Celanese Corporation · NYSE:CE

Celanese — Investor Day (September 2012)

111 slides from Celanese's investor day presentation, Sep 20, 2012

  1. Slide 1: Celanese Corporation 2012 Technology Day

    1 Celanese Corporation 2012 Technology Day September 20, 2012

  2. Slide 2: Agenda

    2 Agenda 8:00 am Welcome & Agenda Jon Puckett, Vice President, Investor Relations 8:05 am Transformation Through Technology Mark Rohr, Chairman & Chief Executive Officer 8:20 am Acetyl Chain Chemistry Scott Richardson, Vice President & General Manager, Acetyl Intermediates 8:40 am Advanced Fuel Tech

  3. Slide 3: Forward-Looking Statements and Non-U.S. GAAP Measures

    1 Forward-Looking Statements Use and Reconciliation of Non-U.S. GAAP Measures to U.S. GAAP Measures

  4. Slide 4: Forward-Looking Statements

    2 Forward-Looking Statements This presentation and remarks made as part of this presentation contain “forward-looking statements,” which include information concerning the company’s plans, objectives, goals, strategies, future revenues or performance, capital expenditures, financing needs and other

  5. Slide 5: Non-U.S. GAAP Financial Measures

    3 Non-U.S. GAAP Financial Measures Non-U.S. GAAP Financial Measures This presentation reflects the following performance measures: operating EBITDA, operating EBIT, return on Invested capital (ROIC),net debt and adjusted free cash flow as non-U.S. GAAP measures. These measurements are not recognized

  6. Slide 6: Transformation Through Technology

    1 © Copyright Celanese 2012 Transformation Through Technology Mark Rohr Chairman & Chief Executive Officer

  7. Slide 7: Celanese – a global technology and specialty materials company

    2 Celanese – a global technology and specialty materials company INNOVATION provides increased downstream opportunities TECHNOLOGY drives our base business results Transformation through technology CUSTOMER intimacy enables delivery of high-value solutions Disciplined Development PROCESS Robust Tech

  8. Slide 8: Celanese success based on unique capabilities

    3 Technology- Enabled Chemistry Customer- Oriented Solutions Celanese success based on unique capabilities

  9. Slide 9: Leading positions based on technology and customer-focused solutions

    4 ► Leading positions building on product and application expertise ► Technology focused on solutions for existing and future customer needs ► Customer intimacy ► Growth driven by differentiation ► Industry leading cost positions based on advantaged process technology ► Technology focused on enhanci

  10. Slide 10: Financial results reflect technology advantage and value-added solutions

    5 ► Specialty engineering polymers ► Advanced vinyl chemistries ► Cellulosic technologies ► Sweetener solutions ► Controlled release polymers ► Acetyl chain chemistry ► Ethanol products  Industrial  Advanced fuel technologies ► Other acetyl derivative chemistry Technology- Enabled Chemistry Custom

  11. Slide 11: Technology is at the center of Celanese growth

    6 ►Accelerate growth through advanced application technologies ►Continue to provide customers differentiated, value-added solutions ►Acquisition strategy focused on technology and market access ►Broaden addressable space through step-out process and product technologies ► Invest in attractive upstre

  12. Slide 12: Celanese technology is addressing global macro trends

    7 Celanese technology is addressing global macro trends Representative CE Solutions ► AOPlus® Technology ► Hostaform® POM ► TCX® Technology ► Thermoplastic composites Resource Scarcity Resource Scarcity Rising disposable income Demand for higher quality goods Increasing mobility Growing Middle Class

  13. Slide 13: Technology-Enabled Chemistry

    8 Technology- Enabled Chemistry Customer- Oriented Solutions

  14. Slide 14: Technology improvements provide a competitive advantage

    9 Source: Celanese internal management data and estimates Technology improvements provide a competitive advantage Celanese’s acetic acid technology provides competitive advantage AOPlus® Technology AOPlus®2 Technology AO® Technology

  15. Slide 15: R&D Investments in Technology-Enabled Chemistry

    10 R&D Investments in Technology-Enabled Chemistry Technology provides new demand for acetic acid 0 20 40 2009 2011 Process Technology New Technology ►Sustained and strengthening R&D investment through trough periods and economic recovery ►Strategic R&D focus on exploring downstream derivatives (e.g

  16. Slide 16: Downstream products will provide growth opportunities beyond acetyls

    11 Downstream products will provide growth opportunities beyond acetyls Acetyl Technology AOPlus®3 Technology Traditional Acetyls New Derivatives TCX® Technology Under development ExploratoryCrude Oil Natural Gas Coal CE Base productsTargeted growth *Not exhaustive Technology-enabled growth and prof

