Halfords Group Plc · LSE:HFD

Halfords — Investor Day (September 2018)

116 slides from Halfords's investor day presentation, Sep 27, 2018

  1. Slide 1: Capital Markets Day

    HALFORDS GROUP PLC CAPITAL MARKETS DAY SEPTEMBER 27TH 2018

  2. Slide 2: Introduction

    2 INTRODUCTION GRAHAM STAPLETON, CEO

  3. Slide 3: halfords halfords

    halfords halfords halfords rk. tztredz>-

  4. Slide 4: Key strategic changes

    4 Key strategic changes • More specialist, unique and differentiated shopping experience • More convenient, easier to shop and integrated services business • Building customer relationships for a lifetime

  5. Slide 5: Why we have to change

    5 Why we have to change • Customers’ needs are changing and our competitors grow stronger • There is huge unfulfilled potential in this business • As a Group we will be stronger and more efficient together

  6. Slide 6: Presenting today

    6 Presenting today Graham Stapleton Karen Bellairs Steve Knights Chief Executive Chief Operating Officer Group Commercial Director Officer Andy Randall Adam Phillips Managing Director – Group Strategy & Investor Relations Director Halfords Autocentres

  7. Slide 7: Agenda

    7 Agenda Halfords’ Strengths Graham Strategic Process Customer, market and competitor insight Karen Opportunities and threats Our new Customer Strategy: - Overview Graham - Inspire Steve - Support Andy - Lifetime Karen - Summary Graham Operational Efficiencies Adam Financial Guidance Summary Graham

  8. Slide 8: Halfords' strengths

    halfords HALFORDS’ STRENGTHS

  9. Slide 9: Key strengths

    9 Key strengths • Engaged colleagues with great training • Group-wide Single Customer View • A scaled and growing services business • Mix of needs-based and discretionary offer

  10. Slide 10: Key strengths

    10 Key strengths • A strong heritage and good brand awareness • Leading positions in attractive markets • Flexible property portfolio • Cash generative and consistent dividend returns

  11. Slide 11: Strategic process

    halfords STRATEGIC PROCESS

  12. Slide 12: Strategic Process: internal

    12 Strategic Process INTERNAL Getting into • Review of previous strategies GettingGear Into Gear • Colleague insight Moving Up A Gear • Single customer view • Financial analysis

  13. Slide 13: Strategic Process: external

    13 Strategic Process EXTERNAL • Customer insight • Competitor analysis • Macro technology and consumer trends • External advice and specialist expertise

  14. Slide 14: Customer, market and competitor insight

    14 CUSTOMER MARKET AND COMPETITOR INSIGHT

  15. Slide 15: Macro customer trends

    15 Macro customer trends • DIY to DIFM • Convenience - Cash rich time poor • Omnichannel - seamless shopping journeys • Customers becoming less brand loyal • Move towards personalisation • Growing preference for experiences over product • A move from owning to using • Increased price transparency •

  16. Slide 16: Halfords' customer insight on our brand

    16 Halfords’ customer insight on our brand • Customers confused by us selling non core categories which then undermines our specialism • Customers do not stay with us for the life of their bike or car needs • We under-index in female and younger customers • Low cross shop

  17. Slide 17: Halfords' customer insight on services

    17 Halfords’ customer insight on services • Our services customers are more valuable • Motoring fitting is more likely to be purchased by female and younger customers • Whilst the Halfords brand is well known, awareness of some services is low • However, our services offer is not convenient or easy

  18. Slide 18: Our markets - motoring

    18 Our markets - motoring Car products and Car servicing related fitting Market size c.£3bn c.£9bn Halfords Group’s market 20% 2% share* Forecasted Market 2+% 2+% Growth** * Halfords estimates ** Halfords estimates, annual average

