Digitalbox Plc · LSE:DBOX
Digitalbox — Investor Presentation (March 2013)
17 slides from Digitalbox's investor presentation, March 2013
Slide 1: An introduction to digitalbox
An introduction to © digitalbox Group limited. Company No. 07988773. All rights reserved.
Slide 2: Online placement solutions for advertisers
provides comprehensive online placement solutions for advertisers, utilising proprietary technology. Our goal is to enable brands to a leading source of new consumer connect with consumers in a cost prospects for direct marketing. efficient and measurable manner; whilst allowing digital publishers t
Slide 3: Proprietary assets and exclusive publisher partnerships
Our unique mixture of proprietary assets and exclusive publisher partnerships allows us to re-aggregate audiences onto a single platform - making it easier for brands to reach their consumers at scale.
Slide 4: Digital advertising specialist for advertisers and publishers
a digital advertising specialist focused on delivering bespoke media solutions for advertisers and digital publishers. We are the sole digital sales representation for both Northern & Shell and Digital Sports Group, providing a range of high-impact engaging formats and soon programmatic trading solu
Slide 5: Publisher portfolio, creative solutions, audience extension, subsites
Exclusive Publisher Portfolio Online Media Creative Solutions Opportunities Audience Extension Platform Subsites (Pop-Under)
Slide 6: Exclusive Publisher Portfolio
Exclusive Publisher Portfolio Reach quality targeted audiences with top tier domain name sites, exclusively represented by digitalbox.media. Sports Channel Total News & Entertainment Total 7 Million 167 Million 14 Million 158 Million Monthly Uniques Monthly Ad Impressions Monthly Uniques Monthly Ad
Slide 7: Express.co.uk
Express.co.uk Interactive arm of one of the most recognised middle-market tabloids, providing the very latest news, sport and showbiz, pictures and video to its predominantly British audience. • 2.1m UUs, 41m imps, 61% ABC1 • Targeting via content sections • Reaches affluent middle aged demographic
Slide 8: DailyStar.co.uk
DailyStar.co.uk • Site of Britain’s youngest newspaper, a brand with a buzz… • Young, entertainment hungry audience with disposable cash • 2m UUs, 27m imps, 72% male, 72% under 44 years old • Targeting via content sections • Also star-magazine.co.uk - 25,000 UUs, 180,000 PIs Audience Profile Have bo
Slide 9: Footymad.net
Footymad.net • Headline site of the DSG Sports Portfolio • 5 million UUs, 140 million imps • Google p1 for ‘football’ • Featuring latest football news/ transfer gossip • Receptive male audience (81%) • Over half ABC1 demographic • Average dwell time of 4 minutes • Creative options include site road-
Slide 10: Sport.co.uk
Sport.co.uk • Fastest growing independent sports site in the UK • 1 million UUs, 20 million imps • News, video, exclusive features, high profile columnists and much more • Google p1 for ‘sport’ • Glossy, sleek environment • High male audience (85%), 67% ABC1 35 30 25 20 15 10 5 0 18-24 25-34 35-44 4
Slide 11: OK.co.uk
OK.co.uk • Britain’s best selling celebrity magazine - online • Young, female audience looking for the latest fashion, glamour and gossip • Aspirational, glitzy and vibrant • 900,000 UUs, 10m imps • 57% ABC1 • 83% under 34 • 84% female • Strong response rates for advertisers Audience Profile Have bo
Slide 12: Creative Solutions
Creative Solutions • High Impact Formats • Half-Page 300x600 • Billboard 970x250 • Home Page Takeover • Advertorials Sponsorship • Cross Platform Opportunities
Slide 13: Audience Extension Platform
Audience Extension Platform Access to exclusive inventory and first party data, allows us to extend the reach of your audience across the web; optimising campaigns based on the best responders. Targeting Options: • User Segments • Geo-targeting • Contextual • Retargeting • Interest / Intent Your Aud
Slide 14: Subsites (pop-under)
Subsites (pop-under) Capped 1/24 hrs; targeting specific offers, competitions, registration, downloads. Your advert opens in the background as host site closes. Traffic in all major verticals. Delivering up to 21m unique users across our exclusive walled garden. Publisher Site - user minimises windo
Slide 15: Our Clients
Our Clients Travel Insurance Utilities TV & Telecoms Banking Other
Slide 16: Let's talk about it
Let’s talk about it: Nick Chapman Sales Director, digitalbox.media Nick.Chapman@digitalbox.com Office: +44 (0)20 3617 2060 digitalbox.com 15 Gay Street, Bath BA1 2PH 50 Long Acre, London WC2E 9JR 76 Church Street, Lancaster LA1 1ET
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