Ab Artea Bankas · OMXVSE:ROE1L
Ab Artea Bankas — 15min Group — Debt Investor Presentation (October 2026)
32 slides from Ab Artea Bankas's debt investor presentation, October 2026
Slide 1: 15min Group Investor Presentation
15min Group Leading Lithuanian Media Group Investor Presentation
Slide 2: Disclaimer 1/2
Disclaimer 1/2 This Investor Presentation (the “Presentation”) has been produced by UAB 15min (the “Company”, “15min” and together with its subsidiaries the “Group”) and has been prepared solely for information purposes in connection with the issuance of Bonds under the Information Document dated 13
Slide 3: Disclaimer 2/2
Disclaimer 2/2 Each potential investor in the Bonds must make their own assessment as to the suitability of investing in the Bonds. In particular, each potential investor should: (a) have sufficient knowledge and experience to make a meaningful evaluation of the Bonds, the merits and risks of invest
Slide 4: Executive summary
Issuer 15min, UAB Executive summary Issue size Up to 12 000 000 EUR 1st tranche size 10 000 000 EUR Type of placement Public offering in Lithuania and Estonia Leading Lithuanian Media Group ISIN LT0000139180 Issue price 1 000 Interest 9.5 %; 30E/360; fixed rate • 15min Group is one of the largest me
Slide 5: 15min group mission
15min group mission A well-informed, critically thinking and growing society.
Slide 6: About 15min
1 2 3 4 About 15min Business model Market Conditions Financial Info 6
Slide 7: Key investment highlights
Key investment highlights We always move forward, loud and clear, even when everyone else is 1. 2. 3. shaking their heads at us 15min M1 Group Acquisition Leading Brands Drive Ad High Potential for Online Boosts Revenue and Growth Market Success Subscriber Growth Acquisition of M1 Group Recognized b
Slide 8: 15min – a media giant in Lithuania
01 About 15min – General Information 15min – a media giant in Lithuania Top-1 news portal in Lithuania: 15min Top-1 and Top-2 Radio Stations in Lithuania: M-1 and Lietus Top-1 news agency in Lithuania: BNS Top-2 magazine in Lithuania: Žmonės 8
Slide 9: Experienced hands-on management board
01 About 15min – Management Board Experienced hands-on management board Mr. Tomas Balžekas Ms. Gabrielė Burbienė Mr. Martynas Basokas Chairman of the Management Board Member of the Management Board Member of the Management Board Also serves as the General Manager Also serves as the CEO of radio comp
Slide 10: 15min Group organizational structure
01 About 15min – Organizational structure 15min Group organizational structure UAB BNS* Reg. Code 110356825 UAB 4 BEES UAB 15 MIN 100% Reg. Code 305859620 Reg. Code 126366874 UAB Žmonės Cinema 100% Reg. Code 305709916 100% UAB M1 UAB Radijo stotis Ultra Vires Reg. Code 120720743 Reg. Code 133831811
Slide 11: Business model
1 2 3 4 About 15min Business model Market Conditions Financial Info 11
Slide 12: Monetization of high audience reach by 15min Group
02 Business model – High reach of the audience Monetization of high audience reach by 15min Group B2C revenue 7% Weekly reach 15min 960 744 M1 685 300 93% B2B revenue Lietus 461 500 Magazine sales Other M1 Plius 331 200 6% 4% Subscriptions 16% Žmonės 166 730 Source: Kantar, Fifty5Blue, Gemius Audien
Slide 13: 15min standalone revenue streams
02 Business model – 15min revenues 15min standalone revenue streams ~74% of total income is primarily from advertising sales +15% YoY in 1H26 gross advertising revenue 1.1 Other internet media-related activities Magazine Magazine sales 1.2 7% Online 6% Subscriptions 0.5 12% 7.7 0.5 6.5 Advertising s
Slide 14: Online subscription is 15min future source of revenue
02 Business model – 15min subscription strategy Online subscription is 15min future source of revenue Successful onboarding strategy +32% Average YoY growth of online subscribers as of Dec 2023 Online subscription revenue*, EURm Playbook that triggers growth 55k Low churn rates on 0.72 price increas
Slide 15: BNS – stable & profitable
02 Business model – BNS BNS – stable & profitable 100% of total income is from B2B segment 79% of income is subscription based BNS customers 2 115 Lithuanian, Baltic and global media outlets 1 779 1 768 Businesses State institutions Diplomatic missions Through its subsidiary UAB BNS, the Group owns
Slide 16: Radio segment: market-leader position with impressive EBITDA
02 Business model – M1 Group EBITDA margin and revenues Radio segment: market-leader position with impressive EBITDA ~11% revenue growth last year 7 349 • as a year of major rebranding 6 620 of radio business • high investments in 2025 communication • M1 national music awards marked: launched with t
