Talabat Holding Plc · DFM:TALABAT
Talabat — Investor Presentation (September 2024)
25 slides from Talabat's investor presentation, September 2024
Slide 1: Talabat Company Presentation
September 2024 Talabat Company Presentation THE LEADING ON-DEMAND DELIVERY PLATFORM IN MENA 1
Slide 2: Legal disclaimer
Legal disclaimer This presentation (the “Presentation”) is confidential. It contains information regarding Delivery Hero SE, a European company (Societas Europaea) (“Delivery Hero”), Delivery Hero’s talabat business (“talabat”), and their direct or indirect subsidiaries (together, the “Group”). It i
Slide 3: Empowering our communities
EMPOWERING OUR COMMUNITIES. We proudly deliver to the region that delivers We’re the Orange ones Mission 3
Slide 4: talabat at a Glance
talabat at a Glance The leading on-demand delivery platform in MENA(1) Food delivery and Grocery & Retail Multivertical ecosystem A leading tech player in the region delivery leader in MENA • Category-leading on-demand online food ordering, delivery, takeaway and Grocery & Retail marketplace in 8 hi
Slide 5: Attractive combination of scale, category leadership, growth and profitability
Attractive combination of scale, category leadership, growth and profitability Largest Strong Growth Rapid GMV ~51% Platform ~$6.1Bn Growth GMV CAGR in the MENA at Scale (2015-23) Region (1) GMV in 2023 Attractive Loyal ~4x Increasing Diverse +4.4x Customer GMV per average Number of Fundamentals coh
Slide 6: Journey to MENA's #1 on-demand delivery platform
Journey to MENA’s #1 on-demand delivery platform Acquisition of 1M InstaShop, expected to ~51% orders / day! close in 2025(2) 2015- 2023 CAGR talabat partners with ADCB talabat to launch GMV launches co- branded Postpaid and credit Acquisition of Launch talabat card Carriage of Grocery & Pro (Kuwait
Slide 7: Key company highlights
Key company highlights 1. Large and fast expanding addressable market with secular tailwinds 2. Clear leader in all our MENA countries of presence (1) 3. Powerful network effects underpinned by a unique value proposition 4. Fully multivertical ecosystem driving loyalty, platform spend and expansion
Slide 8: Vast and under-penetrated market opportunity with multiple secular tailwinds
1 Vast and under-penetrated market opportunity with proven resilience and multiple secular tailwinds Market size(1,2) CAGR 23-29E 92%(5) Urbanisation rate in key talabat countries c.$274Bn 9% Overall Foodservice Demand boosted by rising population in the region and Retail Forecasted 4x growth vs. We
Slide 9: Clear market leadership across all of our markets
2 Clear market leadership across all of our markets #1 market positions across 8 countries / 70M+ addressable population(1,3) Total addressable Region Country Relative segment share(2) population(3): 71.1M talabat markets Monthly orders per UAE capita(4): 0.42x Iraq Jordan Kuwait Addressable Bahrain
Slide 10: Powerful network effects fueling growth, service quality and platform loyalty
3 Powerful network effects fueling growth, service quality and platform loyalty 6.5x ~6M (1) Average order Monthly active frequency More customer Customers More More sales orders Diverse Better delivery choice experience Key company highlights 4.9x 64k 115k <30 min (2) Increased coverage More Active
Slide 11: Customer value proposition continuously refined across three critical dimensions
3 Customer value proposition continuously refined across three critical dimensions… Selection Experience Value What matters? What matters? What matters? Targeted Rewards Quality Quantity Variety Convenience Reliability Personalisation Subscription offers programs Key company highlights High savings
Slide 12: An increasing pool of highly loyal customers
Customers Partners Riders 3 …resulting in an increasing pool of highly loyal customers Our customers increasingly spend more with us every year… …reflecting a consistent increase in order frequency over time GMV from cohorts(1); Multiple indicates GMV growth within cohort vs. Cumulative number of or
Slide 13: Partner of choice and profitable growth channel to partners