  19. Slide 19: Our markets – drivers of growth in motoring

    19 Our markets – drivers of growth in motoring The UK car parc has exhibited steady growth and is expected to continue… …with the average age of cars gradually rising UK Car Parc Average Age of UK cars Millions of Cars Years +1.1% 33 32 +1.8% 31 30 +0.7% 7.7 7.8 7.8 8.0 8.1 29 28 0 2006 2008 2010 20

  20. Slide 20: Our markets – customer trends in motoring

    20 Our markets – customer trends in motoring % of new vehicle registrations 100% 90% 80% Appeal of hybrid and 70% 70% of our motoring customers want 60% Diesel electric cars someone to “do it for me” 50% 40% Petrol is forecast to 30% 20% increase Complexity of cars and bikes 10% AFV* significantly a

  21. Slide 21: Our markets – motoring market share opportunity

    21 Our markets – motoring market share opportunity • We only have 2% share of the large and fragmented car servicing market • We have almost zero presence in the mobile services and repair market

  22. Slide 22: Our competitors - motoring

    22 Our competitors - motoring Car parts, accessories, Car servicing and consumables and aftercare technology Other 17% Other garage 25% chains Online pure-play 26% Franchised 30% Dealerships ‘Traditional’ retailers 23% & grocers Independent Independent 14% garages 43% garages Halfords Group 20% Half

  23. Slide 23: Our competitors - motoring

    23 Our competitors - motoring Car products and related fitting Car servicing Competitors Independent Garages Dealerships • Limited retail specialism but a highly diverse competitive set • Difficult for independents to keep up with technological changes • Limited retail bricks and mortar competition

  24. Slide 24: Our markets - cycling

    24 Our markets - cycling Cycling Market size c.£2bn Halfords Group’s market share* 19% Forecasted Market Growth** 3+% * Halfords estimates ** Halfords estimates, annual average

  25. Slide 25: Our markets – drivers of growth in cycling

    25 Our markets – drivers of growth in cycling Cycling participation by EU country eBike sales as % of total UK Cycling sales % of adult population who cycle at least once a month 18% 87% 15% 82% 79% 78% 70% 70% 12% 65% 57% 9% 44% 40% 7% 32% 31% 23% 4% 3% 2% 1% 1% 1% 2012 2013 2014 2015 2016 2017 201

  26. Slide 26: Our markets – cycling market share opportunity

    26 Our markets – cycling market share opportunity Performance Cycling* Market share 7% 5% 2% 10 years ago 5 years ago 3 years ago Today PACs and Cycle Repair Market share 15% 12% * This is a segment of the cycling market that contains cycling enthusiasts who spend much more than average on their PAC

  27. Slide 27: Our competitors - cycling

    27 Our competitors - cycling Cycling 22% Online pure-play Generalist retailers & 13% grocers Independents and 46% cycling specialist chains 19% Halfords Group Source: Halfords research

  28. Slide 28: Our competitors - cycling

    28 Our competitors - cycling Mainstream Cycling Performance Cycling Competitors Independents • Predominantly generalist competitors with own label bikes • Predominantly branded bikes • Limited online penetration in mainstream bikes • Traditional specialists and independents struggling • Physical ser

  29. Slide 29: Key opportunities

    29 Key opportunities • Increasing cross group shopping and customer retention • Creating a convenient, scaled services business with improved awareness • Attracting younger and female customers • E bikes and electric and hybrid cars are driving increased complexity in motoring market • Digitally-ena

  30. Slide 30: Key Threats

    30 Key Threats • Rising tide of customer expectations • Optimising our bricks and mortar in a retail space that is becoming more digitally led • Growing focus on value, with increasing price transparency • Growing pressure on discretionary spend • A diverse and evolving competitor base • Changing ca

  31. Slide 31: Introducing our new customer strategy

    31 INTRODUCING OUR NEW CUSTOMER STRATEGY

  32. Slide 32: Our new customer strategy

    32 Our new customer strategy 1 Inspire our customers through a differentiated, super specialist shopping experience 2 unique and more convenient services offer Support our customers through an integrated, 3 Enable a lifetime of motoring and cycling

