Marks And Spencer Group Plc · LSE:MKS
Marks And Spencer — Investor Presentation (April 2014)
22 slides from Marks And Spencer's investor presentation, Apr 1, 2014
Slide 1: Investor Seminar: International Strategy
Investor S i Seminar 1st April 2014 Paris INTERNATIONAL STRATEGY Marc Bolland Chief Executive 1
Slide 2: Transforming the business
Transforming the business 2010 2013 Traditional, International, 2010 2010 British Multi‐channel Retailer Retailer International, multi‐channel retailer By International multi‐channel Drive International 2015 Drive UK LFL growth presence retailer 2010 A leading UK and to UK space and LFL Internationa
Slide 3: International environment
International environment The clothing market is developing into a global market place The internet is playing a growing role in international markets Flagship stores increasingly deliver brand presence and standout Shopping malls are key vehicles for international trade We need to build the brand i
Slide 4: International strategy 2015
International strategy 2015 Bricks & Clicks Grow our key strategy: markets: Flagships with India Drive the Develop owned clicks in higher China franchise markets: penetration online markets Middle East business with GM & Food ` key partners key partners Russia Flagships and store density in Western
Slide 5: Western Europe strategy: Focus on Flagships
Western Europe strategy Focus on Flagships Drive online opportunity Drive food opportunity Focus on Flagships The Hague 4,800 sqm Champs Élysées 1,000 sqm ` Beaugrenelle 3,000 sqm 5
Slide 6: Drive online opportunity
Drive online opportunity Fresh Food opportunity for Western Europe Same day delivery Next day delivery ` 6
Slide 7: International update: where we were in 2010/11
INTERNATIONAL UPDATE Jan Heere International Director Where we were in 2010/11 337 stores in 41 territories, no websites Export organisation Shotgun approach to expansion 7
Slide 8: Where we are today; India update
Where we are today 2013/14 455 stores in 53 territories, 9 local websites Stronger international organisation Clear focused strategy Improved partner relationships 36% growth in three years* *excluding Ireland Priority market: India update BUILDING A LEADERSHIP POSITION Targeting 100 stores in India
Slide 9: China update and franchise update
Priority market: China update DEVELOPING OUR PRESENCE Strong results in Hong Kong Focus on Flagships and central stores in Shanghai Number of stores: Flagship g p locations in Beijing j g and 15 in Shanghai, 15 in Hong Kong Guangzhou Operating Model: Owned Local partner for roll‐out Website: Online
Slide 10: Western Europe: where we are today
Western Europe strategy Focus on Flagships Drive online opportunity Drive food opportunity Western Europe: Where we are today Bricks & Clicks Website only ` Flagship store Franchise Food stores 10
Slide 11: France and The Hague flagship case study
France Customer response: 1m customers visited our Paris stores in December 2013 Autograph and cashmere are very strong No.1 stores for Indian meal boxes, Scotch pancakes & Devon scones Business update: Sales c. £50m in 2013/14 Two full line stores opened in last 6 months, next full line store opens
Slide 12: Western Europe and International growth potential
Western Europe potential Bricks & Clicks Website W b it only l Flagship stores opened & committed Flagship store potential ` Franchise Food stores Franchise Food store potential By 2016/17: Sales of c.£250m (excluding Italy & Spain) International growth potential Ambition for the next three years: 2
Slide 13: Future opportunities: Lingerie & Beauty
INTERNATIONAL UPDATE Patrick Bousquet‐Chavanne Executive Director, Marketing & Strategy Future opportunities: Lingerie & Beauty New concept bringing together the very best of M&S’s lingerie & edited beauty offer to customers internationally Roll out plans: • Two stores now open in Saudi Arabia, aim
Slide 14: The International Food business today
INTERNATIONAL FOOD Steve Rowe Executive Director, Food The International Food business today 31 2010 Territories sell food Food revenue and growing £300 2010m +8% 2010 +1.2% 2010 Positive LFL in Ireland Rest of the world +24% 2010 +4% 2010 LFL 14
Slide 15: International food model
International food model ` Full Fresh Offer Ambient/Frozen Western Europe model ` 15
Slide 16: Why M&S Food works internationally; Paris case study
Why M&S Food works internationally Evolving lifestyles Growth of convenience Unique offer Brand strength Strong UK business Paris ‐ case study Strategy for Paris • Flagship • Food stores • Transport hubs Unrivalled products Early success • Highest g Food RPFs in business Accelerating growth with fra
Slide 17: International Food strategy
Western Europe potential Same day delivery Next day delivery ` International Food strategy Successful re‐launch of Food Internationally Extend M&S Food presence in Western Europe Optimal store portfolio in key cities Focus on priority markets 17
Slide 18: International online strategy: where we are today
INTERNATIONAL ONLINE STRATEGY Laura Wade‐Gery Executive Director, Multi‐channel E‐commerce Where we are today ` Route A Route A Route Route B B Route C Route C UK site Local website Local website UK supply chain infrastructure UK supply chain infrastructure Local supply chain 30 countries around the
Slide 19: International E-commerce timeline
International E‐commerce timeline Germany, Austria, Spain, China Netherlands, France Ireland Belgium TMall Luxembourg Mobile Oct Apr June Nov Feb Mar 2011 2012 2012 2012 2013 2013 Browse & Order SYW in Global SYW in EE‐Boutique Boutique in France Ireland web France Amsterdam M&S E‐commerce business
Slide 20: 2013/14 busy year; priorities for year ahead
2013/14 has been a busy year Launch of new .com platform Brought International tech development in‐house Transitioned International on to some of the new .com technology Pick from store in China Priorities for the year ahead Local websites adopt new .com look & feel, weaving in editorial Leverage ne
Slide 21: International Strategy - summary
INTERNATIONAL STRATEGY Marc Bolland Chief Executive International Strategy ‐ summary Transformation to International, Multi‐channel retailer is on track Fl hi strategy Flagship t t is i working ki Well prepared for .com driven markets Franchise roll‐out of fresh food in Europe Significant new opport
Slide 22: Q&A
Mas Q&A 22
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