Slide 1: Mission: We offer people around the world a better path to wellness
MI S S I O N : W E O F F E R P E O P LE A R O U ND T H E W O R LD A B E T T E R P A T H T O W E LLN E S S A N D A H E A LT H Y V I B R A N T LI F E .
Slide 2: Forward Looking Statements
Forward Looking Statements SAFE HARBOR STATEMENT This presentation contains forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Words and expressions reflecting optimism, satisfaction or disappointment with current prospects
Slide 3: LifeVantage Fact Sheet
LifeVantage Fact Sheet NASDAQ Ticker LFVN Share price1 $7.61 Shares outstanding1 12.7 million Float1 10.1 million Market Capitalization1 $96.7 million Enterprise Value1 $79.3 million Average Daily Volume1 48,926 Fiscal 2023 Revenue $213.4 million Cash at March 31, 2024 $17.4 million Fiscal 2023 Adju
Slide 4: The Activation Company
The Activation Company ACTIVATING WELLNESS AROUND THE WORLD We inspire the remarkable through wellness products and entrepreneurial programs that help people feel better and fuel their purpose. We ACTIVATE a healthy body—inside and out—with products that go beyond typical supplements or skincare to
Slide 5: Transformation through the Power of Activation
T H I S I S A S U B - H E A D IN G Transformation through the Power of Activation As the years go by, the toll of time, the environment, and daily choices add up. Most turn to supplements to fill the voids left by modern life. But the truth is, supplements meet basic needs but often fall short when
Slide 6: Feel Better, Age Well
Feel Better, Age Well Go from surviving to thriving with products that activate your body to help you live healthier, longer. KEY ACTI VATO RS SUPPO RTI NG PRO DUCTS INVESTOR PRESENTATION 6
Slide 7: Maximize the Day's Potential
Maximize the Day’s Potential Activate your mind and body with products designed to help you think and move the way you were made to. KEY ACTI VATO RS SUPPO RTI NG PRO DUCTS INVESTOR PRESENTATION 7
Slide 8: Live with True Confidence
Live with True Confidence Look and feel agelessly beautiful with products that activate your body—inside and out. Reverse the visible signs of aging and restore a naturally healthy glow. KEY ACTI VATO RS SUPPO RTI NG PRO DUCTS SUPPO RTI NG PRO DUCTS INVESTOR PRESENTATION 8
Slide 9: Building on a History of Activation
Building on a History of Activation PROTANDIM® NRF2 SYNERGIZER® PATENTED SCIENCE BACKED PEER-REVIEWED Several U.S. and international Studies conducted at the following PUBLISHED RESEARCH patents, including “Compositions institutions: Free Radical Biology And Methods For Alleviating Ohio State Univer
Slide 10: Patented Innovations Support Healthy Aging
Patented Innovations Support Healthy Aging Patented Protandim® Tri-Synergizer™ addresses prominent theories of Patented Nrf2 Synergizer® ingredients in TrueScience® products aging by activating 3 key natural age-defying processes with Nrf2 activate antioxidant defenses against environmental aggresso
Slide 11: Market-Driven Products Made for Social Selling
Market-Driven Products Made for Social Selling Award-winning TrueScience® Liquid Collagen taps into one of the fastest growing consumer product markets. The proprietary blend is scientifically shown to activate, replenish, and maintain collagen density—with a measurable increase in as little as 4 we
Slide 12: Stacks + Subscriptions for Health Synergies — Inside and Out
Stacks + Subscriptions for Health Synergies — Inside and Out We offer several product stacks designed for Subscription. Each provides a unique health solution by delivering activation synergies when the products are used together. Consumers save on products and see and feel even more benefits while
Slide 13: We Address Key Categories
We Address Key Categories OUR PRODUCTS ADDRESS THE TWO LARGEST CATEGORIES OF DIRECT SELLING GLOBALLY Global Sales by Product Category Wellness 30% Cosmetic & Personal Care 23% Household Goods & 15% Durables Other 6% Financial Services 5% Clothing & Accessories 4% Utilities 4% Foodstuffs & Beverages