  17. Slide 17: Investments in upstream raw materials will strengthen acetyls

    12 Investments in upstream raw materials will strengthen acetyls Methanol production in U.S. Gulf Coast enhances acetyl cost position Strategy for Methanol Investment ► Benefit from abundant low-cost natural gas in U.S. Gulf Coast ► Significant synergies with existing Clear Lake operations  Substan

  18. Slide 18: Customer-Oriented Solutions

    13 Technology- Enabled Chemistry Customer- Oriented Solutions

  19. Slide 19: Customer-focused technology development and innovation

    14 Customer-focused technology development and innovation Customer Customer-focused product development is key to our success Initial Design / Formulation Ideation / Customer Workshops Iterative Design / Formulation Prototype / Sample Testing Final Differentiated Solution

  20. Slide 20: Capturing Macro Trends to Meet Customer Needs

    15 Capturing Macro Trends to Meet Customer Needs Technology investments are focused on opportunities adjacent to existing businesses 0 30 60 90 2009 2011 Process Technology New Application & Product R&D Investment in Customer-Oriented Solutions ►Sustained and strengthening R&D investment through tro

  21. Slide 21: Application technology development process

    16 Trial Product Development Our application technology development process provides a rich and broad opportunity pipeline C u s t o m e r f o c u s e d C u s t o m e r f o c u s e d Innovation Process Translational and Transformational Impact Launch Ideation Discovery & Scope Business Case

  22. Slide 22: Innovation expands addressable space to ~$200 billion

    17 Innovation expands addressable space to ~$200 billion Our technology platforms provide access to adjacent addressable space Fine fragrances Insect repellents Veterinary Key Existing Applications* Future New Applications* Beverages Dairy Oral care IVR Drug Delivery Systems Crop protection Automoti

  23. Slide 23: Technology success will drive future growth and profitability

    18 Our success in technology development and innovation will drive future growth and profitability 1Diluted earnings per common share from continuing operations 2Return on Invested Capital: Net Income divided by the two fiscal period average of Total Invested Capital; Total Invested Capital: sum of

  24. Slide 24: We are focused on delivering shareholder value

    19 ► Grow the base business ► Invest in technology ► Reduce debt and become investment grade ► Increase shareholder dividends ► Repurchase shares opportunistically ► Reduce focus on growing free cash flow ► Hold back on productivity initiatives ► Spend more than $400 million in capital spending annu

  25. Slide 25: Technology Day line up

    20 Technology Day line up Scott Richardson Acetyl Chain Chemistry Steven Sterin & John Fotheringham Advanced Fuel Technologies Phil McDivitt Specialty Engineering Polymers Todd Elliott Cellulosic Technologies Diana Peninger Sweetener Solutions Technology Showcase Tour of Clear Lake Plant Steven Ster

  26. Slide 26: Acetyl Chain Chemistry

    1 © Copyright Celanese 2012 Acetyl Chain Chemistry Scott Richardson

  27. Slide 27: Acetyl Chemistry: Our advantage and opportunity

    2 Acetyl Chemistry: Our advantage and opportunity Securing long term advantage and accelerating growth through technology Advantaged Raw Material Chemistry ► Acetyl chemistries drive additional advantage throughout the value chain ► Investing in upstream technology secures value from raw material ad

  28. Slide 28: Industry leading acetic acid technology

    3 Industry leading acetic acid technology ► Projected 2016 landscape remains attractive ► Limited capacity growth beyond 2013 ► Celanese technology advantage results in >15% Operating EBITDA margins ► Celanese continues to invest in technologies that strengthen cost position 2013E Acetic Acid Cost C

  29. Slide 29: AOPlus Technology platform drives sustainable industry advantage

    4 ► 1000+ patents issued/granted ► Protected conversion and purification technologies minimize raw material and energy usage ► >3x the capital efficiency of other leading technologies ► Drives lowest fixed cost in the industry regardless of geography The AOPlus® Technology advantage represents over

  30. Slide 30: Acetic acid demand growth across diversified end uses

    5 Acetic acid demand growth across diversified industrial end uses Source: CMAI 2012; demand does not include ethanol 2011 Regional Acetic Acid Demand Acetic acid demand growth remains strong and trends toward derivatives Demand by Derivative Growth 0 2 4 6 8 10 12 14 16 2010 2016 A c e t i c A c i

  31. Slide 31: Building on core C1 technology to create value throughout the chain

    6 Building on core C1 technology to create value throughout the chain C e l a n e s e Acetic Acid Propylene C3 Chemistry Crude Oil Natural Gas Coal Acetic AnhydrideC1 Chemistry C2 Derivatives *Not exhaustive CE Base products Butylene Butadiene C4 Chemistry and Aromatics Ethylene C2 Chemistry Acetate