  33. Slide 33: Our new customer strategy: Inspire

    33 Our new customer strategy 1 Inspire our customers through a differentiated, super specialist shopping experience

  34. Slide 34: Our new customer strategy: Support

    34 Our new customer strategy 2 Support our customers through an integrated, unique and more convenient services offer

  35. Slide 35: Our new customer strategy: Lifetime

    35 Our new customer strategy 3 Enable a lifetime of motoring and cycling

  36. Slide 36: Slide 36

  37. Slide 37: Inspire our customers through a super specialist shopping experience

    Inspire our customers through a differentiated, super specialist shopping experience

  38. Slide 38: Where are we now…

    halfords Where are we now...

  39. Slide 39: Halfords is currently a general specialist

    39 Halfords is currently a general specialist Where we are now • A focus on motoring and cycling but also a range of other loosely associated product categories • Our customers tell us our non-core products undermine our specialist credentials • We know that our less specialist products do not bring

  40. Slide 40: Innovation is industry led and a small proportion of range

    Innovation is industry led and is a small 40 proportion of today’s product range Where we are now • Innovation in our markets is typically industry-led; often by overseas suppliers who don’t know the UK customer • Products with unique features and benefits are a very small proportion of our product

  41. Slide 41: The customer experience is improving

    41 The customer experience is improving Where we are now • Strong Click & Collect proposition: around 85% of halfords.com orders collected in store • Good growth in online sales • Customer satisfaction improved in stores and garages, helped by training programmes • Recent store refreshes have been c

  42. Slide 42: Opportunities to improve customer experience

    But there are also lots of opportunities to 42 improve customer experience Where we are now Ageing estate Product rather than service led Too much space in some Fragmented on and offline journeys categories and too little in others

  43. Slide 43: Where will we be moving to

    halfords Where will we be moving to

  44. Slide 44: We will become a super specialist

    44 We will become a super specialist Where we will be moving to • More physical range and space given to our core specialisms of motoring and cycling • Reduction of non-core products • Online ranges of motoring and cycling products to increase • Continued commitment to invest in training with even g

  45. Slide 45: Enhancing our cycling specialism with Performance Cycling

    We will also be enhancing our cycling specialism with 45 growth in our Performance Cycling business Where we will be moving to • Increase our store estate from 24 to 50+ • Invest in our IT and digital platforms, leveraging Group scale • Continue to build our range proposition with more exclusive bra

  46. Slide 46: Customer-led innovation

    We will lead and differentiate our markets with 46 customer-led innovation Where we will be moving to • Utilising customer insights to develop products that we know customers want and need • Shifting focus away from innovation being different colour/design/brand to truly unique products • New produc

  47. Slide 47: The first idea from our innovation pipeline

    47 The first idea from our innovation pipeline… Where we will be moving to Heated handlebars Example of new approach in action: • New team • Customer research and insights • Identify customer needs and wants • Develop new products/services to meet needs utilising latest technology • Protect with IP

  48. Slide 48: Redefining our own label ranges

    We will redefine and further differentiate 48 our own label ranges Where we will be moving to • New own brand product family developed with clear good / better / best hierarchy • Ranges spanning motoring and cycling • Target to grow own brand penetration by at least 20% over the medium term • First

  49. Slide 49: Improving shopping journey - online

    49 Improving our customer shopping journey - online Where we will be moving to • Halfords as one site bringing services and product together • Personalisation • Integrated services booking experience to nearest available location and timeslot

  50. Slide 50: Improving shopping journey – online to offline

    50 Improving our customer shopping journey – online to offline Where we will be moving to • Customer waiting areas with wifi • Quick and simple vehicle registration lookup screens • Digital signage with personalised content • Super-fast Click & Collect

