Monster Beverage Corporation · NASDAQ:MNST
Monster Beverage — Hansen Natural — Investor Presentation (December 2009)
25 slides from Monster Beverage's investor presentation, Dec 15, 2009
Slide 1: [LOGO]
[LOGO]
Slide 2: Safe Harbor Statement
Safe Harbor Statement Certain oral and written statements in this presentation and in response to questions are forward-looking statements for purposes of the safe harbor provisions of The Private Securities Litigation Reform Act of 1995, including statements in connection with or related to any dis
Slide 3: Solid Financial Results
Solid Financial Results 17 consecutive years of increased sales since acquisition of the Hansen’s beverage business in 1992 Achieved $1.2 billion in gross sales in 2008 Net sales for first nine months of 2009 increased to $852.4 million, up 9.4% from the same time period last year. Operating income
Slide 4: Energy Drink Category Unit Share
Source: AC Nielsen Total US Scantrack Convenience – 4 Weeks Ending 11/21/09 Energy Drink Category Unit Share 45.3 30 30.3 10.8 5.9 8.2 11.1 8.9 0.4 4.2 0 5 10 15 20 25 30 35 40 45 50 TNA RED BULL TNA MONSTER TNA AMP TNA ROCKSTAR TNA FULL THROTTLE
Slide 5: Energy Drink Category Unit Volume and Share
Source: AC Nielsen Total US Scantrack Convenience – 13 Weeks Ending 11/21/09 Energy Drink Category Unit Volume Unit % Chg vs YA Unit Share Unit Share Chg vs YA Energy Drink Category 390,439,222 0.8 100 0 Monster 119,421,945 7.3 30.6 1.9 Red Bull 116,288,928 4.4 29.8 1 Rockstar 43,277,914 -4 11.1 -0.
Slide 6: 2009 Energy Market Conditions
2009 Energy Market Conditions The Energy Drink category continues to be one of the top growth segments in beverage, despite the slowing economy. The Monster Energy brand grew 2.4 share points in the Convenience Channel YTD 2009 and is the #1 convenience brand with a 30.3 unit share. The Monster Ener
Slide 7: 2009 Key Accomplishments
2009 Key Accomplishments Monster Energy now selling in 40 countries and two territories around the world. Continued International expansion. Successful new product launches have helped grow the brand. Continuing to strengthen relationships with our beverage distributors, Coca Cola and Anheuser Busch
Slide 8: Monster 2009 Champions
Monster 2009 Champions Valentino Rossi Moto GP World Champion Jenson Button Formula 1 World Champion Chad Reed Australian Supercross Champion Sam Hill Mountain Bike World Champion 15 Summer X Games Medals by Monster Athletes 4 Winter X Games Gold Medals by Monster Athletes Robby Gordon 2009 Score Ch
Slide 9: 2009 Electronic Marketing
2009 Electronic Marketing Ken Block video received millions of views New Multi-Media and Social Network enabled Web Site launched Monster’s Facebook page received the most new fans of any brand the week of 11/09 - 433,000. Source, Tampa Bay On-line, 11/18 Monster Army applicants exceeds 200,000 Mons
Slide 10: Sponsorships/Events/Alliances
Sponsorships/Events/Alliances
Slide 11: Activating at Retail Consumer Promotions
Activating at Retail Consumer Promotions Utilizing key sponsorships for programs that drive Retail Sales Point of Sale in tens of thousands of Gas and Convenience stores Acts as in-store advertising hitting our key demographic, young males Fantasy Camp Promotion 2009 Supercross Promotion Call of Dut
Slide 12: On-Premise Wins Over Universities
On-Premise Wins Over 300 Universities
Slide 13: Monster Energy North American Distributors
MONSTER ENERGY NORTH AMERICAN TERRITORY – 12/10/09 North American Distributors
Slide 14: Current International Distribution
Current International Distribution
Slide 15: DSD Division New Products
DSD Division New Products
Slide 16: Warehouse Division Highlights
Improved profitability New marketing team Expanded existing product lines Established new product lines Starting distribution through DSD Partners Growing Hansen’s brand presence on East Coast A Stevia innovator Warehouse Division Highlights
Slide 17: A Stevia Innovator
Hansen’s Natural Lo-Cal Juices Hansen’s Natural fruit & tea stix Blue Sky Free soda A Stevia Innovator
Slide 18: Net Sales
56.4% CAGR Net Sales ($ in millions) $110.4 $180.3 $348.9 $605.8 $904.5 $1,033.8 $852.4 2003 2004 2005 2006 2007 2008 9 mos thru 9/30/09
Slide 19: Reported Operating Income
Reported Operating Income ($ in millions) $9.8 $33.9 $103.4 $158.6 $231.0 $163.6 $251.5 2003 2004 2005 2006 2007 2008 9 mos thru 9/30/09
Slide 20: Adjusted Operating Income
Adjusted Operating Income (“OI”) ($ in millions) * Adjusted operating income is a non-GAAP financial measure that includes adjustments for termination costs to prior distributors and for professional service fees, net of insurance reimbursements, associated with the review of stock option grants and
Slide 21: Reported Net Income
Reported Net Income ($ in millions) $5.9 $20.4 $62.8 $97.9 $149.4 $108.0 $155.4 2003 2004 2005 2006 2007 2008 2009 thru 9/30/09
Slide 22: Reported Diluted Earnings Per Share
Reported Diluted Earnings Per Share $0.07 $0.22 $0.65 $0.99 $1.51 $1.11 $1.63 2003 2004 2005 2006 2007 2008 YTD 9/30/09
Slide 23: Balance Sheet Highlights (09.30.09)
Balance Sheet Highlights (09.30.09) ($ in millions) September 30, 2009 December 31, 2008 Percentage Change Cash and cash equivalents $317.7 $256.8 24% Investments: Short-term investments $ 30.2 $ 29.1 Long-term investments $ 88.0 $ 89.6 Total Investments $118.2 $118.7 0% Total cash and investments $
Slide 24: 3rd Quarter Results
3rd Quarter Results (in millions except per share data) $0.54 $0.60 3Q08 3Q09 Diluted E.P.S. $52.4 $56.5 3Q08 3Q09 Net Income $285.0 $307.9 3Q08 3Q09 Net Sales $81.8 $92.9 3Q08 3Q09 Operatting Income
Slide 25: [LOGO]
[LOGO]
Hansen Natural — Investor Presentation (December 2009) on 6ix