Synsam Ab · OMXSTO:SYNSAM
Synsam Ab — Q1 2026 Earnings Presentation
16 slides from Synsam Ab's earnings presentation, May 8, 2026
Slide 1: Results presentation Q1 2026
Results presentation Q1 2026
Slide 2: Q1 2026 in summary
Q1 2026 in summary ➢ Increased profitability in the first quarter and all margin measures improved ➢ Gross margin increased to 75.8% (74.1) ➢ EBIT margin increased to 10.4% (10.0) ➢ EBITDA margin increased to 22.2% (21.6) ➢ Organic growth amounted to 5.6% and like-for-like growth amounted to 3.8% ➢
Slide 3: Q1 overview
Q1 overview Q1 ▪ Net sales amounted to 1 773 MSEK (1 708), Net Sales an increase of 3.8% MSEK 1 773 ▪ Organic growth amounted to 5.6% and growth like-for- Q1 like was 3.8% Organic growth +5.6% ▪ Gross margin increased to 75.8% (74.1) Q1 ▪ EBIT increased to 186 MSEK (174) Gross margin 75.8% ▪ EBIT ma
Slide 4: Positive organic growth in all markets
Positive organic growth in all markets 1 Organic growth Q1 Like for like Q1 EBITDA Q1 EBIT Q1 +6.5% +4.7% 267 MSEK (240) 185 MSEK (168) SWEDEN 2 Organic growth Q1 Like for like Q1 EBITDA Q1 EBIT Q1 +4.8% +4.5% 45 MSEK (52) 17 MSEK (24) DENMARK 136 269 75 Stores Stores Stores 2 Organic growth Q1 Like
Slide 5: Sweden accounts for half of the Group's business and is the frontrunner of the strategy
Sweden accounts for half of the Group’s business and is the frontrunner of the strategy Net sales Sweden Q1 Organic 12% 9% 24% 12% 11% 8% 11% 11% MSEK 2026 2025 growth Like-for- 7% 4% 20% 8% 9% 6% 9% 9% Net sales 873 818 like Gross margin, % 77.5 74.2 3522 EBITDA margin, % 30.5 29.2 3467 EBIT margin
Slide 6: New stores – proven establishment strategy with rapid profitability
New stores – proven establishment strategy with rapid profitability Rolling 12-months actuals (MSEK) – selected stores Store Opening/Upgrade month Sales EBITDA* Comment Store Opening/Upgrade month Sales EBITDA* Comment Synsam Norrmalmstorg 2019-03 81 29 Profil Optik Roskilde** 2022-12 12 3 B I Synsa
Slide 7: Net sales cash
Net sales cash Long term strong development in net sales cash*, which amounted to 3 305 MSEK LTM Q1 2026, an increase of 6.4%** ▪ Net sales cash (MSEK) 3298 3305 3024 2897 2663 2533 2411 2251 2019 2020 2021 2022 2023 2024 2025 LTM Q1 2026 Q1 2026 RESULTS | 7 *Cash sales comprises net sales from the
Slide 8: Synsam Lifestyle – customer base increased by 7.2% YoY
Synsam Lifestyle – customer base increased by 7.2% YoY Net sales Synsam Lifestyle (MSEK) Customer growth remains stable Active customer base Synsam Lifestyle (thousands) +14 3824 +12 +10 +15 3767 +20 +15 756 770 +16 741 +22 718 730 3411 +25 703 +24 683 +24 667 +29 645 3008 620 595 572 2614 542 2136
Slide 9: Churn decreased in three of four countries
Churn decreased in three of four countries Churn excluding Denmark 2,58% 2,67% 2,66% 2,57% 2,74% 2,64% 2,31% 2,37% 1,97% 2,07% 2,13% 1,84% 1,85% Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 2023 2024 2025 2026 Total churn 2,91% 2,88% 2,97% 3,04% 2,69% 2,84% 2,51% 2,60% 2,17% 2,28% 2,33% 1,86% 2,04% Q1 Q2
Slide 10: Share of Synsam EyeView examinations is increasing and contributing to growth
Share of Synsam EyeView examinations is increasing and contributing to growth Of the total eye examinations* during the quarter, 21% were carried out using Synsam EyeView in Sweden, and 23% were carried out using Synsam EyeView in Norway ▪ Share of Synsam EyeView examinations in Sweden: 21% 19% 17%
Slide 11: Financial development
FINANCIAL DEVELOPMENT &) s¥NSAM GROUP
Slide 12: Long term financial development – strong trend
Long term financial development – strong trend 8 800 Net sales development Profitability development Average +23% annual growth +20% rate: +13% +12% 1 689 1 714 9% 7 800 +9% +10% 1685 1 595 +8%* +11% 25,0% +0% 1 440 6 800 +2% 7 065 7 129 1485 1 274 6 435 1285 1 217 5 800 -+20% 5 905 1085 984 4 800 5
Slide 13: Strong cash flow and lower Net debt/Adjusted EBITDA
Strong cash flow and lower Net debt/Adjusted EBITDA ▪ Cash flow from operating activities before changes in Cash flow from operating activities before changes in working capital working capital increased to 349 MSEK (242) in the 1382 1218 quarter 349 242 ▪ Cash flow from operating activities increas
Slide 14: Summary
SUMMARY &) s¥NSAM GROUP
Slide 15: Increased profitability in the quarter and all margin measures improved
Increased profitability in the quarter and all margin measures improved ➢ All margin measures improved: ➢ Gross margin increased to 75.8% (74.1) ➢ EBIT margin increased to 10.4% (10.0) ➢ EBITDA margin increased to 22.2% (21.6) ➢ Organic growth amounted to 5.6% and like-for-like growth amounted to 3.
Slide 16: www.synsam.com
www.synsam.com