Walt Disney Company (the) · NYSE:DIS

Walt Disney Company (the) — The Walt Disney Company — Investor Day (2014)

45 slides from Walt Disney Company (the)'s investor day presentation, 2014

  1. Slide 1: Conference Play

  2. Slide 2: BCS National Championship Dominance

    AS S&S © UK LSU bt 8% D E T HK GDISNt IEY

  3. Slide 3: Justin Connolly, SVP College Networks, ESPN

    JUSTIN CUNNULLY Senior Vice President College Networks ESPN Boston Red Sox | New England Patriots | Harvard Crimson Sl

  4. Slide 4: Content Plan: SEC Network

    mretTTT Pra Tan TthnhniirtarT ar SOF - > - - DISNEY

  5. Slide 5: SEC Tripleheaders Every Saturday

    HOOLS P, e °. j ° bd, EAST Division WEST Division ae NILY 4 DISNEY

  6. Slide 6: SEC West Division

    WEST Division MOM EAST Division & | : 2 > @ . (Ne. MAS

  7. Slide 7: SEC Network press coverage

    (rol) Greater New Orleans NEWS ® BUSINESS ® SPORTS ® H.S.SPORTS ® ENTERTAINMENT ® LIVING ® Saints LSU Pelicans Tulane UNO Running Louisiana Outdoors Golf Zephyrs Soccer More Yankee in the land of cotton makes sure no SEC school is forgotten by the SEC Network @DISNEY

  8. Slide 8: DISNEY

    DISNEY

  9. Slide 9: DISNEY

    DISNEY

  10. Slide 10: DISNEY

    DISNEY

  11. Slide 11: DISNEY

    DISNEY

  12. Slide 12: Fan Opportunity

    ALE — UPPURITUNITY =~

  13. Slide 13: Fan Base by Sport

    TIUN UF LCULLE Fan Base by Sport (Base: USA Total Pop 12+) AVID FANS COLLEGE SPORTS* COLLEGE FOOTBALL COLLEGE BASKETBALL DISNEY

  14. Slide 14: Where Are the Avid College Football Fans?

    ty WHERE ARE THE AVID COLLEGE FOOTBALL FANS? AVID FAN FAN

  15. Slide 15: ESPN College Football ratings by market

    1 2 3 4 5 6 7 8 9 — _) AT TD 1. DaAcCTIN" AICT CN FAJQJIUN IHANSLALELS INIU HALINGS ANU ENUGAUVEMEN | Tre ATTN B A TINGrC nn TNR nA 7 ACTCMAL 1c. 2013 ESPN College Football Birmingham Greenville-Sprtnburg-Ash Knoxville New Orleans Nashville Memphis Golumbus, Ur dacksonville-N. Brunswk. Louisville At

  16. Slide 16: SEC Ratings Season-to-Date

    CEr FNNTBRATTIT DATINGS POWEF wJL C D5 af, YUJI PUWLO -_—— OR oe ee eee eee > - = SEC RATINGS Season-to-Date 2 3 US TV HH Rating s SEC Games DISNEY

  17. Slide 17: Slide 17

  18. Slide 18: Excellence Beyond the Gridiron

    EXCELLENCE BEYOND THE GRIDIRON Since 2000, The SEC has Won 87 National Se DISNEY

  19. Slide 19: Excellence Well Beyond the Gridiron

    i EXCELLENCE WELL BEYOND THE GRIDIRON

  20. Slide 20: ESPN 2013 Total Day ratings

    ESPN - 2013 TOTAL DAY ja patine Birmingham 1.57 New Orleans Nashville Greensboro-High Point Greenvil-Spart-Ashevile Norfolk-Portsmth-N. Nws Louisville Raleigh-Durham Kansas City DISNEY

  21. Slide 21: The Most Well-Known Brand

    in r) THE MUST WELL-KNUWN BRAND IN Very/Somewhat Familiar DISNEY

  22. Slide 22: The Recognized Leader in College Sports

    THE RECOG NIZ ZED L EADE H AT Bill LEGE SPORTS Whom Do You Consider to be the Leaders in College Sports? : COLLEGE ALL COLLEGE RANKING SPORTS BRAND SPORTS FANS @ 21% Alabama 17% Big 10 15% Notre Dame 13% NCAA B% DISNEY

  23. Slide 23: Quality + Expertise

    QUALITY + EXPERTISE At sew

  24. Slide 24: Mike Dockery, VP College Networks Production

    IE DRULEY Vice President College Networks Production ESPN Texas Longhorns | Houston Oilers A Ga) The Iguana - 20171 War Room League FF Champion DISNEY

  25. Slide 25: Slide 25

  26. Slide 26: Surround Fans on Every Platform

    SURROUND FANS ON EVERY PLATFORM

  27. Slide 27: Lead with Exclusive Live Events

    LEAD WITH EXCLUSIVE LIVE EVENTS 1,000+ EACH YEAR

  28. Slide 28: Cover the Breadth of SEC Competition

    z : COVER “THE E BREADTH OF SEC COMPETITION Wy

  29. Slide 29: Cover the Breadth

    ER THE B N eas | = _—— | DISNEY

  30. Slide 30: Slide 30

  31. Slide 31: A Big Thursday Night Launch

    - ee ‘oh Ee ae <= ~~ ay A BIG THURSDAY NIGHT LAUNCH ~: a@ ae ¢ ‘ ia om ay <I = j ’ Zu) Pil . NETWORK DISNEY

  32. Slide 32: Primetime Football

    . . | PRIMETIME FOOTBALL Jesse Palmer DISNEY

  33. Slide 33: Weekly Campus Roadshow

    WEEKLY CAMPUS ROADSHOW - 2 4 ‘ 4 | _ ea” ul ¥- N | ee : 7a. eet ecass | i \ ieesoat | ; —_ /] i \ . » : = . \ . ‘= > . \= - ba

  34. Slide 34: SEC Expert

    EC EXPERT _— eiieatiiiliatieatiies a “The Voice of The South” ~ The New Yorker Magazine

  35. Slide 35: Tim Tebow

    TIM TEBOW [ SES

  36. Slide 36: SEC Nation

    SEC NATION WHY THE SEC STILL RULES COLLEGE FOOTBALL DISNEY

  37. Slide 37: SEC Nation

    SEC NATION DISNEY

  38. Slide 38: Rich Storytelling

    RICH STORYTELLING HERSCHEL

  39. Slide 39: ia & a 3]

    ia 2 & a 3]

  40. Slide 40: Consumers and Fans Are Excited

    CONSUMERS AND FANS ARE EXCITED... 1 | Pi, x eo nee om [Sea aa DISNEY

  41. Slide 41: ... and They Want the SEC Network

    ... AND THEY WANT THE SEC NETWORK Would You Want Your TV Provider to Offer SEC ESPN Network in its Channel Lineup? Yes-Definitely 24% 69% ™ Yes-Probably BE%

  42. Slide 42: Early Successes Among Distributors

    EARLY SUCCESSES AMONG DISTRIBUTORS ini Pa rg a= e dish THIS AUGUST THIS AUGUST AVAILABLE TO AT&T U-VERSE CUSTOMERS AVAILABLE TO DISH CUSTOMERS COAST TO COAST

  43. Slide 43: Sponsors

    ) Allstate. BUFFALO LD Mella St GRILL

  44. Slide 44: Advertising partners

    ai ¥ Allstate = 2t6t Ab. REGIONS Cry

  45. Slide 45: )

    )

The Walt Disney Company — Investor Day (2014) on 6ix