  51. Slide 51: Improving shopping journey – online to offline

    51 Improving our customer shopping journey – online to offline Where we will be moving to • Colleagues able to access customer/product info e.g. purchase history and brand preferences and type of car/bike owned • Colleague collaboration tools to share advice and best practice e.g. knowledge and advi

  52. Slide 52: The new store format

    The new store format will be a more transformational 52 change than previous refresh concepts Where we will be moving to • Services first • Mission based layouts • Product inspiration – creating heroes of our best products • Right space, right range • Opportunities to optimise store cost base e.g. L

  53. Slide 53: New autocentre format

    We will also be developing and implementing 53 a new autocentre format Where we will be moving to • Utilising similar design principles as store format change • More customer-centric front-of-house • Transformed back office, utilising new system implementation • Trialling servicing of both hybrid ca

  54. Slide 54: Accelerating the rate of refresh of our estate

    We will be accelerating the rate of refresh of our 54 physical estate Where we will be moving to Number of stores / garages refreshed Up to Up to Up to 50 50 50 Up to Up to Up to 90 90 90 24 6 45 16 36 23 25 10 17 7 FY14 FY15 FY16 FY17 FY18 FY19 FY20 FY21 FY22 Stores Garages

  55. Slide 55: Step change in the profile of the estate

    This accelerated refresh programme will step change the 55 profile of the estate Where we will be moving to % of Group estate invested in since FY13 100% 75% 50% 25% 0% FY14 FY15 FY16 FY17 FY18 FY19 FY20 FY21 FY22 FY23 FY24

  56. Slide 56: Inspire: summary

    1 Inspire our customers through a differentiated, super specialist shopping experience Summary • General specialist to super specialist • More product innovation • Increased range of own label products • New customer experience in stores and garages, linking on-line and off-line journeys • Expand ou

  57. Slide 57: Support our customers through an integrated services offer

    Support our customers through an integrated, unique and more convenient services offer

  58. Slide 58: Where are we now…

    Where are we now...

  59. Slide 59: Services are already an important part of the Group

    Services are already an important 59 part of the Group Where we are now 7.5m 23% 85 130 Services performed of Group sales* Services available Services available in FY18 in stores in garages * Revenue from the services and the attached product

  60. Slide 60: Our services businesses are not integrated

    60 However our services businesses are not integrated Where we are now • Separate Retail and Autocentres websites • Not all “We-Fit” services available on demand in garages • Limited range of services available in stores • Inconsistent pricing • Offline customer journey • Manual booking process for

  61. Slide 61: Some differentiated services, opportunity to do more

    61 Some differentiated services, but an opportunity to do more Where we are now • 3Bs (Blades Batteries and Bulbs) fitting is unique • Car servicing expertise but low awareness • Separate training schemes • E bike servicing and hybrid car servicing capability increasing but low awareness • The garag

  62. Slide 62: Services proposition is not convenient to all customers

    62 Our services proposition is not convenient to all customers Where we are now • Average drive time to an Autocentre is 30 mins, whereas customers want a drive time of no more than 20 mins 40% of people say they have not • Manual booking process; not an easy considered Halfords Autocentres customer

  63. Slide 63: Where will we be moving to

    Where will we be moving to

  64. Slide 64: Integrated

    64 Integrated Where we will be moving to • A unified services identity across the Group for B2B and B2C • One seamless website, combining Halfords Retail and Halfords Autocentres • Store “we fit” services available on demand in garages • Increased range of services available in stores • Seamless cus

  65. Slide 65: Halfords Mobile Expert

    65 Halfords Mobile Expert Where we will be moving to • 3 Halfords Mobile Expert vans operational • 12 services available including batteries, tyres, air conditioning and windscreen chip repair • Services performed at home or at your place of work • Technology powered by our investment in TyresOnTheD

  66. Slide 66: Convenient

    66 Convenient Where we will be moving to + + = Combined physical estate Roll out 100+ garages to Roll out mobile services One combined services with consistent services reduce average drive to major urban areas estate of 1,000+ locations offer and increased time from 30 mins to 20 availability mins

