Zedge, Inc. · AMEX:ZDGE
Zedge — Investor Presentation (April 2025)
20 slides from Zedge's investor presentation, Apr 23, 2025
Slide 1: Company Overview
© 2025 Zedge, Inc. Confidential. Company Overview April 23, 2025 Unless otherwise noted, data used in this presentation relates to the period ended January 31, 2025. Fiscal year end is July 31st.
Slide 2: Forward-looking statements
© 2025 Zedge, Inc. Confidential. This presentation contains statements that are, or may be considered to be, forward - looking statements. All statements that are not historical facts are forward - looking statements and such forward - looking statements are statements made pursuant to the Safe Harb
Slide 3: About Zedge
© 2025 Zedge, Inc. Confidential. 3 $29M Market cap* $9M Enterprise Value* ~50% Free Cash Flow (FCF) Yield** About Zedge • We are experts in monetizing large user bases • We provide artists with tools, community, recognition, and the ability to make $$$ • We provide users with great content and a fun
Slide 4: Product Portfolio of Leading Category Killers
© 2025 Zedge, Inc. Confidential. 4 Product Portfolio of Leading Category Killers World’s leading photo competition game > 180M photo uploads #1 trusted search engine for all things emoji , now with Gen AI emoji creation tools ~10M MAU Leading m arketplace for mobile phone personalization content wit
Slide 5: Investor Highlights
© 2025 Zedge, Inc. Confidential. 5 ~$4M in annualized cost reductions Q2 FY25 company wide restructuring activities streamlined global operations; rightsized underperforming GuruShots business while it develops new roadmap Disciplined Capital Allocation Free cash flow used for internal growth capita
Slide 6: Zedge Marketplace Offers Growth Opportunities
© 2025 Zedge, Inc. Confidential. 6 UGC + Premium Content offers endless creative possibilities pAInt AI creation suite turns users into creators: • Images • Audio AI (coming in Spring 2025) Leading marketplace for mobile phone personalization content Zedge Marketplace: Offers Growth Opportunities 72
Slide 7: Monetization Expertise Driving >40% ARPMAU Growth
© 2025 Zedge, Inc. Confidential. 7 Monetization Expertise Driving >40% ARPMAU Growth* *Since beginning of FY24. **H1 FY24 to FY25 +42% H1 FY ’25 ZP GTV Growth** Creator Economy pAInt + Artists sell their content to Zedge’s ~25M MAU Subscriptions Endless testing value added features + pricing + term
Slide 8: pAInt: AI Creation Tools
© 2025 Zedge, Inc. Confidential. 8 Available globally Freemium model ‘Creator Economy’ feeder Audio AI expected in Spring 2025 Fuels growth opportunity across both Android and iOS Turn consumers into creators with a rich set of AI creation tools pAInt: AI Creation Tools Outputs: Avatars, filters, ph
Slide 9: #1 trusted source for all things emoji
© 2025 Zedge, Inc. Confidential. #1 trusted source for all things emoji 9 * Since being acquired in 2021 Emoji playground AI emoji sticker creation tools - Games - Mashups Revenue model Advertising today, subscriptions coming in H2 FY ‘25 ~10M MAU 19 Languages ~26% Revenue CAGR*
Slide 10: GuruShots: photo competition game
© 2025 Zedge, Inc. Confidential. 10 >180M photo uploads 4.5B votes in FY ’24 Strong community dynamic Single player or team gameplay Category leading photo competition game, globally Acquired in 2022
Slide 11: Restructuring to Save $3M Annually
© 2025 Zedge, Inc. Confidential. 11 Restructuring to Save $3M Annually Causes • Apple disrupted efficient UA - limiting precise targeting of prospective players (ATT framework) • Marketing efforts were outsourced to an agency that yielded mediocre results • Feature evolution was too slow Remediation
Slide 12: Disciplined Capital Allocation to Drive Shareholder Value
© 2025 Zedge, Inc. Confidential. 12 Disciplined Capital Allocation to Drive Shareholder Value Owner mindset Insider Ownership is ~16% of stock Innovation Reinvest in organic growth through cost efficient new product/feature development tied to meeting KPIs Share repurchases: $5M share repurchase und
Slide 13: Innovation is part of our DNA
© 2025 Zedge, Inc. Confidential. 13 Innovation is part of our DNA Audio AI Print on Demand ZP for Web Evolution of product development platform/process underway Goal is to enable faster feature/new product turnaround, testing and go/no go product decisions New Features for existing products under de
Slide 14: Management team
© 2025 Zedge, Inc. Confidential. 14 Jonathan Reich CEO, Zedge, Inc. Jonathan has been our CEO since August ‘20 and as our President since July ’11. He has also served as our CFO (’16 - ’20) and COO (’11 - ’20). From ’07 to ’14, Mr. Reich served as President of Fabrix Systems, Inc. and, from 1999 to
Slide 15: Backed by the Jonas family; Board of Directors
© 2025 Zedge, Inc. Confidential. 15 Zedge Inc. is backed by the Jonas family IDT Corp (NYSE : IDT) founded by Howard Jonas and controlled by the Jonas family, spun off its controlling interest in Zedge in June 2016 . The Jonas family maintains significant holdings in Zedge and has a proven track rec
Slide 16: Recent Financials
© 2025 Zedge, Inc. Confidential. 16 Recent Financials • TikTok cut US ad spend to $0 due to government ban (returned to normal spending in February until at least mid - June) • Temporary glitch related to adding new ad demand partner (resolved in January) • Ongoing GuruShots decline (bottoming out)
Slide 17: Why invest now?
© 2025 Zedge, Inc. Confidential. 17 Why invest now? Strong core business performance ( ) ~$4M in annualized cost reductions will begin kicking in during Q3 FY ’25 Unlocking product growth with AI Disciplined capital allocation +
Slide 18: Company and investor relations contacts
Company contact: Jonathan Reich, CEO jonathan.reich@zedge.net Investor relations contact: Brian Siegel (346) 396 - 8696 brian@haydenir.com (NYSE American: ZDGE)
Slide 19: Appendix - Reconciliation of Non-GAAP Financial Metrics
© 2025 Zedge, Inc. Confidential. 19 H1 FY FY Q2 Q1 Q4 Q3 Q2 Q1 Q4 Q3 Q2 Q1 FY ‘25 2024 2023 FY ‘25 FY ‘25 FY ‘24 FY ‘24 FY ‘24 FY ‘24 FY ‘23 FY ‘23 FY ‘23 FY ‘23 Free Cash Flow Calculation $1.9 $0.3 $5.9 $1.2 $3.2 $1.5 $0.7 $0.1 $1.2 $0.2 $0.7 $0.2 $2.3 $0.2 $1.6 $0.4 $1.3 $0.4 $0.4 $0.3 $1.6 $0.4 $
Slide 20: Appendix - Trended Financial Information
© 2025 Zedge, Inc. Confidential. 20 Appendix - Trended Financial Information* Q2 FY ‘25 Q1 FY ‘25 Q4 FY ‘24 Q3 FY ‘24 Q2 FY ‘24 Q1 FY ‘24 Q4 FY ‘23 In $M except for: EPS, ARPMAU, and Paid Subscriptions $7.0 $7.2 $7.6 $7.7 $7.8 $7.1 $6.6 Total Revenue $4.7 $4.9 $5.2 $5.5 $5.5 $4.9 $4.6 Advertising $0