Amer Sports, Inc. · NYSE:AS
Amer Sports — Investor Day (2010)
16 slides from Amer Sports's investor day presentation, 2010
Slide 1: Business to Consumer: Driving Growth and Winning with our Consumers
Business to Consumer: Driving Growth and Winning with our Consumers Victor Duran, Senior Vice President, Business to Consumer 1
Slide 2: Disclaimer
Disclaimer Statements in this presentation, which are not historical facts, such as expectations, anticipations, beliefs and estimates, are forward-looking statements within the meaning of the United States Private Securities Litigation Reform Act of 1995. Such statements involve risks and uncertain
Slide 3: Group development priorities
Group development priorities • Clear portfolio roles and synergies, integrated company • Grow faster in softgoods • Win with consumers • Win in go-to-market • Operational excellence 3
Slide 4: Group development priorities: Focus of B2C
Group development priorities: Focus of B2C • Clear portfolio roles and synergies, integrated company – Synergistic portfolio approach with clear growth targets • Grow faster in softgoods – B2C as part of softgoods acceleration • Win with consumers – Build awareness, trial and brand equity • Win in g
Slide 5: Mission and Objective
Mission: To drive growth and profit for Amer Sports, develop lasting consumer relationships and build world class brands. Objective: Retail + E-commerce accounts for 10% of Amer Sports revenue. 5
Slide 6: We have defined a repeatable success model
We have defined a repeatable success model • The platform is relevant to the portfolio of brands • Surround the consumer where they play and live • During 2011-2016, we will grow faster in a controlled, profitable way 6
Slide 7: A global base in retail, building e-commerce
A global base in retail, building e-commerce # Stores • Retail is delivering revenue and 160 140 profit 120 • Key lever in driving quality and 100 80 quantity of distribution 60 40 • Allows us to win with consumers at 20 retail & wholesale 0 2005 2006 2007 2008 2009 2010 • Strong foundation of opera
Slide 8: A strong presence in resorts
A strong presence in resorts Salomon, Atomic & Salomon, Whistler Solden, Oct 10 8
Slide 9: Own stores in key cities
Own stores in key cities Salzburg Moscow 9 Montreal
Slide 10: Strong collaboration with Partner stores
Strong collaboration with Partner stores Salomon, Arc’teryx, Wilson, Korea Zurich South America 10
Slide 11: Success story with factory outlets
Success story with factory outlets Salomon, Arc’teryx, Prague, Ingolstadt Vancouver Multi-brands 11
Slide 12: Development of Shop in Shop solutions
Development of Shop in Shop solutions 12
Slide 13: Our first web store
Our first web store Salomon France, Nov 10 13
Slide 14: Surround consumers where they live and play
Surround consumers where they live and play In Resorts: Epicenters of the sports In big Cities: Gain image Next to Resorts: Heavy users
Slide 15: Summary
Summary • We contribute to all Group development priorities • We will leverage our successful model across all brands • We will become a significant element of Amer Sports, accounting for 10% of total revenue • Our multi-channel strategy will surround the consumer and link our wholesale and retail c
Slide 16: Amer Sports
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