRIBUTION UPSIDE 329 350 312 294 100 92 300 90 87 86 Distribution Rate (%ACV) 268 90 84 82 80 71 Top 15 Import Brands 250 66 70 57 200 60 54 53 43 43 42 150 50 37 40 100 30 50 20 10 0 0 2014 2015 2016 2017 P

  55. Slide 55: Distribution Upside, Volume Lift Just Starting

    EARN MORE ACCELERATE PERFORMANCE IN ABOVE PREMIUM Significant distribution upside Volume lift just starting 45,000 40,000 STRs (Cases) Cinco de Mayo 35,000 Independent Chain 30,000 25,000 20,000 15,000 10,000 5,000 Retail: 100K new placements 0 10/8/2017 12/24/2017 2/18/2018 5/27/2018 • Triple-digit

  56. Slide 56: Sol Ad Spot

    SOL AD SPOT 56

  57. Slide 57: Drive Customer Excellence

    DRIVE CUSTOMER EXCELLENCE ADVANCING OUR GO-TO-MARKET STRENGTH OFFERING MORE VALUE TO BUILDING E-COMMERCE EVOLVING BRAND BOLDER RETAIL PARTNERSHIPS DISTRIBUTORS CAPABILITIES EXPERIENCES 57

  58. Slide 58: Building Captaincy Wins and Supplier Awards

    DRIVE CUSTOMER EXCELLENCE BUILDING CAPTAINCY WINS AND SUPPLIER AWARDS Category Advisor Wins Supplier Awards 58

  59. Slide 59: Focus: Delivering Growth & Long-Term Shareholder Value

    FOCUS: DELIVERING GROWTH & LONG-TERM SHAREHOLDER VALUE A DISCIPLINED APPROACH TO EARNING MORE, USING LESS AND INVESTING WISELY EARN MORE USE LESS INVEST WISELY ENERGIZE CORE BRANDS CONTINUE TO DRIVE DELIVER PROFIT GROW SHARE IN PREMIUM COST SAVINGS AND GROWTH TO DRIVE STABILIZE/PROTECT ECONOMY SYNER

  60. Slide 60: Tracey Joubert, CFO, Molson Coors

    Q1 EARNINGS - MAY 2, 2018 TRACEY JOUBERT C F O , M O L S O N C O O R S 60

  61. Slide 61: Focus: Delivering Growth & Long-Term Shareholder Value

    FOCUS: DELIVERING GROWTH & LONG-TERM SHAREHOLDER VALUE A DISCIPLINED APPROACH TO EARNING MORE, USING LESS AND INVESTING WISELY EARN MORE USE LESS INVEST WISELY BUILD BRAND LED EXTRAORDINARY DRIVE GROWTH BRANDS SYNERGIES OPPORTUNITIES AND COST STRENGTHEN STRENGTHEN SAVINGS CUSTOMER BALANCE EXCELLENCE

  62. Slide 62: Earning More: Strong, Stable FCF and EBITDA Performance

    EARNING MORE STRONG, STABLE FCF AND EBITDA PERFORMANCE (UNDERLYING) UNDERLYING EBITDA (1) UNDERLYING FREE CASH FLOW (USD MILLIONS) (USD MILLIONS) 29% $3,000 $1,500 27% $2,497 +/- 10% $2,500 $2,404 $1,449 25% $2,000 23% $1,398 $1,469 $1,471 $864 $1,500 $1,267 $1,331 22.7% 21.9% 21% $1,000 19% 19.5% 1

  63. Slide 63: Committed to Guidance 2018 and Beyond

    COMMITTED TO GUIDANCE 2018 AND BEYOND MEDIUM-TERM EBITDA MARGIN UNCHANGED +30-60bps annual average over 3-4 years 2018 COGS/HL UNCHANGED but inflationary pressures remain COST SAVINGS UNCHANGED $210 million (part of 2017-2019 savings target of $600m) 2018 UNDERLYING FCF UNCHANGED $1.5 billion +/- 10

