Slide 1: Play for FREE... Earn for REAL!
Play for FREE . . . Earn for REAL!
Slide 2: Disclaimer
DISCLAIMER Disclaimer This presentation is provided for informational purposes only and has been prepared to assist interested parties in making th eir own evaluation with respect to a proposed business combination (the “proposed business combination”) between PLAYSTUDIOS, Inc. (“PLAYSTUDIOS” or the
Slide 3: Disclaimer (Continued): Use of Projections
DISCLAIMER (CONTINUED) Use of Projections This presentation contains projected financial information with respect to PLAYSTUDIOS, including revenue, cost of sales, use r a cquisition costs, other expenses and Adjusted EBITDA. Such projected financial information constitutes forward - looking informa
Slide 4: Disclaimer (Continued): Additional Information
DISCLAIMER (CONTINUED) Additional Information In connection with the proposed business combination, Acies has filed, and the Securities and Exchange Commission (the “SEC”) ha s declared effective, a registration statement on Form S - 4 (File No. 333 - 253135) with the Securities and Exchange Commiss
Slide 5: MYPS Snapshot
Robust Pipeline of New Games Founder - led Industry - leading Talent Massive Market Opportunity Compelling Library of Games Proven record of efficient capital allocation Proprietary Loyalty Platform Global Network of Award Partners Dedicated Network of Players $105M ‘22 AEBITDA 3.7M MAU 46% ’19 - ’2
Slide 6: Transaction Highlights
16.6x 14.9x 12.2x 10.5x 9.6x Zynga Gaming Peers Avg. Playtika PlayStudios SciPlay TRANSACTION HIGHLIGHTS x Enormous, high growth TAM x Differentiated, proven, business model • Loyalty engenders player engagement, retention and monetization • Platform characteristics x Strong historical growth (reven
Slide 7: Loyalty
ONT Ele
Slide 8: Massive Market
$0.0B $20.0B $40.0B $60.0B $80.0B $100.0B $120.0B $140.0B $160.0B $180.0B 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 Music Movies Book Publishing Gaming MASSIVE MARKET Gaming has eclipsed music, movies, and books. 2020 TAM (2009 - 2020 CAGR) Music $21.6B 3% Movies $12.4B (8%) Books
Slide 9: Differentiated & Proven Model
DIFFERENTIATED & PROVEN MODEL The Loyalty Lift - Loyalty mechanics drive lasting engagement. Incremental Impact of Loyalty Program Cross - Promotion Organic Lift Deeper Engagement Development Launch Growth Maturity Contraction The industry’s only company offering free - to - play games with real - w
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Slide 11: Loyalty Programs Work
LOYALTY PROGRAMS WORK More consumer engagement with brands offering loyalty programs. Hotel Grocery Retail Theaters Dining Airline Car Coffee Gas Credit Card Loyalty programs have been broadly adopted across most consumer industries. 8 % 7
Slide 12: Our Loyalty Program Works
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 0 1 2 3 4 5 6 7 8 9 10 11 12 No Store Viewer Store Viewer w/o Purchase Purchase w/o Redemption Redeemer OUR LOYALTY PROGRAM WORKS playAWARDS drives increased retention, engagement and monetization. Engagement Retention 10X Retention lift for Redeemers vs N
Slide 13: PLAYSTUDIOS
PLAYSTUDIOS
Slide 14: The Virtuous Cycle
THE VIRTUOUS CYCLE More people in - game means more people can be reached by our partners. More Players More people in the apps that can be activated on behalf of our partners. More Customers With better reach and the ability to drive more traffic, more partners join the network. More Partners Bette
Slide 15: The Program Scale
$- $100,000,000 $200,000,000 $300,000,000 $400,000,000 $500,000,000 $600,000,000 - 2,000,000 4,000,000 6,000,000 8,000,000 10,000,000 12,000,000 2012 2013 2014 2015 2016 2017 2018 2019 2020 Cumulative Rewards Purchased Cumulative Retail Value Purchased THE PROGRAM SCALE Players have purchased over 1
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Slide 17: A Global Company
A GLOBAL COMPANY BURLINGAME LAS VEGAS AUSTIN BELGRADE TEL AVIV HONG KONG SINGAPORE STUDIOS 6 PLAYMAKERS 385 We’ve built a collection of integrated game studios.
