Rightmove Plc · LSE:RMV
Rightmove — Investor Day (November 2025)
48 slides from Rightmove's investor day presentation, Nov 7, 2025
Slide 1: Investor Update
Investor Update 7 November 2025
Slide 2: Our journey of acceleration
Our journey of acceleration 25+ years 2023 Today We plan to accelerate AI for partners and consumers Strategic New Growth Growth Areas + Other >£10bn opportunity1 Core (Estate Agency, New Homes) + Our engine of growth Consumer Data & AI AI central to all we do Dotcom Mobile Cloud ML GenAI 2
Slide 3: Agenda
Agenda 01 Update since 2023 Investor Day 02 The future opportunity 03 Accelerating our execution 04 Financials 05 Summary 3
Slide 4: Update since 2023 Investor Day
Update since 2023 Investor Day
Slide 5: Our strategy is to develop the leading digital ecosystem for the whole moving experience
Our strategy is to develop the leading digital ecosystem for the whole moving experience, powered by exceptional data and network effects Property market segments Transaction Residential Commercial value chain Sales Lettings Sales Leasing Find 1. Core 2. Commercial 3. Financial Afford Services Trans
Slide 6: We have strengthened and diversified Rightmove
We have strengthened and diversified Rightmove 5 Pillars 2024-2028 Delivery to end 2025 • 1.5bn minutes/month; >80% share of consumer time1 The moving journey Consumer • +2m new relations across social and CRM assistant • Personalisation & FATML2 features => multi-million user interactions • Strong
Slide 7: Commercial, Mortgages, Rental Services
Commercial Mortgages Rental Services 7
Slide 8: Strong operational delivery, building new market positions
Strong operational delivery, building new market positions Commercial + Mortgages + Rental Services Strengthened platform1 Unique consumer products Scaled partner adoption 69% >18m c.1,000 user time (+12%pts)2 mortgage users3 L2K agent subscriptions by end-25 +49% >2x >2x partners Mortgage in Princi
Slide 9: Core: Accelerating innovation for partners
Core: Accelerating innovation for partners Accelerated product cadence + Value-add packages & products + Building Success Together New features & products 5 new packages1 Partner-focused c.31,000 meetings in H1 2025 +15 enhanced partner products Rightmove Hub (Training) >55,000 registered Hub users
Slide 10: Online Agent Valuation. Smarter, faster, simpler.
Online Agent Valuation. Smarter, faster, simpler.
Slide 11: Summary of business progress and outlook
Summary of business progress and outlook Rightmove’s consumer-driven network effects are strong, and a powerful 1 engine for future growth The Strategic Growth Areas have delivered on operational milestones, 2 with revenue growth rates at 3x Core. We continue towards large business opportunities Str
Slide 12: The future opportunity
The future opportunity
Slide 13: We operate in an attractive and large revenue pool
We operate in an attractive and large revenue pool A significant and diversified opportunity today… …underpinned by long-term growth trends UK population growth: +450k adults p.a. 2024-29 (2) Constrained home supply: Find: New Homes Find: Commercial +250k p.a. 2024-29 (3) Afford, Transact, Afford, T
Slide 14: Our strategy is to develop the leading digital ecosystem for the whole moving experience
Our strategy is to develop the leading digital ecosystem for the whole moving experience, powered by exceptional data and network effects Give everyone the belief Vision that they can make their move Core Partner Consumer New Growth1 Business Increase value Deepen utility for Extend our core strengt
Slide 15: The big change: AI investment
The big change: >$270bn Capex by Alphabet, Amazon, Meta, AI investment Microsoft alone, Q1-Q3 20251 Infrastructure Infrastructure explosion & >$160bn accelerating Applications US VC AI/ML transactions, Q1-Q3 20252 innovation >800m >650m ChatGPT Google Gemini app weekly users3 monthly active users4 C
Slide 16: Property search: Natural guardrails to evolving search engine dynamics
Property search: Natural guardrails to evolving search engine dynamics 1. Rightmove’s position • >85% direct/organic traffic1 Brand saliency • Tailored tools, services and data Contextual delivery • <0.5% traffic from ChatGPT2 Habit loops 2. The consumer home hunting process Long journey to decision
Slide 17: Our data: Scaled, Proprietary and Connected
Our data: Scaled, Proprietary and Connected Increasing depth Proprietary Consumer Signals Minutes CRM Enhanced Profiles Consumers c.10m consumers >68bn* >17bn* >7m Increasing interconnectivity Property Signals Unique Properties Property Images Tracked Properties Properties >175m >28m >985m >3m* Beha
