Slide 1: Interim Report Q3 2023
Interim Report Q3 2023 Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 2: Important information and disclaimer
Important information and disclaimer The information in this presentation (the “Material”) is presented by Bambuser AB (the “Company” and together with its direct and indirect subsidiaries, the “Group”). The following applies to this Material, any oral presentation of the Material by the Company or
Slide 3: Bambuser is the world's leading Video Commerce company
Bambuser is the world’s leading Video Commerce 350+ company brands leverage our SaaS platform 45 countries with customers Global coverage Winner of Stockholm 2021 LVMH 62% New York Innovation Award London Paris 2022 Salesforce Tokyo Partner ISV female senior management Turku Innovation Award Dubai I
Slide 4: ARR Development
ARR Development Q1 2020 – Q3 2023 Growth (CER) -13% y/y 150 142,4 138,7 139,0 126,0 120,9 123,0 105,2 100 88,6 ARR (SEKm) 71,8 55,2 50 45,6 32,4 22,8 15,6 7,2 0 Q1 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 Interim Report Q3 2
Slide 5: CONFIDENTIAL MATERIAL
Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 6: CONFIDENTIAL MATERIAL
Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 7: CONFIDENTIAL MATERIAL
Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 8: Customers and Partners
Customers and Partners EMEA 185 customers* APAC Americas 98 customers* 29 customers* Global Partners Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 9: The Bambuser Video Commerce Platform
The Bambuser Video Commerce Platform iOS SDK Android SDK Web SDK Commerce Social Platform Media Social Video Commerce Personalized Video Commerce One-to-Many One-to-One Product hydration Drop in & most Content recycle Bookings other Engagement Transcribe platforms Video on PDP Customer insights Inte
Slide 10: SaaS Business Model
Business Market ARR growth SaaS Business opportunity Model License Committed — Onboarding/Setup usage Overage Expected to reduce over time due to launch of ready-to-use apps on key (if applicable) platforms and partnerships with system integrators and agencies. — Licence – Video Commerce Platform (V
Slide 11: Key Highlights Q3 2023
Key Highlights Q3 2023 Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 12: New Wins, Renewals and Expansion
New Wins, Renewals and Expansion Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 13: MINI Cooper x Bambuser
Key Highlights MINI Cooper x Bambuser — BMW MINI Cooper is focusing on engaging with their customers through video commerce. — They aim to enhance the Mini community with the newest market launches. Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 14: Cybex Expansion
Key Highlights Cybex Expansion — Cybex, a cutting-edge premium baby strollers and car seats company, has expanded to 12 new markets. — This expansion is for the launch of their exclusive Capsule La Parisienne. Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 15: Introducing Password-Protected Show
Key Highlights Introducing Password- Protected Show — Expands the use cases for the platform. — Enables exclusive product launches and masterclasses. — Adds substantial value to a wide range of customers. Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 16: Relatable
Key Highlights Relatable — As of August 2023, Relatable is operating independently as a subsidiary under its original name. — Bambuser is increasing its focus to developing a best-in-class video commerce platform, while the services provided by Relatable will be integrated into a global comprehensiv
Slide 17: SaaS KPIs and Financials
SaaS KPIs and Financials Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 18: ARR Bridge
ARR Bridge Q2 2023 – Q3 2023 ARR Growth at CER Growth (CER) -5% q/q 4,3 5,7 126,0 — New business was unceasingly slow in the backdrop of a challenging market environment. 7,2 123,0 — Although the churn rate is not satisfactory, it was improved by 60% in absolute numbers q/q. We are also happy to not
Slide 19: Net Revenue Retention
Net Revenue 120 Retention Top 20 Accounts Q3 2023 (LTM) 100 80 Enterprise accounts All Accounts 60 40 — Continuous stickiness and willingness to expand within our top 20 accounts, which in Q3 ended at 116% NRR (LTM). 20 — Although we did see a slight positive upturn q/q in NRR in Q3, we are still no
Slide 20: ARR by Customer
ARR by Customer Q3 2022 – Q3 2023 Customer Group growth Avg. ARR per CG growth (CER) 300 600 282 277 257 252 250 245 500 200 400 150 300 100 200 — The drop in ARR per customer group in the quarter derives mainly from churn and downsells of customers from the old to the new price plan. 50 100 — Q3 sa
Slide 21: ARR by Region
ARR by Region 0 Q3 2023 APAC EMEA -5 7% -10 57% 36% -15 -20 — APAC and EMEA both saw -5% y/y CER growth. Americas Americas saw a y/y decline of -24% at CER. -25 0 10 20 30 40 50 60 70 80 90 100 Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 22: Net Sales
Net Sales Q3 2022 – Q3 2023 Growth Net Sales -9% y/y 59,3 51,6 48,0 49,0 22,8 43,7 17,4 16,7 16,9 12,4 Growth SaaS Net Sales +1% y/y 36,5 34,2 32,3 31,1 31,3 SEKm Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 23: Gross Margin
Gross Margin Q3 2023 Gross Margin Gross Margin SaaS Professional Services Professional services gross margin is equivalent to Adj. EBITDA margin. Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 24: Operating Expenses
Operating Expenses Adjusted for currency effects 75 Q1 2023 – Q3 2023 70 65 -18% 60 — Operating expenses (OPEX) improved 13% q/q and 22% y/y. 55 Most of that decrease comes from the organizational restructurings of H1. Also expenses for consultants drove a large share of the y/y spend decrease in OP
Slide 25: Adjusted EBITDA
Adjusted EBITDA 0 0 Q3 2022 – Q3 2023 -5 -5 -10 -10 -15 -26,7 -20 -15 -25 -34,6 -20 -30 -35 -25 -40 -4,4 -30 -45 — The Adjusted EBITDA remains at a strong y/y growth of SEK +14m SEK +9m or SEK +14m excluding capitalized work for own -50 (-36%) account. This development is largely explained by better
Slide 26: Cash Flow
Cash Flow 330 SEKm Q3 2022 – Q3 2023 Q2 2023 – Q3 2023 0 325 324,0 -10 320 -20 -21,6 -26,0 315 -30,7 -30 23,7 -33,6 310 Cash Flow Q3: SEK -32,4m -40 -43,9 305 -50 300 -60 Q3 2022 Q4 2022 Q1 2023 Q2 2023 Q3 2023 9,9 295 291,6 0,1 Q3 sees a downturn in FCF q/q. This is explained by negative net workin
Slide 27: Reshaping Commerce
Reshaping Commerce bambuser
Slide 28: Appendix
Appendix Interim Report Q3 2023 CONFIDENTIAL MATERIAL
Slide 29: ARR Bridge
ARR Bridge Q3 2022 – Q3 2023 Growth (CER) -13% y/y 0,6 30,9 138,7 48,1 121,0 123,0 2,0 Q3 2022 New Business Expansion Churn Q3 2023 (CER) FX Effect Q3 2023 Interim Report Q3 2023 CONFIDENTIAL MATERIAL