Capri Holdings Limited · NYSE:CPRI
Capri — Corporate Update (November 2024)
6 slides from Capri's corporate update, Nov 14, 2024
Slide 1: November 2024 Strategy Update Presentation
November 2024 Strategy Update Presentation November 14, 2024
Slide 2: Strategy Update
STRATEGY UPDATE • COMMUNICATION STRATEGY o Engage and inspire both new and existing consumers • PRODUCT STRATEGY o Create exciting fashion that resonates with our consumers • OMNI-CHANNEL STRATEGY o Leverage digital capabilities to grow Ecommerce revenues o Improve retail store sales densities • WHO
Slide 3: Strategy Update
STRATEGY UPDATE • COMMUNICATION STRATEGY o Implement dynamic, new marketing plans that appeal to a broader consumer base o Increase marketing investments • PRODUCT STRATEGY o Focus on creating exciting fashion product with compelling value o Rebuild core and Signature assortments o Strategic pricing
Slide 4: Strategy Update
STRATEGY UPDATE • COMMUNICATION STRATEGY o Continue to leverage strong brand awareness to drive engagement • PRODUCT STRATEGY o Inject more energy into the assortment to better balance fun and elegant o Develop broader assortment to reengage with the aspirational luxury consumer o Further develop ac
Slide 5: Strategy Update
STRATEGY UPDATE • COMMUNICATION STRATEGY o Continue to engage new and existing customers through effective campaigns and collaborations • PRODUCT STRATEGY o Enhance assortment to appeal to aspirational luxury consumers o Further develop accessories offering o Expand casual footwear assortment • OMNI
Slide 6: Safe Harbor Statement
SAFE HARBOR STATEMENT This presentation contains statements which are, or may be deemed to be, “forward-looking statements.” Forward-looking statements are prospective in nature and are not based on historical facts, but rather on current expectations and projections of the management of Capri about