Slide 1: Investor Presentation
Investor Presentation February 2025 Investor Presentation | February 2025 1 of 46
Slide 2: Disclaimer
Disclaimer This presentation contains and related discussions may contain “forward-looking statements” within the meaning of U.S. federal securities laws. Forward-looking statements include information concerning possible or assumed future results of operations, Rocket Companies, Inc.’s (the ”Compan
Slide 3: Table of contents
Table of contents 1 Overview | 4 - 6 2 Massive market opportunity | 7 - 11 3 The Rocket Superstack | 12 - 28 4 Proven leadership and culture | 29 - 32 5 Financials | 33 - 36 Investor Presentation | February 2025 3 of 46
Slide 4: Overview
1 Overview Investor Presentation | February 2025 4 of 46
Slide 5: Rocket is on a mission to Help Everyone Home
Overview Rocket is on a mission to Help Everyone Home Investor Presentation | February 2025 5 of 46
Slide 6: America's pioneer in transforming homeownership
Overview America’s pioneer in transforming homeownership Since 1985, we've been committed to innovating and improving the homebuying experience. Now more than ever, Rocket is poised to shape the future of homeownership. 40 1.8T+ #1 10M years of total transaction mortgage clients operating history vo
Slide 7: Massive market opportunity
2 Massive market opportunity Investor Presentation | February 2025 7 of 46
Slide 8: The homeownership market is large and fragmented
Massive market opportunity The homeownership market is large and fragmented $29T 1 Homeownership is a prime opportunity that Rocket is well-positioned to seize. Gross domestic product $5T 2 Total addressable homeownership market $2T 3 Mortgage origination market Highly fragmented: 1) Bureau of Econo
Slide 9: Homeownership is the cornerstone of the American dream
Massive market opportunity Homeownership is the cornerstone 50% of the American of renters today are “rent burdened.”1 dream 92% of Americans Yet, many feel intimidated by the believe that process and believe this dream is homeownership is out of reach. an essential part of the American dream.2 Rock
Slide 10: The traditional homeownership experience is frustrating and complex
Massive market opportunity The traditional homeownership experience is frustrating and complex 6+ parties involved $35K+ average transaction cost We will leverage our immense assets in the process1 for the home buyer2 to transform homebuying from a fragmented, costly, and inefficient experience into
Slide 11: Disruption is in our DNA
Massive market opportunity Disruption is in our DNA Market share of category leaders Homeownership is one of the last frontiers, ripe for technology-driven disruption. We see significant growth Mortgage The potential potential and are positioned to help lead the industry's next evolution. Retail bro
Slide 12: The Rocket Superstack
3 The Rocket Superstack Investor Presentation | February 2025 12 of 46
Slide 13: The Rocket Superstack is our durable competitive advantage
The Rocket Superstack The Rocket Superstack Iconic brand is our durable competitive Proprietary technology advantage Our Superstack is comprised of four layers: Unparalleled experiences our ecosystem, experiences, technology and brand. The combination of these layers working together drives our grow
Slide 14: Breadth of reach with multi-channel approach
The Rocket Superstack Powerful ecosystem Breadth of reach with multi-channel approach Direct-to- consumer Our multichannel approach helps us acquire clients across a full spectrum, spanning direct- Wholesale to-consumer, enterprise partners, and partners wholesale partners. This gives us more reach
Slide 15: Industry leading recapture rates
The Rocket Superstack Powerful ecosystem Industry leading recapture rates Our recapture rate is more than 3x Our client-first mentality drives industry-leading recapture rates, with clients returning to Rocket at a rate 80%+ three times higher than the industry average. We aim to delight our clients
Slide 16: Executing continuous product innovation
The Rocket Superstack Powerful ecosystem Executing continuous product innovation AVM and Expansion for Seconds E-Note RefiNow BorrowerSmart We continuously innovate Access Expansion New Condo Construction to better serve our clients. Simply Our ecosystem enables Expanded FHA Manufactured Homes us to