  64. Slide 64: GN oN

    Ta, GN oN .} BREWED -— TO SHINE ‘3 > .f

  65. Slide 65: Use Less: Driving the Bottom-Line

    USE LESS D R I V I N G T H E B O T T O M - L I N E B Y E X P A N D I N G E B I T D A M A R G I N E N H A N C E D C O M M E R C I A L C A P A B I L I T I E S W I L L D R I V E T O P & B O T T O M L I N E EARN MORE USE LESS INVEST WISELY DRIVE SYNERGIES & COST SAVINGS INCREASE PRODUCTIVITY N. AMERICA

  66. Slide 66: Drive Synergies and Cost Savings

    DRIVE SYNERGIES AND COST SAVINGS C O S T S A V I N G S P R O G R A M 2017-2019 $600 ESTIMATED 3 YEAR PROGRAM COST SAVINGS million PROGRAM SAVINGS DRIVERS TARGET OF $600M $135 • Improved efficiency in million N. AMERICA SUPPLY CHAIN cost to capture savings • Cost to capture of $250m 2018E 40% $210 •

  67. Slide 67: Productivity Drivers: Supply Chain

    PRODUCTIVITY DRIVERS DRIVING GLOBAL EFFICIENCIES VIA SUPPLY CHAIN A LOWER COST, MORE EFFICIENT SUPPLY CHAIN WCSC 2.0 WILL DELIVER ‘ONE WAY’ BUSINESS RESULTS US BUSINESS UNIT Brewery rationalization -Closed Eden, North Carolina, Q3 2016 CANADA BUSINESS UNIT 2 greenfield breweries -British Columbia on

  68. Slide 68: Productivity Drivers: Global Business Services

    PRODUCTIVITY DRIVERS IMPROVING SCALE AND VALUE WITH GLOBAL BUSINESS SERVICES (GBS) GBS CENTERS CONTRIBUTING NEAR & LONG TERM OPPORTUNITIES ARE OPEN IN TO CURRENT TO IMPROVE SCALE & VALUE BUCHAREST, AND FUTURE • Finance • Commercial ROMANIA and SAVINGS • Supply Chain • HR MILWAUKEE, WI • Data • Repor

  69. Slide 69: Improving Working Capital as % of Net Sales

    I M P R O V I N G W O R K I N G C A P I TA L A S % O F N E T S A L E S TRACK RECORD OF IMPROVING WORKING CAPITAL & DRIVING HIGHER CASH RETURNS 15% Consistently driving WORKING 2012 working capital CAPITAL 10% improvements since 2012 Expecting $100m in 2013 5% additional 2014 improvement 2015 by the

  70. Slide 70: Invest Wisely: Capital Allocation

    I N V E S T W I S E LY CAPITAL ALLOCATION

  71. Slide 71: Invest Wisely: Driving Shareholder Return

    INVEST WISELY DRIVING SHAREHOLDER RETURN EARN MORE USE LESS INVEST WISELY CAPITAL ALLOCATION PRIORITIES BRAND LED GROWTH STRENGTHEN RETURN CASH TO OPPORTUNITIES BALANCE SHEET SHAREHOLDERS Underpinned by PACC model 71

  72. Slide 72: Clear Capital Allocation Priorities

    I N V E S T W I S E LY C L E A R C A P I TA L A L L O C AT I O N P R I O R I T I E S CASH USE PRIORITIES USE LESS INVEST WISELY BRAND GROWTH STRENGTHEN RETURN CASH TO OPPORTUNITIES BALANCE SHEET SHAREHOLDERS Invest in Maintain Reward organic growth investment existing and consider grade rating share

