Bosideng International Holdings Limited · HKEX:3998

Bosideng International — 1H FY2022/23 Earnings Presentation

40 slides from Bosideng International's earnings presentation, Nov 25, 2022

  1. Slide 1: 2022/23 Interim Result

    2022/23 Interim Result November 25, 2022

  2. Slide 2: Disclaimer

    Disclaimer The information contained in this presentation is intended solely for your personal reference. Such information is subject to change without notice, its accuracy is not guaranteed and it may not contain all material information concerning Bosideng International Holdings Limited (the “Comp

  3. Slide 3: Contents

    Contents 01Financial 02 Business 03 Future Review Review Development Plan 3

  4. Slide 4: Financial Review

    Financial Review

  5. Slide 5: Financial Highlights

    Financial Highlights For the six months ended Sep 30 (RMB million) Change 2022 2021 Revenue 6,180.5 5,417.0 +14.1% Gross profit 3,089.1 2,748.2 +12.4% Profit from operations 945.2 794.6 +18.9% Excluded impairment losses on goodwill 1,043.2 794.6 +31.3% of ladieswear Profit attributable to equity hol

  6. Slide 6: Revenue Breakdown

    Revenue Breakdown RMB 5,417.0 million RMB 6,180.5 million 340.2 87.8 (RMB million) 416.4 71.8 (RMB million) (5.5%) (1.4%) (7.7%) (1.3%) Revenue increased by 1,428.0 1H 1,895.4 (26.4%) +14.1% (30.7%) 1H FY21/22 3,500.8 FY22/23 3,857.1 (64.6%) (62.4%) Branded down appareal OEM management Ladieswear Di

  7. Slide 7: Revenue Breakdown by Business

    Revenue Breakdown by Business For the six months ended Sep 30 (RMB million) Change 2022 2021 Branded down apparel 3,857.1 3,500.8 +10.2% OEM management 1,895.4 1,428.0 +32.7% Ladieswear 340.2 416.4 -18.3% Diversified apparels 87.8 71.8 +22.3% Total 6,180.5 5,417.0 +14.1% 7

  8. Slide 8: Revenue Breakdown - Branded Down Apparel Business

    Revenue Breakdown - Branded Down Apparel Business For the six months ended Sep 30 (RMB million) Change % Change 2022 2021 Bosideng 3,522.0 3,255.9 +266.1 +8.2% Snow Flying 174.4 134.8 +39.6 +29.4% Bengen 36.8 33.2 +3.6 +11.0% Other* 123.9 76.9 +47.0 +61.2% Total 3,857.1 3,500.8 +356.3 +10.2% * Repre

  9. Slide 9: Revenue Breakdown - Ladieswear Business

    Revenue Breakdown - Ladieswear Business For the six months ended Sep 30 (RMB million) Change % Change 2022 2021 JESSIE 114.7 123.1 -8.4 -6.8% BUOU BUOU 86.3 112.0 -25.7 -22.9% KOREANO & KLOVA 139.2 181.3 -42.1 -23.2% Total 340.2 416.4 -76.2 -18.3% 9

  10. Slide 10: Revenue Breakdown - Diversified Apparels Business

    Revenue Breakdown - Diversified Apparels Business For the six months ended Sep 30 (RMB million) Change % Change 2022 2021 Sameite 76.2 55.8 +20.4 +36.6% Other brands and others* 11.6 16.0 -4.4 -27.8% Total 87.8 71.8 +16.0 +22.2% * Included children’s wear, menswear and Bosideng HOME 10

  11. Slide 11: Gross Margin

    Gross Margin For the six months ended Sep 30 Business Change 2022 2021 Branded down apparel 63.6% 61.4% +2.2ppt. OEM management 20.4% 19.1% +1.3ppt. Ladieswear 66.2% 73.6% -7.4ppt. Diversified apparels 26.9% 28.2% -1.3ppt. The Group 50.0% 50.7% -0.7ppt. 11

