Synsam Ab · OMXSTO:SYNSAM

Synsam Ab — Q2 2025 Earnings Presentation

14 slides from Synsam Ab's earnings presentation, Aug 22, 2025

  1. Slide 1: Results presentation Q2 2025

    Results presentation Q2 2025

  2. Slide 2: Q2 2025 in summary

    Q2 2025 in summary  Continued strong organic growth and high degree of innovation  EBITDA margin was 25.0% (26.9), EBITA margin was 15.9% (17.9) and EBIT margin was 14.2% (15.8)  Strengthened market positions. Strengthened EBITDA margin in three of four countries.  Strengthened gross margin in t

  3. Slide 3: Q2 overview

    Q2 overview Q2  Net sales increased to 1 841 MSEK (1 723), an Net Sales increase of 6.9% MSEK 1 841  Gross margin amounted to 73.1% (74.3) Q2 Gross margin 73.1%  Organic growth was 9.1% and growth like-for-like was 5.6% Q2 Organic growth +9.1%  EBITDA increased to 470 MSEK (469) Q2 EBITDA  EBIT

  4. Slide 4: Strong results in Sweden, Norway and Finland. Denmark is still affected

    Strong results in Sweden, Norway and Finland. Denmark is still affected by the Danish Credit Agreement Act. 1 Organic growth Q2 Like for like Q2 EBITDA Q2 +10.9% +8.6% 276 MSEK (241) SWEDEN 2 Organic growth Q2 Like for like Q2 EBITDA Q2 DENMARK -3.9% -6.4% 63 MSEK (89) 132 268 72 Stores Stores Store

  5. Slide 5: New stores – profitability is achieved quickly

    New stores – profitability is achieved quickly Rolling 12-months actuals (MSEK) – selected stores Store Opening/Upgrade month Sales EBITDA* Comment Store Opening/Upgrade month Sales EBITDA* Comment Synsam Norrmalmstorg 2019-03 75 29 Profil Optik Roskilde** 2022-12 12 3 B I Synsam Hötorget** 2021-12

  6. Slide 6: Net sales cash - good development +5.4%

    Net sales cash - good development +5.4% Good development in net sales cash*, which amounted to 3 154 MSEK LTM Q2 2025. In the quarter, net sales amounted to 894 MSEK (848), an increase of 5.4%.  Net sales cash (MSEK) 3154 3024 2897 2663 2533 2411 2251 2019 2020 2021 2022 2023 2024 LTM Q2 2025 Q2 20

  7. Slide 7: The share of renewals is increasing in Synsam Lifestyle

    The share of renewals is increasing in Synsam Lifestyle Synsam Lifestyle sales Churn and customer growth remains stable 1% 1% 1% 0% 1% 1% 1% 1% 0% 0% 0% 1% Churn 3% 3% 2% 2% 3% 2% 2% 2% 2,84% 2,91% 54% 54% 54% 53% 53% 50% 2% 2% 2,51% 2,60% 2,69% 2,20% 2,12% 2,17% 2,11% 2,17% 2,28% 2,33% 47% 44% 42%

  8. Slide 8: Successful implementation of Synsam EyeView

    Successful implementation of Synsam EyeView Of the total eye examinations* during the quarter, 14% were carried out using Synsam EyeView in Sweden, and 20% were carried out using Synsam EyeView in Norway  Share of Synsam EyeView examinations Q2 2025 Total number of eye examinations: Total number of

  9. Slide 9: Financial development

    FINANCIAL DEVELOPMENT &) s¥NSAM GROUP

  10. Slide 10: Long term financial development – strong trend

    Long term financial development – strong trend Net sales development Adjusted EBITDA, adjusted EBITA and EBIT 2 000 development +23% Average +13% +12% 26,0% annual +9% +9%* 1 800 26,0% 26,9% growth 23,5% rate: +11% 24,6% 24,5% 6 740 24,1% 1 600 +2% 6 435 22,8% 9% 1 595 1 612 5 905 1 400 20,0% 1 440

  11. Slide 11: Strong cash flow in the quarter

    Strong cash flow in the quarter  Cash flow from operating activities before changes in Cash flow from operating activities before changes in working capital working capital increased to 401 MSEK (375) in the 1243 1146 second quarter 375 401  Cash flow from operating activities amounted to 413 MSEK

  12. Slide 12: Summary

    SUMMARY &) s¥NSAM GROUP

  13. Slide 13: Summary – Strong results in Sweden, Norway and Finland

    Summary – Strong results in Sweden, Norway and Finland  Organic growth and EBITDA margin in line with our financial targets (9.1% and 25.0% respectively)  Strengthened market positions. Strengthened EBITDA margin in three of four countries.  Strengthened gross margin in three of four countries 

  14. Slide 14: www.synsam.com

    www.synsam.com

Synsam — Q2 2025 Earnings Presentation on 6ix