Slide 18: A Family of Top-Ranked Games
A FAMILY OF TOP - RANKED GAMES We’ve developed a portfolio of award - winning games. Just Launched
Slide 19: A Global Network of Award Partners
A GLOBAL NETWORK OF AWARD PARTNERS A diverse and expanding collection of leisure partners. 21 Outlets 26 Outlets 18 Outlets 126 Outlets 54 Outlets 11 Outlets 14 Outlets 8 Outlets Bars/Lounges Dining Hotels Cruises Shows/Theater Amusements Retail Other 11,100,000+ rewards valued at ~ $500 million pur
Slide 20: A Valuable & Loyal Audience
A VALUABLE & LOYAL AUDIENCE We’ve amassed a compelling community of players. 55% Female 45% Male Average Income $80K Average Age 42 3.7 Million MAU Minutes/Day 56 1.9 Million Reward Purchasers Sessions/Day 3.5 11.1 Million Rewards Purchased
Slide 21: A Proven Model
A PROVEN MODEL The Loyalty Lift – Enhanced ability to scale, engage, and monetize players. Creative Challenge We have proven talent. Discovery Challenge We have cross promo apps & partners, brand reputation, a loyal player base. Development Launch Growth Maturity Contraction Scale Challenge We have
Slide 22: A Next-Level Opportunity
A NEXT - LEVEL OPPORTUNITY $5.5 Billion CASINO $30.3 Billion RPG & STRATEGY $8.3 Billion BRAIN & PUZZLE $15.0 Billion ARCADE & ACTION $12.4 Billion ADVENTURE & SIM We’re applying our proven model to complementary genres. Casino genre embodies the simplicity and nuance of casual games and the monetiz
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Slide 24: Growth Strategy
GROWTH STRATEGY Apply our proven framework and enhance our commercial model. OPTIMIZE . . . Our existing franchises – continue to run our core products. EXPAND . . . Our portfolio – build, launch, and scale new games across other genres. ACQUIRE . . . Games & expand our network – adding proven apps
Slide 25: Optimize
OPTIMIZE Continue to grow existing portfolio. 33 31 36 Q1 2020 Q4 2020 Q1 2021 DPU (thousands) % YoY (8%) +9% $0.40 $0.55 $0.65 Q1 2020 Q4 2020 Q1 2021 ARPDAU +38% +63% % YoY $58 $64 $74 Q1 2020 Q4 2020 Q1 2021 REVENUE ($ millions) +13% +27% % YoY Achieve continued GROWTH by innovating and optimizin
Slide 26: Expand: Enter the Bingo Casual Category
EXPAND Enter the Bingo Casual Category – myVEGAS Bingo Competition • Real Las Vegas Branded Bingo Rooms • Casino - Specific Powerups • Club & Group Social Bingo • Collectibles • Vanity Items and Badges • playAWARDS Loyalty Integration Key Features Market Opportunity • YoY Growth – 57% • ‘20 Download
Slide 27: Expand: Enter the RPG Category
• Among top growth categories • Market – $6.8B • LTM Growth – 32% • ‘20 Downloads – 317M EXPAND Enter the RPG Category – Kingdom Boss • AAA Western Fantasy • Deep Roster of Heroes & Enemies • Guilds & Competitions • Narrative Campaigns with Epic Battles • 3D Combat • Social End - game • Rich Replay
Slide 28: Acquire