  73. Slide 73: Strengthen Balance Sheet: Focus on Paying Down Debt

    S T R E N GT H E N B A L A N C E S H E E T FOCUS ON PAYING DOWN DEBT S&P, MOODY’S DEBT / EBITDA 6x S&P 5.3x 5.1x Moody's 5x 4.7x Net debt reduced by 4.4x 4.3x 4.4x >$1.5 billion ~4x 4x ~3.75x 3.0x COMMITMENT 2.8x 3x 2.6x 2.4x TO MAINTAINING 2.1x 2.2x 2x INVESTMENT- 1x GRADE RATING 0x 2012 2013 2014

  74. Slide 74: Return Cash to Shareholders: Strong Track Record

    R E T U R N C A S H TO S H A R E H O L D E R S S T R O N G T R A C K R E C O R D DIVIDENDS PAID $2.00 (ANNUAL PER SHARE) $1.80 $1.64 $1.64 $1.64 $1.60 $1.48 $1.40 $1.24 $1.28 $1.28 $1.20 $1.08 $1.00 $0.92 $0.80 $0.76 $0.64 $0.60 $0.40 $0.20 $0.00 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 201

  75. Slide 75: Reinstitute Dividend Payout Ratio

    R E T U R N C A S H TO S H A R E H O L D E R S R E I N S T I T U T E D I V I D E N D PAY O U T R AT I O We expect a Dividend Payout Ratio of 20%-25% of trailing annual underlying EBITDA after achieving ~3.75x leverage around mid 2019 • ~40% to ~75% higher than the current level (using FY’17 underlyi

  76. Slide 76: Stepping Dividend Up to Competitive Payout

    RETURN CASH TO SHAREHOLDERS STEPPING DIVIDEND UP TO COMPETITIVE PAYOUT Step up to Expected future EBITDA pay 65% out ratio implies underlying above average AVERAGE net income payout ratio of 57% PAYOUTS for peer group 50%-65% 50% 37% 36% BEER SPRITS & BEER CONSUMER GOODS CONSUMER TODAY FUTURE TODAY

  77. Slide 77: Focus: Delivering Growth & Long-Term Shareholder Value

    FOCUS: DELIVERING GROWTH & LONG-TERM SHAREHOLDER VALUE A DISCIPLINED APPROACH TO EARNING MORE, USING LESS AND INVESTING WISELY EARN MORE USE LESS INVEST WISELY BUILD BRAND LED EXTRAORDINARY DRIVE GROWTH BRANDS SYNERGIES OPPORTUNITIES AND COST STRENGTHEN STRENGTHEN SAVINGS CUSTOMER BALANCE EXCELLENCE

  78. Slide 78: Mark Hunter, CEO, Molson Coors

    Q1 EARNINGS - MAY 2, 2018 MARK HUNTER C E O , M O L S O N C O O R S 78

  79. Slide 79: Focus: Delivering Growth & Long-Term Shareholder Value

    FOCUS: DELIVERING GROWTH & LONG-TERM SHAREHOLDER VALUE A DISCIPLINED APPROACH TO EARNING MORE, USING LESS AND INVESTING WISELY EARN MORE USE LESS INVEST WISELY BUILD BRAND LED EXTRAORDINARY DRIVE GROWTH BRANDS SYNERGIES OPPORTUNITIES AND COST STRENGTHEN STRENGTHEN SAVINGS CUSTOMER BALANCE EXCELLENCE

  80. Slide 80: 2018 Key Takeaways

    2018 KEY TAKEAWAYS COMMITTED TO DEBT PAYDOWN IMPROVE THE REWARD 2018 GUIDANCE & MAXIMIZING TOP-LINE VIA SHAREHOLDERS DESPITE Q1 CASH, PROTECT COMMERCIAL WITH CAPITAL CHALLENGES BOTTOM-LINE EXCELLENCE RETURNS 80

  81. Slide 81: Q&A

    Q1 EARNINGS - MAY 2, 2018 Q&A 81

Molson Coors Brewing — Investor Presentation (June 2018) on 6ix