Slide 14: Modernized Compensation Plan Attracts Independent Business Owners
Modernized Compensation Plan Attracts Independent Business Owners Our new Evolve Compensation Plan helps Consultants activate financial wellness and evolve possibilities in their lives. They can choose to earn supplemental income solely through Customer sales or also by building a team of Consultant
Slide 15: Active Consultant Base
Active Consultant Base BUILD LOCALLY, EXPAND GLOBALLY Approximately 50,000 independent Consultants are sharing LifeVantage every month. LifeVantage currently operates in 20 countries. INVESTOR PRESENTATION 15
Slide 16: Addressing Global Markets
Addressing Global Markets TOP 10 DIRECT SELLING MARKETS GLOBALLY United 40,520 States Korea 18,475 Germany 17,986 China 15,818 LifeVantage operates in Japan 11,616 6 of the 10 largest direct selling markets globally. Malaysia 8,634 Brazil 7,632 Mexico 5,888 France 4,583 Taiwan 4,582 Source: World Fe
Slide 17: Activation Around the Globe
Activation Around the Globe LIFEVANTAGE PERCENTAGE OF SALES BY AREA $172.9 Billion Industry* Europe Ameri 20% cas 2% 38% Europe Africa /ME Asia 77% 1% Pacific USA, Canada, 41% Puerto Rico, Mexico 21% Japan, Taiwan, Hong Kong, Singapore, Thailand, New Zealand, Australia Note: Company revenue as of th
Slide 18: A Strong Industry
A Strong 8% 6.7 million 8% 41.0 million Industry DI RECT SELLERS 6.7 million direct sellers (an 8% decrease over 2021) CUSTO M ERS More than 41 million customers. built a business full-time (30 or more hours/week) or This total figure represents an 8% decrease DI RECT SELLI NG TRENDS part-time (fewe
Slide 19: History & Focus for the Future
HISTORY & FOCUS FOR THE FUTURE 19
Slide 20: Significant Progress with Key Strategic Initiatives
Significant Progress with Key Strategic Initiatives LEADERSHI P / PRO DUCT & PLATFO RM DEVELO PM ENT / CAPI TAL ALLO CATI O N INVESTOR PRESENTATION 20
Slide 21: Sales History
Sales History INVESTOR PRESENTATION 21
Slide 22: LV360 Growth Strategy
LV360 Growth Strategy DRI VI NG FUTURE M O M ENTUM W I TH ENHANCEM ENTS TO EVERY ASPECT O F O UR BUSI NESS We are laser-focused on increasing active monthly purchasers, enrolling new business builders and Customers, and retaining them longer. The key is ensuring every piece of our business fits toge
Slide 23: #1 Product
#1 Product Attract and retain new consumers with exciting products that fit current industry trends, meet a true health need, and are socially shareable. Our activators are scientifically shown to be nutrigenomically active, and every product is designed with high- quality ingredients proven to prov
Slide 24: #2 Social
#2 Social Inspire a growing, engaged social community that encourages wellness enthusiasts to feel better, fuel their purpose, and celebrate what it means to live activated. LifeVantage shares performance- driven digital content that creates conversations and attracts and delights consumers with the
Slide 25: #3 Compensation
#3 Compensation Modernized Evolve Compensation Plan helps new Consultants earn faster, rewards them for any way they want to work, and gives them the flexibility to earn only on sales to Customers or also through building a team of Consultants. HI G HLI G HTS Fully redesigned Evolve Compensation Pla
Slide 26: #4 Consumer Experience
#4 Consumer Experience Build trust, create positive experiences, and provide compelling motivators for placing repeat orders. HI G HLI G HTS Created LifeVantage® Rewards Circle loyalty program in which Customers can earn credits to use for future orders when they order products on Subscription Offer
Slide 27: #5 Digital
#5 Digital Create a connected, digital-first culture to enhance customer relationships and support the Consultant experience. HI G HLI G HTS Improved website experience and Shop by Solution functionality Streamlined subscription and order management Enhanced global LifeVantage App to help Consultant
