Yum China Holdings, Inc. · NYSE:YUMC
Yum China — Investor Day (2025)
24 slides from Yum China's investor day presentation, 2025
Slide 1: Innovation & Operational Efficiency
Innovation & Operational Efficiency MAGGIE CHEN CHIEF CUSTOMER OFFICER & GENERAL MANAGER, LAVAZZA JV
Slide 2: Cautionary Statements
2025 Cautionary Statements YUM CHINA INVESTOR DAY Forward-Looking Statements. This presentation contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. We intend all forward-looking statements to be
Slide 3: What is Authentic Italian Coffee?
What is Authentic Italian Coffee? ESPRESSO Small Universe of Flavor Unique Soul of Italian Coffee Strong Rich Smooth Flavor Crema Foam The Essence of Each Coffee
Slide 4: When Lavazza Meets China
WHEN LAVAZZA MEETS CHINA After 5 years, Bamboo is Ready to Grow
Slide 5: Lavazza Has "Broken the Ground" and is Poised to Speed Up
Lavazza Has “Broken the Ground” and is Poised to Speed Up 118Total Stores 111 Same-Store Sales Index 5.8 Restaurant Margin in 2025 Q3 % 2025 Q3 2025 Q3 New Stores Opened in Jun 2024 – Aug 20251 +38 Retail Sales % 8.8 Retail OP Margin % 2025 Q3 YTD YoY 2025 Q3 YTD 1. Refer to stores opened after firs
Slide 6: Lavazza Resonating with Chinese Customers
Lavazza Resonating with Chinese Customers China Market Has a Long Runway for Growth Our Target Customer # of coffee cups per year per capita1 (2024) Quality Seeker ~280 ~290 ~270 What We Offer Professional Coffee Italian Coffee Pleasure ~50 ~20 within Daily Reach Mainland Shanghai Hong Kong2 Japan S
Slide 7: Italian Coffee x Chinese Tastes: Heirloom KAFA
Italian Coffee x Chinese Tastes Enhance Coffee Bean Expert Image with “Heirloom” KAFA Signature Pioneer innovation KAFA Beans KAFA Gesha Beans The First Coffee Bean on Earth KAFA Gesha KAFA Gesha Latte Americano 1 in 5 of Our Coffee Users Trade up with KAFA Repeat Purchase Rate in Record High the Re
Slide 8: Differentiate Ourselves as Inventor of Blends since 1895
Italian Coffee x Chinese Tastes Differentiate Ourselves as Inventor of Blends since 1895 Global-grade Blending Expertise Combined With Local Market Insights Permanent Offering Much-loved Seasonal Blend Signature Blend Roma Beans Summer Strawberry Beans Winter Melody Beans
Slide 9: Build Iconic Drinks Enhanced by Local Innovation
Italian Coffee x Chinese Tastes Build Iconic Drinks Enhanced by Local Innovation Best Seller 1.5mn+ Cups1 25% of Total Beverage Cups Sold1 Target customer Health Conscious White-collar 100% Buffalo Milk Coffee 1. Cups sold during 2024 Q4 - 2025 Q3
Slide 10: Reimagine Italian Signature Dessert into Beverage Format
Italian Coffee x Chinese Tastes Reimagine Italian Signature Dessert into Beverage Format Pure Italian Indulgence Pleasure in Every Sip A Treat for Every Season Available in Hot / Iced and Flavored Versions Liquid Tiramisu
Slide 11: Reach Customers Where Their Interests and Consumption Moments Meet
Italian Coffee x Chinese Tastes Reach Customers Where Their Interests and Consumption Moments Meet The Winning Shot Shake the Taste and Lead the Way Big Shot, Big Fantasy
Slide 12: Michelin Chef-Themed Food via Innovation and Standardization
Italian Coffee x Chinese Tastes Michelin Chef-Themed Food via Innovation and Standardization
Slide 13: Elevate the Icons of Italian Food Culture for All Dayparts
Italian Coffee x Chinese Tastes Elevate the Icons of Italian Food Culture for All Dayparts Pizza al Padellino Lunch & Supper Panettone Afternoon Toast Dolce Afternoon Focaccia Breakfast Inspired by Chef from Michelin- Starred Restaurant
Slide 14: Bring Italy to Life in Every Sip and Every Bite
Bring Italy to Life in Every Sip and Every Bite Liquid Tiramisu Pistachio Tiramisu Lemon Mint Sparkling Americano Tiramisu Frullato Gelato
Slide 15: Italian Coffee Accelerates with Lighter Steps
WHEN LAVAZZA MEETS CHINA Italian Coffee Accelerates with Lighter Steps
Slide 16: Continue to Iterate Store Models to Align with Our Positioning
Continue to Iterate Store Models to Align with Our Positioning Store Model Evolution 3.0 June 2024 onwards 2.0 2022 – May 2024 1.0 2019 - 2021 Specialty Café Experiential Coffee Shop Professional Coffee Shop • 120+m2, large store • 90m2, kitchen size reduced by 20-25% • 60m2, light store model equip
Slide 17: Develop Model 3.0 with Flexibility and Better Economics
Develop Model 3.0 with Flexibility and Better Economics Model 3.0 – Light Store Model Pinzun Shanghai | First light format opened in June 2024 Xinchenhui, Beijing Jing’an SOGO, Shanghai 25 Stores ~0.5mn RMB New Store Investment 5.8% Restaurant Margin in 2025 Q3 Opened after Pinzun Model 3.0 vs model
Slide 18: Double Down on High-Tier and Composite Trade Zone
Double Down on High-Tier and Composite Trade Zone Looking ahead: Next 3-5 Years Focus on Tier 1 and Selective Tier 2 Focus on Office & Commercial Composite Trade Zone with Expansion into Strategic Locations Tier 1 Increase density in Tier 1 (150-200 stores in each city) Office | Zhonghai Wealth Cent
Slide 19: Leverage Local Production to Enhance Competitive Moat
Leverage Local Production to Enhance Competitive Moat Local Production Mix 60% 70% 27% 2025 2026E 2027E Coffee Bean Cost Innovation Freshness Saving Agility Local Partner’s Roasting Plant
Slide 20: Italian Coffee Appears in Unexpected Moments
WHEN LAVAZZA MEETS CHINA Italian Coffee Appears in Unexpected Moments
Slide 21: Diversify Retail Offerings Beyond On-Premise Occasions
Diversify Retail Offerings Beyond On-Premise Occasions Doubled Retail Sales in the Past Three Years 2023 2024 2025 2026 Imports Only Local Production Local Innovation Synergy & Expansion New SKU # 3 9 35 25 Beans Beans Beans Beans Liquid Sam’s Club Tailor made Drip Liquid Capsule for retailer Drip F
Slide 22: Build Multi-Channel Reach Centered around Consumers
Build Multi-Channel Reach Centered around Consumers To-B To-C Offline & O2O To-C Online Sam’s Freshippo Costco Club Tmall Taobao Premium hotel Office Olé Metro Xiaoxiang Supermarket Douyin JD RT-Mart Apita Takashimaya VIP Lounge Sports Club 900+ Premium Hyper & Top 2 Roasted & Ground 200+ Upscale an
Slide 23: 2029 Business Goal: Scaling up with Two Growth Engines
2029 Business Goal: Scaling up with Two Growth Engines Coffee Shop Retail ~1,000 SINLOY ~$60mn Stores Sales World-Class Coffee, Part of Everyday Life
Slide 24: Ciao! Hong Kong!
Ciao! Hong Kong! Lobby Floor, The Bank of East Asia Building, Central