Kingfisher PLC · LSE:KGF
Kingfisher — Investor Day (May 2019)
19 slides from Kingfisher's investor day presentation, May 15, 2019
Slide 1: Kingfisher Innovation Day 15 May 2019
ONE Kingfisher Innovation Day 15 May 2019
Slide 2: Introducing the 'GoodHome' approach
Introducing the ‘GoodHome’ approach Véronique Laury, Chief Executive Officer
Slide 3: We want to create good homes by making home improvement accessible for everyone
we want to create good homes by making home improvement accessible for everyone
Slide 4: A strategy with customer knowledge at the heart
a strategy with customer knowledge at the heart
Slide 5: Based on facts, customer needs are more similar than different
based on facts, customers needs are more similar than different
Slide 6: A good home = happiness
a good home 73% of people who = happiness are happy with their home are also happy in general
Slide 7: Too often, home improvement is a walk in the dark
too often, home improvement is a walk “in the dark”
Slide 8: The market potential is huge
the market potential is huge
Slide 9: £90bn market across our three largest markets
£90bn market across £41bn £37bn our three largest 13.2 markets 14.5 £10.5bn Small trade 2.5 Home improvers 27.8 22.5 8.0 Source: Euromonitor International estimates from secondary research, store visits and trade interviews. Addressable market: all home improvement product sales to private customers
Slide 10: Home improvement ecosystem
home Helpers improvement ecosystem
Slide 11: Customers do a lot themselves and it isn't changing
93 91 customers do a lot 83 % of customers who completed their project themselves (UK, FR, POL) themselves & it isn’t 73 75 66 changing 59 58 54 46 39 Partially 32 Indoor decoration Exclusively Elec. & Plumbing Climate control Average % involved Maintenance Gardening Bathroom in completion Outdoor F
Slide 12: We will grow our market share by solving the nightmare
we will grow our market share by solving the nightmare
Slide 13: The engine is nearly built
the engine is nearly built >50% unified new organisations and new ways of working, one common IT and digital platform
Slide 14: The 11 customer projects
the 11 1 Modernise an existing 2 Renovate an internal wall 3 Renovate an internal floor 4 Refresh the home interior customer bathroom and ceiling projects 5 Improve the heating efficiency 6 Create and improve the home space 7 Maintain the home 8 Modernise an existing kitchen of the home 9 Modernise,
Slide 15: Future of retail
future design led marketplaces of retail SKUs SKUs IKEA Amazon Decathlon ManoMano Zara Asos
Slide 16: Our future sales ecosystem
SCREWFIX our E future sales oo : ee 4 Qa fom) [aanyaainy ecosystem ve — ee i Home Home Improvers, Forme ‘ Improvers Helpers and Pros For my van ‘ on projects For my job s (plumbing & electricity) so = weeee Destination “The place’
Slide 17: Our people
our people Jacek, Amit, Yannick, Luminita, Poland United Kingdom France Romania
Slide 18: GoodHome is a business idea
GoodHome is Product Price Service a business idea Experience Convenience Brand
Slide 19: GoodHome
GoodHome Q