Music Broadcast Ltd. · NSE:RADIOCITY
Music Broadcast — Q1 FY2023 Earnings Presentation
16 slides from Music Broadcast's earnings presentation, Aug 3, 2022
Slide 1: Exchange cover letter for investor presentation
RAG RAG MEIN a DAUDE CITY, | eeaeedledl2Z PRA JAGRAN INITIATIVE August 3, 2022 1. | National Stock Exchange of India Ltd. 2. | BSE Limited Exchange Plaza, 5" Floor Corporate Relationship Department Plot No. C/1, G Block; Bandra (East) Phiroze Jeejecbhoy Towers Mumbai 400 051 Dalal Street; Fort Mumba
Slide 2: Music Broadcast Limited Investor Presentation August 2022
Music Broadcast Limited Investor Presentation August 2022
Slide 3: Safe Harbor
Safe Harbor This presentation and the accompanying slides (the “Presentation”), which have been prepared by Music Broadcast Limited (the “Company”), have been prepared solely for information purposes and do not constitute any offer, recommendation or invitation to purchase or subscribe for any secur
Slide 4: Key Highlights – Q1FY23
Key Highlights – Q1FY23 Radio City ▪ Recorded a market share of 18%* in Q1FY23, primarily due to increase in rates ▪ Company has registered a 19.8% EBITDA Margin ▪ 38% of the total clients on the Radio platform advertised on Radio City ▪ 30% of New clients on Radio platform advertised on Radio City
Slide 5: Strong Recovery to continue
Strong Recovery to continue Quarterly (Rs. in Cr) (Rs. in Cr) (Rs. in Cr) 116% 44.1 8.8 0.0 20.5 Q1FY22 Q1FY23 -9.3 -12.9 Q1FY22 Q1FY23 Q1FY22 Q1FY23 Revenue EBITDA PAT 4
Slide 6: Maintained Leadership Market Share
Maintained Leadership Market Share Radio City Peer 1 Peer 2 21% 22% 21% 19% 20% 20% 20% 18% 18% 18% 18% 18% 18% 18% 17% Q1FY22 Q2FY22 Q3FY22 Q4FY22 Q1FY23 Q1FY22 Q2FY22 Q3FY22 Q4FY22 Q1FY23 Q1FY22 Q2FY22 Q3FY22 Q4FY22 Q1FY23 Dip in Volume Shares from 21% to 18% is primarily due to increase in rates
Slide 7: Consistent Volume Growth Trajectory
Consistent Volume Growth Trajectory Q1 FY22 Radio Industry Q2 FY22 Radio Industry Q3 FY22 Radio Industry Q4 FY22 Radio Industry Q1 FY23 Radio Industry Performance YoY Performance YoY Performance YoY Performance YoY Performance YoY 71% 49% 35% 17% 168% 67% 42% 27% 128% 9% Industry Radio City Industry
Slide 8: Initiatives Driving Ad-Volumes
Initiatives Driving Ad-Volumes Bole Toh Property Long Term Deals Special Days & Schemes Local Initiatives Initiatives Govt. Proactive pitches Digital First Integrations Corona Campaigns RC Bazaar Big Ticket Content Integrations Corona Campaigns FCT Proactive pitches Satellite Revenue Corona Campaign
Slide 9: Radio Industry – Q1FY23 Category Trend
Radio Industry – Q1FY23 Category Trend Categories Real Estate Dotcom Food/Soft Auto Pharma Electrical Government Drinks Contribution Volume 17% 11% 7% 6% 6% 6% Growth (YOY) Volume Growth 389% 139% 319% 47% 30% 115% Source: Aircheck 15 Markets 8
Slide 10: Radio City Programming & Digital Performance & Initiatives
Radio City Programming & Digital Performance & Initiatives
Slide 11: Digital Highlights
High Focus on Digital Integrations Digital Digital reach of 245 Mn through social media apps like Rank #1 4.1 Mn Rank #2 3.25 Lakhs Rank #3 3.6 Lakhs Rank #3 1.3 Mn Highlights Youtube, Facebook, Twitter, Instagram and Web Radio Super 4 True Value MI RJ integrated Reels (IPL Integration) Business Val
Slide 12: Digital Collaboration with Content Creators
Digital Collaboration with Content Creators Integration with social media influences, creating fun content and collaborative postings on each others handles, getting us reach out to their followers. We have hosted influencers from various categories like food Dr.Sidhant, Entertainment – Aditi Rajput
Slide 13: Programming & Marketing Initiatives
Programming & Marketing Initiatives Partnership with Live Delhi India Petrol Concert League Promotion Total outreach: 5000+ Sunil Grover live where RJ Total outreach: 12Lac Ginnie, on stage Digital OOH for Petrol Campaign Partnered with Papon LIVE To amplify our ongoing concert, where RJ Salil had a
Slide 14: RCSS - Suron Ke Sartaj – Ahmedabad
RCSS - Suron Ke Sartaj – Ahmedabad Activity: One of the biggest singing talent hunt of the country. Objective: To check the feasibility of paid participation for Super Singer in Ahmedabad as a test market. Touch Points Total Intended Music Institutes -4430 Mall Activations Colleges School Corporate
Slide 15: Profit and Loss Statement
Profit and Loss Statement Particulars (Rs. in Cr) Q1FY23 Q1FY22 YoY Q4FY22 QoQ FY22 FY21 YoY Revenue 44.1 20.5 116% 46.0 -4% 168.4 127.6 32% Other Income 4.5 3.9 4.2 16.8 14.9 Total Income 48.6 24.4 50.3 185.2 142.5 Licenses Fees 4.8 4.6 4.8 19.1 18.6 Employee Expenses 14.7 12.9 14.3 53.1 47.4 Other
Slide 16: Contact Us
CIN: L64200MH1999PLC137729 Mr. Rajiv Shah Email: rajivs@myradiocity.com www.radiocity.in Contact Us CIN: U74140MH2010PTC204285 Mr. Jigar Kavaiya / Mr. Aakash Mehta Email : jigar.kavaiya@sgapl.net / aakash.mehta@sgapl.net www.sgapl.net