Slide 18: Unique value from proprietary data loops at scale
Unique value from proprietary data loops at scale Scaled, proprietary, connected data 1. Input 2. Data modelling AI modelling Hidden Layers Input Layer Output Layer Output Layer Off the +RM Fine Shelf AI Tuned AI 4. Feedback loop Compounding product effect, boosted by AI >50% uplift in accuracy OM a
Slide 19: AI now central to all we do
AI now central to all we do Create | Complement | Enhance Connect | Predict | Personalise 19
Slide 20: Rightmove has 27 in-flight AI initiatives today
Rightmove has 27 in-flight AI initiatives today Core Partner Consumer New Growth1 10 Active AI Initiatives (Select examples) Vendor Prediction Model Online Agent Valuation AI Keywords Style with AI People, Data & AI, Platform 17 Active AI Initiatives (Select examples) CoPilot for Sales Agentic AI in
Slide 21: We are investing to accelerate 3 areas specifically
Consumer Operations R&D We are investing to accelerate 3 areas specifically Consumer innovation 1 Transform app and AI-powered search Faster progress “Beyond Find” Rightmove’s Enhanced network AI-powered operations ecosystem will effects 2 create even more AI-powered developer experience More effici
Slide 22: Accelerating our execution
Accelerating our execution 1 Consumer innovation 2 AI-powered operations 3 R&D for new growth
Slide 23: Consumer: We're expanding utility and engagement
Consumer Operations R&D Consumer: We’re expanding utility and engagement Find Afford Transact Move Lifecycle 1.2m home sales1 1 Transform Search 2 Go beyond Find >1.5m • Existing strength • Fast scaling user adoption rental moves2 • AI-powered experience >2m 320k MyPlaces Renovation calcs c.20m >18m
Slide 24: Consumer: Transforming the consumer experience, powered by AI
Consumer Operations R&D Consumer: Transforming the consumer experience, powered by AI 1 Transform Search Hyper-personal, AI-powered search Conversational Search New refinement methods Property inspiration & insights Home improvement potential 24
Slide 25: Consumer: Transforming the consumer experience, powered by AI
Consumer Operations R&D Consumer: Transforming the consumer experience, powered by AI 1 Transform Search 2 Go beyond Find Hyper-personal, Support through the AI-powered search moving journey Move journey Conversational Search assistant New refinement Integrated mortgage methods tools Property inspir
Slide 26: Consumer: Transforming the consumer experience, powered by AI
Consumer Operations R&D Consumer: Transforming the consumer experience, powered by AI 1 Transform Search 2 Go beyond Find Hyper-personal, Support through the My home and the AI-powered search moving journey next move Move journey My home dashboard Conversational Search with agent connection assistan
Slide 27: Consumer: Transforming the consumer experience, powered by AI
Consumer Operations R&D Consumer: Transforming the consumer experience, powered by AI 1 Transform Search 2 Go beyond Find Hyper-personal, Support through the My home and the AI-powered search moving journey next move Move journey My home dashboard Conversational Search with agent connection assistan
Slide 28: Consumer AI Example: Style with AI
Consumer Operations R&D Consumer AI Example: Style with AI Make it Mine What’s What will it possible? cost? Home-hunter Home-owner v v Can I How much value afford it? will it add? 28
Slide 29: Consumer: A differentiated, native-first app experience
Consumer Operations R&D Consumer: A differentiated, native-first app experience We are already shifting Our most engaged consumers use Accelerating adoption & consumers towards app the app and website1 adoption engagement Core feature alignment Native optimised features 41% 48% 2x more sessions 38%
Slide 30: Operations: Accelerating to unlock the full potential of AI
Consumer Operations R&D Operations: Accelerating to unlock the full potential of AI Future focus Automated Design system New B2B CRM Experience Consumer- and Partner-facing experiences Rightmove Plus responsive experience New Partner self-serve capabilities Increase AI capacity Underlying data platf
Slide 31: Operations: Investing in our operational layer to transform its capability
Consumer Operations R&D Operations: Investing in our operational layer to transform its capability Large back-office operation The future capability Transforming every partner touchpoint Rightmove Core Membership Plus ~19k One interconnected Calls & Emails system AI AI >300k per year Intelligent, au
Slide 32: Transforming the partner experience
Transforming the partner experience
Slide 33: R&D: Discovery and delivery of new wallet opportunities