Slide 17: Rocket's end-to-end experience
The Rocket Superstack Unparalleled experience Rocket’s end-to-end experience The end-to-end Rocket experience—from home search Home Title and and financing to servicing and title and closing— closing financing transforms a fragmented process into a seamlessly integrated journey. Loan servicing Home
Slide 18: Meeting our clients where they are
The Rocket Superstack Unparalleled experiences Meeting our clients where they are Meeting our clients where they are means connecting with them through their modality of choice. Whether in person, over the phone, on our digital platforms, or via chat, we make it easy for our clients to reach us – an
Slide 19: Introducing Rocket.com
The Rocket Superstack Unparalleled experiences Introducing Rocket.com Rocket's all-in-one homeownership platform seamlessly integrates home search, financing, and servicing. Rocket.com features our AI-powered chat assistant, an always on, local real estate and mortgage expert. Investor Presentation
Slide 20: A streamlined path to homeownership with Rocket.com
The Rocket Superstack Unparalleled experiences A streamlined path to homeownership with Rocket.com Launched 2025 Q1 Effortless exploration Seamless financing Investor Presentation | February 2025 20 of 46
Slide 21: Driving our unmatched client service
The Rocket Superstack Unparalleled experiences Driving our unmatched client service Rocket Mortgage has earned 22 J.D. Power awards across mortgage origination and servicing. 70+ net promotor score1 97% net client retention We've built our reputation for exceptional service by delighting millions—ev
Slide 22: Robust technology and data: foundation of our platform
The Rocket Superstack Proprietary technology Robust technology and data: foundation of our platform With $500M invested in technology over the last five years, Rocket has built 200+ proprietary AI models powered by 6TB of structured data, solidifying its position as an industry leader in AI. 600+ cu
Slide 23: AI-powered experiences
The Rocket Superstack Proprietary technology AI-powered experiences Our patented AI platform powers proprietary front-facing client interactions and back-end processing. Efficiency Velocity Accuracy Personalization Amplified our team Enhanced client experiences Unmatched precision for Tailored exper
Slide 24: Our proprietary AI platform
The Rocket Superstack Proprietary technology Our proprietary AI platform Front-end Home Mortgage Mortgage 3rd party Personal client search origination servicing origination finance experience Business Home Mortgage Pricing and Mortgage Partnership Personal money capabilities search origination capit
Slide 25: Extending the power of our platform to partners
The Rocket Superstack Proprietary technology Extending the power of our platform to partners We’ve built industry-leading capabilities in our direct-to-consumer channel and are extending them to support the growth and success of our wholesale and enterprise partners. Business Home Mortgage Pricing a
Slide 26: America's homebuyer demographics are shifting
The Rocket Superstack Iconic brand America’s By 2030: homebuyer demographics are shifting 20% of Americans 56% Hispanic Rocket’s brand refresh reflects will be 65 first-time America's dynamic and or older1 home buyers2 ambitious spirit to capture the next generation of homebuyers. 2:1 single women f
Slide 27: Rocket's rebrand debut at the Super Bowl
The Rocket Superstack Iconic brand Rocket’s rebrand debut at the Super Bowl Rocket secured a place in Super Bowl advertising history with first-ever live singalong that seamlessly transitioned from television to live stadium. The commercial drove the highest lift among all brands measured.1 9-point
Slide 28: The Rocket Superstack
The Rocket Superstack Iconic brand Investor Presentation | February 2025 28 of 46
Slide 29: Proven leadership and culture
4 Proven leadership and culture Investor Presentation | February 2025 29 of 46
Slide 30: Our unrivaled leadership team
Proven leadership and culture Our unrivaled leadership team Varun Krishna Bill Emerson Brian Brown Bill Banfield Heather Lovier Chief Executive President Chief Financial Officer Chief Business Chief Operating Officer and Treasurer Officer Officer Jamie Belsky Shawn Malhotra Jonathan Mildenhall KimAr
Slide 31: Culture is our foundation