Customers Partners Riders 3 Partner of choice and profitable growth channel to partners # of active partners Highly efficient marketing channel 4.9x average return on ad spend(1) # Local ~300 ~9.3k shops(3) +4.4x >64k (4) Value-adding Analytics suite providing customer insights 2019-24 business part
Slide 14: Safe and flexible work for riders, empowered by tech-enabled efficiency
Customers Partners Riders 3 Safe and flexible work for riders, empowered by tech- enabled efficiency Highly attractive proposition… …leading to increased active rider numbers(3) Accessible ~90%(1) of riders sourced via third party partners ~115k 64% 2019-24 CAGR ~87k Flexible Riders have full contro
Slide 15: Multivertical ecosystem provides platform for future growth
4 Multivertical ecosystem provides platform for future growth The Customer Journey on talabat Food tMarts Local shops Orders Food Expands to Grocery & Retail • Extensive choice among • Large choice of products 55,000+ selected restaurant from 9,300+ Local shops 3.8 partners 13.0 • 129 strategically
Slide 16: Profitable Grocery & Retail business expands our TAM
4 Profitable Grocery & Retail business expands our TAM and increases long-term earnings potential Footprint UAE KUWAIT QATAR BAHRAIN OMAN JORDAN EGYPT IRAQ tMarts Local shops • talabat owns and operates delivery-only stores • Marketplace that connects customers to favourite • tMart store model (stra
Slide 17: Sophisticated, difficult-to-replicate data engine that improves with scale
5 Sophisticated, difficult-to-replicate data engine that improves with scale at the heart of talabat’s technology CUSTOMERS RIDERS PARTNERS PICKERS Key company highlights PERSONALISATION LOGISTICS OPTIMISATIONS EFFICIENT ADS AND DEAL TARGETING WORKFLOW OPTIMISATION Large customer Advanced algorithms
Slide 18: Continuous innovation that enhances the customer experience
5 Continuous innovation that enhances the customer experience and translates into directly measurable results Personalisation Trust and Safety Fraud Proprietary personalisation and Most trusted platform in MENA Efficient fraud detection and prevention 13 ranking algorithm system Terabytes ~$14M+ ~$6
Slide 19: Attractive financial profile with strong free cash flow generation
6 Attractive financial profile with solid growth track-record and strong free cash flow generation GMV ($M) Free Cash Flow(1) ($M) 301 6,062 5,171 226 3,946 3,455 168 2,803 138 Key company highlights 2021 2022 2023 H1 2023 H1 2024 2022 2023 H1 2023 H1 2024 Reported Growth (%) Constant Currency Growt
Slide 20: Multiple levers for sustained growth and profitability gains
7 Multiple levers for sustained growth and profitability gains Powerful macro Deeper market Turbo-charging Deeper supply tailwinds penetration customer loyalty partnerships Outsized population Targeted cross- Frequency AdTech solutions growth pollination campaigns enhancing initiatives CPG
Slide 21: Huge upside potential from deeper market penetration and multi-verticality
7 Huge upside potential remaining from deeper market penetration and multi-verticality adoption Significant headroom remaining Huge upside potential from penetrating adjacent verticals Total addressable population(1) xx 18M 71M 54M 22% 1% 1% Average monthly orders per capita(2) Penetration Penetrati
Slide 22: Turbo-charging loyalty with frequency enhancing initiatives
7 Turbo-charging loyalty with frequency enhancing initiatives FinTech Loyalty 14% 249% >20% 129% Postpaid Frequency(1) uplift User CAGR(2) PRO Frequency(2) uplift User CAGR(3) Allowing customers to order food pay for it later (within 30 days) for no extra cost Subscription service providing free
Slide 23: Deepening supply partnerships through strategic ad partnerships
7 Deepening supply partnerships by boosting returns for restaurant partners through strategic ad partnerships Highly profitable AdTech product… …reducing acquisition costs for restaurant partners… …through our innovative advertisement products Annual AdTech revenue ($M)(1,4) Customer acquisition cos
Slide 24: Glossary
Glossary Term Definition Active customers Individuals who have placed at least one successful order through the talabat platform within a specified period Active partners Vendors who have fulfilled at least one successful order via the talabat platform within a specified period Active riders Deliver
Slide 25: 25
25