  67. Slide 67: Services change underpinned by…

    67 Our services change will be underpinned throughout by… Where we will be moving to • Operating Model • Training • Technology • Services led store format • Garage refurbishments • Enhanced customer payment options

  68. Slide 68: Support: summary

    2 Support our customers through an integrated, unique and more convenient services offer Summary • Convenience though an integrated and expanded “on demand” service offer across stores, garages and mobile • Digital customer journey from booking through to service delivery • Unique position in e-bike

  69. Slide 69: Enable a lifetime of motoring and cycling

    Enable a lifetime of motoring and cycling

  70. Slide 70: Where are we now…

    Where are we now...

  71. Slide 71: Strong customer data platform built

    After investment in the last three years we have built 71 a strong customer data platform Where we are now 3 years ago Today Disparate data sources to a Group SCV 33 1 Size of customer database 3m 22m % of Group revenue matched to customers 3% 75%

  72. Slide 72: Platform is already bringing benefits

    72 Using this platform is already bringing benefits Where we are now Maximising marketing Realising rewards from behaviour return with lookalike & data led email strategy targeting strategy More personalised in our interactions with customers Maximising customer value with predictive modelling

  73. Slide 73: Opportunity to improve retention and lifetime value

    There is a big opportunity if we improve retention 73 and lifetime value Where we are now Frequency of visit Limited repeat visit per year… 1.9 1 in 3 Of our known customers haven’t shopped with us for two years Cross shop within the Group is low at… 2%

  74. Slide 74: Limited and fragmented loyalty programmes

    We currently have limited and fragmented 74 loyalty programmes Where we are now Tradecard customers visit 5 times per year Cycle Republic Reward Card customers spend more than double what other customers spend, every time they shop

  75. Slide 75: Where will we be moving to

    Where will we be moving to

  76. Slide 76: Moving to a customer led action culture

    We have transitioned from being data focused and are now 76 moving to a customer led action culture Where will be moving to To A customer Now led action culture 3 years Data and Data and ago Insight Insight driven driven Data Data Data Focus Focus Focus

  77. Slide 77: Already driving meaningful action from insight

    We have already started to drive meaningful 77 action from our insight Where we will be moving to Informed the strategy Use data to define future range decisions Change labour operating model to better reflect Greater understanding of customer customer needs pain points and moments that matter

  78. Slide 78: Ready to drive customer loyalty and retention

    We are now ready to more actively drive 78 customer loyalty and retention Where we will be moving to • Supercharge CRM • Cross-Group loyalty programmes

  79. Slide 79: Accelerate development of our CRM programme

    We will accelerate the development 79 of our CRM programme Where we will be moving to • Compelling reasons for customers to return • Seamless optimised message across all channels • Real time relevant content through customer journey

  80. Slide 80: Developing loyalty propositions

    We are currently developing loyalty propositions to 80 optimise lifetime value and advocacy Where we will be moving to Young families through milestone categories Services to enhance Group loyalty

  81. Slide 81: Lifetime: summary

    3 Enable a lifetime of motoring and cycling Summary • A more focussed and targeted approach to loyalty at a Group level • Accelerating the development of our CRM program • Fully leveraging our SCV and increasing the investment in customer data management

  82. Slide 82: Summary of new customer strategy

    82 SUMMARY OF NEW CUSTOMER STRATEGY

  83. Slide 83: To inspire and support a lifetime of motoring and cycling

    To inspire and support a lifetime of motoring and cycling

  84. Slide 84: In the future, customers will see… (Inspire, Support)

    84 In the future, customers will see… 1 Inspire our customers through a differentiated, super specialist shopping experience • A business more focused on what it is really known for – its core motoring and cycling offer • Products and services with features and benefits that are only available at Ha

  85. Slide 85: In the future, customers will see… (Lifetime)

    85 In the future, customers will see… 3 Enable a lifetime of motoring and cycling • Halfords building relationships for the long term • A business encouraging people to explore and enjoy all that motoring and cycling can offer A more unified and customer-focused Halfords Group enables the strategy…