Consumer Operations R&D R&D: Discovery and delivery of new wallet opportunities Sourcing Prioritisation Incubation Acceleration Regular scan of internal and Curated long-list of Pathfinding Development external trends, and opportunities Scaling innovation landscape e.g. Rental Operators Innovation w
Slide 34: Summary: Significant potential benefits for partners, consumers & Rightmove
Summary: Significant potential benefits for partners, consumers & Rightmove 1 2 3 Consumer innovation AI-powered operations R&D for new growth x2 +40% Grow capability in 2026 delivery pace back-office efficiency +50% +50% x2 app users quicker product purchase R&D velocity by end ‘26 x3 +20% Scale at
Slide 35: Financials
Financials
Slide 36: Focused £12m P&L incremental investment in 2026
Focused £12m P&L incremental investment in 2026 £1.3m £3.1m £2.0m Continued BAU £2.1m investment in Core, £3.5m +£12m Consumer and SGAs 2026: c.£18m investment, of which c.£6m capitalised = £12m P&L impact BAU costs 2026-8: c.£60m investment, of which c.£20m capitalised = £40m P&L impact Capex from
Slide 37: Disciplined approach to investment with clear focus on ROI
Disciplined approach to investment with clear focus on ROI Every £ invested on our platform Thorough Business Case ROI Scoring and prioritisation must have a concrete impact £ Year 0 Year 1 Year 2 Year 3 Benefits Revenue Cost savings - direct Cost savings - indirect Strong focus on ROI, Total revenu
Slide 38: Short term investment, driving ambition for sustainable double-digit growth
Short term investment, driving ambition for sustainable double-digit growth Investment stage 2024-2025 guidance (2026-8)1 2030 ambition1 Summary • Strengthen Core Revenue 7% to 9% 8% to 10% ≥10% • Increase diversification growth p.a. • New wallets unlocked Underlying • Disciplined investment 4% to 9
Slide 39: Our capital allocation policy remains consistent
Our capital allocation policy remains consistent Organic investment Inorganic investment Excess capital returned • Disciplined internal return Buy vs build • Progressive dividend framework Criteria: • Ongoing share buy back • Focus on earnings • Strategic acceleration • Platform: IP/data, quality •
Slide 40: Summary
Summary rightmove
Slide 41: Next years: what's changing and why
Next 5 years: what’s changing and why Continuing Accelerating Market Huge UK opportunity AI external landscape Leading position within AI central to all Rightmove does UK property ecosystem Rightmove Near-term acceleration in: Powerful network effects and data • Consumer innovation • Higher producti
Slide 42: Strong foundations and a clear, expanded growth strategy
Q&A Strong foundations UK property market Large and growing Digital platform Capital-light = High returns on capital Sustainable business model B2B subscription- led, delivers in all market conditions 42 “The leading platform Central position in the property ecosystem Powerful data and network effec
Slide 43: Disclaimer
Disclaimer Certain statements made in this presentation are forward looking statements. Such statements areTenant Referencing based on current expectations and are subject to a number of risks and uncertainties that could cause actual events or results to differ materially from any expected future e
Slide 44: Appendix
Appendix rightmove
Slide 45: Rightmove by the numbers
Rightmove by the numbers1 Consumer Partner 96% >80% c.19,000 >39,000 Home-mover awareness Consumer time Core Membership Partner meetings, H1 2025 1 in 2 6 in 10 >3,000 >55,000 UK adults use the Rightmove Rightmove web-users Partners outside Core Rightmove Hub subscriptions website at least once a mo
Slide 46: Rightmove by the numbers: Notes
Rightmove by the numbers: Notes Figure Source 96% home-mover awareness YouGov, Profiles, 12 months to 24 March 2024 from We Are Unchained’s The Voice of the Agent 2024. 1 in 2 UK adults use the Rightmove website at Google Analytics, 12 months to September 2025 (unique website users only; excludes ap
Slide 47: Strategic Growth Areas: Forward Strategy
Strategic Growth Areas: Forward Strategy Commercial + Mortgages + Rental Services Finalise foundations Drive consumer engagement National scale • User: search results page, • Nurture from MIP result stage • Trial roll-out of Enquiry property details page to mortgage application Manager and Enhanced
Slide 48: Highly attractive financial metrics
Highly attractive financial metrics Revenues (£m) FY H1 H2 Underlying EBIT (£m) FY H1 H2 H1 25 2020¹ 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2021 2022 2023 2024 H1 25 2020¹ 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2021 2022 2023 2024 Operati