  32. Slide 32: Evolution of raw material dynamics creates Gulf Coast opportunity

    7 0 5 10 15 20 25 30 35 40 1990 1994 1998 2002 2006 2010 2014 $ B B L : $ M M B T U Crude oil to Natural gas ratio Advantage to natural gas Dislocation Advantage to crude oil Celanese plans to capture regional value and secure cost position by investing upstream into Gulf Coast methanol production E

  33. Slide 33: Methanol Investment at Clear Lake

    8 Celanese Clear Lake Production Site Methanol Investment Utilizing existing Celanese infrastructure helps reduce capital requirements while capturing advantages of state-of-the-art technologies Investing upstream in U.S. Gulf Coast methanol production secures cost position ► Highly integrated with

  34. Slide 34: Raw Material Improvements Generate Value Through the Chain

    9 Raw Material Improvements Generate Value Through the Chain Core Product Methanol Key Process Inputs Improved gasification technologies provide opportunity to enhance advantage through the chain Syngas Celanese currently evaluating various technologies to extend advantages Hydrocarbon Crude Oil Nat

  35. Slide 35: Emerging gasification technologies using lower cost coal

    10 C a l o r i c v a l u e ( k c a l / k g ) Emerging gasification technologies exhibit improved efficiencies using lower cost coal Celanese robustly evaluating alternative gasification technologies Hard coal (>5,700 kcal/kg) Sub- bituminous (4,165-5,700 kcal/kg) Lignite (<4,165 kcal/kg) Note: Hard

  36. Slide 36: TCX Technology extends advantage beyond acetyls

    11 TCX® Technology Attractive growth opportunities extend advantage beyond acetyls Advantaged raw material chemistry Unmatched core technology Technology-enabled growth Propylene C3 Chemistry Crude Oil Acetic Acid Acetic AnhydrideC1 Chemistry Traditional Acetyls VAM Industrial Ethanol Fuel Ethanol E

  37. Slide 37: TCX Technology links C1 feedstock to attractive industry

    12 Feedstock diversity Application diversity Source: Celanese internal management estimates, available public information; based on recent third party raw material prices Advantaged TCX® Technology links C1 feedstock to attractive industry US ~14% Brazil ~13% West Europe ~14% China ~50% ROW ~11% Fue

  38. Slide 38: TCX ethanol demonstration facility accelerates development

    13 Celanese TCX® Technology ethanol demonstration facility accelerates development ► Project completed on time and budget ► Flexible, modular design facilitates rapid implementation of modifications and improvements ► Successful startup in July 2012 ► Provides full scale testing of all process desig

  39. Slide 39: TCX Technology: Nanjing, China construction status

    14 TCX® Technology: Nanjing, China construction and commercialization status ► Capacity: 275kta ethanol ► Startup: Q3 2013 ► Engineering and construction on schedule ► Integrated with existing Celanese Nanjing acetyl complex ► Initial customer base exhibits enthusiastic support for TCX® Technology e

  40. Slide 40: Acetyl Chemistry: strategic summary

    15 Raw Materials Conversion Demand ► Low cost coal: pursuing next generation gasification technology ► Natural gas: investing in U.S. Gulf Coast methanol production ► Continue to advance acetyl platform technology  Lower capital  Lower catalyst cost  Lower energy usage ► AOPlus®3 Technology Acety

  41. Slide 41: Advanced Fuel Technologies

    1 © Copyright Celanese 2012 Advanced Fuel Technologies Steven Sterin & John Fotheringham

  42. Slide 42: Celanese TCX Technology production process

    2 Celanese TCX® Technology production process TCX ® Technology Breakthrough Elements ► Catalyst systems ► Process control ► Conditions of operation ► Materials of construction Acetyl Technologies TCX® Technology Ethanol Methanol Natural gas Coal Pet coke Biomass (future) Waste (future) Syngas Feedst

  43. Slide 43: Value proposition of TCX Technology ethanol

    3 Value proposition of TCX® Technology ethanol TCX® Technology provides a broad value proposition 1

  44. Slide 44: TCX Technology commercialization

    4 TCX® Technology commercialization TCX® Technology Value Proposition Prioritizing commercialization efforts Near-term Focus China Indonesia Nov. 2010 TCX® Technology launched Sep. 2012 JSC with a major Chinese SOE2 refiner in process Jul. 2012 Technology Development Unit started up Jul. 2012 JSC1 s

