Hearst Argyle Television — Conference Presentation (November 2004)

6 slides from Hearst Argyle Television's conference presentation, Nov 8, 2004

Slide 1: Commitment 2004 - Hearst Argyle Television
Slide 2: HTV Political Revenues ($mms)
2004est. HTV Political Revs* ($mms) $83 $73.3 $58.0 $50.3 $40.0 * Source: HTV estimates, same-station incl. WMUR, excl. WMTW, as if current stations were owned for all periods presented
Slide 3: HTV's NBC Affiliates
HTV's NBC Affiliates KCRA Sacramento WESH Orlando WBAL Baltimore WLWT Cincinnati WIYY Greenville WDSU New Orleans WXII Greensboro WGAL Lancaster WPTZ/ Plattsburgh/ WNNE Burlington KSBW Monterey HTV Olympics Revs* 2004: $19.5 2002: $15.0 2000: $17.3 1998: $0.13 1996: $16.0 *Net; Same-station ($mms)
Slide 4: Growth relative to 2002 baseline
(2002 as a baseline is shown at 100%; subsequent years are shown in % growth terms)
Slide 5: Help Customers Use Power of Local TV to Build Their Businesses
• Help Customers Use Power of Local TV to Build Their Businesses • Disciplined, Goal-Oriented Approach To Developing New Business • Retail development • Special projects • Senior management involvement • Extreme Makeover/Convergence • Auto, Financial Services, Retail, Furniture, Fast Foods categorie
Slide 6: Local News Leadership Drives Success on the Web
Local News Leadership Drives Success on the Web: Most of HTV's IBS News Sites Rank #1 • HTV Site Rankings — HTV has #1 Local TV News Websites in Boston, Sacramento, Pittsburgh, Baltimore and Most Other HTV Markets • Unique Viewers* — Sept YTD: 6.4mm Average Monthly — +52% vs. YTD 2003 • Page Views —