Southern Cross Media Group Limited · ASX:SXL

Southern Cross Media — FY2025 Earnings Presentation

31 slides from Southern Cross Media's earnings presentation, Aug 25, 2025

  1. Slide 1: FY25 Results

    FY25 RESULTS 12 MONTHS TO 30 JUNE 2025

  2. Slide 2: FY25 Overview

    FY25 OVERVIEW JOHN KELLY CEO & MANAGING DIRECTOR

  3. Slide 3: Strategy in Action

    SCA is now in the final stages of transformation from a traditional media company to a digitally focused technology driven Audio company STRATEGY SCA is creating the future of Australian Audio with a IN fully refurbished broadcast business and a best-in- ACTION class digital audio business - LiSTNR

  4. Slide 4: SCA Delivers on Transformation Strategy

    FY25 RESULTS HIGHLIGHTS SCA DELIVERS ON TRANSFORMATION STRATEGY STRONG GROWTH IN DIGITAL AUDIO CONTINUED OPERATING COST & CAPITAL DISCIPLINE RESUMPTION OF DIVIDENDS - UNDERPINNED BY STRONG BALANCE SHEET Non Revenue Revenue Related Revenue Costs Related (NRR) EBITDA NPAT Net Debt2 Dividends3 Costs FY

  5. Slide 5: FY25 Result Key Drivers

    FY25 RESULT KEY DRIVERS SCA DELIVERS ON TRANSFORMATION STRATEGY Largest Australian Leading Digital LiSTNR Ad-Tech Cost and Capital TV Divestment Audio Network Audio Growth Hub Discipline Growing the “Audiences EBITDA contribution of Driving superior NRR1 costs down 2.5% on TV divestment complete, th

  6. Slide 6: SCA Transformation: Audience That Matters

    6 SCA TRANSFORMATION: AUDIENCE THAT MATTERS Metro Radio Regional Radio Digital Commercial 25-54 Audience Share1 SCA Regional Network Reach2 LiSTNR Signed Up Users 2.4m 40% Hit / Triple M Kiis / Gold Nova / Smooth 2.2m 1.8m 2.0m 36.7% 1.7m 1.8m 1.7m 1.5m 1.2m 1.6m 27.6% 1.5m 0.9m 26.8% 0.4m 0.2m 20%

  7. Slide 7: SCA Transformation: Commercial Metrics That Matter

    7 SCA TRANSFORMATION: COMMERCIAL METRICS THAT MATTER Improving Metro Radio Share Regional Radio Digital Metro Radio Market Revenue Share1 Regional Radio SMI Revenue Share Digital Revenue 30% FY24 FY25 FY24 FY25 $45.2m 29.5% 65.0% $35.0m 28.5% 27.6% 27.4% $24.8m 28.4% $20.8m 60.0% $15.4m 26.9% 27.0%

  8. Slide 8: SCA Transformation: Operating Metrics That Matter

    8 SCA TRANSFORMATION: OPERATING METRICS THAT MATTER Cost Discipline Capex Headcount Non Revenue Related Cost Capital Expenditure Employment Headcount $54.0m TV Local Sales Representation $21.3m 1,563 Costs, offset by 1,414 Revenues 1,215 <$270m $270.8m $264.3m ($53.3m) $9.9m $10.0m $8.9m CPI & Contr

  9. Slide 9: Triple M – The Resurgence Continues

    TRIPLE M – THE RESURGENCE CONTINUES Triple M Network P25-54 Share1 19.4% 20.0% • Triple M is dominant in the ‘Audience That Matters’, with 3 #1 stations in P25-541 – Brisbane, Adelaide and Perth 13.6% • 42%+ share gain in P25-54 market1 since 2023, going from 13.6% share to 19.4% share in survey 4 2

  10. Slide 10: Radio Has Gained a New Life Through Streaming

    RADIO HAS GAINED A NEW LIFE THROUGH STREAMING % Listen Exclusively to Streaming Radio % Listen to both Streaming and Broadcast Radio % Listen exclusively to Broadcast Radio • Radio remains a key part of Australian media consumption, 80% 81% with 78% of the population tuning in each week 79% 79% 78%

  11. Slide 11: FY25 Financial Results

    FY25 FINANCIAL RESULTS TOBY POTTER CHIEF FINANCIAL OFFICER

  12. Slide 12: FY25 Financial Results: The Context

    FY25 FINANCIAL RESULTS THE CONTEXT Results & commentary focused on Continuing Operations (Broadcast Radio, Digital Audio and Corporate), with Television reported as discontinued operations SCA’s transformation into a best-in-class audio business is evident in the FY25 results with growing revenues,

  13. Slide 13: Reported Results Summary

    REPORTED RESULTS SUMMARY $ millions FY25 FY24 Var $ Var % Revenue 421.9 401.9 20.0 5.0% Revenue Related Expenses 87.2 78.7 8.5 10.8% • Group Revenue up $20.0m or 5.0% to $421.9m Non-Revenue Related 275.3 280.6 (5.4) (1.9%) Expenses • Total Expenses up $3.2m or 0.9% to $362.5m Total Expenses 362.5 35

  14. Slide 14: FY25 Result – Walk from Reported to Continuing Operations

    FY25 RESULT – 'WALK' FROM REPORTED TO CONTINUING OPERATIONS Consolidated NRI’s relating Audio & Continuing Operations Reported TV Operating TV to TV Corporate (Audio + Corporate & Result Consolidation1 Result (exc. NRI’s) divestment2 NRI’s excluding NRI’s) (exc. NRI’s) Revenue 421.9 69.4 - - 491.3 (