  45. Slide 45: High-Octane Blend Stock Accepted Globally

    5 High-Octane Blend Stock Accepted Globally Ethanol is a widely accepted, clean, safe fuel solution Ethanol blended gasoline improves air quality 90 100 110 120 130 140 Ethanol Methanol MTBE AromaticsReformate Alkylate Better Combustion Characteristics Improved tailpipe emissions if gasoline replace

  46. Slide 46: TCX Technology cost and quality advantage

    6 TCX® Technology cost and quality advantage TCX® Technology provides a low cost, clean-burning gasoline alternative 1 Celanese proprietary models, Booz & Company analysis. $/bbl adjusted for historic market relationship to crude; price assumptions based on consensus outlook; 2 Source: Indicative mo

  47. Slide 47: Significant growth potential, particularly in Asia

    7 …Particularly in Asia Global fuel ethanol potential by 2020 Near-term focus covers ~30% of global non-bio fuel ethanol potential Source: Global Biofuels Outlook 2010-2020, Hart Energy; Global Petroleum Market Outlook: Petroleum Balances Purvin and Gertz Inc.; Celanese internal management estimates

  48. Slide 48: China's liquid fuel considerations

    8 China’s liquid fuel considerations TCX® Technology Value Proposition Energy Security Global Considerations 1 Safe & Clean 2 Cost 3 4 30% Beijing PM2.5 emission reduction goal by 2020 70% Crude oil imported by 2020 1/6 Arable land per capita than the US 3rd Largest global coal reserves Sources: Bei

  49. Slide 49: Significant opportunity in China

    9 Opportunities for Celanese Significant opportunity in China 40 60 80 100 120 140 2010 2015E 2020E I n m i l l i o n t o n s p e r y e a r Gasoline Demand E10 Fuel Ethanol ► Government targeting air quality improvements country-wide ► Existing ethanol supply limited by cost and availability ► Abund

  50. Slide 50: Indonesia's liquid fuel considerations

    10 TCX® Technology Value Proposition Indonesia’s liquid fuel considerations Utilize local coal to ► Higher energy efficiency* ► Lower greenhouse gas emission* ► Does not compete with food for arable land Provide abundant low-cost fuel to reduce subsidies Produce an excellent blend stock (ethanol) to

  51. Slide 51: Indonesian business update

    11 Opportunities for Celanese Project Summary Indonesian business update ► Fuels subsidies burdening economic development ► Abundant low-rank coal availability ► Potential to reduce ~$1 billion of government subsidies Significant opportunity to lower energy subsidies Source: Global Petroleum Market

  52. Slide 52: Business model flexibility

    12 Business model flexibility ► Significant opportunities identified ► Speed to market a critical consideration Celanese objectives can be met with different business models Industrial Gas Plus Joint Venture LicenseCelanese Objectives > Protect IP > Reduce earnings volatility > Minimize risk > Maxim

  53. Slide 53: Clear path to commercialization

    13 2011 - 2012 Clear path to commercialization Progressing as planned against project objectives ► Early China commercialization ► Larger China opportunities negotiated ► Finalize Indonesian opportunity ► Greenfield investment in Asia ► Potential licensing arrangements ► Extended commercialization i

  54. Slide 54: Advanced Fuel Technologies: progressing on fuel opportunity

    14 Refined our unique value propositions Focused on two strongest opportunities Significant external interest with resources committed Tangible progress on advanced opportunities Lower-risk business models to accelerate opportunities Advanced Fuel Technologies: progressing on fuel opportunity Energy

  55. Slide 55: Specialty Engineering Polymers

    © Copyright Celanese 2012 Specialty Engineering Polymers Phil McDivitt

  56. Slide 56: Advanced Engineered Materials: leader in specialty engineering polymers

    2 Advanced Engineered Materials: Recognized leader in specialty engineering polymers ► High customer intimacy leading to participation early in customer development cycle ► Unique polymer development capability across a broad range of end-uses ► Engineering and design expertise to advance an optimiz

  57. Slide 57: AEM participates in highest value applications of polymers industry

    3 AEM participates in the highest value applications of the $300+ billion polymers industry Specialty Engineering Polymers Standard Polymers S e r v i c e t e m p e r a t u r e Broadest polymer offerings in highest performance applications ~10% of polymer industry volume AEM Polymers Source: SRI Con

  58. Slide 58: Our AEM business model

    4 Our AEM business model Extraordinary Engineering Customer Intimacy Advanced Science & Chemistry OEM Specifications 70+% of AEM business1 Designed in at product inception Positioned for the next generation of products Proprietary development of polymers and compounds Design support to optimize our

  59. Slide 59: Global dynamics influence innovation pipeline

    5 Global dynamics influence innovation pipeline Resource Scarcity Resource Scarcity Innovation Focus Areas Vehicle light- weighting Oil & gas industry Household appliances Consumer goods Alternative fuel/energy systems Filtration Thin wall connectors Compact camera modules Orthopedic implants Drug d