ACQUIRE Inorganic Growth - Leverage playAWARDS to drive synergies, growth and attractive ROIC. Network Effect of Shared Loyalty Performance Optimization Valuation Arbitrage
Slide 29: Recap
RECAP Demonstrated results along with a clear and actionable plan. $58 $64 $74 Q1 2020 Q4 2020 Q1 2021 33 31 36 Q1 2020 Q4 2020 Q1 2021 $0.40 $0.55 $0.65 Q1 2020 Q4 2020 Q1 2021 DPU (thousands) ARPDAU REVENUE ($ millions) % YoY (8%) +9% +38% +63% +13% +27% % YoY % YoY 1Q - 2021 2Q - 2021 2021 I 2022
Slide 30: Growth
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Slide 31: Summary
SUMMARY Clear and actionable plan to achieve business results. Loyalty Lift 10% Market Growth Network Cross - Marketing Bingo Category 300K DAU $0.40 ARPDAU Idle RPG Category 375K DAU $0.50 ARPDAU $270M $435M 2020E Revenue 2022E Base Forecast M&A New Game Genres Player Networks $45M $45M $60M EXPAND
Slide 32: Financial Overview
FINANCIAL OVERVIEW Sustained and projected top and bottom - line growth. Forecasted Margin 2025 30%+
Slide 33: The Deal
Slide 34: Summary: Loyalty Platform and Game Portfolio
Originated Content Gambling IP Group Play I Social 'Other’ Casino RPG POP! slots myVEGAS mobile myVEGAS web myKONAMI slots Marketplace playAWARDS Rewards Partners Consumers Game Developers Bingo myVEGAS blackjack myVEGAS bingo Kingdom Boss SUMMARY Evergreen Franchises Devoted Players One - of - a -
Slide 35: Appendix
APPENDIX
Slide 36: Revenue
M 50 M 100 M 150 M 200 M 250 M 300 M 350 M 400 M 450 M 500 M 2017 2018 2019 2020 2021 2022 13% 22% 33% 21% 22% REVENUE Revenue Sustained and projected revenue growth.
Slide 37: AEBITDA
2020 - 2022 AEBITDA and Margins Impacted by extraordinary development and User Acquisition expenses related to new game launches. AEBITDA Proven profitability with clear path to margin growth. 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% $ M $10 M $20 M $30 M $40 M $50 M $60 M $70 M $80 M $90 M $100 M 2017 201
Slide 38: AEBITDA Margin
AEBITDA MARGIN 21% 25% 30% 36% 35% 32% 32% 25% LTM EBITDA Margin % as of September 30, 2020 1 Median: 32% (Excl. PLAYSTUDIOS) Playtika 4 2, 3 2025E Forecasted 2 2 2, 5 PLAYSTUDIOS PLAYSTUDIOS Double Down Interactive Aristocrat SciPlay Zynga 2022E Forecast PLAYSTUDIOS 2023E Forecast Future Target In
Slide 39: Compelling Growth
27% 19% 15% 9% 5% PlayStudios Zynga Gaming Peers Avg. Playtika SciPlay 35% 20% 16% 6% 4% PlayStudios Zynga Gaming Peers Avg. Playtika SciPlay COMPELLING GROWTH Powerful growth trajectory 2020 – 2022E Revenue CAGR 2020 – 2022E AEBITDA CAGR 1 2
Slide 40: Compelling Valuation
2.2x 2.0x 1.2x 0.8x 0.3x SciPlay Playtika Gaming Peers Avg. Zynga PlayStudios 16.6x 14.9x 12.2x 10.5x 9.6x Zynga Gaming Peers Avg. Playtika PlayStudios SciPlay 4.6x 4.5x 4.1x 3.1x 2.5x Playtika Gaming Peers Avg. Zynga SciPlay PlayStudios COMPELLING VALUATION PLAYSTUDIOS multiples Implied based on EV
Slide 41: PLAYSTUDIOS
PLAYSTUDIOS