Slide 17: Market Conditions
1 2 3 4 About 15min Business model Market Conditions Financial Info 17
Slide 18: Attractive exposure to growing and resilient Ad market
03 Market Conditions – Lithuanian Ad market Attractive exposure to growing Internet and Radio, two segments where 15min Group’s presence is and resilient Ad market the largest after the acquisition of M-1 Group, show the quickest growth pace after the Covid-19 pandemic Lithuanian advertising market,
Slide 19: Strong & growing market share in Lithuanian Ad market
03 Market Conditions – Market share Strong & growing market share in Lithuanian Ad market In terms of the market size, Internet (EUR 32.3m) and In 2025 15min Group had ~65% (vs 58% in 2023) market share in Radio (EUR 16.2m) rank as second & fourth largest Lithuanian Radio advertising market and ~24%
Slide 20: 15min.lt: No.1 by daily reach
03 Market Conditions – 15min.lt No.1 by daily reach 15min position in Lithuanian media landscape 15min recorded c. 482k real daily users in July, c. 3% ahead of Delfi at c. 467k and well ahead of TV3, Lrytasand LRT. Top-1 According to the latest Gemius Audience data from July 2026, 15min is Second b
Slide 21: Two of top magazines fall under 15min Group
03 Market Conditions – Magazines Two of top magazines fall under 15min Group Top-2 Average weekly magazine issue audience Second position held in Savaitė 384 050 magazines territory Žmonės 166 730 • Both weekly magazines “Žmonės” and “Ji” are among the leaders in terms of audience Prie kavos 106 440
Slide 22: Definite leaders in radio stations
03 Market Conditions – Radio stations Definite leaders in radio stations Top-1 Top-1 Around 45% time the radio The highest daily is turned on, it is on one of audience reach M1 Group stations Daily audience reach, thousands Time spent listening, percent M1 18.1 M1 310.6 Lietus 20.6 Lietus 269.9 Rela
Slide 23: Financial Info
1 2 3 4 About 15min Business model Market Conditions Financial Info 23
Slide 24: Revenue growth both historically and YTD
04 Financial info – Revenue Revenue growth both historically and YTD 15min Group consolidated revenue 25 000 21 150 15min Group revenue had a natural growth historically, as well as was 20 000 boosted by new radio advertising revenue 15 000 11 235 11 430 10 416 10 495 10 000 5 000 - 2023 2024 (8 mon
Slide 25: High margins and strong profit jump in 15min Group
04 Financial info – Revenue High margins and strong profit jump in 15min Group 15min Group consolidated EBITDA, thousands EUR 4 500 4 279 Significant growth in EBITDA 4 000 after acquisition of M1 group 3 500 radio stations 3 000 2 720 2 500 2 209 2 266 2 000 1 500 1 000 710 500 7% 20% 20% 22% 23% -
Slide 26: Bond Terms Overview
04 Financial info – Bond Terms Bond Terms Overview Issuer 15min, UAB • Restriction on distributions Issue size Up to 12 000 000 EUR • Change of control • Financial reporting (annual audited financial 1st tranche size 10 000 000 EUR Other undertakings statements; semi-annual financial statements) Typ
Slide 27: Risks relating to the Issuer and the Group 1/2
04 Financial info – Risks Risks relating to the Issuer and the Group 1/2 Dependence on advertising revenue The Group derives approximately 74% of its revenue from advertising sales across its digital platforms, magazines and radio s tations. Advertising expenditure is sensitive to economic condition
Slide 28: Risks relating to the Issuer and the Group 2/2
04 Financial info – Risks Risks relating to the Issuer and the Group 2/2 Dependence on key personnel The Group’s success depends on its ability to attract and retain qualified editorial, commercial and management personnel. Competition for talent in the Lithuanian media sector is significant. The lo
Slide 29: Risks relating to the Bonds 1/2
04 Financial info – Risks Risks relating to the Bonds 1/2 Refinancing risk The Bonds have a maturity of up to 3 (three) years. At or before maturity, the Issuer may need to refinance the Bonds or raise funds from other sources. The Issuer’s ability to refinance depends on prevailing capital market c
Slide 30: Risks relating to the Bonds 2/2
04 Financial info – Risks Risks relating to the Bonds 2/2 Limited secondary market liquidity Although application will be made to admit the Bonds to trading on First North, an alternative market operated by Nasdaq Vilnius, there is no assurance that an active secondary market will develop or be main
Slide 31: Contacts
Contacts: finansai@15mingroup.lt +370 5210 3354, broker@artea.lt
Slide 32: Slide 32
15min Group — Debt Investor Presentation (October 2026) on 6ix