  12. Slide 12: Gross Margin

    Gross Margin +2.9% -0.7% 50.0% +4.3% 42.3% +1.2% 1H FY +2.2% 63.6% +5.0% +1.3% 20.4% +1.0% +3.5% +3.8% 17.7% -3.4% +2.3% 50.6% 1H FY 1H FY 12

  13. Slide 13: Gross Margin - Branded Down Apparel

    Gross Margin - Branded Down Apparel For the six months ended Sep 30 Change 2022 2021 Bosideng 66.5% 62.6% +3.9ppt. Snow Flying 46.4% 49.4% -3.0ppt. Bengen 25.8% 20.6% +5.2ppt. Branded Down Apparel 63.6% 61.4% +2.2ppt. 13

  14. Slide 14: Gross Margin - Ladieswear

    Gross Margin - Ladieswear For the six months ended Sep 30 Change 2022 2021 JESSIE 64.6% 67.4% -2.8ppt. BUOU BUOU 65.6% 68.8% -3.2ppt. KOREANO & KLOVA 67.8% 80.8% -13.0ppt. Ladieswear 66.2% 73.6% -7.4ppt. 14

  15. Slide 15: Operation Expenditure

    Operation Expenditure (RMB million) Expense-to- Expense-to- sales ratio sales ratio • Distribution Expenses: the distribution 2,400 expenses as a percentage of the Group’s total revenue effectively decreased 3.5ppt, it was mainly because the Group has strengthened and effectively managed the expense

  16. Slide 16: Inventories

    Inventories As at As at (RMB million) % Change Sep 30, 2022 Sep 30, 2021 Raw materials 1,022.2 1,254.6 -18.5% Work in progress 28.7 41.7 -31.1% Finished goods 2,382.9 2,247.8 +6.0% Total 3,433.8 3,544.1 -3.1% 16

  17. Slide 17: Working Capital Management - Average Inventory Turnover Days

    Working Capital Management - Average Inventory Turnover Days For the six months ended Sep 30 Change 2022 2021 Average inventory turnover days* 181 212 -31 days * Calculated as average inventory divided by cost of sales, multiplied by 365 days/2 Inventory Turnover Days (Unit : Day) • Inventory turnov

  18. Slide 18: Working Capital Management - Trade Receivables Turnover Days

    Working Capital Management - Trade Receivables Turnover Days For the six months ended Sep 30 Change 2022 2021 Average trade and bills receivables turnover 84 75 +9 days days* * Calculated as average trade and bills receivables divided by revenue, multiplied by 365 days/2 Trade Receivables Turnover D

  19. Slide 19: Working Capital Management - Trade Payables Turnover Days

    Working Capital Management - Trade Payables Turnover Days For the six months ended Sep 30 Change 2022 2021 Average trade and bills payables 243 247 -4 days turnover days* * Calculated as average trade and bills payables divided by cost of sales, multiplied by 365 days/2 Trade Payables Turnover Days

  20. Slide 20: Total Cash and Net Cash

    Total Cash and Net Cash As at As at As at (RMB million) Sep 30, 2022 Mar 31, 2022 Sep 30, 2021 Cash and cash equivalents 1,766.9 2,502.6 1,895.4 Time deposits with maturity over 3 months 569.5 324.3 315.8 Pledged bank deposits 1,368.6 952.1 1,187.9 Other financial assets 4,080.7 6,521.3 3,721.9 Tota

  21. Slide 21: Total Cash and Net Cash

    Total Cash and Net Cash As at As at As at (RMB million) Sep 30, 2022 Mar 31, 2022 Sep 30, 2021 Net cash inflow/(outflow) from operating activities (1,665.3) 2,670.1 (1,223.8) Net cash inflow/(outflow) from investment activities 1,817.6 (685.9) 2,493.0 Net cash inflow/(outflow) from financing activit

  22. Slide 22: Business Review

    Business Review

  23. Slide 23: Branded Down Apparel Business

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Branded Down Apparel Business RMB 3,500.8 million RMB 3,857.1 million (RMB million) 33.2 76.9 (RMB million) 36.8 134.8 (0.9%) (2.2%) 123.9 (3.9%) 174.4 (1.0%) (3.2%) (4.5%) Revenue fro