  86. Slide 86: Operational infrastructure and efficiencies

    86 OPERATIONAL INFRASTRUCTURE AND EFFICIENCIES

  87. Slide 87: Infrastructure

    87 Infrastructure IT & digital Property

  88. Slide 88: IT & digital infrastructure

    88 IT & digital infrastructure Completed in last two years In progress In the pipeline • Colleague headsets • New in-store software and in- • Web re-platform store tablets for colleagues • Resource planning system • Online enhancements, e.g. • Enhanced B2B online presence personalisation • Single cu

  89. Slide 89: Today's physical estate portfolio

    89 Today’s physical estate portfolio 452 24 315 3 Halfords stores Performance Garages Mobile vans Cycling stores

  90. Slide 90: Flexible physical estate with short leases

    We have a flexible physical estate with relatively short leases 90 and a significant peak in expiries ahead of us 120 Retail Lease Expiry & Breaks (228 sites) Autocentre Lease Break and Expiry (149 sites) 6 years 100 Average remaining 39 lease length 80 60 24 34 25 40 27 66 196 50 20 44 42 Number of

  91. Slide 91: Changes to future physical estate

    91 Changes to future physical estate Doubling the Rolling out mobile Opening 100+ number of Retail store vans, targeting autocentres Performance closures* major Cycling stores conurbations Underpinned by flexible lease portfolio enabling us to continually monitor and adjust * At similar run rate to

  92. Slide 92: Indicative illustration of change in physical estate

    92 Indicative illustration of the change in our physical estate From… To… Retail Stores Retail Stores Performance Performance Cycling Cycling Garages Garages Mobile Servicing Mobile Servicing Benefits of the future estate: • Average drive time to a Halfords service location reduced from 30 to 20 min

  93. Slide 93: Indicative illustration of change in physical estate

    93 Indicative illustration of the change in our physical estate Physical estate now Indicative illustration of future estate

  94. Slide 94: Operational efficiencies

    94 Operational efficiencies Property Product In-garage processes Synergies

  95. Slide 95: Property savings

    95 Property savings Retail store A reduction of 6 stores saved circa £1m per annum of rent and rates closures Over the last 3 years we have saved c.£1m of rent through our “right size” “Right sizes” programme The services transformation provides an opportunity to consider Relocations alternatives to

  96. Slide 96: In-garage efficiencies

    96 In-garage efficiencies UTILISATION REPORT PRODUCTIVITY REPORT Transformation programme to drive productivity and utilisation benefits • PACE system • Improved process flows • New reporting • Incentives linked to utilisation

  97. Slide 97: Product efficiencies – cost benefits

    97 Product efficiencies – cost benefits COST WORKING CAPITAL Own brand development Scale benefits from greater range authority in specialisms In-store space optimisation Forecasting and replenishment system More closely aligning customer and supplier payment dates

  98. Slide 98: Synergies

    98 Synergies • Multiple back offices • Overlap in activity • We are proud of our highly-trained colleagues and expect to be increasing our number of FTEs over the medium term

  99. Slide 99: Summary of operational efficiencies

    99 Summary of operational efficiencies • There are clear opportunities for cost and working capital efficiencies • We have already started unlocking some of these • We will use these savings to reinvest in: • Increased capex • Strategic investments in operating costs • Value investment

  100. Slide 100: Financial guidance

    100 halfords FINANCIAL GUIDANCE

  101. Slide 101: Profit guidance

    101 Profit guidance • FY20 Profit Before Tax to be broadly flat on FY19 • Profit Before Tax anticipated to grow by mid-single-digit percentage annually thereafter • Depreciation & amortisation to increase towards the level of capex • This guidance assumes an orderly Brexit