  60. Slide 60: Close customer cooperation drives mutual success

    6 2010 2011 2012E New Products New Applications Close customer cooperation drives mutual success How We Do It Collaboration with customers feeds our growth pipeline 100+ Customer workshops and tech forums Up to 100 Projects/OEM 3000+ Application projects 10x Increase in patent filings from 2009 to 2

  61. Slide 61: Creating technology - polymer functionalization

    7 Creating technology - polymer functionalization Hostaform® POMCompetitive POM Homopolymer impact modified Competitive POM Copolymer impact modified High Impact Hostaform® POM I m p a c t Weld Line Strain @ Break Examples in Hostaform® POM, Fortron® PPS, and Zenite® LCP polymer functional group add

  62. Slide 62: Enabling technology to transform with emerging trends

    8 Enabling technology to transform with emerging trends Past Present Future • 2 pounds • Voice only • No camera • Regional • Luxury item • Flexible form factor • Mobile productivity • Increasing resolution • Everywhere • Total life device ► Rapid evolution in functionality ► Complex, highly engineer

  63. Slide 63: As complexity increases, AEM provides solutions

    9 As complexity increases, AEM provides solutions $500+ million sales with high growth in global transportation sector Platform Example: Light Vehicles AEM Success Story Automotive Fuel Systems Customer Need ►Lightweight, strong, electrically conductive ►High impact and chemical resistance AEM Techn

  64. Slide 64: AEM positioned for continued value-in-use

    10 AEM positioned for continued value-in-use Global dynamics support opportunity to build on existing success 0 10 20 30 40 50 60 1990 2000 2010 2025 Passenger Cars Light Trucks M P G Source: NHTSA, EPA 1 Corporate Average Fuel Economy standards as regulated by the NHTSA U.S. CAFE1 Standards g C O 2

  65. Slide 65: Expanding our expertise into new applications

    11 Expanding our expertise into new applications New applications provide accelerated growth opportunity Composite Technology Polymer for New Fuel Applications Resource Scarcity Drives need for deep sea and deep forest oil and gas exploration Industry looking for high strength-to-weight ratio soluti

  66. Slide 66: Well established strategic growth platforms

    12 Well established strategic growth platforms Medical Orthopedic implants, drug delivery devices, medical device components, diagnostic systems Consumer Personal care products, toys, lawn & garden equipment, durable household goods Electrical & Electronics Connectors, sockets, sensors, switches, mo

  67. Slide 67: Specialty Engineering Polymers Summary

    13 Specialty Engineering Polymers Summary Extraordinary Engineering Customer Intimacy Advanced Science & Chemistry Leading position in specialty engineering polymers Customer-focused solution development Enabling transformation through technology Robust innovation pipeline Committed to growth in str

  68. Slide 68: Cellulosic Technologies

    1 © Copyright Celanese 2012 Cellulosic Technologies Todd Elliott

  69. Slide 69: Cellulosic Technologies: Acetate Strategic Overview

    2 Cellulosic Technologies ► Strong global franchise  Deep customer relationships  Earnings growth & cash generation ► Well positioned geographically  China affiliates  Global manufacturing footprint ► Process technology excellence  Operational efficiency ► Product innovation for growth  Target

  70. Slide 70: Strategic Prioritization

    3  China Affiliates  Advanced Filtration  Microslims  Energy  Process Technology  Wood Pulp  Value Capture  Product Portfolio  Adhesives  Encapsulants  Film Strategic Prioritization Protect and Improve the Core New Applications and Platforms Commercial Excellence Technology and Alternativ

  71. Slide 71: Acetate approach to addressing customer needs

    4 Food & beverage Personal care Building products Agriculture Filtration Others Forms Acetate approach to addressing customer needs Functionalize Cellulose Acetate Create New Forms & Properties Access New Space Properties ► Fibers ► Adhesives & coatings ► Film ► Micron-sized sphere ► Granules ► Solu

  72. Slide 72: Well positioned for global trends

    5 Well positioned for global trends Current Business Capabilities Product Attributes Resource Scarcity Growing Middle Class Environment Resource Scarcity Safety, Health & Wellness Technology Flexible polymer based on renewable feedstock Customer Intimacy Luxury Package Lamination Fiber Forming and S

  73. Slide 73: Trends generating unique needs

    6 $14 $15 $2 $4 $12 $10 Trends generating unique needs Total Value of Addressable Space ~$4 billion Tobacco ►Regulations ►Health ►Population Dynamics Film ►Health ►Food and Water ►Green Solutions Adhesives& Coatings ►Regulations ►Health ►Green Solutions Specialty Fibers ►Health ►Energy ►Population D