Slide 28: #6 One LifeVantage Community
#6 One LifeVantage Community Grow the community of those positively impacted by LifeVantage through building our Activation Nation and by leaving a legacy of a better world for all. HI G HLI G HTS Increased number of events to 4 times per year – 2 virtual and 2 in-person—to help keep Consultants act
Slide 29: Management Team
Management Team INVESTOR PRESENTATION
Slide 30: Management Team
Carl Michelle Alissa Aure Oborn Neufeld CHIEF FINANCIAL OFFICER | 1 0 . 2 6 . 2 0 2 1 CHIEF PEOPLE OFFICER | 0 2 . 2 0 .2 0 0 9 GENERAL COUNSEL | 0 3 . 3 1 . 2 0 2 1 Certified Public Accountant with more than 24 years of Has led Human Resources team through growth from a small Has served as legal co
Slide 31: Board of Directors
Board of Directors INVESTOR PRESENTATION
Slide 32: Board of Directors
Raymond Michael Gary Dayton Greer Beindorff Mauro Judd CHAIRMAN OF THE BOARD | S I N C E 2 0 1 7 BOARD MEMBER | SINCE 2012 BOARD MEMBER | SINCE 2008 BOARD MEMBER | S I N C E 2 0 2 4 Expert in international logistics, supply chain, and technology Experienced board advisor with wide-ranging experience
Slide 33: Scientific Advisory Board
Scientific Advisory Board INVESTOR PRESENTATION
Slide 34: Scientific Advisory Board
Dr. Brett Brimhall, DC D R . N E I L G O O D M AN , M D , D R . B R E TT B R I M H AL L , D C D R . N AN C Y B R Y AN , P H AR M D D R . M E L O D Y R O D AR TE , D O F AAP , F AC P E DR. JESSICA BUHLER, DC D R . S H AU N M C K E E , M D D R . S V E TA S I L V E R M AN , M D S H E R E E G I L L AS P
Slide 35: Financial Overview
Financial Overview INVESTOR PRESENTATION
Slide 36: Business Model
Business Model LIFEVANTAGE YTD FY (as % of revenue) FY 2020 FY 2021 FY 2022 FY 2023 Long-term Target 2024 Gross Margin 83.7% 82.7% 81.5% 79.7% 79.2% 81.0% Commissions and Incentives 47.9% 47.0% 47.1% 44.4% 42.3% 44.0% SG&A* 28.6% 26.9% 30.7% 32.9% 32.4% 28.0% Operating Margin* 7.2% 8.7% 3.7% 2.4% 4.
Slide 37: Robust Capital Allocation Priorities
Robust Capital Allocation Priorities CASH FROM OPERATIONS One-Year Total Shareholder Return Invest in Growth Return Value to Shareholders LifeVantage • Dividends • Quarterly dividend of $0.04 per Peer Group Median common share, an increase of 14.3% from prior rate • Expand Capabilities • Special div
Slide 38: Summary
Summary LIFEVANTAGE Well-positioned with on-trend, scientific products in a growing, global sales channel Continuous focus on product innovation, international market expansion, and positive experiences Subscription-based business model with strong cash flow and high incremental margins Modern busin
Slide 39: Appendix
Appendix INVESTOR PRESENTATION
Slide 40: Recent Operating Results Comparison
Recent Operating Results Comparison LI FEVANTAG E *A reconciliation of non-GAAP items, including Adjusted EBITDA, Adjusted Net Income and Adjusted Earnings per Diluted Share, is included in the appendix of this presentation. INVESTOR PRESENTATION 40
Slide 41: Historical Income Statements
Historical Income Statements LI FEVANTAG E *A reconciliation of non-GAAP items, including Adjusted EBITDA, Adjusted Net Income and Adjusted Earnings per Diluted Share, is included in the appendix of this presentation. INVESTOR PRESENTATION 41
Slide 42: Historical Balance Sheet and Cash Flows
Historical Balance Sheet and Cash Flows LI FEVANTAG E INVESTOR PRESENTATION 42
Slide 43: Non-GAAP Reconciliations
Non-GAAP Reconciliations LI FEVANTAG E *A reconciliation of non-GAAP items, including Adjusted EBITDA, Adjusted Net Income and Adjusted Earnings per Diluted Share, is included in the appendix of this presentation. INVESTOR PRESENTATION 43
Slide 44: Non-GAAP Reconciliations
Non-GAAP Reconciliations LI FEVANTAG E INVESTOR PRESENTATION 44
Slide 45: Investor Presentation
Pork you INVESTOR PRESENTATION 45