Leejam Sports Co. · TADAWUL:1830

Leejam Sports — FY2024 Earnings Presentation

34 slides from Leejam Sports's earnings presentation, February 2025

  1. Slide 1: Earnings Presentation FY 2024

    Earnings Presentation F Y 2 0 2 4 - Fe b 2 0 2 4

  2. Slide 2: Disclaimer

    DISCLAIMER All information included in this document is for general use only and has not been independently verified, nor does it constitute or form part of any invitation or inducement to engage in any investment activity, nor does it constitute an offer or invitation or recommendation to buy or su

  3. Slide 3: Executive Summary

    Executive Summary

  4. Slide 4: Led by its Core, Leejam achieved constant growth despite record center openings

    Led by its Core, Leejam achieved constant growth despite record center openings FY 1,501 13% 623 7% 447 (1%) 742 6% 454 28% 2024 Revenue Gross Profit Operating Profit EBTIDA Net Profit Q4 408 2% 174 (9%) 119 (23%) 197 (10%) 100 (22%) 2024 Revenue Gross Profit Operating Profit EBTIDA Net Profit SAR M

  5. Slide 5: Leejam grew its network, with a focus on members retention & satisfaction

    Leejam grew its network, with a focus on members retention & satisfaction 223 +36 144 +19 59 +10 159 +21 44 +8 20 +7 Total Centers, Male Centers Female Centers Big Box Centers Xpress Centers Studios & Studios and Academies Academies 486K 23% 39M 17% 909K 28% 319K 15% 3M 4% 26 30% Members Total Visit

  6. Slide 6: Comprehensive Coverage Across the Fitness Market, with Dedicated Solutions for Every Market Segment

    Comprehensive Coverage Across the Fitness Market, with Dedicated Solutions for Every Market Segment Concept Studios & Premium Tier Middle Tier Low Cost, High Value Academies 4 Centers 155 Centers 44 Centers 20 Centers 4 Male Centers 101 Male Centers 39 Male Centers 12 Male Centers 0 Ladies' Centers

  7. Slide 7: Network Expansion & Members Trend

    Network Expansion & Members Trend

  8. Slide 8: Center Movement during 2024

    Center Movement during 2024 223 +24 Centers 187 Openings 12 11 9 7 Fitness Time Centers 203 +29 Centers 0 BigBox Male BigBox Female Xpress Male Xpress Female Concept Studio 174 Closure 0 0 -1 -1 -1 Concept BigBox Male BigBox Female Xpress Male Xpress Female Concept Studio Studios 13 20 +7 Centers DE

  9. Slide 9: Fitness Time Memberships continue its growth reaching record numbers

    Fitness Time Memberships continue its growth reaching record numbers during 2025 … Total YE Members Daily Ave. Members Total YE Members / Segment YE Members / Center In Thousand In Thousand In Thousand In Thousand 443 Female 486 113 Female 395 Female Female +26% +12% 2.2 396 +14.8% 90 1.9 Male +23%

  10. Slide 10: Subscription mix shifted to longer-term during 2024

    Subscription mix shifted to longer-term during 2024, with a major shift on Q3 Sold Subscription per Product Sold Subscription per Product % of Total % of Total Sold Units 64% Sold Units 65% 52% 39% 22% 17% 18% 17% 15% 17% 13% 13% 10% 10% 4% 4% 5% 3% 4% 4% 1% 1% 3% 1% 0.0% 0.0% 0.0% 0.0% 1 MONTH 3 MO

  11. Slide 11: Financial Review

    LecANM Financial Review

  12. Slide 12: Financial Performance – Q4 Review

    Financial Performance – Q4 Review REVENUE GROSS PROFIT In Millions SAR In Millions SAR 191 398 408 174 +2% (9%) Q4 2023 Q4 2024 Q4 2023 Q4 2024 EBITDA NET PROFIT In Millions SAR In Millions SAR 129 222 197 100 (10%) (22%) Q4 2023 Q4 2024 Q4 2023 Q4 2024 Confidential and Proprietary Information 12