  74. Slide 74: Progress in target space

    7 Progress in target space Tobacco ► CelFX™ ► Degradation Progress Launch Total value of addressable space ~$55 billion Space Value of target space, $ billion 2.4 Discovery Development Film ► Thermoforming ► Functional films 1.0 Specialty Fibers ► Non-wovens 1.0 Adhesives & Coatings ► Wood adhesive

  75. Slide 75: Case Study: CelFX Matrix Technology Tobacco

    8 Case Study: CelFX™ Matrix Technology Tobacco Initial target space worth $2.4 billion Improved constituent reduction1 Broad choice of additives2 Increased design flexibility3 Production compatible5 Lower particle breakthrough4

  76. Slide 76: CelFX: significant increase in constituent reduction performance

    9 Case Study: CelFX™ Matrix Technology Tobacco Significant increase in constituent reduction performance 0 10 20 30 40 50 60 70 80 90 100 Aldehydes Ketones Butadiene Benzene % reduction in gas phase constituent levels compared with standard mono-acetate filter cigarettes 1 Represents simple weighted

  77. Slide 77: CelFX: Increased operating space

    10 0 2 4 6 8 10 12 14 16 18 20 0 2 4 6 8 10 12 14 16 18 20 22 Pressure drop (mm w a ter / mm of filter ) Carbon loading level (mg / mm) Case Study: CelFX™ Matrix Technology Tobacco Increased operating space CelFX™ design flexibility Carbon-on-tow design flexibility Source: Celanese internal test res

  78. Slide 78: Case Study: Porous Cellulose Acetate Encapsulation

    11 ► Protection from elements ► Masking of tastes/odors/colors Case Study: Porous Cellulose Acetate Encapsulation Food & Beverage Personal Care Pharma Applications Encapsulation needs Cellulose Solution ► Micron-sized spheres ► High internal surface area ► “Tunable” outer shell Source: Celanese inte

  79. Slide 79: Cellulosic technology innovation drives growth strategy

    12 Strong global franchise Flexible polymer well positioned for global trends Focused on addressable space where real needs exist Developing novel technologies Penetrating expanding addressable space Cellulosic technology innovation drives growth strategy

  80. Slide 80: Sweetener Solutions

    1 © Copyright Celanese 2012 Sweetener Solutions Diana Peninger

  81. Slide 81: Nutrinova: A Leading Sweet Taste Solution Provider

    2 Nutrinova A Leading “Sweet Taste Solution Provider” ► Accelerating highly profitable growth through advanced sweetener solutions ► Application technology offers customers significant benefits in taste and speed to market ► Extending sweetener leading position with a robust next generation technolo

  82. Slide 82: Global health concerns drive need for healthy food alternatives

    3 Global epidemic health concerns drive need for healthy food alternatives Source: WHO, International Diabetes foundation 2008- Obesity in males & females above age of 20, news articles Reduced sugar products More functional ingredients (e.g. heart, digestive, energy) Increased natural ingredients O

  83. Slide 83: $80 Billion Global Sweetener Space

    4 $1.5 Billion HIS Landscape$80 Billion Global Sweetener Space Capture growth as improved taste drives lower calories Source: Celanese internal management analysis, IBIS, PR Web, Leatherhead “The Global Market for Intense Sweeteners” 2010, Reb A- A Market Analysis. *Ace-K = acesulfame potassium ► Ta

  84. Slide 84: Individual application sweetening solutions required

    5 Individual application sweetening solutions required Others ► Condiments ► Sauces, dressings Nutrinova provides leading sweet taste application expertise Dairy ► Yogurt ► Flavored milk Bakery ► Various bread types ► Packaged pastries ► Specific characteristics demanding discrete solutions ► Each b

  85. Slide 85: Nutrinova application expertise critical to reduce iterations

    6 Nutrinova application expertise critical to reduce iterations ► Brand specific ► Complex recipe ► Marketing review ► Consumer panel ► Consumer trial Base ingredients ► Sweeteners ► Preservatives ► Flavors, etc. Internal review ► Replace sugar bulking volume ► Provide mouth-feel (viscosity) ► Survi

  86. Slide 86: Sunsation Platform Multi-generation Pipeline

    7 SunsationSM Platform Multi-generation Pipeline (Addressable Space) Nutrinova’s new advanced sweet taste technology platform ► Ingredients work synergistically enhancing sweetness ► Validated superior by professional sensory taste panel ► Proprietary formulation developed for each platform product

