Slide 1: Location Sciences Group Plc 2018 AGM Presentation
THE MOBILE LOCATION INTELLIGENCE COMPANY LOCATION SCIENCES GROUP PLC (FORMERLY PROXAMA PLC) 2018 AGM PRESENTATION 21 MARCH 2018
Slide 2: AGM Agenda
AGM AGENDA 1. 2017 Highlights 2. The new board & team 3. 2018 H1 plan 4. Our product, proposition & commercial model 5. KPIs and Summary 2
Slide 3: 2017 Highlights - Invisible Gains
2017 HIGHLIGHTS - INVISIBLE GAINS Reduced hosting costs Process 100m data Reduced data points overheads a day New back- end data Re- engineered Moved two our mobile offices SDK New Board & Executive New team Pipeline 3
Slide 4: The New Board
THE NEW BOARD Mark Slade, CEO Dan Francis, CSO David Rae, CFO Kelvin Harrison, Chairman Shaun Gregory, NED Benjamin Chilcott, NED Joined: June 2017 Joined: August 2016 Joined: February 2018 Joined: February 2017 Joined: June 2014 Joined: March 2018 Background: MarTech & Background: Technology, Backg
Slide 5: The New Executive Team / The New Advisors
THE NEW EXECUTIVE TEAM THE NEW ADVISORS Christy Davies, Accounts & David Phillipson, Advisor Dan Wilson, Advisor Paul Hayton, CTO Operations David is an Adtech entrepreneur Dan has nearly 20 years Paul is a Chartered Engineer with specializing in Mobile, Location experience in Mobile and AdTech. a P
Slide 6: 2018 H1 Plan
Bui ld p Q1 ipe - Fo lin und rev e and atio enu es n s New tea ma n foc d us Acc oun ts p 2018 H1 PLAN ubl ishe d Res ear ch n ote AG M Ba tran ck-en sfo d da rma ta tion PoC ’s & Pro pos als Q2 Bey b u s – B u il ond in e d th PoC ss e 's Con tinu et pip o buil e d rev line & enu es GD PR rea lign
Slide 7: We Are a Mobile Data and Insights Business
“WE ARE A MOBILE DATA AND INSIGHTS BUSINESS” Our proprietary mobile We offer independent This data powers our technology collects ultra- and media-agnostic platform and products, precise, anonymised, measurement, verification enabling us to attribute permissioned 1st party and optimisation solutions
Slide 8: Focused Product Portfolio
FOCUSED PRODUCT PORTFOLIO e e 2 Core technologies Precise data collection Porpietary software Products and alogrithms @ Data generated by Proxama's mobile apps @ 105 and android location technologies @ Anonymous and sion based Device geo location for “always on” or Bluetooth beacons for precision .
Slide 9: Our Current Data Uses Can Expand
OUR CURRENT DATA USES CAN EXPAND Out Of Home Help apps Media deliver planning Digital better attribution services Government Town planning Planning Research LS Store visit companies analysis Store Advertising opening / verification closing Retail Private consultancy equity 9
Slide 10: 2017 KPI Performance
2017 KPI PERFORMANCE 2017 revised KPI 2017 revised KPI 2017 original KPI 2017 original KPI Our audience* is 7.3 million consumers We now own over 14 billion data points* ”Audience” is defined as the total number of consumers who have a mobile phone with iOS or “Data point” is defined as any device e
Slide 11: 2018 KPIs
2018 KPI’S Launch and monetise our 10m Audience 30 billion data points 2 new products 11
Slide 12: Market Overview
MARKET OVERVIEW 2018 Ericsson acquires 2018 Placecast 2017 Unacast raises Oracle $17.5m via acquires Moat Series B 2017 Telefónica acquires Statiq 2017 Snap Inc. acquires Placed for $135m 12
Slide 13: Summary
SUMMARY 2017 - foundations in place: 2018 summary: • Significant & proven technology and • Technology & people in place to build customer footprint revenues • Debt free, funded, focused • The market is very nascent but the opportunity • New brand & new team is significant • Data platform built and r