Mondelez International — Fact Sheet (2016)

4 slides from Mondelez International's fact sheet, Oct 11, 2016

Slide 1: The Chocolate Brand Daring You to Be Tender
2016 Fact Sheet The Chocolate Brand Daring You to Be Tender Milka is one of the world’s most beloved – and recognizable – chocolate brands. Made with Alpine milk, Milka has been delighting consumers in Germany and beyond since 1901. The brand, with its unique lilac-colored packaging and Lila, the Mi
Slide 2: Portfolio Around the World
2016 Fact Sheet Portfolio Around the World Tablets Large or small, available in many flavors! From the traditional milk or hazelnuts to caramel – or even combining delicious bites of our biscuit brands like Chips Ahoy!, Oreo or TUC – the possibilities are endless! Biscuits and Soft Cakes Delicious b
Slide 3: History of MILKA
2016 Fact Sheet History of MILKA 1901 1910s 1920s The first Milka Milka expands to Limited edition chocolate was Austria as its holiday chocolates packed into its popularity appear for the first famous purple spreads. time to celebrate paper. Christmas and Easter. 1950s 1960s 1970s Branding Milka sc
Slide 4: Iconic MILKA Advertising Through the Years
2016 Fact Sheet Iconic MILKA Advertising Through the Years 1960s 1972 1972 Tenderness has Lila, the Milka cow, Milka used the tagline been a Milka has starred in more “The tenderest advertising theme than 100 TV temptation since since the 1960s. commercials since she chocolate was born.” made her de