  87. Slide 87: Commercial launch progressing above expectations

    8 ► Local relationships support quick product launch ► Need “at the bench” formulation expertise ► Building on existing global R&D relationships ► Offering regional taste flexibility for local brands Key Regional CustomersExpand Globally with Multinationals Commercial launch progressing above expect

  88. Slide 88: Next generation Natural Sweetener program

    9 ► >200% year-over-year growth experienced by recently introduced natural sweeteners ► Global natural sweetener space is potential opportunity ► Increasing desire for all-natural food and beverage ingredients ► Bio-grown products have >100% year- over-year growth Significant PotentialGrowing Consum

  89. Slide 89: Sweetener Solutions Summary

    10 Sweetener Solutions Summary Significant opportunity in the $80 billion sweetener addressable space New sweetener technology platform offers best sugar taste Global SunsationSM platform customer projects exceeding expectations Expanding our leading sweetener position with robust technology pipelin

  90. Slide 90: Balancing Growth and Shareholder Returns

    1 © Copyright Celanese 2012 Balancing Growth and Shareholder Returns Steven Sterin Senior Vice President & Chief Financial Officer

  91. Slide 91: Balanced Cash Deployment Strategy

    2 Balanced Cash Deployment Strategy Growth Deleverage Cash Return ► Fund strategic growth initiatives with operating cash flows ► Invest ~$400 million/year in capital projects ► Delever by deploying excess cash ►Move towards investment grade over time ►Grow dividend towards median yield over time ►

  92. Slide 92: Adjusted Free Cash Flow

    3 Adjusted Free Cash Flow Track record of strong cash flow generation ( $ i n m i l l i o n s ) Source: Celanese 10K and 10Q filings, earnings release slides 2012 LTM = Last twelve months as of June 30, 2012 Cash flow growth reflects financial discipline and execution culture 3% 4% 5% 6% 7% 8% 9% 10

  93. Slide 93: Capital spending reflects growth opportunities

    4 Capital spending reflects growth opportunities 2011 2016+ Clear Lake Ethanol TDU Nanjing Industrial Ethanol Clear Lake Methanol Greenfield Industrial Ethanol Fuel Ethanol 2013 ESHA / Other investments Expect annual capital spending ~$400 million over next several years

  94. Slide 94: Progressing towards investment grade

    5 Progressing towards investment grade 4.1x 5.5x 6.2x 6.4x 2.6x 2.2x 1.7x 1.7x 2009 2010 2011 2012 LTM Operating EBITDA/Interest Expense Net Debt/Operating EBITDA Stronger Credit Profile ► Maintain broad market access ► Reduce leverage over time ► Reduce secured debt ~$850 million debt pay down sinc

  95. Slide 95: Pension Strategy

    6 Pension Strategy Pension Funding StrategyPension Plan Funded Status1 0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000 4,500 2008 2009 2010 2011 2012 Q2 ( $ i n m i l l i o n ) ► Recent, extended low interest rate environment has elevated GAAP unfunded pension liabilities ► $470 million of pension c

  96. Slide 96: Continue to increase return of cash to shareholders

    7 Continue to increase return of cash to shareholders ► Average annual growth of dividend >20% since 2009 ► ~$150 million dividends paid from Dec. 31, 2006 to June 30, 2012 ► Opportunistic repurchases ► Repurchased ~$890 million of shares reducing share count by ~23.6 million from Dec. 31, 2006 to J

  97. Slide 97: Celanese performance versus peers

    8 -20% -10% 0% 10% 20% 30% 40% 1st Quartile 2nd Quartile CE (2nd) 3rd Quartile 4th Quartile 0% 5% 10% 15% 20% 1st Quartile 2nd Quartile CE (2nd) 3rd Quartile 4th Quartile 0% 2% 4% 6% 8% 10% 12% 1st Quartile 2nd Quartile CE (3rd) 3rd Quartile 4th Quartile 0.0 1.0 2.0 3.0 4.0 5.0 1st Quartile 2nd Quar

  98. Slide 98: Actions to achieve top quartile performance

    9 Free Cash Flow/Sales Earnings Growth Return on Invested Capital Actions to achieve top quartile performance Gross Debt/EBITDA ► Continue to make focused technology investments ► Expect high translation of technology investments into earnings growth ► Debt reduction expected to reduce interest cost

  99. Slide 99: Total Shareholder Return since IPO in 2005

    10 Total Shareholder Return (TSR) since IPO in 2005 Excellent Total Shareholder Return since IPO This comparison is based on a return assuming $100 invested January 21, 2005 (IPO date) in Celanese Corporation Common Stock and the S&P 500 Composite Index, the S&P 500 Chemicals Index and the S&P Speci

