Niq Global Intelligence Plc · NYSE:NIQ

Niq Global Intelligence — GTDC Summit North America 2025

18 slides from Niq Global Intelligence's conference presentation, Feb 14, 2025

Slide 1: Get GTDC Ready with GfK NIQ's Summit North America Briefing
Get GTDC Ready with GfK NIQ’s Summit North America Briefing Unlock Key Distribution Market Insights for Confident Conversations Distribution & Supply Chain Team © GfK 1
Slide 2: Master indirect sales channels with new insights
Master indirect sales channels with new insights powered by Upgrade GfK Market Intelligence with GfK Distribution Intelligence GfK Market GfK Supply Chain Intelligence GfK Distribution Intelligence Intelligence  Retail/Resell sales to end-  Combination of Distribution (sell-  Distributor sales to
Slide 3: Largest global coverage of distribution partners
Largest global coverage of distribution partners* powered by Benefit from local & regional expertise in 45+ markets WEU  Austria  Finland  Greece  Netherlands  Sweden  Belgium  France  Ireland  Norway  Switzerland  Cyprus  Germany  Italy  Portugal  Denmark  Great Britain  Luxembourg
Slide 4: GfK provides unrivalled insights to Distribution markets worldwide
GfK provides unrivalled insights to Distribution markets worldwide powered by Get strategic & tactical data quickly each Friday on single SKU item level Global coverage Product Scope Channel Insights Fast Track Hard facts 45+ countries across ~200 product groups 24 granular channels data available o
Slide 6: Market dynamics
Subdued global economic growth overshadowed by divergence among major economies powered by Major themes continue to disrupt market growth and inject further uncertainty • Inflation is on track to subside back • Wars and geopolitical tensions as towards central bank targets in most well as a rise in
Slide 7: Subdued growth projections overshadowed by divergence among major economies
Subdued growth projections overshadowed by divergence among major economies powered by IMF in January 2025 continues to predict medium-term risks tilted to the downside Upsides Downsides/risks Stable growth outlook continues Debt vulnerabilites High levels of public and private debt in both advanced
Slide 8: Proposed US tariffs on imports from Jan 2025 will have several knock-on effects
Proposed US tariffs on imports from Jan2025 will have several knock- powered by on effects, both for US and international businesses and consumers Impact of Tariffs – General factors Supply chain Inflationary effects rewiring Retaliation The world economy An increase in the effective tariff In the i
Slide 9: Burdened business confidence
Economic challenges burden business confidence globally. US & EU improve while UK´s business confidence even worsened. LATAM key countries relatively stable with slight drop in Brazil. Burdened USA EU DE FR IT ES UK BR PE business 86,5 85,7 92,9 96,7 85,5 86,5 confidence 46,5 48,4 52,6 50,1 51,8 51,
Slide 10: In 2024, global distribution revenue declined slightly by –3%
In 2024, global distribution revenue declined slightly by –3%. powered by Inflation compensated for decreasing demand of –9% overall. 14-Feb-25 GTDC Summit North America Briefing Deck: Key Market Insights for Confident Conversations | GfK NIQ Distribution & Supply Chain © GfK 10
Slide 11: B2C demand has seen comeback following a dip in share in 2023
B2C demand has seen comeback following a dip in share in 2023. powered by B2B shares have decreased slightly but still hold a high share. B2C B2B 14-Feb-25 GTDC Summit North America Briefing Deck: Key Market Insights for Confident Conversations | GfK NIQ Distribution & Supply Chain © GfK 11
Slide 12: Despite slight decline YoY, B2B revenue still exceeds pre-pandemic
Despite slight decline YoY, B2B revenue still exceeds pre-pandemic. powered by Distributors´ revenue with B2C channels recovers after 2 years finally. B2C B2B 14-Feb-25 GTDC Summit North America Briefing Deck: Key Market Insights for Confident Conversations | GfK NIQ Distribution & Supply Chain © Gf
Slide 13: Increases in B2C channels were driven by Specialists mainly
Increases in B2C channels were driven by Specialists mainly. powered by Small & medium Systemhouses continue on high demand level. 14-Feb-25 GTDC Summit North America Briefing Deck: Key Market Insights for Confident Conversations | GfK NIQ Distribution & Supply Chain © GfK 13
Slide 14: Distributors increased revenue share with System Houses over time
Distributors increased revenue share with System Houses over time powered by Share of distributors´ direct sales increased on YoY basis slightly. 14-Feb-25 GTDC Summit North America Briefing Deck: Key Market Insights for Confident Conversations | GfK NIQ Distribution & Supply Chain © GfK 14
Slide 15: After last year's saturation effects, IT is slowly recovering again
After last year´s saturation effects, IT is slowly recovering again. powered by Also Telecom categories show stable development after losses in the last years. 14-Feb-25 GTDC Summit North America Briefing Deck: Key Market Insights for Confident Conversations | GfK NIQ Distribution & Supply Chain © G
Slide 16: Emerging regions drive value growth in both Distribution & POS
It´s emerging regions who drive value growth in both Distribution & POS. powered by Developed Asia and Latam are in decline Global (ex. NA, RU) Tech and Durables | Sales Value USD (NSP) | Growth rate YoY (%) Jan 2024 – Dec 2024 $202.6bn +0.8% $36.7bn +3.7% Eastern Europe $90.5bn -6.5% Western Europe
Slide 17: Are you curious to see which growth opportunities will unfold at the Point-of-Sale?
Are you curious to see which growth opportunities will powered by unfold at the Point-of-Sale in the future? Our POS Forecasting solution provides detailed insights on sales expectations for the upcoming 18-months or 26-weeks! 18-month Forecasting Example for Solid State Drives  18 months forecast:
Slide 18: In case of any questions or more information needed, contact us!
In case of any questions or more information needed, contact us! powered by Your GfK distributor support team: GLOBAL GLOBAL Tatjana Wismeth Kelsy McKinley Head of Distribution Intelligence Global Distribution Partners T: +49 175 117 8118 T: +49 170 327 2219 Tatjana.wismeth@nielseniq.com Kelsy.mckin

NIQ Global Intelligence — GTDC Summit North America 2025 on 6ix

Niq Global Intelligence — GTDC Summit North America 2025

Slide 1: Get GTDC Ready with GfK NIQ's Summit North America Briefing

Slide 2: Master indirect sales channels with new insights

Slide 3: Largest global coverage of distribution partners

Slide 4: GfK provides unrivalled insights to Distribution markets worldwide

Slide 5: Global Technology & Distribution Market Trends

Slide 6: Market dynamics

Slide 7: Subdued growth projections overshadowed by divergence among major economies

Slide 8: Proposed US tariffs on imports from Jan 2025 will have several knock-on effects

Slide 9: Burdened business confidence

Slide 10: In 2024, global distribution revenue declined slightly by –3%

Slide 11: B2C demand has seen comeback following a dip in share in 2023

Slide 12: Despite slight decline YoY, B2B revenue still exceeds pre-pandemic

Slide 13: Increases in B2C channels were driven by Specialists mainly

Slide 14: Distributors increased revenue share with System Houses over time

Slide 15: After last year's saturation effects, IT is slowly recovering again

Slide 16: Emerging regions drive value growth in both Distribution & POS

Slide 17: Are you curious to see which growth opportunities will unfold at the Point-of-Sale?

Slide 18: In case of any questions or more information needed, contact us!