  24. Slide 24: Revenue by Sale Category

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Revenue by Sale Category (RMB million) 4,200 3,857.1 3,500.8 For the six months ended Sep 30 123.9 3.2% 3,500 2.2% (RMB million) 76.9 Change 2022 2021 2,800 2,239.2 64.0% 2,513.0 65.2%

  25. Slide 25: Brand Building

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Brand Building Keep it foothold of being the “World’s Leading Expert in Down Apparel” • Based on the two key points of “product professional innovation” and “consumer experience breakt

  26. Slide 26: Operation Management

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Operation Management Supply Chain Management • High-quality and quick response is an important competitive strength for the Group’s continued success in the industry and core competiti

  27. Slide 27: Business Highlights in 1H FY22/23

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Business Highlights in 1H FY22/23 01 Successfully launched a new generation of ultralight down jackets 02 02 Expanded the new generation of younger customer groups 03 Further enhancing

  28. Slide 28: Successfully Launched a New Generation of Ultralight Down Jackets

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business 1. Successfully Launched a New Generation of Ultralight Down Jackets Bosideng overturned the status quo that conventional light warm down apparel is similar in style and cannot ensure

  29. Slide 29: Expanded the New Generation of Younger Customer Groups

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business 2. Expanded the New Generation of Younger Customer Groups • Continued the use of corporate WeChat to build a more convenient communication bridge with customers • The Bosideng brand ha

  30. Slide 30: Further Enhancing Sales Channel and Fine-tuning Retail Stores Management

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business 3. Further Enhancing Sales Channel and Fine-tuning the Retail Stores Management London Flagship Store • Paid attention to the quality of existing stores and elevated the “single store

  31. Slide 31: Further Enhancing Sales Channel and Fine-tuning Retail Stores Management

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business 3. Further Enhancing Sales Channel and Fine-tuning the Retail Stores Management Retail Network Total As at Sep 30, 2022 No. of No. of No. of No. of Change Change Change Change stores s

  32. Slide 32: Consistently Raising Operational Efficiency at Single Store Operation

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business 4. Consistently Raising Operational Efficiency at Single Store Operation Motivated store Implemented manager – Iron Ultimately commodity and Triangle – the achieved the retail operatio

  33. Slide 33: High and Quality Business Growth through Traditional Online and New Media Platforms

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business 5. High and Quality Business Growth through Traditional Online and New Media Platforms (RMB million) • Key focus for vigorous development of online Revenue of Online Sales of sales cha

  34. Slide 34: OEM Management Business

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business OEM Management Business • The OEM management business maintained stable and healthy development, which was mainly due to: Revenue (RMB million) 1. Steady increase in orders from existi

  35. Slide 35: Ladieswear Business

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Ladieswear Business • In the highly competitive ladieswear market in the PRC, won the favor of Chinese female consumers through its rich product hierarchical image and brand positionin

  36. Slide 36: Retail Network

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Retail Network Total As at Sep 30, 2022 No. of No. of No. of No. of No. of Change Change Change Change Change stores stores stores stores stores Specialty stores Operated by the Group

  37. Slide 37: Diversified Apparels Business

    1. Branded Down Apparel Business 2. OEM Management Business 3. Ladieswear Business 4. Diversified Apparels Business Diversified Apparels Business • Revenue from diversified apparels business continued to record (RMB million) Revenue by Brand stable growth with an increase of 22.2% as compared to tha

  38. Slide 38: Future Development Plan

    Future Development Plan

  39. Slide 39: Future Development

    Future Development Continue to demonstrate its development resilience, build up its core competitiveness and strive to enhance its global leading position Down Apparel Business • Focus on positioning itself as the “world ‘s leading expert in down apparel” and insist on the “brand Leadership” develop

  40. Slide 40: ikl &

    ikl & BOSIDENG

Bosideng International Holdings — 1H FY2022/23 Earnings Presentation on 6ix