  13. Slide 13: Financial Performance – Q4 Review

    Financial Performance – Q4 Review GROSS PROFIT MARGIN EBITDA MARGIN Group FT Only Group FT Only 56% 57% 48% 47% 43% 44% 48% 48% (3%) (8%) (5%) (8%) Q4 2023 Q4 2024 Q4 2023 Q4 2024 NET PROFIT MARGIN Group FT Only 32% 30% 25% 25% (5%) (4%) Q4 2023 Q4 2024 Confidential and Proprietary Information 13

  14. Slide 14: Financial Performance – FY 2024 Review

    Financial Performance – FY 2024 Review REVENUE GROSS PROFIT In Millions SAR In Millions SAR 1501 1325 585 623 +13% +7% 2023 2024 2023 2024 EBITDA NET PROFIT In Millions SAR In Millions SAR Normalized One-Offs 456 356 742 +23% 701 312 +6% 319 (2%) 144 37 2023 2024 2023 2024 Confidential and Proprieta

  15. Slide 15: Financial Performance – FY 2024 Review

    Financial Performance – FY 2024 Review GROSS PROFIT MARGIN EBITDA MARGIN Group FT Only Group FT Only 53% 53% 44% 44% 49% 50% 42% 42% (2%) (3%) (2%) (4%) 2023 2024 2023 2024 NET PROFIT MARGIN NET PROFIT MARGIN – Excluding One-offs Group FT Only Actual Normalized 30% 31% 30% 27% 27% 27% 24% 21% +4% +3

  16. Slide 16: Q4 2024 COR, G&A and S&M

    Q4 2024 COR, G&A and S&M COR G&A and S&M In Millions SAR In Millions SAR COR COR / Center S&M G&A 234 207 47 31 1.3 1.3 7 9 2023 2024 2023 2024 Key notes Key notes • An increase of 13% in overall cost of revenue compared to Q4 An increase in G&A and S&M expenses by 48% due to: 2023 due to the additi

  17. Slide 17: FY 2024 COR, G&A and S&M

    FY 2024 COR, G&A and S&M COR G&A and S&M In Millions SAR In Millions SAR COR COR / Center S&M G&A 878 741 150 4.7 116 4.5 17 25 2023 2024 2023 2024 Key notes Key notes An increase in G&A and S&M expenses by 31% due to: • Higher number of members drove consumables and cleanings costs. • Investments i

  18. Slide 18: Strong financial position to fund future expansion

    Strong financial position to fund future expansion Cash In Millions& CE SAR Loans Deferred Revenue In Millions SAR In Millions SAR In Millions SAR 331 277 303 Deferred Revenue Deferred Revenue / Center 8 504 7 444 6 5 +9% +14% 106 4 2.7 2.7 3 (62%) 2 1 2023 2024 2023 2024 2023 2024 Key notes Key not

  19. Slide 19: Strong financial position, solid returns, and low leverage level

    Strong financial position, solid returns, and low leverage level CR & DEBT RATIOS ROE, ROIC, ROCE Current Ratio = Total CA / (TCL-Deferred Revenue) ROE = Net Profit / Total Equity D/E Ratio = (Total Liability – Deferred Revenue) / Total Equity ROIC = Net Profit / Invested Capital ROCE = EBIT / Total

  20. Slide 20: Strong cash generation with accelerated investment on expansion

    Strong cash generation with accelerated investment on expansion Free Cash Flow All Amounts in million (SAR) 195 2024 781 152 28 277 (585) (20) (164) 108 (282) (53) (24) Operating CF, Net Other Investment… Loan Borrowings.… Divident paid Other Financing CF Cash as of Beginning CapEx Land Sale Lease P

  21. Slide 21: FY 2024 Lease Payments Breakdown

    FY 2024 Lease Payments Breakdown Number In Millionsof SARLeases Average Lease Payments / Center Actual In Millions SAR 39 36 0.74 0.74 173 182 0.75 0.78 2023 2024 2023 2024 Lease payment/ Centers Operating Non Operating Lease payment/Operating Centers Confidential and Proprietary Information 21