  102. Slide 102: Operating costs guidance

    102 Operating costs guidance Inflationary Cost growth from cost increases investments Cost • Annual wage increases + • Services - efficiencies and savings • Business rates • increased colleague • Utilities resource (see pages 94-99) • training • Rent & rates from increased physical estate • Marketin

  103. Slide 103: Capex guidance

    103 Capex guidance • Prevailing guidance c.£40m a year Major capex projects • New guidance up to £60m a year from FY20 • Roll out of garages and performance cycling stores • Increased capex to be self funded* over life of • Refresh of stores and garages plan • Continual digital enhancements • Approx

  104. Slide 104: Financial targets

    104 Financial targets 1 Grow sales faster than the markets in which we operate 2 Increased Free Cash Flow over the period FY19 to FY21 compared to previous 3 years 3 Grow the ordinary dividend every year 4 Net debt target of 1.0x EBITDA with a range of up to 1.5x for appropriate M&A

  105. Slide 105: Financial targets: grow sales faster than markets

    105 Financial targets 1 Grow sales faster than the markets in which we operate Car products and Car servicing Cycling related fitting Forecasted Market Growth** 2+% 2+% 3+% ** Halfords estimates, annual average

  106. Slide 106: Financial targets: free cash flow

    106 Financial targets 2 Increased Free Cash Flow over the period FY19 to FY21 compared to previous 3 years Guidance for next All in £m Previous 3 years 3 years (FY16-18) (FY19-21) Operating cash flow pre working capital 329.2 Free Cash Flow Capex (109.9) has been added Working capital (40.1) to the

  107. Slide 107: Financial targets: grow the ordinary dividend

    107 Financial targets 3 Grow the ordinary dividend every year Dividend per share history (pence) 3% 18.03 3% 17.51 3% 17.00 16.50 FY15 FY16 FY17 FY18

  108. Slide 108: Net debt to EBITDA

    108 Financial targets 4 Net debt target of 1.0x EBITDA with a range of up to 1.5x for appropriate M&A 1.8 1.6 1.4 Debt target of 1x (with range up to Net debt to EBITDA 1.2 1.5x for M&A) 1 0.8 0.6 0.4 0.2 0 FY06 FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19 FY FY FY FY FY FY FY FY

  109. Slide 109: Capital allocation priorities

    109 Capital allocation priorities 1 Maintaining a prudent balance sheet 2 Investment for growth 3 Grow the ordinary dividend 4 Appropriate M&A 5 Surplus cash returned to shareholders

  110. Slide 110: Reporting changes going forward

    110 We will be making some reporting changes going forward P&L Retail Autocentres Group Group LFL categories Retail Motoring Car Maintenance Car Enhancement Motoring • Changes to be made for FY20 onwards Travel Solutions Cycling Cycling • We will also be changing how we report services sales into Au

  111. Slide 111: Financial guidance summary

    111 Financial guidance summary • Profit broadly flat in FY20 with mid-single-digit percentage growth thereafter • Increased capex self funded through cost and working capital efficiencies throughout the life of the plan • Target to increase Free Cash Flow over the plan • Commitment to preserve ordin

  112. Slide 112: Summary

    halfords Summary

  113. Slide 113: To inspire and support a lifetime of motoring and cycling

    To inspire and support a lifetime of motoring and cycling

  114. Slide 114: Our new customer strategy

    114 Our new customer strategy 1 Inspire our customers through a differentiated, super specialist shopping experience 2 unique and more convenient services offer Support our customers through an integrated, 3 Enable a lifetime of motoring and cycling

  115. Slide 115: Summary of infrastructure and operational efficiencies

    115 Summary of infrastructure and operational efficiencies • Clear plan for infrastructure with majority of investment in IT and property • Wide-ranging operational efficiency programme to cover increased investment • Robust investment discipline with gating process in place

  116. Slide 116: To inspire and support a lifetime of motoring and cycling

    To inspire and support a lifetime of motoring and cycling

Halfords Group — Investor Day (September 2018) on 6ix