Slide 1: Trend Micro strategy in the agentic AI era
Trend Micro strategy in the agentic AI era Eva Chen CEO & Co-founder 1
Slide 2: What Software Fundamentally Does
What Software Fundamentally Does 101 010 COLLECT ORGANIZE PRESENT Digitize reality Turn data Support human into information decision-making All three involve external + internal data 2
Slide 3: Generative & Agentic AI Changes Everything
Generative & Agentic AI Changes Everything Finding answers is no longer the bottleneck Information Decision Advantage Advantage 3
Slide 4: The New Center of Software Value
The New Center of Software Value Real-time internal data collection AI cannot define “good decisions” Natural-language access Organizations define Decision enablement aligned trade-offs with company preferences 4
Slide 5: Digital Twin enables contextual, agentic, & risk-based decision making
Digital Twin enables contextual, agentic, & risk- based decision making 5
Slide 6: Red Team AI vs Blue Team AI with Digital Twin
Blue Red Team AI Team AI ScriptScript Resolver Resolver ScriptDigital Twin Resolver Validating RDP Authentication to DC-01 Confirmed RDP authentication to DC-01 using Domain Admin credentials… using Domain Admin… Click to view details ➞ Click to view details ➞ Customer-side SCRIPT RESOLVER – Details
Slide 7: It is about decision authority and trust.
Software value in the GenAI era is not about information. It is about decision authority and trust. 7
Slide 8: Group
Group CEO CFO COO Finance CHRO CLO CTO & Corp Security Eva Chen Mahendra Negi Kevin Simzer Carole Ann Claudia Wu Felix Sterling Oscar Chang McCuaig Five Entities Rachel Jin Frank Kuo Oscar Chang & Moataz BinAli Max Cheng Terence Liu • Product • Product • Product • Independent • Independent • Sales •
Slide 9: Competitive Edge
Competitive Edge Each organization has its own living digital twin, continuously learning from its unique Personalization behavior, data, & risk patterns to establish Digital meaningful context Twin One unified AI brain that democratizes Scalability knowledge & automates work at scale for everyone C
Slide 10: 2025 Challenge: 2026 GTM Strategy
2026 GTM Strategy Lead with Vision One as the AI Security platform, integrating Agentic SIEM, Vulnerability Management, Exposure Management into a unified platform GTM motion Key Success Indicator 2025 Challenge: Vision One ARR Non-Vision One ARR $822M 62% Fragmented platform & point product sales E
Slide 11: 2025 Challenge: 2026 GTM Strategy
2026 GTM Strategy Adjust incentives to prioritize annualized Year 1 sales, reducing unnatural discounting, creating more durable revenue, and maintaining core value of the platform. Key Success Indicator 2025 Challenge: Multi-year Sales as Percentage of Year 1* 38% Incentive structures tied to gross
Slide 12: 2025 Challenge: 2026 GTM Strategy
2026 GTM Strategy TrendAI Flex (credit-based, commitment model) drives predictable spend, scalable consumption, & reduced procurement friction Key Success Indicator 2025 Challenge: Vision One Avg ARR $35.1K Non-Vision One Avg ARR License-based pricing Early Quarter-to-Date Progress: Vision One avera
Slide 13: Challenge: 2026 GTM Strategy
2026 GTM Strategy Movement from PC Security to Digital Life Protection Key Success Indicator Digital Life Protection Challenge: • Digital Life Protection increasing, now Traditional PC Security 36% of total sales • ARPU for Digital Life Protection is 2X Softening in PC sales higher than PC security,
Slide 14: Challenge: 2026 GTM Strategy
2026 GTM Strategy Reduce churn by focusing on Digital Life Protection and increasing Auto Renew opt-in Key Success Indicator Challenge: TrendLife Renewal Rate • Auto Renew has 2X the renewal rate (over manual), sitting at 81% Managing • New customers with Auto customer churn Renew up 11% YoY in Q4-2
Slide 15: Trend Micro and Wistron joint venture for Sovereign AI
A joint venture between Trend Micro and Wistron, powered by NVIDIA innovations, launched to capture the $600B Sovereign AI opportunity Holding HQ: Tokyo To become the sovereign AI transformer for nations and enterprises across the globe GTM HQ: Riyadh R&D HQ: Taipei National & Markets: Middle & Far
Slide 16: The Physical AI Cybersecurity Company
Trusted by Global Manufacturers The Physical AI Cybersecurity Company 4 of the global top 10 passenger vehicle brands 202 2023-2025 2026 2 of the global top 20 2 Problem commercial vehicle brands Problem Solution Fit Growth & Expansion Solution Acquire new automobile OEMs & Tier 1 companies Fit Driv
Slide 17: 2026 Growth Targets
2026 Growth Targets • ARR: +13%* • Net Sales: +9%** • Op Income: -2%** High Growth Medium Growth Hyper Growth • ARR: +15% * • ARR: +6%* • ARR: 15X* • Net Sales: 9%** • Net Sales: +8%** • Net Sales: 3X** • Op Income: -1%** • Op Income: +1%** • Op Income: -1.7X** * ARR at constant currency: 1USD= 155.
Slide 18: Thank You!
Thank You! Eva Chen CEO & Co-founder 18