Lark Distilling Co. Ltd. · ASX:LRK
Lark Distilling — Shareholder Meeting (November 2022)
29 slides from Lark Distilling's shareholder meeting presentation, Nov 22, 2022
Slide 1: LRK AGM Presentation
LRK AGM Presentation For personal use only Managing Director and CEO (Interim) Laura McBain 22nd November 2022
Slide 2: Luxury whisky is the fastest growing whisky category, globally
LARK Distilling Co. Luxury whisky is the fastest growing whisky category, globally For personal use only Premiumisation amongst consumers is Australia is forecast to be the fastest Luxury spirits have currency and accelerating Prestige + whisky globally. growing Prestige market, within the top stret
Slide 3: LARK is the #1 luxury Australian whisky
LARK Distilling Co. LARK is the #1 luxury Australian whisky* For personal use only And, the #2 luxury whisky in Australia, by value, ahead of The Macallan, Lagavulin, Bladnoch, Balvenie, Hibiki, Glenmorangie, Royale Salute, and more*. *IWSR, CY 2021, Prestige and Prestige + ($150+)
Slide 4: Over the past years we have experienced strong growth
Over the past 4 years we have experienced strong growth . Lark Distilling Co For personal use only Gross Revenue $000 30,000 +429% 25,000 20,000 “As a leading luxury whisky brand, we're encouraged by the sustained strength 15,000 of sales across our channels and signature products, highlighting the
Slide 5: And built a portfolio of whisky assets to support the future
And built a portfolio of whisky assets to support the future . Lark Distilling Co For personal use only Whisky Under maturation (million litres) 2.5 +345% 2.0 1.5 …As announced on 26 July, Lark achieved 2.1 million litres whisky under maturation (at 43% ABV) as at 30 June 2022, exceeding previous 1.
Slide 6: FY22 Key Highlights
LARK Distilling Co. Record net sales¹ $269/L net sales Strengthening FY22 Key Highlights of $20.3 million value whisky bank of For personal use only (+57% YoY) (+25% YoY) 2.1 million litres* in line with guidance achieved during FY22 (+88% YoY) Normalised Successful underwriting EBITDA of $1.4 acqui
Slide 7: Pontville Distillery, reflecting a strategic turning point
Pontville Distillery, reflecting For personal use only a strategic turning point • Historical significance of the site enhancing customer experience • Enables Lark to develop into luxury tourism destination - attracting new consumers to the brand; and - providing opportunity to showcase Lark to exis
Slide 8: Taking to the centre of the world stage
LARK Distilling Co. For personal use only SPIRITS BUSINESS Lifetime achievement award: Bill Lark Master Blender of The Year – Highly Commended – Chris Thomson WORLD WHISKIES AWARDS 2022 Taking to the centre of Master – Chinotto Cask II Cask Strength Gold –Classic Cask the world stage Gold – Rare Cas
Slide 9: Focus on sustainably growing key export channel
Focus on sustainably growing key export channel For personal use only • Remains a key strategic priority into FY23 • Continue to build export foundations in a sustainable manner to drive future revenue growth • Building marketing strategies through high net wealth Australian residents to drive aware
Slide 10: FY23 Outlook
LARK Distilling Co. For personal use only FY23 Outlook 10
Slide 11: Building a winning portfolio
LARK Distilling Co. Building a winning portfolio For personal use only 1. Establish consumer credibility with a Signature Collection that is consistently available Attract more consumers into the brand, each signature 2. product is designed with a consumer and occasion in mind 3. Build brand strengt
Slide 12: The LARK Signature Collection
LARK Distilling Co. The LARK Signature Collection For personal use only
Slide 13: Portfolio Strategy
LARK Distilling Co. Portfolio Strategy For personal use only RARE & AGED LIMITED SEASONAL RELEASE SIGNATURE COLLECTION BLENDED LIQUEUR ENGAGE THE SPIRIT EXPLORER & BUILD POSITION IN FUTURE WHISKY DRINKER LUXURY & STATUS SPIRITS
Slide 14: Welcome to the LARK Side
For personal use only WELCOME TO THE LARK SIDE
Slide 15: The Background
For personal use only THE BACKGROUND: When it comes to whisky creation and tradition, the old world has history on its side.
Slide 16: The Thinking
For personal use only THE THINKING: But there’s another side to whisky. And it’s on the other side of the world.
Slide 17: Vision, Ambition and Mission
LARK Distilling Co. Vision: Create an inclusive, unexpected and limitless whisky community, that is welcoming to new and old. For personal use only Ambition: Be Australia’s most revered luxury whisky brand with $50m+ sales and $10m+EBITDA, with XX footprint globally by 2025 Mission: Make LARK the Ne
Slide 18: Welcome to the LARK Side
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Slide 19: Welcome to the LARK Side
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Slide 20: Welcome to the LARK Side
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Slide 21: Welcome to the LARK Side
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Slide 22: Welcome to the LARK Side
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Slide 23: For personal use only
For personal use only 23
Slide 24: The Spirit of Whiskmas Campaign
LARK Distilling Co. The Spirit of Whiskmas Campaign For personal use only Digital brand takeover Out of home advertising PR & David Jones partnership YouTube masthead takeover; Man of Many display Melbourne digital large format OOH: Festival of Wonder x LARK activation through Swanston Street, Westg
Slide 25: For personal use only
For personal use only 25
Slide 26: Building Forty Spotted Gin for future success
LARK Distilling Co. Building Forty Spotted Gin for future success For personal use only • On-Trade outdoor terrace activations, supported with summer drink strategy • National sampling Off-Trade program, driving trial and recruiting new consumers • Immersive Tasmanian Gin Garden pop up at Davey St •
Slide 27: Way forward: Roadmap to full potential
LARK Distilling Co. Way forward: Roadmap to full potential For personal use only Build Brand Position Accelerate results Expand to full potential • Enhanced points of • Expand into selected • Maintain leading position in distribution in Australia export markets and cities Australia in whisky and gin
Slide 28: Thank you.
LARK Distilling Co. For personal use only Thank you. Bill Lark, Founder & Ambassador
Slide 29: Disclaimer
Disclaimer For personal use only The information contained in this presentation has been prepared by Lark Distilling Co. Limited (“LARK”). This presentation is not an offer, invitation, solicitation or other recommendation with respect to the subscription for, purchase or sale of any securities in L
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