  100. Slide 100: Balanced Cash Deployment Strategy

    11 Balanced Cash Deployment Strategy Growth Deleverage Cash Return ► Fund strategic growth initiatives with operating cash flows ► Invest ~$400 million/year in capital projects ► Delever by deploying excess cash ►Move towards investment grade over time ►Grow dividend towards median yield over time ►

  101. Slide 101: Reconciliations of non-U.S. GAAP financial measures

    1 Reconciliations of non-U.S. GAAP financial measures

  102. Slide 102: Reg G: Business segment data and operating EBITDA reconciliation

    2 Reg G: Business segment data and reconciliation of operating profit (loss) to operating EBITDA – a non-U.S. GAAP measure – unaudited Y e a r E n d e d D e c e m b e r 3 1 , ( I n $ m i l l i o n s ) 2 0 1 1 N e t S a l e s A d v a n c e d E n g i n e e r e d M a t e r i a l s 5 1 , 2 9 8 C o n s u

  103. Slide 103: Reg G: Net earnings to operating EBITDA

    3 Reg G: Reconciliation of consolidated net earnings (loss) to operating EBITDA – a non-U.S. GAAP measure – unaudited (In $ millions) 2012 LTM1 2011 2010 2009 Net earnings (loss) 655 607 377 498 (Earnings) loss from discontinued operations 1 (1) 49 (4) Interest income (3) (3) (7) (8) Interest expens

  104. Slide 104: Reg G: Other charges and other adjustments

    4 Reg G: Other charges and other adjustments – reconciliation of a non-U.S. GAAP measure – unaudited (In $ millions) 2012 LTM1 2011 2010 2009 Employee termination benefits 10 22 32 105 Plant/office closures - - 4 17 Ticona Kelsterbach plant relocation 20 47 26 16 Plumbing actions (2) (6) (59) (10) A

  105. Slide 105: 2011 YTD Other charges and adjustments by business segment

    5 2011 YTD Other charges and other adjustments by business segment – reconciliation of a non-U.S. GAAP measure – unaudited Income Statement (In $ millions) AEM CS IS AI Other Total Classification Employee termination benefits 8 4 - 4 6 22 Ticona Kelsterbach plant relocation 47 - - - - 47 Plumbing ac

  106. Slide 106: Reg G: Net debt

    6 Reg G: Net debt - reconciliation of a non-U.S. GAAP measure – unaudited (In $ millions) 2012 LTM1 2011 2010 2009 Short-term borrowings and current installments of long-term debt - third party and affiliates 131 144 228 242 Long-term debt 2,845 2,873 2,990 3,259 Total debt 2,976 3,017 3,218 3,501 C

  107. Slide 107: Reg G: Adjusted free cash flow

    7 Reg G: Adjusted free cash flow - reconciliation of a non- U.S. GAAP measure – unaudited (In $ millions) 2012 LTM1 2011 2010 2009 2008 2007 Net cash provided by operating activities 724 638 452 596 586 566 Adjustments to operating cash for discontinued operations 12 9 58 2 (3) 84 Net cash provided

  108. Slide 108: Reg G: Return on invested capital per FactSet

    8 Reg G: Return on invested capital (ROIC) per FactSet - reconciliation of a non-U.S. GAAP measure – unaudited (In $ millions) 2011 2010 2009 2008 2007 2006 Earnings (loss) from continuing operations 606 426 494 371 326 406 Long-term debt 2,873 2,990 3,259 3,300 3,284 3,189 Total equity 1,341 926 58

  109. Slide 109: Reg G: Free cash flow per FactSet

    9 Reg G: Free cash flow per FactSet - reconciliation of a non-U.S. GAAP measure – unaudited (In $ millions) 2011 2010 2009 2008 2007 Net cash provided by operating activities 638 452 596 586 566 Captial expenditures (349) (201) (176) (274) (288) Free Cash Flow per FactSet 289 251 420 312 278 Net sal

  110. Slide 110: Reg G: Net earnings to EBITDA per FactSet

    10 Reg G: Reconciliation of consolidated net earnings (loss) to EBITDA per FactSet - a Non-U.S. GAAP Measure - Unaudited (In $ millions) 2011 Net earnings (loss) 607 Earnings from discontinued operations (1) Income tax provision 149 Other income (14) Dividend income - cost investments (80) Interest

  111. Slide 111: Reg G: Gross debt per FactSet

    11 Reg G: Gross debt per FactSet - a Non-U.S. GAAP Measure - Unaudited (In $ millions) 2011 Total debt 3,017 Unfunded benefit obligation 1,199 Gross debt per FactSet 4,216 EBITDA per FactSet 1,051 Gross debt / EBITDA per FactSet 4.0 Year Ended December 31,

Celanese — Investor Day (September 2012) on 6ix