Locafy Limited · NASDAQ:LCFY
Locafy — Investor Presentation (December 2024)
20 slides from Locafy's investor presentation, Dec 18, 2024
Slide 1: Publishing Products 2025
Publishing Products 2025 Jill Nasdaq: vcr
Slide 2: Locafy: publishing solutions powered by proprietary SEO technology
48 Locofy Publishing solutions powered by proprietary SEO technology delivering online visibility faster at a lower cost
Slide 3: Publishing solutions delivering visibility for any business category
45 Locafy Publishing solutions delivering visibility for any business category in major markets The goal of any business looking to reach new customers is to be found online by people looking for what they do or what they sell. Historically that has been a complex, time consuming and expensive exerc
Slide 4: Your business is situated in one location, but your potential customers are all around you
45 Locafy ..your business is situated in-one location, but your potential‘customers are all around you. es
Slide 5: Surprising Local SEO Facts
Locofy Surprising Local SEO Facts 46% of all searches are for local products and services Question: So, what is Google looking for to determine what to showcase at the top of Local Pack and organic search results? Answer - three things.... RELEVANCY - does the content in your website and Google Busi
Slide 6: There are only three ways to be on Page 1
45 Locafy There are only three ways to be on Page 1 99% of consumers do not go past Page 1 of search results 1.Buy Google Ads - pay every time a = potential customer clicks on your ad. Majority of searchers (90%+) will skip over ads to get to organic results. 2. “Local Pack” - according to a study b
Slide 7: Publishing checklist for success
Publishing checklist for success Achieve success in search with four simple checkpoints 1. Accurate Business Profile, syndicated onto sites that have domain authority in order to generate “trust” with Google. 1. Optimized Landing Pages, to target specific keywords (and potentially locations). Must i
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Slide 9: Every product starts with unique, authentic business content
45 Locafy Every product starts with unique, authentic business content CORE PRODUCTS WHAT WE PUBLISH PRODUCT GOAL The objective of any product we publish for our clients is to increase online visibility on Page 1 of Google search results in Local LISTINGS: Locafy technology enables the syndication o
Slide 10: Listings product overview
45 Locafy platforms PRODUCT OVERVIEW PRODUCT DESCRIPTION: syndication of business profiles content across 60+ authoritative digital properties including directories, apps, maps and voice platforms. WHO IS THE PRODUCT FOR: any business that is wanting to ensure their business profile is consistent wh
Slide 11: Bulk listing publishing product overview
45 Locafy PRODUCT OVERVIEW PRODUCT DESCRIPTION: bulk listing publishing of business content onto Locafy owned online assets. WHO IS THE PRODUCT FOR: Listing management companies, large multi-location businesses, industry associations (together "Publishing Partners”) WHY SHOULD THE PRODUCT BE USED: f
Slide 12: Landing Pages that rapidly deliver prominence in organic search
45 Locafy Landing Pages that rapidly deliver prominence in organic search PRODUCT OVERVIEW WHAT WE PUBLISH WHERE WE PUBLISH PRODUCT DESCRIPTION: A network of web pages, published independently of the Client website, designed to rank for target keywords in specific locations. The content is published
Slide 13: Local Pack visibility increased and expanded
p Locafy Local Pack visibility increased and expanded PRODUCT OVERVIEW WHAT WE PUBLISH WHERE WE PUBLISH The content is published in the Client Google Business Profile and optimized specifically for the purpose of increasing Local Pack UNIQUE, AUTHENTIC prominence for relevant keywords in a WHO IS TH
Slide 14: Articles product overview
45 Locafy PRODUCT OVERVIEW PRODUCT DESCRIPTION: Advertorial content published on high Domain Authority publishing assets owned by locafy WHO IS THE PRODUCT FOR: Any business seeking to target high value keywords in local or national markets WHY SHOULD THE PRODUCT BE USED: The articles are typically
Slide 15: Analytics that demonstrate the value of our products
45 Locafy Analytics that demonstrate the value of our products REPORTING / ANALYTICS cn ee a Total Search imp Total Website Clicks Last 3 Phone Calls Lat Last 3 Month 5 Months KEYWORDS: we track the performance of the target keywords for every produce we deploy plus the keywords that we are able to
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Slide 17: Core Product Objectives for 2025
45 Locafy Core Product Objectives for 2025 *& Automation : Each of our publishing products have been proven successful in key markets. Next step - automate end to end production processes Go to Market Approach: Our target customers include:. Traction and momentum leading into 2025 EXISTING API PARTN
Slide 18: The automated path to Prominence in organic search and maps
45 Locafy The automated path to Prominence in organic search and maps Automate the 4 Step Process to gain prominence in local search for any service in any market at less cost and less time than traditional publishing methods Produce relevant, high Publish your Business Utilise Business Listing Util
Slide 19: Core Product Objectives for 2025
4p Locafy Core Product Objectives for 2025 * Build / buy more publishing assets : ga hal publishing and SEO expertise to build / buy and Go to Market Approach: Our target customers include:. a optimize nic e content websites Traction and momentum leading into 2025 M
Slide 20: Thank You
Thank You 7 | |