Proven leadership and culture Culture is our foundation Our culture is grounded in 16 updated philosophies, known as “ISMs,” which serve as our guiding principles for success and reflect our core values. 2003 – 2024: 100 Best Companies To Work For® ISM in action: ISM in action: ISM in action: ISM in
Slide 32: 2025 All Company Meeting
Proven leadership and culture 2025 All Company Meeting Investor Presentation | February 2025 32 of 46
Slide 33: Financials
Financials Investor Presentation | February 2025 33 of 46
Slide 34: Financial highlights
Financials Financial highlights Adjusted revenue Adjusted EBITDA $M $M $286 $1,323 $1,228 $1,163 $1,187 $225 $1,002 $1,002 $174 $177 $882 $885 $73 $55 23% 34% 32% $18 32% ($79) Q1’23 Q1’24 Q2’23 Q2’24 Q3’23 Q3’24 Q4’23 Q4’24 Q1’23 Q2’23 Q3’23 Q4’23 Q1’23 Q2’24 Q3’24 Q4’24 Q1'23 Q2'23 Q3'23 Q4'23 Q1'
Slide 35: Strong liquidity position
Financials Strong liquidity position Rocket Companies cash Discretionary Undrawn mortgage Undrawn lines and cash equivalents self-funding servicing rights facilities of credit $1,273M $1,671M $2,000M $3,250M $8.2B Total $2.9B $5.3B Available cash position Available on lines of credit Note: As of Dec
Slide 36: Expanding our servicing portfolio
Financials Expanding our servicing portfolio $593B 97% $7.6B serviced UPB1 net client retention rate2 MSR fair value $77B+ 2.8M $1.5B UPB added3 loans serviced1 recurring servicing fee income Note: Data as of December 31, 2024. 1) Includes subservicing. 2) See endnote #3 in Appendix for definition o
Slide 37: Appendix
Appendix Investor Presentation | February 2025 37 of 46
Slide 38: Driving transformation of the homeownership industry
Appendix Driving transformation of the homeownership industry Rock Financial Mortgage in a Box In a groundbreaking RockLoans.com founded by Dan released, enabling email, Dan Gilbert launched, catapulting Gilbert, later to be mortgage applications pledges full resources the Company to be one known as
Slide 39: For more than profit
Appendix For more than profit As a for more than profit company, we strive to make a positive impact on our clients, community, and team members. ESG 172K+ pounds of e-waste recycled 1M+ volunteer hours 2023 Environmental, Social and Governance Report for redistribution nationwide $230M+ contributed
Slide 40: MSR value over time
Appendix MSR value over time MSRs, At Fair Value (B) Total Serviced UPB (B) $8.0 $ 700 $7.6 97% $7.3 $7.2 $6.9 $ 650 $7.0 $6.7 $6.7 $6.8 $6.7 $6.7 $6.5 net client $6.4 $6.4 $6.0 retention rate $ 600 as of 12/31/24 $5.4 MSR, At Fair Value ($B) Total Serviced UPB ($B) $ 550 $4.7 $5.0 $4.6 $4.3 $ 500 $
Slide 41: Financial highlights
Appendix Financial highlights Note: See endnote (1) in Appendix for non-GAAP 2023 2024 2025 reconciliation; see endnote (2) for Adjusted EBITDA Margin and Adjusted Net Income Margin definitions. Certain figures throughout this Q4 FY Q3 Q4 FY Q1E1 document may not foot due to rounding. (1) For financ
Slide 42: Endnotes
Appendix Endnotes(1) 2023 2024 Q4 FY Q3 Q4 FY (Unaudited) (Unaudited) (Unaudited) Net income (loss) ($233) ($390) $(481) $649 $636 Interest and amortization expense on 38 153 39 38 154 non-funding debt (Provision for) benefit from income taxes (10) (13) (16) 26 32 Depreciation and amortization 27 11
Slide 43: Endnotes
Appendix Endnotes(1) 2023 2024 Q4 FY Q3 Q4 FY (Unaudited) (Unaudited) (Unaudited) Total revenue, net $694 $3,799 $647 $1,769 $5,101 Change in fair value of MSRs due to 191 (29) 676 (582) (199) valuation assumptions, (net of hedges) 1 Adjusted revenue $885 $3,770 $1,323 $1,187 $4,902 1) Reflects chan
Slide 44: Endnotes
Appendix Endnotes(1) 1. Reflects net income (loss) to Class A common stock from pro forma exchange and conversion of corresponding shares of our Class D common shares held by non-controlling interest as of the period end. 2. Rocket Companies is subject to U.S. Federal income taxes, in addition to st
Slide 45: Endnotes
Appendix Endnotes(1) (2) “Adjusted EBITDA Margin” calculated as Adjusted EBITDA divided by Adjusted Revenue. “Adjusted Net Income Margin” calculated as Adjusted Net Income divided by Adjusted Revenue. (3) We define "net client retention rate" as the number of clients that were active at the beginnin
Slide 46: Thank you
Thank you Investor Presentation | February 2025 46 of 46