Brighthouse Financial, Inc. · NASDAQ:BHF

Brighthouse Financial — Investor Presentation

21 slides from Brighthouse Financial's investor presentation

  1. Slide 1: Brighthouse Shield Level 10 Annuities: A New Strategy for Retirement Savings

    ANNUITIES | SINGLE PREMIUM DEFERRED Brighthouse Shield Level 10 Annuities A New Strategy for Retirement Savings 01 Why Protect? 02 Why Shield Level 10? 03 How to Position and Sell Shield Level 10 Brighthouse FINANCIAL® Brighthouse Shield Level® 10 Annuity and Brighthouse Shield Level® 10 Advisory An

  2. Slide 2: 01 Why Protect?

    Headline 01 Why Protect? This material should not be interpreted as a recommendation or as fiduciary investment advice by Brighthouse Life Insurance Company, Brighthouse Life Insurance Company of NY, or Brighthouse Securities, LLC. For Financial Professional Use Only. Not For Public Distribution. 2

  3. Slide 3: Equities — Still One of the Best Ways to Save for Retirement

    Equities — Still One of the Best Ways to Save for Retirement Perhaps now’s a good time to consider a strategy that helps S&P 500° Price Index protect a portion of your clients’ retirement assets coo bes 2.208 while still providing them with ; _ nase potential growth opportunities. soso iif sos0 shee

  4. Slide 4: Cost of Loss

    Cost of Loss It takes money to make money When an account loses value, the remaining amount has to work harder to return to the original value. 10* 11% 15* 18% | Loss | BBE No withdrawal Token 25* 33° This graph shows the cumulative percentage gains required over five years to return to the original

  5. Slide 5: Cost of Volatility

    Cost of Volatility A tale of two hypothetical investments. If your client invested $100,000 two ways, here’s what they would have at the end of six years, depending on market volatility: Investment A experienced no volatility while Investment B experienced considerable volatility. Year Investment A

  6. Slide 6: A New Approach to Retirement

    A New Approach to Retirement FINANCIAL*

  7. Slide 7: A New Breed of Protection

    A New Breed of Protection Brighthouse Shield Level’ 10 Annuities One part protection against loss, one part long-term investment as growth. Losses to the account value are determined by tracking the index or indices to the Shield Option chosen. PROTECTION PARTICIPATION Insurance Investment Clients w

  8. Slide 8: The Next Step

    The Next Step For Financial Professional Use Only. Not For Public Distribution. 8

  9. Slide 9: 02 Why Shield Level 10?

    Headline 02 Why Shield Level 10? For Financial Professional Use Only. Not For Public Distribution. 9

  10. Slide 10: Shield 10 1-Year Terms

    Why It Matters Hypothetical example for illustrative purposes only. Single Purchase Payment Single Purchase $100,000 Payment $100,000 TERM 1 TERM 2 TERM 3 TERM 4 TERM 5 TERM 6 Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 20% 15.96% 9% 9% 9.23% 10% 8% 7% 8% 8% 8% 7.45% 6% 6% Level 1-Year Index 3.76% 3.7

  11. Slide 11: How Shield Level 10 Works

    How Shield Level 10 Works Allocate a portion of retirement savings. Step 1 Step 2 Step 3 Step 4 Allocate a Track the Select the Determine portion of preferred index Shield Option end-of-term retirement that works best performance assets For Financial Professional Use Only. Not For Public Distributio

  12. Slide 12: Shield Level 10 Can Provide Protection in a Down Market and Potential Growth

    Shield Level 10 Can Provide Protection in a Down Market and Potential Growth 1 Level of Protection: Shield 10, 1-Year Term Hypothetical Cap Rate: 8% Hypothetical example for illustrative purposes only. DOWN MARKET I SCENARIO A DOWN MARKET I SCENARIO B UP MARKET I SCENARIO A UP MARKET I SCENARIO B At

  13. Slide 13: Two More Reasons to Consider Shield Level

    Two More Reasons to Consider Shield Level 10 () | THE POWER OF TAX DEFERRAL' IF A NEED ARISES, the client can access a portion of their assets | |f the client is buying an annuity to fund a qualified retirement plan or IRA, they should do so for the annuity’s features and benefits other than tax def

  14. Slide 14: The Next Step

    The Next Step For Financial Professional Use Only. Not For Public Distribution. 14

  15. Slide 15: 03 How to Position and Sell Shield Level

    Headline 03 How to Position and Sell Shield Level 10 For Financial Professional Use Only. Not For Public Distribution. 16

  16. Slide 16: Longer, More Productive Lives

    Longer, More Productive Lives RR 6.4 Million 14.6 Million Population 85+ in 2017' Expected population 85+ in 2040' fo} The Client (oe . f k latility? Age 55-65, wants protection of consumers are concerned about market volatility’ and potential growth Meaning many will spend 20-30 years in retirement

  17. Slide 17: Positioning the Benefits

    Positioning the Benefits vty (2 Protect Protect retirement assets retirement assets Customize the level of protection for Protect some assets and still retirement assets using the available get better potential growth Shield Options to help regain opportunities than some confidence in a long-term pl

  18. Slide 18: Words That Matter

    Words That Matter Language to Use Language to Lose Protection-first language Growth-first language Building for retirement The difficulty of investing in today’s market environment Straightforward details on levels of protection and predetermined growth potential Analogies Adapt to changing personal

  19. Slide 19: Conversation Starters

    Conversation Starters — Do you want a choice of levels of protection from loss for a portion of your assets? Would you like to have the flexibility to adjust and make changes to your allocations periodically? If you could transfer some or all downside risk to Brighthouse Financial, without losing th

  20. Slide 20: The Next Step

    The Next Step For help, contact our Sales Desk at (800) 848-3854 a * Learn more about the available sales materials : + Set up an appointment with your Regional Wholesaler * Go through your book of business and identify clients who might benefit from a Shield Level 10 or Shield Level 10 Advisory Ann

  21. Slide 21: Prospectus and product disclosures

    This material must be preceded or accompanied by prospectuses for the Brighthouse Shield Level 10 Annuity and Brighthouse Shield Level 10 Advisory Annuity, issued by Brighthouse Life Insurance Company and, in New York only, by Brighthouse Life Insurance Company of NY, which contains information abou

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