  15. Slide 15: Continuing Operations Result

    CONTINUING OPERATIONS RESULT $ millions FY251 FY241 Var $ Var % • Revenue was up $20.0m or 5.0%, with growth across both digital Revenue 421.9 401.9 20.0 5.0% and broadcast • Total Expenses of $350.7m are flat on a like for like basis2, Revenue Related Expenses 87.2 78.7 8.5 10.8% reflecting an ongo

  16. Slide 16: Broadcast Radio Results

    BROADCAST RADIO RESULTS $ millions FY251 FY241 Var $ Var % • Revenue has outperformed the market with broadcast radio Revenue 376.8 366.6 10.2 2.8% revenue up $10.2m (2.8%) to $376.8m Revenue Related Expenses 75.4 71.2 4.2 5.9% o Metro Radio revenue increased by $7.0m, driven by Non-Revenue Related

  17. Slide 17: Digital Audio Results

    DIGITAL AUDIO RESULTS $ millions FY251 FY241 Var $ Var % Revenue 45.1 35.0 10.1 28.8% • Digital Audio has achieved positive EBITDA for FY25, finishing the year at $2.0m, up $12.9m v. pcp – Digital is now EBITDA Revenue Related Expenses 11.8 7.4 4.4 59.2% and cash flow positive Non-Revenue Related 31

  18. Slide 18: Cashflow - Improved Cash Conversion

    CASHFLOW - IMPROVED CASH CONVERSION $ millions FY25 FY24 Var $ Net Debt Start of Period (107.5) (105.0) (2.4) • Strong cash conversion of 112.4% due to focus on cash Net Cash from Operations 67.1 37.3 29.7 collections and the run-off of TV receivables – net cash from Principal lease payments (8.1) (

  19. Slide 19: Debt & Capital Management

    DEBT & CAPITAL MANAGEMENT • Focus on operational improvement and cashflow has delivered a $40m reduction in net debt over the last 12 months 1.87x 1.80x 1.58x • Key debt measures well below covenants; 1.48x • Leverage Ratio at June 2025 down to 1.10x1 versus 1.33x covenant of 3.5x 1.10x • Interest c

  20. Slide 20: Return to Fully Franked Dividends

    RETURN TO FULLY FRANKED DIVIDENDS 9.25 cps • With reduced debt, low future capex requirements, positive digital contribution and a reduced operating cost base, future 6.80 cps cash earnings are expected to be strong, ~80% conversion of incremental revenue to earnings 5.00 cps • Alongside the sustain

  21. Slide 21: SCA Audio Scorecard

    SCA AUDIO SCORECARD 2.4M SIGNED IN USERS #1 P25-54 IN METRO RADIO HEARD BY OVER 73% OF REGIONAL LISTENERS 70%+ OF LiSTNR CAMPAIGNS INCLUDE AD-TECH HUB CONSISTENT METRO RADIO SHARE GROWTH LEADING THE DIGITAL AUDIO MARKET FRESH TALENT, SHOWS & PODCASTS THAT RESONATE LiSTNR IS NOW EBITDA CASHFLOW POSIT

  22. Slide 22: FY26 Outlook

    FY26 OUTLOOK

  23. Slide 23: Improved Operating Leverage Forecast to Drive EBITDA & Cashflow Growth in FY26

    IMPROVED OPERATING LEVERAGE FORECAST TO DRIVE EBITDA & CASHFLOW GROWTH IN FY261 Revenue Non Revenue Total audio revenues have grown modestly in July & August, Revenue2 Related Costs Related Costs assisted by broadcast share growth and growth in digital audio $435m - $440m ~20% <$270m of revenue Digi

  24. Slide 24: Q&A

    Q&A

  25. Slide 25: Appendix

    APPENDIX

  26. Slide 26: Significant and Non-Recurring Items

    SIGNIFICANT AND NON-RECURRING ITEMS FY25 FY24 Restructuring M&A & Restructuring M&A & $ millions Q1 Q2 Impairment H1 Total $ millions Impairment Total Charges Other Costs Charges Other Costs $'000s Actual Actual Actual Project Broadcast Radio Trident 7.5 2,708 0.0 3,175 5,883 0.0 7.5 Broadcast Radio

  27. Slide 27: FY24 Result – Walk from Reported to Continuing Operations

    FY24 RESULT – 'WALK' FROM REPORTED TO CONTINUING OPERATIONS Consolidated NRI’s relating Audio & Continuing Operations Reported TV Operating TV to TV Corporate (Audio + Corporate & Result Consolidation Result (exc. NRI’s) divestment NRI’s excluding NRI’s) (exc. NRI’s) Revenue 401.9 97.5 499.4 (97.5)

  28. Slide 28: Television Results

    TELEVISION RESULTS $ millions FY25 FY24 Var $ Var % Revenue 69.4 97.5 (28.1) (28.8%) Revenue Related Expenses 32.3 46.0 (13.8) (29.9%) Non-Revenue Related 33.0 38.2 (5.2) (13.5%) • FY25 TV results include 8 months of earnings for Network Ten Expenses assets, compared to 12 months in FY24 Total Expen

  29. Slide 29: Corporate Results

    CORPORATE RESULTS • FY25 Corporate segment costs have increased due to the following; $ millions FY251 FY241 Var $ Var % • Increases in variable remuneration (+$2.0m), of which none Revenue 0.0 0.3 (0.3) nm were accrued in FY24 Total Expenses 28.0 23.6 4.4 18.6% • Increases in Software costs, in par

  30. Slide 30: Disclaimer

    DISCLAIMER SLIDE SUMMARY INFORMATION The material in this presentation has been prepared by Southern Cross Media Group Limited ABN 91 116 024 536 (SCA) and contains summary information about SCA’s activities current as at 25 August 2025. The information in this presentation is of a general backgroun

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Southern Cross Media Group — FY2025 Earnings Presentation on 6ix