  22. Slide 22: Segments Performance

    Segments Performance

  23. Slide 23: Segment Performance – Source – Annual

    Segment Performance – Source – Annual By Source By Sector In Millions SAR In Millions SAR +10% 2023 2024 2023 2024 1,269 +13% 1,483 1,153 1,316 +31% 193 +16% 148 +87% +127% 16 20 9 19 9 19 Sub & Member PT Rental Other Fitness Time Other Confidential and Proprietary Information 23

  24. Slide 24: For Fitness Time, Female segment showed strong growth while male segment still the dominate

    For Fitness Time, Female segment showed strong growth while male segment still the dominate REVENUE GROSS PROFIT GP Margin In Millions SAR In Millions SAR In Millions SAR Male Female Male Female Male Female Female Female +11% 114 103 Female 49 Female Female 49 48% Female 43% +3% Male Male 288 298 Ma

  25. Slide 25: For Fitness Time, Female segment showed strong growth while male segment still the dominate

    For Fitness Time, Female segment showed strong growth while male segment still the dominate REVENUE GROSS PROFIT GP Margin In Millions SAR In Millions SAR In Millions SAR Male Female Male Female Male Female Female Female +19% 389 Female +15% 148 Female Female 129 39% Female 328 38% +11% +5% Male Mal

  26. Slide 26: Performance per Center

    LEEUAM Performance per Center

  27. Slide 27: Performance per Center by Quarters

    Performance per Center by Quarters REVENUE vs REVENUE PER CENTER In Millions SAR 2.4 2.1 2.2 2.1 2.2 2.2 2.0 2.1 1.9 1.9 1.9 1.9 1.9 1.9 1.8 1.8 1.8 1.7 1.8 1.7 1.8 1.7 1.6 1.6 1.6 1.1 398 406 408 337 348 344 344 267 264 278 301 225 238 230 222 261 232 233 187 210 217 219 196 0.2 210 211 149 24 Q2 Q

  28. Slide 28: For Fitness Time, Female segment showed strong growth male segment still the dominate

    For Fitness Time, Female segment showed strong growth male segment still the dominate REVENUE GROSS PROFIT GP Margin In Millions SAR In Millions SAR Female Female 2.20 Female 1.05 (1%) 2.18 Female (11%) Female 48% 0.93 (5%) Female 43% Male (10%) Male Male (20%) Male 2.48 1.23 Male Male 2.24 50% (6%)

  29. Slide 29: For Fitness Time, Female segment showed strong growth male segment still the dominate

    For Fitness Time, Female segment showed strong growth male segment still the dominate REVENUE GROSS PROFIT GP Margin In Millions SAR In Millions SAR Male Female Male Female Male Female Female Female Female 2.77 Female Female Female 2.82 39% 7.02 +5% 38% 7.40 +2% (3%) Male Male Male Male (8%) Male Ma

  30. Slide 30: Exceptional returns to shareholders since listing

    Exceptional returns to shareholders since listing Share Performance Leejam Share TASI 500% 400% 300% 264% 200% 100% 56% 0% -100% -200% -300% -400% Key notes Key notes • 286% total shareholder return (TSR) since the IPO • Since listing, Leejam’s share outperformed the market 4X Confidential and Propr

  31. Slide 31: Outlook

    LEEUAM Outlook

  32. Slide 32: Achievement Against Guidance

    Achievement Against Guidance Category Expected by Achievement 31-Dec-24 31-Dec-24 Female 5 5 Xpress Male 35 - 38 39 Female 58 - 63 54 Big Box Male 110 - 115 105 Concept Studios 15 17 Academies 6 5 Total 229 - 246 223 Confidential and Proprietary Information 32

  33. Slide 33: 2025 Outlook and Center Pipeline

    Balance Sheet Deferred Revenue Pipeline 2025 growth will be driven by: In Millions SAR • Further growing LFL and & Non LFL Centers • Improving customer experience, member retention & services 289 • Further openings of Xpress & Big Box centers • Continuing focus/growth on Corporate wellness & PT busi

  34. Slide 34: Thank You! Q&A

    Thank You! Q&A For enquires, please contact the Investor Relations Department at: investor.relations@leejam.com.sa

Leejam Sports Company — FY2024 Earnings Presentation on 6ix